Millennial Expectations for News and Business Research A noticeable change evident in the workforce would be a higher percentage of Millennials, the generation born between 1980 and 2000. As per the PwC report “Millennials at Work: Reshaping the Workplace�, as more Baby Boomers retire, the numbers will shift even more significantly. By 2020, 50% of the global workforce is expected to be Millennials, leading to a paradigm shift in the way you handle employee expectations. You need to think differently about compensation, advancement, the tools provided to aid working.
Here we analyse the impact of their expectations on news and business research- tools that companies rely on to drive smarter, faster decision making. 6 Factors that Influence How Research Gets Done by Millennials One area where there seems to be a radical transformation is, company loyalty. As per the PwC report, unlike their Boomer and Gen-X predecessors, Millennials feel less loyalty, which is evidenced by their frequent job shifts. While more than, 50 percent expect to have between two to five employers and another 25 percent expect to have six or more employers in their lifetime. Amidst such concern, the way to handle such loyalty loss would be to meet their expectations.
Device-Agnostic—Going through the LexisNexis research solutions, we understand that being Digital Natives there is an increasing desire of Millennials to have the flexibility to work using any of their own tech devices.
Work Flexibility—Maintaining an optimum work-life balance is what makes these Millennials going. While not shying away from hard work, greater flexibility in terms of work from home, flexible hours are welcome, even at the cost of lower pay. Collaborative Environments—The constant usage of sharing information, concisely and using social media tools is what Millennials are expecting to continue in their corporate jobs. Hence doing away with
face-to-face meetings and gaining access to Yammer, a project collaboration tool like Basecamp or a news and business research solution that allows users to easily share results with other team members, seems to be a better way to engage these Millennials. Peer-Influenced—Millennials trust peers more than brands. As a result, employers need to earn their loyalty. Cultivate advocates among their cohorts to boost trust. Visit nexis research solutions to gain insights for working towards the same.
Social News Junkies—American Press Institute states that 88 percent of Millennials at most times get their news via social networks. They primarily refer to academic research solutions and Google for every kind of research and therefore expect such user-friendly and convenient tools at office too. Quality Conscious—Though social network plays an incredible importance in the lives of Millennials, however, they do not blindly rely on the net for their news. 53 percent report that they regularly used paid news content, print, digital or a combination, in the past year to get relevant and verifiable news content. It’s time to start thinking about the type of workplace culture that you intend to offer these Millennials and whether it’s time to change to attract and keep the best and the brightest of millennial workers. Use the best research tools for students in Lexis Nexis, to conduct your own research and develop your own
framework for the workplace culture to ensure heightened loyalty and increased participation by the Millennials. https://internationalsales.lexisnexis.com/in