Trend: Thermal Bathing Is Hot (And Cold The Good Food-Mood Connection 10

THEN

TheraVine, where Science meets Natural Beauty since 2004

OUR PHILOSOPHY: Quality - Research - Innovation

TheraVine™ is a uniquely crafted, result-driven and scientifically formulated product range fusing the highest recommended percentage cutting edge active ingredients with super anti-oxidants derived from grape cultivars. Extensive research and experimenting with formulations and ingredients was how TheraVine™ was founded in 2004 but as an award-winning range, we base our growing success on the latest international scientific research and advanced technological active ingredients which ensures superlative product quality and innovation. Because we believe in developing products that achieve desirable results, we have made it our mission to design, develop and produce a comprehensive skin and body care range of the highest quality that will take you on an adventure of scientific skin transformation and sensory pleasure.

OUR PRIDE AND PROMISE

We are driven by a passion for extra-ordinary skin care and believe beauty is more than skin deep. It is our mission to provide the highest quality, 'scientific and sensory' professional and retail products in the health and skincare industry.

• We run an eco-conscious operation through using up-cycled ingredients of all grape extracts and walnut shell powders • We use the latest advanced technology cosmeceutical ingredients at highest percentages • Only the best is good enough with our grape technology oligomeric proanthocyanidins providing antioxidant protection of 50 times the strength of Vitamin E and 20 times the strength of Vitamin C • Our extensive home-care product options provide specific solutions for all skin types, conditions and concerns • A team of highly skilled, knowledgeable industry professionals are responsible for developing the diverse selection of result-driven professional treatments to compliment and maximise your home-care regimen and skin care goals

“When I started this journey all those years ago, I never began to think this is where we will be today. One does not start something like this for recognition. To me, it was about changing the perception that local can't be good enough. I wanted quality, excellence and most of all to be unique.” Lisa Smit MD of L.S. Enterprises and Founder of TheraVine™.

Having grown up in a strong entrepreneurial family, Lisa knew that, in order for her products to be successful, she needed a 'point of difference' from other product brands across the world. Growing up amongst the vineyards of Stellenbosch, she investigated the addition of grapes and their by-products into her line of products to form her marketing' point of difference. She met with various viticulturists, Professors from Stellenbosch University, major wine making companies, Farmers, botanists as well as scientists from the CSIR. The discovery that oligomeric proanthocyanidins (OPCs) are 50 times the strength of Vitamin E and 20 times the strength of Vitamin C with regards to their levels of anti-oxidants, was the inspiration to use these gems from nature and this is where her journey began in developing what would later be branded as TheraVine™. Containing such powerful anti-oxidants, TheraVineTM was destined to become a world class health and skincare range exceeding all expectations in the health and skincare industry.

When it launched in 2004, TheraVine™ was the biggest South African professional cosmetic product launch to date.

We are proud to have been honoured with multiple industry awards celebrating our product quality and service expertise and promise to continue our passion of transforming nature's hidden treasures into scientific excellence. Some of the most recent awards are:

2019: African Business Excellence Award: Best Health & Skincare Products Company and Award for Excellence in Cruelty Free Personal Care Products. 2019: Woman & Home Beauty Awards: Best Radiance Enhancing Mask 2020: African Excellence Awards: Best Scientifically Advanced Skincare Products 2020: CEO Global Awards: Best Skincare Brand. 2020: Woman & Home Beauty Awards: Best Face Mask Anti-Ageing Innovation 2020: Global Excellence Awards: Best in Natural Skincare Products and Treatments - South Africa 2021: CEO Global Awards: Skincare Brand of the Year - South Africa 2021: Luxury Lifestyle Awards: Best Luxury Spa Skin Care Range 2021: MEA African Excellence Awards: Most Innovative Skin Care Brand 2021/2022: Corporate Live Wire Global Awards - Skin Care Brand of the year South Africa 2022: MEA African Excellence Awards: Skin Care Brand of the year

NOW

Trend: Thermal Bathing Is Hot (And Cold)

By Cassandra Cavanah

There’s a plethora of amazing, often ritualistic, ways to cleanse and purify the body through sweat bathing, water and cold temperatures—and today people seem to want to discover them all. We’ve witnessed an amazing amount of growth and exploration in hydrothermal bathing in recent years—from Finnish saunas and Russian banyas to Turkish Hammams and Korean bath houses to mud bathing and thalassotherapy to Japanese onsens and Mayan temazcals, and so much more.

It’s easy to understand the increased appeal and popularity of hydrothermal bathing in this moment in history. First, there’s a growing body of evidence that hydrothermal bathing is something post-pandemic wellness consumers want more of. Medical studies suggest that different hydrothermal therapies can protect against respiratory and cardiovascular disease; improve immune system function, muscle recovery, and sleep; and help with chronic pain. Second, it’s a self-administered, touchless wellness experience, which means it’s great for those who are not yet ready for a hands-on treatment. Third, when done right, hydrothermal bathing is a communal, soul-rejoicing experience—something we all need a bit more of right now!

“In the post-COVID landscape, we’re seeing an amazing amount of creativity—whether it’s new floating saunas, new roadside saunas serving cold water swimmers and surfers or new cold rooms with real snowfall, there’s no end to the imaginative ways hot/cold contrast therapy is being celebrated all around the world,” said Don Genders, chair of the Global Wellness Institute’s Hydrothermal Initiative.