The Adventures of Jessica Hische by Liam Clisham

THE ADVENTURES of JESSICA HISCHE by Liam Clisham

ÂŠ2014 by Liam Clisham All rights reserved. No design element of this book may be reproduced, displayed, curated in any form without the written permission of the copyright owner. Typefaces Kepler Std Proxima Nova

THE ADVENTURES of JESSICA HISCHE

THE ADVENTURES of JESSICA HISCHE Biograph............................................................. 1 Finding Love In Graphic Design................................................. 5 The Internet, Over-Sharing, and Procrastiworking...................................... 11

Unable to purchase she wanted to use dissatisfied with w finding for free, J illustrating the type looking to use.

THE ADVENTURES of JESSICA HISCHE BIOGRAPHY

e the typefaces e and generally what she was Jessica began pe that she was

Jessica Hische

BIOGRAPHY essica Hische was born in 1984 in South Carolina but grew up in Pennsylvania. At the end of her senior year of high school, she transferred schools because she had taken all the art classes available and the new high school offered more. That move was one of the best decisions Jessica ever made.1

Jessica had only begun taking art classes during her junior year in the previous high school. This did not curb the potential one of her senior year art teachers saw in her. The teacher spoke so highly with an admissions officer at Tyler School for Art at Temple University in Philadelphia, that Jessica was accept and the rest is history. Jessica earned her Bachelors of Fine Arts from Tyler. Jessica says of her experience at Tyler, “I don’t think I would have had as good of an experience at any other design school and I should thank my professors every day for how much they changed my life.” Jessica has also noted in interviews that she had no idea who had gone to Tyler School for Art prior to her; most notably, Paula Sher.1

Jessica in her Title Case office in San Fransisco

ÂŠ John Madere

Jessica initially went to college thinking she would become an illustrator. Be that as it may, Jessica found herself continuously putting off her illustration work until the last minute because she loved her graphic design class work so much more. Recognizing this, Jessica changed her major from illustration to graphic design.1

Jessica Hische

A NEW MAJOR In the manner of most financially strained art students, Jessica had to be resourceful for completing projects in design classes. Unable to purchase the typefaces she wanted to use and generally dissatisfied with what she was finding for free, Jessica began illustrating the type that she was looking to use. She admits to not knowing the difference between a letterer and typographer at the time, and thought she wanted to become a typographer. However, though more classes and an internship, Jessica became aware of the differences and wanted to continue illustrating letters, which she has become famous for today.1

Typeface Brioche

Jessica Hische

In 2009, Jessica crazy twenty-h which were split Fili and her own

THE ADVENTURES of JESSICA HISCHE FINDING LOVE IN GRAPHIC DESIGN

a left behind her hour workdays it between Louis n clients.

Jessica Hische

FINDING LOVE IN GRAPHIC DESIGN fter graduating in 2006, Jessica started out as a freelance designer, contracted part-time by Headcase Design. Later that year, after losing hours at her then current job, Jessica sent out an illustration promo. She says she spent close to a grand on her promos, but it landed her a job with Louis Fili, well-known illustrator in Brooklyn, New York. Upon acceptance of the job with Louis Fili, Jessica had to move to Brooklyn, New York in just three weeks. Jessica spent over two years with Louis Fili. Eventually Jessica found going to work with Louis more relaxing than her off hours and made the decision to go freelance full-time.1,3

PUTTING ON THE BIG GIRL PANTS

In 2009, Jessica left behind her crazy twenty-hour workdays which were split between Louis Fili and her own clients. At the beginning of Jessica’s freelancing career, feeling off-track with the inconsistencies of freelancing, she began a side project entitled, “Daily Dropcap.” Jessica illustrated one dropcap letter everyday, posting it online,

Starbucks campaign

and gaining notoriety in the design community. Out of that side project, commissions for Jessica’s work began coming in; Barnes and Noble for their “Classic Novel Series” and Penguin Books for their “Dropcap Series”. Jessica has also done work for director Wes Anderson, Mail Chimp, Starbucks, Livestrong and numerous other A List corporations. 4-6

Jessica Hische

NOT ALL ABOUT LETTERING Even though Jessica’s career has focused around hand lettering, she has developed four typefaces, Brioche, Buttermilk, Minot and Snowflake, and one soon to be released from her work with Wes Anderson, all of which are very illustrative in their design. In an interview with Art of the Title, Jessica speaks about working with Wes Anderson on the film Moonrise Kingdom. What initially started off as a lettering commission for the title sequence of the film, quickly turned into a commission for a typeface for the entirety of the film. “The very first sketch that we did was based on Edwardian [Script],” Jessica said, including that, “Wes’s favorite letter to criticize was the capital F and maybe, I think, the lowercase ‘r’ went through a lot of rounds.” Even though Jessica speaks of the influence of Edwardian Script, she admits not knowing much about the actual design world until she started her career.1 Jessica spoke with Debbie Millman of Design Observer, admitting to never really learning or being influenced by the great classic designers. It was not until Jessica began her career at Headcase with Louis Fili, that Louis introduced her into learning about the history of graphic design. She credits Louis Fili as being very inspirational on her life and leading her in the direction she has gone.1

Typeface for Moonrise Kingdom

Jessica Hische

Jessica has adm every interview an over-sharer her medium.

THE ADVENTURES of JESSICA HISCHE THE INTERNET, OVER-SHARING, AND PROCRASTIWORKING

mitted in almost w that she is and Twitter is

Jessica Hische

â&#x20AC;&#x153;The work you do while you procrastinate is probably the work you should be doing for the rest of your life.â&#x20AC;?

THE INTERNET, OVER-SHARING, AND PROCRASTIWORKING. essica is a self-proclaimed over-sharer, avid internetter and procrastiworker. Jessica dubbed the word procrastiworker during an interview with Humble Pied, in which she said “The work you do while you procrastinate is probably the work you should be doing for the rest of your life.” This philosophy is residual from her time at Tyler and making the switch from illustration to graphic design. Jessica has admitted in almost every interview that she is an over-sharer and Twitter is her medium. She expresses that due to the way her career has played out and her love for meeting new people, the internet is the best of both worlds allowing her to be on the road and continuously talking to new people; hence the avid internetter title.1,3,7

SIDE PROJECTS Jessica’s procrastiworking often leads her to working on self-started side projects. Most of which have been internet based, following in the steps of being an avid internetter. Jessica’s first side project was Should I Work for Free, a chart, turned website, directing designers through various situations in which they should not work for free, with two or three occasional “Yes” spots. Other side projects include Ink Linker, a website that links printers with designers, and Title Case, a collaborative studio which Jessica and Erik Marinovich hold workshops and events to teach others about lettering and type.

Jessica Hische

THE ADVENTURES of JESSICA HISCHE BIBLIOGRAPHY 1.

“Design Observer Interview with Jessica Hische.” Interview by Debbie Millman. Design Observer. N.p., n.d. Web. <http://observermedia.designobserver.com/audio/jessica-hische/30228/>.

“ Great Discontent, The.” : Jessica Hische + Russ Maschmeyer (Part One). N.p., n.d. Web. 23 Feb. 2014.

“Jessica Hische Interview - BOOOOOOOM! CREATE * INSPIRE * COMMUNITY * ART * DESIGN

* MUSIC * FILM * PHOTO * PROJECTS.” BOOOOOOOM RSS. N.p., n.d. Web. 23 Feb. 2014.

“JESSICA HISCHE.” LetterCult RSS. N.p., n.d. Web. 23 Feb. 2014.

“Jessica Hische.” Method & Craft. N.p., n.d. Web. 23 Feb. 2014.

“Your Dreams My Nightmares.” Episode 032. An... -. N.p., n.d. Web. 23 Feb. 2014.

“5by5 | The Pipeline #45: Jessica Hische.” Master RSS. N.p., n.d. Web. 23 Feb. 2014.

Jessica Hische