Estate October 2012

Page 1

OCTOBER 2012

CANYON RANCH

|

HEALTH MATTERS

|

THE BUZZ

HOW

BLUE

IS BROWARD?

COSTA RICA CHEERS FOR CHARITY

BREAST CANCER:

ADVANCES IN TECHNOLOGY & TREATMENTS DELIVER HOPE AND HEALING 1 LIFESTYLEMAGAZINEGROUP.COM LI LLIF IFE IF EST ES STYLEMA ST EM MAGA GAZ G AZ A ZIIN INE NEG NEG NE GR GRO RO R OUP UP. P COM COM CO OM | O OC OCT OCTOBER CT C TOBER 2 2012 012 01 012 2


ANYWHERE. ANYTIME. ONLINE NOW.

HAPPINESS IS FINDING W H AT Y O U WANT WHEN YOU WANT IT SHOP ANYTIME ONLINE

LEVINSONJEWELERS.COM LE

888 EAST LAS OLAS BOULEVARD, FORT LAUDERDALE • 954 462 8880 VALET PARKING AVAILABLE

2

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


W.

Every breast cancer patient is unique. So is our expertise to treat them all. Cleveland Clinic Florida’s fully accredited breast cancer center provides the most advanced diagnostics, treatments, and reconstructive surgery options. Our comprehensive breast cancer care is individualized for you. As an academic medical center, we are dedicated to education and research, and offer ongoing clinical trials to provide the most innovative treatment options available. Cleveland Clinic Florida takes a collaborative approach to successfully treat all types of cancer cases, even those considered untreatable by others. That’s why Cleveland Clinic Florida was ranked high performing in the region for Cancer care by U.S.News & World Report.*

1.800.639.DOCTOR clevelandclinicflorida.org/cancer Same-day appointments available.

*U.S. News & World Report, 2012. LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

3


OCTOBER 2012

from the publisher

POLITICS – I-PHONES & BREAST CANCER AWARENESS Summer is coming to an end with cooler weather on the way. Students are back in school and the political season is beginning to heat up. And, new technology is the talk of the town as Apple may help grow the US GDP (Gross Domestic Product) with sales of its newest cellular phones. Last month, Hurricane Isaac had all the news stations broadcasting with round the clock coverage. As luck would have it, our cover story was on the Meteorologists who we watched every day. Who knew? In the end, South Florida dodged another Hurricane threat and the Gulf Coast actually fared better than expected. One nuisance we may not be able to avoid is the barrage of political ads coming after the Republican and Democratic Conventions. I must admit, I watched both conventions. Some speakers were impressive, while others actually disappointed. None really “made my day!” Neither gathering actually moved me to think this election cycle will be much different from those in the past. All I could ask is – What next? For those who can get past the negativity of the campaigns, there are the Presidential Debates. Three are scheduled this month – one here in South Florida at Lynn University - along with one Vice Presidential Debate. With recent world events increasing security concerns in addition to our current economic conditions domestically, both campaigns may finally be right when they profess – this may be the most important election of our lifetime! Therefore, be informed and vote with the best information available. Let’s pray for some divine intervention that the most prepared

4

and qualified people actually win. Speaking of winning, Steve Jobs must be beaming with pride from above, as Apple releases the new I-Phone 5. Sales are projected to be in the hundreds of millions within months. This product is so “hot” it is expected to improve US GDP by one percent on its own. This type of technology and innovation is just what our economy needs to be the catalyst for recovery. This month’s feature story is on Breast Cancer Awareness. Many of us are touched in one way or another, whether we know someone affected or if we ourselves are fighting. This is a cause which needs to be magnified, making people aware of the many programs and procedures to provide a better quality of life. You will meet several doctors who are leading the way in medical advances, early detection techniques and treatments. These physicians are some of the best, who are right here in South Florida. CC Scott wrote, “The human spirit

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

is stronger than anything that can happen to it.” May this be the mantra for those with the courage to face these challenges and the charge for those blessed with the talent and intelligence to pursue a cure! It’s the first month of the last quarter of the year. I hope you are on track to achieve all you’ve set out for yourself in the beginning of the year. If not, remember, “today is the first day of the rest of your life.” You have been given the chance to get up, so you are given the challenge to never give up. Take Action! And, Make Each Day Count! Have a Great Month and a Happy Halloween! As Always, Enjoy the Lifestyle!™

Jim Norton President & Publisher Lifestyle Publications


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

5


Estate Lifestyle

PUBLISHER Jim Norton

ASSOCIATE PUBLISHER Sally Nicholas EDITOR IN CHIEF Brian Bienkowski ASSOCIATE EDITOR Danielle Tarrant

CREATIVE DIRECTOR Melanie Geronemus Smit ART DIRECTOR Alexander Hernandez WRITERS Laura Gates, Kevin Lane,

Randi Aileen Press, Bruce Turkel PHOTOGRAPHERS

Downtown Photo/Fort Lauderdale, Dreamfocus Photography, Kevin Lane

ADVERTISING SALES JILL HOROWITZ Jill@lifestylemagazinegroup.com SUSAN CUNNINGHAM Susan@lifestylemagazinegroup.com BONNIE JUDSON Bonnie@lifestylemagazinegroup.com LISA LEE Lisa@lifestylemagazinegroup.com RONA LEVENSON Rona@lifestylemagazinegroup.com SALLY NICHOLAS Sally@lifestylemagazinegroup.com JORGE ROJAS Jorge@lifestylemagazinegroup.com BETH TACHE Beth@lifestylemagazinegroup.com

CHAIRMAN Gary Press

LIFESTYLE PUBLICATIONS, LLC

88 NE 5th Avenue, Delray Beach, Florida 33483 954.217.1165 | fax 954.252.4432 www.lifestylemagazinegroup.com ©2012 Estate Lifestyle is published by Lifestyle Publications, LLC, all rights reserved. Coral Springs Lifestyle is a monthly advertising magazine. All contents are protected by copyright and may not be reproduced without written consent from the publisher. The advertiser is solely responsible for ad content and holds publisher harmless from any error.

6

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


Hope is alive and well at the Michael and Dianne Bienes Cancer Center. Our

Breast Cancer Clinic is a nationally accredited, comprehensive facility dedicated to giving our patients the most complete treatment for the best possible outcomes.

IN THE FIGHT AGAINST BREAST CANCER,

HOPE IS STILL WINNING.

We’ve matched the area’s top breast cancer surgeons, medical oncologists and radiation oncologists with social workers, nutritionists, patient navigators and spiritual caregivers to Ƥ Ǥ ơ provide investigational therapies which we Ƥ Ǥ To learn more about our center, call 800.903.9702 or visit

holycrosscancer.com. 4725 N. Federal Highway Ft. Lauderdale, FL 33308

Michael and Dianne Bienes Comprehensive Cancer Center

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

7


OCTOBER 2012

contents OCTOBER 2012

20

10 THE BUZZ HEALTH & WELLNESS 12 Health Matters 14 The B’s of Connecting with Your Children STYLE 16 Spa Style: Canyon Ranch 20 Travel Style: Costa Rica COVER STORY 22 Breast Cancer: Advances in Technology & Treatments Deliver Hope and Healing FEATURE 28 How Blue is Broward?

42

16

HAPPENINGS 30 Caddyshack Revisited 32 Browards Young Lawyers Hit Links 34 Festival of Chocolate 36 Boys N’Toys Yacht Hop 38 Jeb Bush BeachBash 40 Chip in for Kids in Distress 42 Fairy Tale Ball: Alice in Wonderland 44 National Philanthropy Day Awards 46 Cheers for Charity

ON THE COVER

22

CANYON RANCH

|

HEALTH MATTERS

|

THE BUZZ

HOW

BLUE

IS BROWARD?

COSTA RICA CHEERS FOR CHARITY

BREAST CANCER:

ADVANCES IN TECHNOLOGY & TREATMENTS DELIVER HOPE AND HEALING

COVER PHOTO BY DOWNTOWNPHOTO/FORT LAUDERDALE

BIZ STYLE 50 Big Business Mentoring 52 Pawngo SCHOOL SPOTLIGHT 54 American Heritage SCENE ON SITE 60 Blissguy Fort Lauderdale 62 Jail and Bail 64 Tunnel to Towers 5k 66 AND ANOTHER THING

10


We Share Your Passion. TM

Lauderdale Imports BMW

LauderdaleBMW.com

The Ultimate Driving Machine®

AD

Introducing The All-New 3 Series Sedan. The 6th generation - Sport, Luxury, Modern...You Choose.

Lauderdale BMW We have passion for what we sell and passion for what you drive. pas·sion: noun \ pa-sh n\: intense emotion, compelling feeling, enthusiasm, or desire. From the moment your hands grip the wheel you feel the power. This is where sleek design meets brute force. Sit back, hold on, and enjoy the thrill of your new ride. Be the first to experience the next Ultimate Driving Machine® at Lauderdale BMW.

H O L M A N A U T O M O T I V E G R O U P - FA M I LY O W N E D S I N C E 1 9 2 4

Lauderdale BMW of Pembroke Pines 14800 Sheridan Street •1-800-281-7044 Just East of I-75

Lauderdale BMW of Ft. Lauderdale 1400 South Federal Highway • 1-800-239-8855 US1 between the Downtown Tunnel & the Airport

visit us at www.LauderdaleBMW.com


S P thebuzz

SPOOKY DECORATIONS

Spider webs on chandeliers, people hanging from the rafters, freaky clown heads that talk, animated scarecrows, bats, life-sized stuffed dummies, baby werewolves, and zombies – you name it and you can find it online. Use these and other grotesque decorations to bring your house and yard alive with the Halloween holiday spirit. Websites such as thehorrordome.com and halloweenasylum.com make it easy. If you’re not into the weird and bloody-type decorations try getting into the spirit of fall and Halloween by checking out Martha Stewart (marthastewart.com) online. You will find an abundance of spirited ideas to dress up your house, like candlesticks, cheese cloth spider pumpkins, glowing webs, vampire pump pkins,, gl glow owin ingg ghosts spider cupcakes and more.

Let’s face it, most men love power tools and now they, and their spouses, can unleash the fury of power tools on their pumpkins to make the most extreme Jack O’ Lantern on the block. Even the kids can join in the “fun.”

DREMEL 764-04 CORDLESS PUMPKIN CARVING KIT Check out the Dremel 764-04 Cordless Pumpkin Carving kit. As stated on the Dremel website: “the Pumpkin Carving Kit allows fast, easy carving of spectacularly sculpted pumpkins. Using the templates provided (or one of the thousands of pre-made templates available on the market), the Pumpkin Carving Kit makes carving intricate pumpkin designs as easy as tracing a drawing.” The features on the Dremel Cordless carver include: light weight and easily handled; cordless convenience; AA batteries to eliminate batter charging (not included); ten bonus carving templates; two speeds, 6,000 and 12,000 RPM for superior power; and a two year warranty. Accessories include: 191 high speed cutter, 6.0V Dremel alkaline cordless rotary tool and wrench. PUMPKIN MASTER’S POWER POKER AND SAW But that’s not the only tool you’ll need to create the most distinctive and radical Jack O’ Lantern. Try the Pumpkin Master’s Power Poker and Saw. It is the newest and quickest way to carve your pumpkin. This tool includes a battery operated saw with a replaceable saw attachment and a replaceable poker attachment, which makes carving a pumpkin like running a hot knife through butter. Requires 4 AA batteries (not included). PUMPKIN GUTTER And for the finale, don’t forget this pumpkin “gutter” drill attachment, created to help with the gooey mess inside the pumpkin. Just insert the attachment’s shaft into your drill chuck, just like a drill bit. Have a helper hold the pumpkin steady, then turn on your drill, and the attachment will loosen and grip the pumpkin goo making it easy to remove from the pumpkin. It’s also great for shaving down the inside of the pumpkin wall, which should be about ½ inch for carving.

10

OCTOBER 2012

buzz

HALLOWEEN DECORATIONS HALLO

POWER TOOLS FOR CARVING PUMPKINS!


buzz

‘‘ integrity Become a person of

’’

first, and success will follow.

At the law offices of Greenspoon Marder, relationships are valued, causes are championed, experience is revered, and respect is earned.

You can quote us on that.

Gerald Greenspoon, Esq. Co-Founding Partner Real Estate, Timeshare and Condominium Law

REAL ESTATE CONDOMINIUM, RESORT & TIMESHARE DEVELOPMENT BUSINESS & CIVIL LITIGATION BANKING & FINANCE LABOR & EMPLOYMENT GOVERNMENT & REGULATORY COMPLIANCE

888-491-1120 www.gmlaw.com

Miami | Fort Lauderdale | Orlando | Tallahassee West Palm Beach | Boca Raton | Stuart | Port St. Lucie | Naples | Aventura


health & wellness A HEALTHY, QUICK BREAKFAST Tired of trying to get ready for work and school and prepare a healthy breakfast for you and your kids? Well here’s one solution – breakfast bars. Not all breakfast bars are created equal; some are filled with sugars and lots of empty calories. So try these healthy bars and feel better every morning. s FiberOne Oats and Chocolate Bar: 140 calories, 9 grams fiber s Kashi TLC Chewy Peanut Peanut Butter Bar: 14 calories, 300 mg Omega-3s s Clif Kid Organic Chocolate Brownie ZBar: 120 calories 3 grams fiber s All-Bran Strawberry Drizzle Fiber Bar: 120 calories, 10 grams fiber

HEALTHY MAC AND CHEESE That’s right, most Mac and Cheese meals are full of sodium and saturated fats, but you can create a creamy delicious meal that’s much healthier. And guess what – you won’t taste the vegetables in this dish! INGREDIENTS s 4 cups cubed peeled butternut squash (about 1 1/2 pound squash) s 4 cups of low- fat milk s 2 teaspoons of kosher salt s 1 teaspoon of freshly ground black pepper s 9 ounces of cheddar cheese s 1/4 cup finely grated fresh Parmigiano-Reggiano cheese s 1 pound uncooked favorite pasta s 1 head of cauliflower finely chopped INSTRUCTIONS Preheat oven to 375 degrees. Combine the squash, and milk, in a medium saucepan. Bring it to a boil over medium-high heat, being careful not to scorch the milk. Reduce heat to medium, and simmer until squash is tender when pierced with a fork, about 25 minutes. Remove from heat. Blend the milk and squash until it’s smooth. While it’s still hot, add in the 9 ounces of cheese.

QUICK BURST EXERCISES Recent research has found that quick bursts of exercise combined with less aggressive exercise enhances muscle and relieves stress just as well as longer periods of more leisurely exercise. For example, if biking or walking on a treadmill commit to one minute bursts of intense walking or biking followed by one minute intervals of less strenuous walking or biking. You can even use some intervals for rest if you need to catch your breath. This actually cuts the amount of time required to exercise and the amount of exercise itself – and you can achieve better results! Remember to start slowly and check with your doctor if you have any doubts about your health.

12

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

health

MATTERS KITCHEN GADGETS s Vertical SteakHouse Grill: Cooks steaks vertical as the fat drains from the steak making them moist and healthier. s Food Steamers: Oster 5712 Digital Food Steamer -- Cook healthier meals by steaming them. Vegetables and meats can be steamed to perfection. s Cuisinart SmartStick Hand Blender: Blend fresh fruit smoothies right in the glass with no blender clean up. s Oil Mister: Instead of pouring oil into a pan (healthy olive oil has 120 calories and 14 grams of fat) mist the bottom of the pan. Try Williams-Sonoma or Amazon for products.


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

13


health & wellness THE B’S OF CONNECTING WITH YOUR CHILDREN BY DAVID SHERMAN

Believe it or not, connecting with your children is not as easy as it seems for most parents. Although you may feel it should be simple, most parents find it challenging. If you are a father and don’t understand your daughter, you may not enjoy the same things. If you are a mother of boys and they like sports, you may dislike sports, which can leave a connection opportunity lost. Kids, especially when they are young, want to connect with you even more than you want to connect with them. In today’s world with all the technology at our fingertips, the first thing that’s crucial is just your

14

opportunities to bond and connect. There are millions of moments to do so that you may not realize. If you have newborns or toddlers, be engaged in some of their basic needs and be focused during those moments. Snack time and play time are great opportunities to bond. With older children, a classic way to connect and learn is to ask them to share the positive things that went on in their day and what they would like to happen positive tomorrow. Then ask if there are any negative thoughts bothering them and look for ways that you and they can turn those negatives into positives. Hearing and listening to what is going on in their brains can help you connect with them and you will be amazed at what comes out of their mouths. The obvious opportunity to connect is to expose your children to different things and learn where their interest lies. They will soon love to learn about you and what you are

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

We tend to forget but children crave attention and a connection with us also. A practical fun exercise is what we call our B day Sunday. Everything we do starts with a B. Breakfast, beach, bike riding, bowling etc. We were on our way home and my oldest boy says as if he just had a revelation, “Daddy, I feel like you really had fun with us today and you didn’t take us to these places just for us”. I still tear up when I repeat that because that was the moment my son realized that I was more than just their Dad. Children know when you are just going through the motions and ‘sacrificing’ your time. They have a great ability to read situations sometimes better than adults. Keep working at the connection. Positive and even negative conversations with your children show them that you are interested in them and that you care. To submit questions to David Sherman, please email dtarrant@


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

15


spa style

FINDING YOUR PATH…

CANYON RANCH HOTEL & SPA MIAMI BEACH BY RANDI AILEEN PRESS

16

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


F

inding your path at Canyon Ranch Hotel & Spa begins when yo u arrive in the hotel lobby. You are greeted by your personal check-in concierge who provides you with a delicious glass of tea, a folder with details about the hotel and spa, a water bottle included in a custom carry bag and a lanyard you will need to use for accessing your room and specific parts of the property. You are escorted to your suite which overlooks the beautiful Atlantic Ocean and you begin to feel yourself relaxing. Every detail is well thought out with your experience in mind. You won’t need to bring anything but some comfortable clothing, a few minor personal items and a willingness to let yourself disconnect from technology and the outside world. The spa is unprecedented. And, it is within driving distance from where you live. Once you have unpacked and are ready to explore, visit the fourth floor spa to begin your experience before dinner, which by the way, is also an event of its own! The AquavanaTM experience is a new depth of luxury for a healthier, happier, better you. For thousands of years, people have found that water movement and temperature variations provide relief to muscle and joint problems and create a higher sense of relaxation. Canyon Ranch Miami Beach brings the first complete suite of European-inspired thermal spa cabins, tubs and aquathermal bathing experiences. There are both advanced therapeutic cryo (cold) and thermo (hot) cabins and pools for a spa experience with profound effects on both the body and soul. Consider beginning with an extraordinary circuit experience. Based on traditional Roman baths to relieve sore muscles, the HydroSpa has a variety of body jets that provide gentle massage to the body in the optimal temperature for rebalancing and release. The heat loosens sore muscles, opens pores and increases blood flow. You are ready now to step into the Experiential Rains for an invigorating, multisensory cooling treat that will have you dreaming about reproducing this shower in your home. There are three selections for you to enjoy. The Atlantic Storm is a refreshing calm shower that will energize your senses and rinse away any toxins brought to the skin’s surface by sweat. Follow the storm with the Caribbean Monsoon. This is rejuvenating! You’ll find yourself inhaling a mist of something deliciously familiar while you experience the thunder and lighting effects of this marvelous cascade of water. Finish with the Polar Mist’s cool invigorating water and tingling shower. Towel off and head to a heated room beyond anything you

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

17


For more information: Canyon Ranch Hotel & Spa Miami Beach 6801 Collins Avenue Miami Beach, FL 33141 Main: 305.514.7000 www.canyonranch.com/miamibeach

may have previously experienced. I found myself mesmerized in the Herbal Laconium. This warm, misty ceramic-tiled room with heated individual seating thrones and a color-changing fiber optic ceiling is not to be missed. You will want to take deep cleansing breaths while you enjoy the aromatic atmosphere. The delicious smell of lavender fills the air and an iced towel is brought in at your request if that’s your pleasure. The suggestion is to leave the thermal areas periodically to cool down. You will now want to walk into the Igloo. The cool air and three Arctic Mist experiences await your arrival. Your choices include the menthol, mint or eucalyptus-enhanced by twinkling fiber optics. The Igloo constricts blood vessels and cools your system. This is brilliant! The Thermal Heated Loungers keep your muscles warm and relaxed as you lie back between thermal experiences. After you have spent an afternoon discovering the pleasures and benefits of this extraordinary environment, head back to your room to change for one of Canyon Ranch’s fantastic classes. The Canyon Ranch Hotel & Spa has a weekly newsletter

18

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

that includes a daily class schedule. There are classes for every fitness level. Yoga, cycle, cardio circuit, dry and wet workouts are included. There are four pool locations at the hotel. And, if you aren’t one for the classes, there’s a wonderful area for walking or running behind the hotel. Dining at Canyon Ranch can be a mixture of a gourmet dinner, in-suite dining or a snack by the pool. Every menu provides nutritional information, from calories to fat grams, so you’ll be well informed. The Canyon Ranch Grill brings a fresh approach to health-conscious gourmet dining. Even your drinks are prepared with your health in mind. You can invent your own favorite by pairing one of their refreshing mixers – crafted in-house using fresh ingredients – with your choice of their select organic spirits. Whatever you do, don’t leave without trying the artichoke french fries. They are beyond delicious! Whether you are celebrating something special, desire time with a group of friends or just need your own time to recharge, Canyon Ranch Miami Beach is one path you will enjoy traveling on. LP


ch

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

19


travel style

20

COSTA RICA

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


Costa Rica is a country overflowing with diversity, allowing you to traverse through the densest rainforest one day, and relax on white sandy beaches the next, drawing both adrenalin junkies and beach lovers alike. It’s no wonder every trip to Costa Rica is as unique as the people traveling! Laura Hildenbrandt, Personal Ticket & Travel Concierge with SitInMySeats VIP Tickets & Travel says: “Creating a vacation to Costa Rica is a new experience, every time! While some clients want to bask in the sun with the rainforest at their back, others want to hike, explore and truly immerse themselves in this ecochic country.” At SitInMySeats, the travel professionals love to unearth the untouched side to Costa Rica, where nature in its blissfully raw state, is enhanced by beautiful eco-lodges and sanctuaries that are scattered across the landscape. Recently, Laura tailored a trip for some clients who wanted it all! The end result was a 14 night adventure designed to immerse her clients in the lush forests, take on the waves on empty beaches and be beguiled by this magical Central American gem. Her clients experience was very “eco-inclusive,” including witnessing turtles laying eggs on one of the world’s most important nesting sites, s, Tortuguero; exploring the rainforest orest with treks to see endangered wildlife dlife and stunning waterfalls; gazing outt on panoramic views of the ocean and soft white sands at Punta Islita and surfing the epic Costa Rican waves at Guiones Beach. While this adventure was comprehensive, Laura explains that

you can experience Costa Rica and all of its wonder, in a much shorter time period. A great way to do this is to head to the Pacific Coast, check into one of the luxury resorts and then day trip from there. This gives travelers the comfort of a luxury resort, great meals, beautiful vistas and white-glove service, while allowing them to trek, explore, hike, swing along the rainforest canopy, soak in the hot springs... or whatever their heart desires! History buffs... don’t dismay! The country and its capital offer an amazing look into the history and culture of this amazing Latin tin American country. The ways ys to customize a vacation there ere are many and many clients return again and again to have a brand new experience each time! The “Rich Coast” iss relatively easy to get to, whether you’re traveling raveling to the capital al city of San Jose ose and exploring from there, or if you want to head right to the coast. Either way, flights are plentiful. Costa Rica is the perfect rfect harmony of beach, eco-travel, history, scenery, cenery, adventure and rich experiences. s.

Regardless ess of how you explore an and discover over this amazing country, you will surely return home refreshed, sun-kissed and longing for your next journey back! For more information on trips to Costa Rica or any other travel destination, please contact us at 954-456-0419/ 866-798-7328 or email Lisa at lisa@sitinmyseats.com.

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

21


ADVANCES IN BREAST CANCER TECHNOLOGY & TREATMENTS DELIVER HOPE AND HEALING BY RANDI AILEEN PRESS

DR. INDREK MIIDLA

22

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


T

here is more hope e headed our way in Broward County! There are significant nt and exciting advancess in breast cancer technology ology and treatments at our local hospitals and healthcare facilities. ities. These advances, along with women performing self exams, have made an n impact in the decline of breast cancer mortality ality rates over the last ten years. Survivorship hip and new treatment options are worthy off a real celebration here in South Florida. Dr. David Robinson of University Hospital spital & Medical Center in Coral Springs says, “There are still social awareness issues sues when it comes to breast cancers even with all the wonderful work being done by a variety iety of organizations. If followed, The American rican Cancer Society’s guidelines for early detection tion of breast cancer improves the chances that hat cancer can be diagnosed at an early stage and nd treated successfully.” Diagnosing earlier before symptoms occur through screening, cancers are more likely to be smaller and confined to the breast. The size of a cancer and how far it has spread are some of the most important factors in predicting the prognosis of a person with the disease. Additionally, most doctors feel that early detection tests for breast cancer save thousands of lives each year. More lives could be saved if even more women and their health care providers took advantage of these tests. Furthermore, genetic testing is available to help women determine if family history suggests a pattern for certain cancers. Dr. Robinson states, “Advances in genetic testing have become very valuable to patients who have multiple family members under the age of menopause who have been diagnosed with cancer.” Specific genetic tests such as the BRCA-I or BRCA-II are appropriate to offer a patient for early detection when the risk factors are present. These test names stand for breast

DR. DAVID ROBINSON

cancer susceptibility canc GENE 1 and breast cancer susceptibility GENE 2. “With these tests, w tests we have learned that a woman’s risk of developing breast cancer is greatly increased if she inherits br this gene mutation.” Men with these mutations also have an increased risk of breast cancer. Dr. Robinson shares, “This genetic test is no longer only a blood test. Now we can simply swab the inside lining of the cheek and send the sample to the lab.” Genetic counseling is recommended before and after these types of tests are performed and there are a variety of options available to help a person manage their cancer risk. An additional genetic test called the Oncotype DX is noninvasive and performed on a small amount of the tissue removed during the original surgery lumpectomy, mastectomy, or core biopsy. Results provide the patient and their doctors more information about their specific tumor and allow them to devise a better treatment plan. This test provides information to assist in decisions whether or not to make chemotherapy part of their treatment plan and can also help doctors determine the likelihood of the cancer returning in the future, also known as recurrence.

“THERE ARE STILL SOCIAL AWARENESS ISSUES when it comes to breast cancers even with all the wonderful work being done by a variety of organizations. If followed, The American Cancer Society’s guidelines for early detection of breast cancer improve the chances that cancer can be diagnosed at an early stage.”

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

23


As you probably are aware, there are specific protocols used to fight cancer. The most common procedures to treat breast cancer are radiation and chemotherapy. Advancements in these therapies have fewer side effects on patients experiencing the treatments now, more than ever before. Chemotherapy has more severe side effects than radiation. This is because all the cells in the body may be affected by the drug being used. Radiation, on the other hand, is a therapy targeting only specific areas of the body affected by cancerous cell growth. Dr. Nicholas Tranakas of Broward Health Medical Center enthusiastically says, “Current s c r e e n i n g technologies can catch breast cancer much earlier than a decade ago. Early treatment can preserve more of a patient’s lymph nodes and breast tissue. DR. NICHOLAS TRANAKAS This is especially positive because administering localized radiation “CURRENT treatments, targeting affected areas SCREENING specifically, helps reduce the amount TECHNOLOGIES CAN CATCH of radiation received.” This is key as it BREAST CANCER shortens the duration of treatment, from MUCH EARLIER over six weeks to two hours per day for as little as five days. than a decade ago. Early treatment “Even more invasive cancers are can preserve more showing promising results when treated of a patient’s with localized radiation.” lymph nodes and Broward Health has more hope to breast tissue. deliver. This is especially Dr. Tranakas shares, “I am very positive because optimistic about a new vaccine showing administering incredible promise!” He explains that localized radiation a patient in her 30s who had a large, treatments, aggressive cancer received the vaccine, targeting affected “and the cancer literally melted away!” areas specifically, Broward Health is one of only seven helps reduce the centers in the United States to participate amount of radiation in an international trial of this vaccine. received.” Holy Cross Hospital, celebrating its

24

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM COM OM

50th anniversary in January 2013, will soon be offering selected breast cancer patients a new type of radiation treatment. It is called INTRABEAM Radiotherapy. This type of treatment is very exciting Dr. Joseph J. Casey explains. “The radiation is delivered in the lumpectomy cavity before the surgical wound is closed. This allows the radiation dose to be DR. JOSEPH J. CASEY delivered to the tissue where it is most needed.” After the radiation, the wound can be “THIS IS closed to give the best cosmetic result. Dr. Casey A TRULY also explains, “For many patients the single dose in SIGNIFICANT surgery may be the only radiation required. In others AND EXCITING it can shorten the course of the radiation treatments ADVANCE in the effort to considerably while maximizing the effectiveness.” While not every patient will be a good candidate for minimize the side effects and INTRABEAM, the oncology team will review each case for appropriateness to optimize results. “This is complications a truly significant and exciting advance in the effort to of breast cancer treatment while minimize the side effects and complications of breast at the same time cancer treatment while at the same time personalizing and strengthening the treatment impact,” says Dr. personalizing and strengthening Casey. the treatment “Compared to twenty years ago, the picture has dramatically changed in a positive direction,” says impact.” Dr. Indrek Miidla of University Hospital & Medical Center in Coral Springs. A test that is used when patients have something suspicious present in an MRI is called the Positron emission mammography (PEM). This is a form of positron emission tomography (PET) that uses a high-resolution, mini-camera detection technology for imaging the breast. The camera is used to provide a higher resolution image of a limited section of the body and allows for the detection of much smaller lesions, thus creating images that are more easily compared to mammography, since they are acquired in the same position. “The future is in research, specifically in molecular gene technology,” says Dr. Miidla. In university settings, research in this area studies the structure and function of genes at a molecular level. The field studies how the genes are transferred from generation to generation. The future is in studying, learning and determining if scientist can identify a way to fine tune the different cancer cells behavior. “Denial is still such a large part of the equation. Women should not wait if they believe something is wrong. Taking the first step in the prevention process is critical.”


DR. ALEJANDRA PEREZ

“COMPLIANCE IS CRITICAL in all treatments. I want to emphasize here how clinical trials have proven that full adherence can greatly increase positive outcomes for patients. We have social workers and psychologists on staff who can help patients deal with the emotional and physical burden cancer treatment can entail.”

Avoiding the first step in the screening process allows for more complications later. “The disease won’t go away; it eventually goes further if left untreated.” Dr. Alejandra Perez, an oncologist at Memorial Healthcare’s Breast Cancer Center shared vital health information as well. “Compliance is critical in all treatments. I want to emphasize here how clinical trials have proven that full adherence can greatly increase positive outcomes for patients.” There are teams in hospital systems and treatment centers to assist patients. “We have social workers and psychologists on staff who can help patients deal with the emotional and physical burden cancer treatment can entail.” Care doesn’t only include the “site” of the cancer, it includes the whole being. Surprisingly, Dr. Perez also shared, “Many patients with breast cancer avoid seeing a doctor after they find a lump because they think they are too young. This is a myth. Some patients avoid seeing a doctor because they have no family history of breast cancer.” It is essential that all women and men seek medical advice when they find a lump or other abnormality in their breast tissue, lymph nodes, chest muscles or develop another symptom, regardless of age or family history. While breast cancer primarily affects women older than 50, Dr. Perez’s youngest patient is only 18 years old. New screening tools, technology and treatments can and will help you should you find out you have some form of cancer. The actual process of diagnosis can take weeks and involve many different kinds of tests. As many cancer survivors share, “waiting for results can feel like a lifetime and all the uncertainty can cause so much additional stress…but once you understand your own unique “big picture,” you can make better decisions. You and your doctors can formulate a treatment plan tailored just for you.”

GET INVOLVED THIS OCTOBER AND LEARN MORE TO BE PART OF CELEBRATING HOPE IN BROWARD COUNTY. www.cancer.org www.browardhealth.org www.holy-cross.com www.uhmchealth.com

www.mhs.net www.breastcancer.org www.dana-farber.org

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

25


COME CELEBRATE OUR SILVER ANNIVERSARY AT ATLANTIS

STAY ON YOUR BOAT OR AT THE RESORT

Visit Cat Cay, the location of the first Rendezvous. Stop at the private island of Cat Cay with your boat on your way to/from the Rendezvous and receive complimentary 2 days dockage and guest fees. Thursday’s Yacht Hop allows Rendezvous guests a once in a lifetime opportunity to board some of the world’s most extravagant yachts, Cocktail & Dinner Parties all weekend, Fishing Tournament, World class amenities including casino, golf, spa, water park and fun for the whole family! ENTERTAINMENT: Caliente, The Village People, Huey Lewis & The News & more

Accommodations at Atlantis Special low Rendezvous rates are available for you and your guests. Room reservations l 888-212-6184 or atlantis.com/myevent/boysandgirlsclub.aspx

Coral Tower $169

l

Royal Tower $189

l

Reeff $289

l

Cove $329

l

One & Only Ocean Club $725 - $825

Reduced Airfare Special low Rendezvous roundtrip rate of $237.90. Bahamasair is the official commercial airline of the 25th Annual ShowBoats International Rendezvous. To make flight arrangements, please visit bahamasair.com and type code CRM01 in corporate id.

For more information on how to register for the Showboats International Boys & Girls Clubs Rendezvous, please contact: Kerry Becker, Director of Corporate Events Phone: 954-537-1010 ext. 220 26 OCTOBEREmail: 2012 kbecker@bgcbc.org | LIFESTYLEMAGAZINEGROUP.COM

bgcbc.org


y!

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

27


HOW BLUE IS BROWARD? BY JULIE KAY

The Republican Party of Broward County doesn’t even pretend it can win Broward County for Mitt Romney this fall. Their goal is a number: 35 percent. No Republican in modern history has taken the state of Florida without attaining 35 percent of voters, said Richard DeNapoli, chairman of the Republican Party of Broward County. And, since Florida is one of No Republican the key states needed to win victory in modern history for a presidential candidate – if not has taken the ground zero -- achieving that goal is state of Florida more important than ever, he said. without attaining “George Bush got 34.79 percent 35 percent of of Broward in 2004 and he won voters. the state,” said DeNapoli. “In 2008, McCain got 33 percent. In 2000, Bush got 31 percent and we know how that ended up. We are just looking to push the needle and help the state party.” Broward County, the second most populous county in Florida with 1.8 million residents, is the blueest county in the state, with MiamiDade County coming in second. How blue is it? With 257,000 registered Republicans in Broward and 570,000 registered Democrats,

35%

28

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

“we’re outnumbered two to one,” noted DeNapoli. Or, as prominent South Florida pollster and political strategist Jim Kane puts it, “it’s so blue here you can’t breathe.” The reasons for Broward’s Democratic slant are welldocumented. Once solidly Republican, the county changed dramatically when hundreds of thousands of retirees from New York and the northeast relocated to the county, starting back in the 1960s, filling high-rise condos in Fort Lauderdale, Hollywood and Hallandale. Largely Democratic, pro-union and liberal, they brought their ingrained voting habits with them. No Republican has won a presidential race here since 1988, when George Bush beat Michael Dukakis. And while many pollsters and voting experts had predicted the seniors would be dying out by now and replaced with younger, more conservative voters fleeing Miami-Dade


County, the county’s partisan profile has remained unchanged. Mitch Ceasar, the longtime Democratic Chairman of Broward “When you look at Democratic voting patterns in this county, County, agrees. Voter turnout, coupled with the fate of the they haven’t changed,” said DeNapoli. “The younger Cubans are 275,000 independents in the county, keep him up at night. not as Republican or conservative as their parents. We are now “We have a change in Broward of seniors being replaced seeing immigrants from all over the world coming to Broward. with swing voters or those who don’t vote at all,” said Ceasar. “High voter turnout is not guaranteed. I have to gaze with one When they come, they are usually Democrats.” Additionally, according to Kane, droves of non-citizens have eye on the turnout and the other eye at the undecideds. We are flocked to Broward County, including Canadians and Central very concerned. Florida will be ground zero again.” and South Americans. Ceasar said he is particularly concerned about an upcoming That doesn’t mean that the Republican Party doesn’t have blitz of ads he expects the Republican Party to unleash in strongholds in Broward, too, like the northeast part of the Florida. “The amount of money that will be dumped into Florida county, including Lighthouse Point, will be ghastly,” he said. where all but one city commissioner But Kane said Ceasar probably is Republican. And despite the wide “We have a change in Broward of shouldn’t lose sleep. In 2008, President seniors being replaced with swing partisan gap, Broward is still the second Obama’s team was skillful at turning voters or those who don’t vote at all. largest Republican county in the state. out his base. High voter turnout is not guaranteed. But the numbers are still “He had one of the best ground I have to gaze with one eye on the overwhelmingly Democratic in Broward games I’ve seen in Florida,” Kane said. turnout and the other eye at the and Romney’s chances of winning the “I expect we will see that again.” undecideds. We are very concerned. county, everyone agrees, are nil. Kane said it’s too early to predict Florida will be ground zero again.” “I don’t think Mitt Romney has a what kind of percentages either party chance of taking Broward,” said former will take in Broward, but he expects to U.S. Sen. George LeMieux, one of the have a better sense in late September state’s most prominent Republicans. “It’s a tough place to after both conventions, providing their artificial “bounce” in be a Republican. The strategy is to cut down on your losses polls, are over. in Democratic strongholds and overperform in other areas.” Republican voter registration drives, which have been PRESIDENTIAL ELECTIONS RESULTS effective in other parts of the state, are not particularly useful in Broward, noted DeNapoli. YEAR REPUBLICAN DEMOCRAT “Voting habits are hard to break here,” he said. “You can’t 2008 32.3% 225,453 67.2% 474,579 just go to a county fair and register hundreds of Republicans.” 2004 34.6% 244,674 64.2% 453,873 Still, the Party has made tiny inroads in Broward, signing up 13,000 new Republican voters since the last general election, 2000 30.9% 177,939 67.4% 387,760 he said. 1996 28.3% 142,870 63.5% 320,779 Cleaning up voter rolls has been one strategy of the 1992 30.9% 164,832 51.8% 276,361 Republican Party of Florida, albeit a controversial one. Florida 1988 50.0% 220,316 49.5% 218,274 Gov. Rick Scott has pushed elections supervisors to purge as 1984 56.7% 254,608 43.3% 194,584 many as 53,000 dead voters. But some of these local officials 1980 55.9% 229,693 35.6% 146,323 have balked at what they view as Scott’s interference with their roles and others have criticized the timing of the effort, 1976 47.1% 161,411 51.6% 176,491 launched just months before a presidential election. 1972 72.4% 196,528 27.3% 74,127 One thing both sides agree is that voter turnout will also 1968 54.5% 106,122 29.1% 56,613 be crucial for both sides, but particularly for the Democrats. 1964 55.5% 85,264 44.5% 68,406 “For the Democrats, it’s everything,” said Kane. “Republicans 1960 58.8% 68,294 41.2% 47,811 are better educated and tend to turn out no matter what. But Democrats need something to be excited about to vote.”

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

29


happenings

8

OCTOBER GRANDE OAKS COUNTRY CLUB GOTTAHALFIT.COM

Caddyshack Revisited BY TODD TEMPLIN

There are only a few slots left for the 10th Annual Strochak Family Caddyshack Revisited Golf Tournament set for Monday, October 8. This Columbus Day tradition will take place at the beautiful and exclusive Grande Oaks Country Club in Davie, where the classic comedy film Caddyshack was shot more than 30 years ago. The tournament

VICKIE AND JASON STROCHAK

raises money each year for two Boys & Girls Clubs locations in Davie: The Florence A. DeGeorge Unit and the Rick and Rita Case Unit. Each provides a safe place where kids can come after school to study, build good character and learn to live a healthier life. The Strochak family has

30

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

THE ST

ROCHA

K FAMIL Y

graciously usly signed on to be title sponsor for the third year in a row with i h a donation d i off $25,000. The family owns and operates Auto Tag Management Group, Inc., a company that has been providing private auto tag services in South Florida since the 1950s. “The Boys & Girls Club is one of the best organizations for helping to mentor and develop young people,” said Jason Strochak. “Seeing kids succeed is very important to me personally. I started out as a volunteer at the Rick and Rita Case unit 10 years ago and it was an awesome experience. When we were asked to make a financial commitment to the golf tournament, we were honored and pleased to write the check. I can’t think of a better investment.” “I want to thank the Strochak family for their commitment to children and to this event specifically,” said Jim Norton, chairman of the golf committee. “They are sending the right message to the community.”

“The Boys & Girls Club is one of the best organizations for helping to mentor and develop young people.” As always, the tournament promises to be a day full of fun and competition. Golfers will be treated to 18 holes on a beautifully manicured golf course with chances to take home some big prizes. On one of the par threes, golfers will have a chance to win a brand new car donated by Lauderdale BMW of Pembroke Pines with a hole-in-one. There will also be a separate hole-in-one contest with a chance to win onemillion dollars. All golfers will be treated to a valuable tee gift, continental breakfast and a BBQ lunch and auction after golf. And since it’s the 10th anniversary, there may be an extra surprise or two this year, said Norton. Other main sponsors for the event include Lauderdale BMW of Pembroke Pines, Comcast and www.GottaHalfIt.com. LP


RICK CASE SE - CELEBRATING 50 YEARS AS AMERICA AMERICA’S S CA CAR DEALER

ACURAs STARTING as LOW as $199! ALL NEW 2013 ACURA

Only

199

$

Per Month 36 Mo.Lease*

ACURA TSX SE

ACURA ZDX

ACURA RL

ACURA RDX

ACURA TL

ACURA TSX

ACURA MDX

ACURA TSX WAGON

RICK CASE ADVANTAGES

For 50 Years, We’ve Treated Our Customers as we would our Best Friends and other Benefits that you won’t Find at any other Dealer

3-DAY FREE TRIAL - With our 3-Day FREE Trial Money-Back Guarantee, If you are not completely satisfied simply return the vehicle within 3 days or 300 miles, whichever comes first, and we will give you a complete refund.

LEASE RETURN CENTER - WE WILL PAY YOU UP TO $1000 when you turn-in your leased vehicle, REGARDLESS of where you leased it, and whether you buy or lease a new Acura!

10-YEAR/100,000 MILE WARRANTY - Rick Case INCREASES the Factory Warranty to a 20 Year/200,000 Mile Nationwide Warranty with every new Acura purchase. See Dealer for details.

DISCOUNT GAS & FREE CAR WASHES FOR LIFE! - RICK CASE REWARDS! SAVE $100S, EVEN $1000S Earn Rewards points with every purchase and save on future purchases of vehicles, Service, Parts and Accessories. PLUS, use Rewards Card for FREE Car Washes for Life and HUGE savings on gas at our 8-Pump “Discount Gas Center”

5,&. &$6( $&85$ Concierge Service Live in Broward, Dade or Palm Beach County & need your Acura serviced? We’ll pick up your Acura, perform the necessary service, and return it to you, no charge.

Minutes from anywhere in South Florida

ON 441 at SUNRISE 875 North State Road 7 | Fort Lauderdale, FL

888-499-8636

Stop by any Rick Case Dealership for a complimentary copy of “Our Customers, Our Friends”

r i c k c a s e a c u r a . c o m * ILX with $3,495 down. ILX lease payments based on 36 months. $0 security deposit. All payments include $599 dealer fee. Plus tax, tag & registration fees with approved credit. 10,000 miles per year and 20¢ per mile thereafter. Must have Acura Loyalty Rewards or Acura Competitor Conquest Offer ($1,000) and 660 Beacon Score to qualify. Offers cannot be combined, with approved credit. All offers expire 10/31/2012 Pictures for illustration purposes only.

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

31


happenings

13 OCTOBER JACARANDA COUNTRY CLUB 6:30 A.M.

Broward Young Lawyers Hit Links for At-Risk Kids When members and friends of the Broward County Bar Association Young Lawyers Section (YLS) hit the links on October 13th, players will be doing more than vying for bragging rights or winning prizes. They’ll be raising money for Florida’s at-risk youth. The Young Lawyers Section Annual Charity Golf Tournament, now in its 25th year, will steer 100% of its net proceeds to this year’s charitable beneficiary, Florida’s Children First, the state’s premier advocacy organization for at-risk youth. All proceeds will go to benefit the Tracey McPharlin Initiative and the Broward Chapter of Florida Youth Shine. “Everyone will have fun and many will be playing to win. But the Tournament showcases the best our profession and supporters have to offer,” said Howard Talenfeld, a prominent Fort Lauderdale child advocate attorney with event sponsor Colodny, Fass, Talenfeld, Karlinsky, Abate & Webb, and Founder and President of Florida’s

32

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Children First. “Between charity events, advocacy and pro bono representation, Florida attorneys are to be lauded for giving back to those who need it the most.” Boardroom Communications, a Fort Lauderdale public relations firm committed to child advocacy, has signed on as the event’s Exclusive Title Sponsor. Boardroom Communications, like many other local businesses and law firms, has committed to partnering with the YLS and supporting this worthwhile cause. “Over the last several years, I’ve seen our community really step up and support this event,” said Meghan Clary, President of the Young Lawyers Section and a family law attorney with Chorowski & Associates, P.A. The individuals responsible for throwing this event and raising thousands of dollars for at-risk children are sixteen young lawyers on the YLS board. “Giving back to the community and those children in need is a great feeling. We hope to once again run a successful

event, and, more importantly, raise as much funds as possible for Florida’s Children First,” said Jeff Wank, the Tournament’s Chair and an associate at Colodny, Fass, Talenfeld, Karlinsky, Abate & Webb. “Every year, this is a remarkable display of sportsmanship and charitable efforts from South Florida’s young attorneys and supporters of area children,” said Todd McPharlin, partner with event sponsor, Fort Lauderdale law firm Kelley /Uustal. His late sister and staunch legal advocate for at-risk kids is the namesake for the Tracey McPharlin Dependency Recruitment Initiative, which recruits and trains attorneys to represent children. The event will be held at Jacaranda Country Club (9200 West Broward Blvd., Plantation) Check-in begins at 6:30 a.m., followed by the awards luncheon. Kelley / Uustal will host a Tee-Off Happy Hour on Thursday, October 4th from 5:30 p.m. to 7:30 p.m. at American Social on Las Olas. For additional information visit www.ylsgolftournament.com. LP


UNIVERSITY SCHOOL FINDS THE BEST IN EVERY STUDENT

by discovering and developing their individual talents and abilities.

e I lmoyv school!

Reading is fun! My teachers e.

tm

care abou

bout a n od o i o t h a d l m i r h o re inf ol’s early c o m r o F Scho P for our y t i s r e RSV Univ o t se, r u o o H m a n progr er 7th Ope -4506 b 2 Novem all (954) 26 c please s online at dmissions. u or visit l.nova.edu/a o uscho

red.

t bo I’m no

*! , %+ . &(* + ( # &## ( ' ( *&(- !&&# (,"% ( ) ( *!(&+ !

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

33


happenings

13 OCTOBER AND 14TH NOVA SOUTHEASTERN ARENA

The Festival Of Chocolate Comes To Ft. Lauderdale Attention Chocoholics! For anyone that has ever wanted to be a kid in a chocolate store…you now have your chance! The Festival of Chocolate, the Ultimate All-Chocolate Shopping, Interactive and Educational Event, is heading to Nova Southeastern University Arena on October 13 & 14 bringing two days of creamy, dreamy, cocoa-flavored fun. Did you know that the botanical name of the Chocolate Tree is ”Theobroma,” which means “Food of the Gods?” And, that the cacao pods, which contain the beans, actually grow on the trunk of the Cacao Tree? Chocolate will come to life with interactive chocolate-themed activities; guest contests; wine and chocolate pairings; a chocolate game show; live chocolate showpiece competition between chocolate masters; specialty chocolate classes; chocolate world record challenge; the history, science and production of chocolate and featuring…The Cocoa Couture Fashion Show on the Festival of Chocolate “Yumway” and the Icing on the Cake Accessory Collection!

34

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

And, just as your mouth starts to water, the event boasts the area’s top chocolate and confection companies selling tastes and treats of everything chocolate… truffles, cakes, cupcakes, cookies, brownies, pastry, chocolate drinks and even cocoa meat rubs, dips and olive oils. Throughout the weekend, award-winning pastry chefs will host chocolate demonstrations for all skill and interest levels. For the littlest chocoholics there is a Kids-4-Chocolate Craft Area where they can create their own edible masterpieces, play chocolate brain games, power the Chocolate Marshmallow Launcher 3000 and follow the Chocolate Charlie Chase to discover the journey the cacao bean takes to turn into their favorite chocolate bar. Even adults can relax in pure decadence in the Adult Chocolate Clubhouse, where smells and tastes will make the chocolate chaos melt away. Leave your guilt at the door as you discover the variety of health benefits of chocolate and take the Chocolate Body Building Challenge. Did you know that

according to a recent Harvard study, cacao contains antibacterial agents that actually fight tooth decay and that chocolate milk re-fuels muscle mass more efficiently than sports drinks? On Saturday, the live competition of the “Best of” Chocolate Indulgences in the region covering seven categories will be judged by pastry experts, local celebrities and self-proclaimed chocoholics. Advance Ticket Purchase guests have the opportunity to win those spots. A Vendor Showcase featuring everything chocolate, head-tohead pastry chef competitions, wine and chocolate pairings, historical presentations, book signings, chocolate cooking stacking contests, Brownie Bingo, a complimentary raffle for decadent chocolate prizes and live music make The Festival of Chocolate the Sweetest Two Days in South Florida. For Tickets and Information: www.festivalofchocolate.com, October 13, 10 a.m. - 6 p.m., October 14, 10 a.m. - 5 p.m., $12 Adults/$8 Children Special Incentives for Advance Purchase. LP



happenings

26 OCTOBER

BAHIA MAR 6:30 P.M. - 9:30 P.M. 954.390.7654

Boys N’ Toys Private Yacht Hop Hosted by Northrop & Johnson, Kids In Distress Boys N’ Toys invites guests to step onboard some of the most spectacular yachts at this year’s Fort Lauderdale International Boat Show for one special night to benefit Kids In Distress of Broward and Palm Beach counties. Boys N’ Toys takes place from 6:30 to 9:30 p.m. on Friday, Oct. 26 at the Fort Lauderdale International Boat Show at Bahia Mar and event tickets are $250 per person. The Boys N’ Toys “Superhero Committee” was formed to host a successful special event benefitting underserved children in the community. “The concept behind this event is that we have real-life superheroes in our own community,” said Kids In Distress Development Officer Patricia Moskol. “Last year, the event raised more than $100,000 and I am certain the Superhero Committee will surpass the $200,000 goal set for this year.”

36

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

While yacht-hopping, guests have the opportunity to bid on extraordinary silent and live auction items, enjoy cocktails and hors d’oeuvres and partake in a variety of activities. Last year’s silent auction items included jewelry, weekend getaways, gift baskets and sports memorabilia. The Boys N’ Toys event is one of the most exclusive events at the Fort Lauderdale International Boat Show, the largest in-water boat show in the world, which runs from Oct. 25 through Oct. 29. Featuring more than $3 billion worth of boats and marine products, the Fort Lauderdale International Boat Show is known for its astounding number of luxurious yachts. Though the show attracts yachting enthusiasts from around the world, there is something for everyone who loves the water. “While this event is known for its elegance and entertainment, the most special part of Boys N’ Toys is how greatly our efforts benefit the children

of Kids In Distress,” said Moskol. “In 2011, KID services helped more than 8,000 children and families and we would be unable to continue to meet the needs of our community without the help of our friends and sponsors.” Other Kids In Distress signature events include the Inlet Challenge Bicycle Ride, Duck Fest Derby, Cooking with KID and 5K Run/Walk for KIDs. Kids In Distress brings more than 30 years of experience as a nationally accredited, community-supported agency dedicated to the prevention of child abuse, preservation of the family and the care and treatment of abused children in Broward and Palm Beach counties. KID offers a full continuum of care that includes emergency shelters, therapeutic services, abuse prevention, foster care and adoption. For tickets and sponsorship opportunities, call Patricia Moskol at 954-390-7654 ext. 1068 or email PatriciaMoskol@kidinc.org. LP


LIFESTYLEMAGAZINEGROUP.COM LIFEST LIF ESTY YLEMA MAGAZ G ZINE NEGRO GROUP. UP.COM COM | OCT OCTO OCTOBER OBER R 2 2012 012

37 37


happenings

1

NOVEMBER HYATT REGENCY PIER 66 7:30 P.M. - 10:30 P.M. 954.739.5006

17th Annual Jeb Bush BeachBash Are you in? BeachBash, Fort Lauderdale’s sexiest party of the year, will take place this year on Thursday, November 1st from 7:30 p.m.-10:30 p.m. in the Panorama Ballroom at the Hyatt Regency Pier Sixty-Six (2301 Southeast 17th Street in Fort Lauderdale). Sponsored by The Wasie Foundation & presented by Ford and Premier Beverage, the spectacular annual event benefiting the Cystic Fibrosis Foundation, is about “Action and Attitude.” Dance the night away to the hot vibe of DJ Supersede, while indulging in tasty delicacies from South Florida’s hottest culinary establishments, including Truluck’s, Tap42, Bill Hansen Catering, Chef George Catering, Chima, ARC Broward, and Hyatt Regency Pier Sixty-Six. Enjoy open bar all night long with your favorite cocktails compliments of Premier Beverage. This year’s co-chairs include Jen Klaassens, VP of Programs for The Wasie Foundation; Samantha DeBianchi, Founder/CEO of DeBianchi Real Estate; Dev Motwani, Managing Partner of Chieftain Partners; Josh Rudolph, Managing Partner at Emerald Planning Group; and Todd Kirkpatrick. Tickets for BeachBash are $50 per person, and includes premium open bar, unlimited hors

38

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

JOE HES S, FLORIDA CHAIRMAN OF THE 17T C H ANNU PROGRA LASSIC, WITH J A EN KLA MS FOR ASSENS L AT&T JEB BU THE WA S , VICE P SIE FOU RESIDEN H NDATIO T OF N

res and live d’oeuvres music all night long. VIP Tickets (for access to the VIP Lounge) are $100 per person. Private cabanas for 10 people are also available for $3,000 and include access to the VIP Lounge. BeachBash is part of the 17th Annual AT&T JEB BUSH Florida Classic sponsored by The Wasie Foundation and presented by Ford and Premier Beverage and is also sponsored by Advocate Home Care Services, Exults Internet Marketing, Gentleman’s Society and Ultimate Software. To purchase tickets and to get more information and event updates, please visit www. BeachBash.com or look for the event on Facebook. In addition to BeachBash, the 17th Annual AT&T JEB BUSH Florida Classic Sponsored by The Wasie Foundation and Presented by Ford and Premier Beverage also features three other exciting events benefiting the Cystic Fibrosis Foundation. The multi-day event’s annual Golf Tournament will tee off on Friday, November 2nd 7:30 a.m.at the Fort Lauderdale Country Club. Later that night, guests can dine and dance the night away at the

Tickets for BeachBash are $50 per person, and includes premium open bar, unlimited hors d’oeuvres and live music all night long. elegant 65 Roses Gala beginning at 6:30 p.m. in the Crystal Ball Room of the Hyatt Regency Pier Sixty-Six. The exciting Fishing Tournament will take place Thursday, November 29 through Saturday, December 1st. Former Florida Governor Jeb Bush once again serves as Honorary Chairman of the events. Sponsors of the 17th Annual AT&T JEB BUSH Florida Classic include The Wasie Foundation, AT&T, Ford, Premier Beverage, Baxter Martin Advertising, ClearChannel, Huizenga Family Foundation, Dutton Press, Inc., and American Airlines. To learn more about all of the events, please visit http:// www.jebcf.org/ or call 954-7395006. LP


Maria didn’t choose her battles. After she defeated stage IV skin cancer, a follow-up screening revealed new cancer in her breast. But she did choose sides.

Empower yourself. Call for an appointment today.

Her support team at Memorial Cancer Institute is strengthened by more than 200 physicians, researchers, nurses and clinical staff We’re energized by a thriving clinical research program and national clinical trials to deliver advanced treatment options for breast, lung, skin, ovarian, colon, prostate and other cancers We’re enriched by Broward County’s leading Breast Cancer Center, only Bone Marrow Transplant Unit and Florida’s first Image Recovery Center We’re empowered by the unyielding courage and inspiration of survivors like Maria

Maria didn’t choose cancer, she chose Memorial. And now she lives with that decision every day.

MEMORIAL REGIONAL HOSPITAL | MEMORIAL HOSPITAL WEST

Scan to learn more

For more information or to find a Cancer Physician, call 954-265-HEALLIFESTYLEMAGAZINEGROUP.COM (4325) or visit MHS.net/CancerInstitute . 2012 39 | OCTOBER 9/12


happenings

2

NOVEMBER JACARANDA COUNTRY CLUB 11:30 A.M.

Chip In For Kids In Distress Enjoy a day of fun in the sun while you help bridge the gap in supportive services for abused and neglected children in South Florida. Members of the Kids In Distress Auxiliary are pleased to announce they are bringing back their very popular KID Auxiliary

40

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Golf Tournament. It will be held on Friday, November 2nd, with registration and pretournament box lunch at 11:30 30 a.m. and a shotgun start at 1:000 p.m., followed by dinner in the Palm Room. The tournament will take place at Jacaranda Golf Club at 9200 West Broward Blvd., in Plantation. Players of all skill levels are welcome to participate in this 18hole scramble. Proceeds from the golf tournament will help raise funds for Kids In Distress, which is a non-profit charitable organization dedicated to protecting children in South Florida from abuse and neglect. They strive to establish strong and healthy families that can care for their children and keep them safe. Today’s economy is making it difficult for more and more families to survive day to day. Members of the community will be supporting these efforts when they participate in the KID Auxiliary Golf Tournament. With your help, local families will strengthen and get on

their feet again. The individual player fee of $175 includes greens fees, cart, pretournament box lunch, dinner and prizes. For $40, non-golfers will be able to purchase tickets in advance for the dinner. In addition to participating as a golfer, there are also sponsorship opportunities that range from Title ($5,000) to Tee Sponsor ($200). This is a wonderful opportunity for the South Florida community to enjoy an afternoon of golf and great meals while supporting a growing population of abused and neglected children. By taking part in the tournament, participants are helping Kids In Distress and networking with business associates. On behalf of the children we serve, we thank you for your gift! Without the support of individual donors and corporate partners in our community, Kids In Distress could never care for the thousands of children and families each year who need a safe place to live. Change a child’s life… change a child’s future. For further information or to purchase tickets please contact us at 954-252-3365 or visit our website at www.kidaux.org. LP


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

41


happenings

10 Fairy Tale NOVEMBER WESTIN DIPLOMAT RESORT & SPA 7 P.M. 954.265.3454

Ball: Alice In Wonderland BY DIANA HANFORD

The Diamond Angels of Joe DiMaggio Children’s Hospital Foundation will host the 9th Annual Fairy Tale Ball on Saturday, November 10 at 7:00 p.m. at The Westin Diplomat Resort & Spa. This year’s theme is Alice in Wonderland and guests will be mesmerized by the transformation of the ballroom, which will morph into a dreamlike landscape with fantastical scenes from the beloved children’s fable. Featuring a cocktail reception, dinner, dancing, live and silent auctions, and an electrifying classic rock concert, the special fundraising event is always an unforgettable night. This year’s musical acts include Steve Augeri of Journey and Mike Marino aka DJ 1Tre, son of Dan Marino. Despite having autism, Mike has excelled behind the turn table and is one of South Florida’s most indemand DJs. “I have always believed in doing my share for the community and helping out where I could. I decided to get involved with the Diamond Angels after I started my own family and was looking for a way to help children in need. If my children ever got hurt or sick, Joe DiMaggio is the only place I would consider taking them,” said Elizabeth Jacobs, Fairy Tale Ball event co-chair. As in the movie, Alice must navigate unfamiliar territory and persevere through difficult circumstances; so has this year’s Special Ambassador, Jayden Villano. Last fall, the 19-monthold’s family learned that his heart was not pumping properly and he

42

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

desperately needed JONES FAMILY AMBAS a heart transplant. SADOR S Doctors used a new device called a Berlin artificial heartt which kept “The Fairy Tale Jayden alive while the family awaited a heart donor. He was Ball is an incredibly fun the first South Florida pediatric and social event. We patient to use the artificial heart are looking forward to a prior to a transplant and this past wonderful evening and most April, doctors at Joe DiMaggio importantly, raising funds Children’s Hospital successfully for Joe DiMaggio Children’s performed a heart transplant. Today, Jayden is healthy and an Hospital’s remarkable example of hope and survival Pediatric Cardiac Program.” against daunting odds. He’s an to supporting the mission of Joe inspiration to all he meets. Another focal point of the night DiMaggio Children’s Hospital is the array of outstanding live - to provide safe, quality, costand silent auction prizes which effective, patient and family include: an eight day cruise centered healthcare services, aboard the Carnival Freedom, regardless of their ability to pay. and resort destination weekend Since 2004, the Diamond Angels packages to Los Angeles, New have raised more than $2.4 million for the Pediatric Oncology Unit at York, and Napa among others. Proceeds from the event will Joe DiMaggio Children’s Hospital support Joe DiMaggio Children’s and the Wasie Neonatal Intensive Hospitals’ Pediatric Cardiac Care Unit. The 2012 Diamond Angels Program that recently completed Fairy Tale Ball co-chairs are its sixth heart transplant. “The Fairy Tale Ball is an Allison Antevy, Ronnie Greissman incredibly fun and social event. and Elizabeth Jacobs. The Title We are looking forward to a Sponsor is The Westin Diplomat wonderful evening and most Resort & Spa; the Presenting importantly, raising funds for Joe Sponsor is Dade Medical College, DiMaggio Children’s Hospital’s additional sponsor support remarkable Pediatric Cardiac from Duty Free Americas and Program,” said Allison Antevy, the Media Sponsor is Lifestyle Magazine Group. Fairy Tale Ball event co-chair. Sponsorship packages are still The Diamond Angels of Joe DiMaggio Children’s available and tickets cost $250 Hospital Foundation (www. per person. For more information diamondangels.org) is a volunteer contact Kate Rodriguez at Joe organization that advocates for DiMaggio Children’s Hospital the hospital and its pediatric Foundation at (954) 265-3454 or programs. The group is dedicated ksnyder@mhs.net. LP


EN PAULA DE IRVINE

PRESENTED BY

RA

RA Y

NIG ELL A

ERN MM ANDRE W ZI

EM

E SS GA LA IL ER

LAWS ON

B

LAY YF B OB

CH AE L

Y FIERI GU AN NE

BU RR EL L

MO RIM OTO

ROB ERT

WWW.SOBEFEST.COM

FEBRUARY 21-24, 2013 TICKETS ON SALE OCTOBER 22 SOBEFEST.COM TITLE

PRESENTING

877.762.3933

HOST & BENEFITING

HOST HOTEL

PREMIER

GOLD

SPECIAL THANKS

Chaplin School of Hospitality & Tourism Management

PLATINUM

DIAMOND

Confirmed sponsors as of August 2012

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

43


happenings

14

NOVEMBER SIGNATURE GRAND 11 A.M.

th

25 Annual National Philanthropy Day Awards The Fort Lauderdale/Broward Chapter of the Association of Fundraising Professionals (AFP) will host the 25th Annual National Philanthropy Day® Awards presented by Signature Grand, a nationally recognized event, on Wednesday, Nov. 14. Registration begins at 11 a.m., followed by lunch at 12 p.m. The event will take place at Signature Grand, 6900 W State Road 84, Davie, FL 33317. This special day is set aside to recognize and pay tribute to the great contributions that philanthropy – and those people active in the philanthropic community – have made to the organizations and community of Broward County. In 1986, President Ronald Reagan signed a proclamation officially recognizing National Philanthropy Day. Since then, the day has been recognized by numerous states, provincial and local governments across North America. For the awards, the general public nominated outstanding Broward philanthropists whose contributions have made a significant impact in the organizations they serve and the community as a whole. The ceremony is attended by more than 500 nonprofit executives, board members, civic leaders and

44

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

philanthropists each year. The honorees are: Outstanding PhilanthropistRoy and Kathryn Krause, nominated by Junior Achievement of South Florida Outstanding Volunteer Fundraiser- Denise and Peter Wittich, nominated by Memorial Foundation, Inc. Outstanding Corporation (Large)Holland & Knight, nominated by Children’s Harbor Outstanding Corporation (Small)Midtown Athletic Club, nominated by SIDES (Sydney’s Incredible Defeat of Ewing’s Sarcoma) Outstanding Foundation- The Florida Panthers Foundation, nominated by Broward Health Foundation Outstanding Youth in Philanthropy- Bronsen Bloom, nominated by Pine Crest School – Fort Lauderdale Outstanding Fundraising Professional- Diana Metcalf, nominated by Meredith Ray Feder, CFRE & Junior Achievement of South Florida President’s Award of ExcellenceSignature Grand, Arlene Pecora “I was recognized in 2003 for individual philanthropy and in 2009 as part of the CHS Auxiliary,” said

past-honoree I. Lorraine Thomas. “Both times it gave me an opportunity to encourage the community to become involved. When you live in a community you need to ‘give back’ and make a difference every day.” “There are many, many exceptional philanthropists in Broward County, and we were pleased to receive a great number of nominations,” said event tri-chair Tracy J. Schuldiner. “It was very difficult to select the honorees from among such a wonderful group of nominees, but we are delighted to honor these amazing individuals, corporations and foundations.” Over the past 24 years, the Fort Lauderdale/Broward Chapter has honored more than 100 individuals and organizations for their significant philanthropic contributions to the local community. Event sponsorships are available, and ads may be purchased in the AFP Journal. For more information about sponsorships and ads, visit www.afpbroward.org/nationalphilanthropy-day. To purchase tickets or to reserve a table/recognize a donor, individual, corporation or foundation as your own table honoree for the 25th Annual National Philanthropy Day® Awards, visit www.afpbroward.org/ national-philanthropy-day. LP


400 species. More than 70 artists. One exhibition to devour.

Now On View One East Las Olas Boulevard at Andrews Avenue | 954.525.5500 | moafl.org

Presented in association with -!8)-5- 3%#52)49 2/"/4)# 34/2!'%


happenings

Cheers For Charity and food pairing events to benefit a different charity, a virtual wine popup store at the Riverside Hotel and official after parties nightly at Yolo, Vibe and O Lounge. The fest concludes on Thursday, October 11 with the hot new trend in the dining out world – “Diner en Blanc” (French for dinner in white). This extraordinary white party will highlight specialties from Las Olas restaurants and scores of top vintners all al fresco on one large dining table in the park. Participating restaurants include American Social, Café Europa, Café JOHN WITTING LORRAINE THOMAS TIM PETRILLO de Paris, Las Olas Wine Café, Mangos, of fine wines and concludes with the Noodles Panini, Riverside Hotel, Sushi hot world-wide dining trend “Diner en Rock, SoLita, St Tropez, Timpano, Blanc” with an expected 500 diners Vibe and Yolo. Sponsors for this epicurean feast all al fresco at one table in Huizenga include Absolut, Avion Tequilla, Park. Cheers for Charity, chaired by Tim Chivas Regal, Fort Lauderdale Petrillo, will benefit six local children’s Monthly, Gold Coast Magazine, Go charities: Children’s Diagnostic & Riverwalk, Jameson Irish Whiskey, Treatment Center, Children’s Home Las Olas Wine Café, Libation, Lifestyle Society, Jack and Jill Children’s Publications, LivingFLA.com, Malibu Center, Joe DiMaggio’s Children’s Rum, O Lounge, Panache Party Center, Junior Achievement of South Rental, Prime City Grill, Riverwalk Florida and Sun Sentinel Children’s Trust, Riverside Hotel, South Florida Food and Wine, Sun-Sentinel, That Fund. “We feel it is a team effort with the Wine Place, Think Magazine, Vibe Las Olas restaurants and Southern & Tool, Vive, Udder Sweets, Weston Wine and Spirits to raise money Dining Group and Yolo. to support children’s charities in Cheers For Charity Schedule of Broward County,” said Petrillo. Events “Las Olas is such a vibrant, eclectic Sunday, October 7 – 5:30 pm – 8:30 location, perfect to host such an pm – Sushi and Sake at The Riverside event; that I promise it will be one of Hotel. Befitting the Joe DiMaggio’s the most unique and heralded food Children’s Center. Tickets are $125. and wine events in the county for Kick-off the week with fresh sushi paired with the world’s finest sake. years to come!” The five-day event uncorks on Monday, October 8 -5:30 pm – 8:30 October 7 with nightly themed tastings pm – Gems Tasting at The Riverside Cheers! Food and wine aficionados prepare your palate for a new epicurean wine and food festival – Cheers for Charity - October 7-11 on Las Olas Boulevard. This inaugural “Corks, Cocktails and Collaboration,” presented by Lorraine Thomas and hosted by Southern Wine and Spirits, includes an exciting roster of over twenty Las Olas restaurants, vintners, delectable cuisine, scores

46

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Hotel. Benefitting Junior Achievement South Florida. Tickets are $125. Enjoy food and wine pairings with such wineries as Beckstoffer, Husic Vineyards, Bodega Rancho, Alexana Family Winery Winery, Sodaro Estate Winery, Gamble Family Vineyards, St Helena Winery and Blue Rock Vineyards. Tuesday, October 9 - 5:30 pm – 8:30 pm – Mixology Madness at The Riverside Hotel. Benefitting Children’s Diagnostic & Treatment Center. Tickets are $125. Learn from the best “Mixologists” as your favorite cocktails (or experiment with a new one) are concocted from Absolut, Avion Tequilla, Chivas Regal, Jameson Irish Whiskey and Malibu Rum. Wednesday, October 10 5:30 pm – 8:30 pm – Bubblicious The Riverside Hotel. Benefitting Sun Sentinel Children’s Fund. Tickets are $125. Uncork the bubbly and learn how to pair the best champagnes and sparkling wines from around the world with your favorite foods. Thursday, October 11 5:30 pm – 8 pm – Wine Tasting in Center Court, Huizenga Park. Benefitting Children’s Home Society. $75. Mix and mingle at the hottest wine tasting party of the year all outdoors in spectacular setting along the water in Huizenga Park. 7:30 pm – 10 pm – “White Out the Night” Grand Finale. Huizenga Park. Benefitting Jack and Jill Children’s Center. Tickets $125. Dress is all white at the world’s largest dining table event. This three course dinner will be served by 20 different Las Olas restaurants and includes wine and cocktails. 10 pm – Pernod Ricard After Party at Yolo Las Olas. Proceeds to benefit all six charities. LP


LEAD. ACHIEVE. INSPIRE. Discover the Posnack Difference ML 1( 6*' .#55 1( FNEF 37#.+(+'& (14 .14+&# 4+)*6 Futures Scholarships ENN %1..')' #%%'26#0%' 4#6' #$.'6 %1/276'45 (14 '8'4; gEF 567&'06 gEF '#40+0) '5174%' '2#46/'06 L6* )4#&' 2#46+%+2#6'5 +0 # Fg9''- 567&; program to Israel '9 gL \(11& g %1746 56;.'[ .70%* 411/ 6#6'g1(g6*'g#46 T T T T #$ 019 12'0 +0 6*' Middle School Paul and Maggie Fischer High School congratulates our National Merit Semi-Finalists sts & AP Scholars: National Merit Semi-Finalists: - Jacob Zieper - Zachary Stillman - Arik Maurice AP Scholars: - Benjamin Drescher - Sivan Fraiman - Sharon Ghelman - Ross Goldblum - Melissa Malinasky - Adam Michalowsky - Jacob Zieper

AP Scholars with Honor: - Maia Dombey - Arik Maurice AP Scholars with Distinction: - Cooral Cohen - Michael Cohen - Or Oz - Zachary Stillman National Hispanic Scholar Recognition - Sharon Ghelman

gEF

FEst EFUNN T T FUNN T T 14 /14' +0(14/#6+10 14 61 5%*'&7.' # 6174 1( 174 56#6'g1(g6*'g#46 (#%+.+6; n .'#40 *19 150#%- %#0 /#-' # &+(('4'0%' +0 ;174 %*+.& 5 .+('X %106#%6 6*' &/+55+105 '2#46/'06 #6

MIHgILGgJENN ':6T FGH

www.posnackschool.org LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

47


48

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


LLIFESTYLEMAGAZINEGROUP.COM LIF IIF IFEST FESTY ES EST STYLEM ST EMA MAGA MA GAZ AZINE AZ NEG NE GRO GR R RO OUP UP. U P COM CO OM | O OC OCT OCTOBER CTOBER 2012 CT

49


biz style happenings

Big Business Mentoring

According to the Small Business Administration, and the place most business people find themselves businesses with 500 or fewer employees account for nearly wondering if they are on the right path, doing the right half of the GDP, and more than half of all U.S. employment. things, and whether or not they will achieve their goals. Small businesses surround us in almost every shape and Mountaintop University has pulled together a group of form, but it is important to understand that the challenges local and nationally known Industry Experts that share they face are the same, if not greater than their larger their knowledge with the on-line community through blogs, podcasts and webinars. competitors. Small businesses These Industry Experts (they call tend to be run by their owners, who Gurus), give freely of their insights are also working face to face with “The path to clarity is not an easy and business practices and customers, who have little time left one, and finding the right insight encourage on-line discussions, to manage and strategize for the from a trusted coach, mentor, or giving tips and techniques as that next phase of the business as larger guru shouldn’t be an additional of an informal mentor. firms do simply by committing The term GURU has a deeper personnel to those facets of the challenge for business owners.” meaning to the Mountaintop staff. business. Over 95% of these small businesses are also run by For their business model, it stands for: Give Understanding, people who come from within the industry, often working Receive Understanding. A community sharing insights and their way up or starting off on their own with no formal best practices learn from each other and therefore build solid professional relationships. business training. The power of mentoring throughout history, as Check out highway billboards, read most magazines, and you can see that an educational movement is afoot, established professionals – as artists, craftsmen or as workers hard hit by the recession are going back to captains of industry – connected with others in order to school, getting retrained, and many of them starting their not only share what they know, but to continue learning, own businesses. Not everyone can afford to go back to too. We already feel a responsibility toward giving back college or get an MBA though, and not everyone is looking to our community in meaningful ways, even in the hardest for that specific experience. The real world can be very of economic times, but where is that same impulse when different from the classroom, and for those of us who have it comes to sharing best practices in business? The path to clarity is not an easy one, and finding given our all to our business, and to our community, we should welcome them with direction to a path of business the right insight from a trusted coach, mentor, or guru shouldn’t be an additional challenge for business owners. sustainability and growth. You can learn more about this community of knowledge One such free, locally-owned, and community-based exchange is Mountaintop University, which exists by visiting: www.mountaintopuniversity.com and be part somewhere between the formal learning of the classroom, of the conversation. LP

50

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


Make this the Best School Year

Ever!

One-on-One In Home Tutoring:: Individualized Stress-free Instruction In Your Home

Skill Building: Study, Organization,Test-taking ng

Tutoring Follows Class Curriculum

Test Prep: SAT, ACT, FCAT

All Subjects & Grade Levels

Affordable Financing Plans ans Available

Call Today!

954.580.3225

smarterbrowardtutoring.com

NAIL FUNGUS? NOBODY TREATS IT LIKE WE DO!

1st PINPOINTE FOOT LASER IN SOUTH FLORIDA! OVER 1000 CASES TREATED!

Breakthrough technology for the treatment of nail fungus. FDA approved.

Dr. Eric Weinstein, D.P.M.

954.796.1800 Weston

2300 N Commerce Pkwy. Suite 321 Weston 33326

Coral Springs

817 Coral Ridge Dr. Coral Springs 33071

“As seen on Good Morning America, ABC, NBC & FOX News!”

www.laser4nailfungus.com


biz style happenings

Online Pawn Shop Offers Smart Financial Solution For The High-End Customer With the innumerable amount of financial tips and savings strategies available to consumers, it’s rare you come across pawning as a way to deal with burdening expenses. However, one company is revolutionizing the pawning industry by offering their services as more than just a pawn shop, but as an alternative financing solution - and it’s all conveniently online. Pawngo.com is the first full service online pawn shop in the U.S., specializing in loans of up to $1 million to help individuals, families, and even small businesses get the immediate cash they need. Pawngo appraises your item, provides shipping, and is able to “My Pawngo Rep was deposit the loan into your so wonderful and bank account within days of supportive. I placed my receiving the item. Launched by Todd Hills checking account info in June 2011, Pawngo on the web and the began after Hills’ 25 years loan quote came back, of experience owning and just as promised, which operating more than 50 pawn shops. When starting was a relief.” Pawngo, his mission was to bring convenience and credibility to the increasingly popular pawning industry. Hills states that: “Traditional lending institutions are simply not able to meet the cash-flow needs of America right now. When the bank says no, individuals seeking immediate funding don’t have a ton of other options. Pawngo gives consumers access to capital without credit checks or financial disclosures.” The growing demand of alternative lending services across the country has allowed Todd Hills to reinvent the industry by expanding g the breadth of Pawngo’s product offering and delving into untapped markets. One of these markets includes their new Luxury Asset Division, which caters to a large y portion of their customer base who occupy d a higher income bracket than standard pawn shops. Led by GIA Gemologist, Kelle Graham, Pawngo’s Luxury Assets Division is dedicated to providing a more personalized experience for customers who have large scale loans. Graham notes that her high end clientele are always pleasantly surprised when they come across Pawngo, as most were not previously aware they could secure money against items they already own. One such customer is Linda Wintersteen. Living in a small ski resort town means few places to secure money against high end assets, but after some research, Linda used Pawngo to secure a loan on her

52

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Louis Vuitton handbags and luggage. When asked about her experience with Pawngo, Linda states: “I felt comfortable from the moment I started looking at the website and then a chat came on. My Pawngo Rep was so wonderful and supportive. I placed my checking account info on the web and the loan quote came back, just as promised, which was a relief. I filled out the form and then I got an email back saying my account will have the cash in tomorrow.” High end jewelry, fine watches, diamonds and precious gems are some of the luxury items Graham and her highly-trained team appraise based on several criteria such as current diamond values and market vs. retail value. Pawngo currently holds a $100K diamond ring on loan in their vault. Pawngo has already loaned nearly $9 million since opening last year, and Hills believes the difference lies in the trust his company has built with their customers. Hills wants to keep his online business personal and even goes so far as to prefer the term “life event” over “transaction.” With more people than ever struggling in this economy, Pawngo offers a discreet, quick and safe way to pawn luxury items without losing precious heirlooms for good. If you or someone you know might be interested in speaking with Kelle Graham directly about any luxury items, feel free to contact her directly at Kelle@Pawngo. com or call Pawngo’s direct line at 1-(866)-499-2363. LP


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

53


school spotlight happenings

American Heritage Is #1 Prep School In The Country Says MaxPreps! BY KEVIN LANE

Talk about an amazing year, American Heritage was named the “… 2011-2012 #1 Prep Sports Program in all of the country,” according to Steve Montoya, Executive Editor at MaxPreps, a rating agency that covers high school sports nationwide. “You were also named the No.1 school in your state, Top Girls Program in the nation and the Top Medium School in terms of enrollment in the nation. From all of us here at MaxPreps, congratulations on a wonderful year,” Montoya wrote to Jeff Dellenbach, Athletic Director and Head Football Coach at American Heritage School. It was a remarkable spring season in which American Heritage captured state championships in baseball, softball and boys and girls track and vaulted the Patriots to the top spot in the inaugural MaxPreps Cup standings. “We have a remarkable student body,” Coach Dellenbach said with some degree of pride. He went on to point out that the success of the sports program and indeed the high standing of American Heritage is a result

54

of exceptional coaches, teachers, administrative staff and… of course, the students. “Excellence is part of the DNA of American Heritage.”

“We have a remarkable student body. Excellence is part of the DNA of American Heritage.” American Heritage took home honors in three categories. The Patriots are also in the top medium school’s program and they have the top female sports program with 517 points. Along with the state titles in baseball, softball and boys and girls track, the Patriots also won a state championship in boys soccer and finished second in boys and girls golf, girls swimming and girls soccer. The Patriots were also nationally ranked in baseball and boys and girls track. To accommodate the sports programs, American Heritage boasts a 12,000 square foot gymnasium, five athletic fields and a 2000 square foot

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

weightlifting and conditioning center as well as an Olympic- sized pool. Founded in 1965, the wooded 40acre campus, with its colonial style complex, resembles a small college in size and design. Located in Plantation, the co-ed school for grades Pre-K through 12th has approximately 2,400 students. The high school, grades 9 through 12, has a student population of 1,273 students. “Our mission is to graduate students who are prepared in mind, body and spirit to meet the requirements of the colleges of their choice,” said Dr. Doug Laurie, Vice President of American Heritage Schools. Of course, the school is much more than sports. A case in point is the Fine Arts program that is housed in a 100,000 square foot facility which contains a 1,000 seat Proscenium Theatre, black box theatre and spacious studios for all areas of the arts. The library is a 10,000 square foot state-of-the-art structure housing five interactive classrooms, 150 computers, and 60,000 volumes of books and reference materials. LP


Lifestyle Advice from the Experts

SURGEONS FINAN CIAL ADVIS ORS

LAWYERS

CP A

DOCTORS

DENTIST

EXPERTS

PUBLIC RELATIONS

S S E FITN

Advertising Section LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

55


lifestyle advice

BEYOND TUTORING TUTORING THE TUTOR REBECCA SACHS, PH.D. Licensed Psychologist Ph.D. in Clinical & School Psychology Director of Psychoeducational Services ZZZ DFDGHPLF RSWLRQV FRP www.nbiweston.com 3KRQH Teaching is a skill, a talent and for many, a calling. Yet, there is a difference between “teaching” and “educating.” An educator is not only a teacher but also an academic coach—focusing on understanding each child’s various needs, as well as helping to develop skills and strategies that can last for a lifetime. In the classroom, there are about 20 different brains, at least as many learning styles and a wide range of learning differences. Even the most gifted teachers must navigate this terrain in order to impart as much information as possible, making it difficult to account for each individual’s specific needs and differences. Children experiencing difficulty learning can clearly benefit from additional assistance, such as individualized tutoring. Students with atypical learning styles often do not feel smart or capable. They may have learned to resist or tune out those who are trying to teach them. They also may, understandably, focus their attention on non-academic interests or activities where they feel more in control and successful and have more fun. But wouldn’t a tutor need to know a lot about psychology to

56

be effective with such a child? Not every child who struggles with learning difficulties must receive formal psychological interventions. However, taking these issues into account in tandem with academic concerns can take learning to a higher level. By creating a hybrid approach and educating tutors to understand the student’s emotional, psychological and learning challenges, a more comprehensive approach is created that addresses the core of the child’s learning difficulties. Now, consider what happens when anxiety, as it usually does, compounds your child’s academic struggles: She’s worried about completing an assignment, sits down to work on it, and is flooded with thoughts like, “I’m not good at this, it’s too hard for me, and I’m never going to complete my work.” She almost can’t help arriving at the faulty conclusion that she is unable to learn. In many cases, children who experience these feelings have a specific learning difficulty or an emotional problem that affects them academically. These students typically get caught in a vicious cycle in which their learning issues result in reactions that exacerbate academic problems. In other words, academic difficulties create anxiety and in return anxiety results in even more academic problems. By introducing tutors to evidence-based learning strategies and combining them with effective academic and instructional methods, we can empower the student to understand their difficulties, and

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

eventually develop better ways to achieve their goals. This lays the foundation for them to embrace a new frame of mind that helps them flourish both personally and academically. Think of it in terms of the training elite athletes receive—in order to fulfill their potential on the field, golf course or tennis court, these athletes not only work with coaches who specialize in their sport, but who also teach them how to use their thoughts and emotions to develop their game to the highest level possible. The best tutors for students with challenging learning styles do this too. Elite tutors know how to teach good “learning values” right along with traditional academic skills, like reading and math. These tutors learn how to put psychological concepts into words and goals that students can relate to, put into practice, and see results. They model ways to cope with frustration, and how to enjoy rather than fear learning challenges. In essence, elite tutors teach children to prepare for a test like it is a sporting match. Applying these types of principles to supporting your child’s academic pursuits and the kind of tutoring they receive gives the term student-athlete an entirely new meaning – providing everyone with a good reason to cheer.


lifestyle advice

THE ULTIMATE CELLULITE REVISION! “CELLULAZE LASER” THE ONLY LONG TERM CELLULITE TREATMENT CLINICALLY PROVING OVER 3 YEARS WITH NO REOCCURANCE! We can FINALLY achieve dramatic results in ONE treatment with Cellulaze TM, a REVOLUTIONARY Brand New, High Tech, Laser Treatment! Shino Bay Cosmetic Dermatology, Plastic Surgery and Laser Institute is the FIRST in FLORIDA to offer the brand new FDA Cleared CellulazeTM, the world’s first, Cellulite Laser Treatment for the Revision and Erasure of Cellulite and its dimpling! Cellulaze™ is the only minimally invasive procedure for the treatment of cellulite, with clinically proven LONG LASTING RESULTS! Utilizing a proprietary side-firing laser, Cellulaze™ internally melts the fat that causes bulging and releases the bands that attach to the skin and cause dimpling. With patients now over 3 YEARS post-op showing no reoccurrence of cellulite, Cellulaze™ is now the standard of care for cellulite treatment. We have officially signed Dr. Lisa J. Learn, a spectacular, Board Certified, Plastic Reconstructive Surgeon and are currently expanding and more than doubling our office size on ground floor Las Olas Boulevard. Although, the new Plastic Surgery Center of the Future is slated to be open early 2013, we are now offering CellulazeTM treatments in the current space and a plethora of “Laser Assisted Plastic Surgery’s” such as Complete Mommy Makeovers, Breast reconstruction, Breast Enhancements, Laser Assisted Facelifts, Laser Assisted Browlifts, and Laser Assisted Tummy Tucks with new high tech Laser Scar Prevention that can be included on all surgeries and more. These are all being performed at the hospital until the new plastic surgery center

is open and medically directed by Dr Lisa J. Learn. We are scheduling free cosmetic consults and doing CellulazeTM Laser Treatments at the current institute, so call now to schedule as we are booking up fast! Unlike other laser Lipo devices, this $250,000 top of the line revolutionary system can only be used by welltrained Dermatologic and Plastic Surgeons at this time. Proprietary laser technology enables the Plastic Surgeon to focus the laser beam in multiple directions, including across and upwards at the skin, literally melting the bands that pull down the skin causing dimpling and simultaneously melting the fat. Firing upwards at the skin, it tightens and is clinically proven to increase skin thickness by as much as 25%, and increasing collagenase by 29% which also can greatly improve and erase dimpling for the dramatically best results we have ever seen! This is the NEW ERA of Plastic Surgery where art and technology meet! EXPERIENCE THE FUTUR E OF AGE LE SS TRANSFORMATIONS TODAY, ONLY AT SHINO BAY! Just one minimally invasive treatment of Cellulaze TM targets the sub dermal source of cellulite to increase skin thickness and elasticity, while helping regenerate collagen and connective tissue. It is used to: UÊ Target pockets of fat UÊ Release skin depressions UÊ Improve skin elasticity UÊ Increase skin thickness UÊ Create smooth skin where

DR. SHINO BAY AGUILERA Dual Board Certified Dermatologic Surgeon DR. LISA J. LEARN

Board Certified, Plastic Reconstructive Surgeon

Winner of the Prestigious, National Award: “Best Non Surgical Facial Enhancement” Shino Bay Cosmetic Dermatology Plastic Surgery & Laser Institute LLC. 350 E. Las Olas Boulevard, Suite 110 )RUW /DXGHUGDOH )/ www.ShinoBayDerm.com

bumps and dimples were before. CALL TODAY for our all in one, convenient, spectacular, Ground Floor, Las Olas Boulevard Location NOW, as we are booking up fast! To learn more go to www. shinobayderm.com and look up CellulazeTM, or Call now to set up your Complimentary Consultation at (954) 765-3005.

BEFORE

AFTER 1 TREATMENT

We were first in Florida (Las Olas Office) offering the revolutionary, minimally invasive Cellulaze™ laser. The only treatment for cellulite showing over 3 years post-op, no reoccurrence!

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

57


lifestyle advice

ANTERIOR CRUCIATE LIGAMENT RUPTURE IN THE YOUNG ATHLETE “CHOOSING THE RIGHT SPECIALIST” AL DESIMONE, M.D. %RDUG &HUWLILHG 2UWKRSDHGLF 6XUJHRQ 6SRUWV 0HGLFLQH )HOORZVKLS 7UDLQHG Shoulder and Knee Ligament Reconstructive Surgery 6RXWK )ORULGD ,QVWLWXWH RI 6SRUWV 0HGLFLQH 6SRUWV 0HGLFLQH $VVRFLDWHV RI 6RXWK )ORULGD 3 $ 7RZQ &HQWHU %OYG 6XLWH & :HVWRQ )/

Anterior Cruciate Ligament (ACL) ruptures remain one of the most devastating injuries to the young competitive athlete. The ACL is the major supporting ligament within the knee joint providing stability to the knee during running, cutting and twisting sports. Though a traumatic collision with another athlete can cause a rupture to the ACL, a sudden alteration in speed and/or change in direction can also predispose an athlete to this injury. The athlete will often describe a loud popping sensation within the knee joint and experience severe pain, swelling and weakness combined with an inability to ambulate. Diagnosis is usually made by obtaining a proper history of injury and by performing a thorough clinical examination

58

of the involved knee. X-rays and MRIs are extremely beneficial during this evaluation and will often help rule-out concomitant injuries to the adjacent ligaments, menisci and/or cartilage. The goal of treatment is to return the athlete back to his or her prior level of activity, including competitive sports. Rarely, One may consider conservative/nonoperative treatment for those patients that are extremely sedentary and inactive in athletics. In this incidence, treatment may include rehabilitation, bracing and restriction to certain activities. For those individuals who are competitive athletes and participate in high-demand twisting sports, surgical ACL reconstruction is the treatment of choice. Over the last several years, I have seen numerous patients with surgical failures from prior ACL reconstructions that have been referred to my office for further consultation and revision surgery. Having performed over 1,700 Anterior Cruciate Ligament reconstructions and over 200 revision surgical procedures, I remain convinced that this procedure is extremely technical and should be treated with state-

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

of-the-art surgical technique and attention to detail. Though re-injury may be a common cause of failure subsequent to ACL reconstruction, technique related failures are commonly seen and can often occur from improper graft selection, tunnel placement, graft tensioning, and/ or methods of fixation. Timing of surgery and proper postoperative instructions, including return to athletics, also play a significant role in prevention of re-injury. In concordance with the literature barring any anatomical or growth related considerations, I prefer to utilize bone-patella tendon-bone autograft for the young, highdemand athlete. Treatment of an Anterior Cruciate Ligament rupture continues to be a challenging problem for the high school, collegiate and community athletes. It is imperative that young individuals (and parents) understand the importance of pursuing treatment by an experienced surgeon, preferably with a subspecialty interest in knee ligament reconstruction. Failure to do so may predispose an athlete to additional surgery and prevent return to sports in a timely manner.


lifestyle advice

MAKE SURE YOUR PRESS RELEASE GETS READ ALL OVER THE WEB Writing a good press release can be challenging; getting people to read it online is even more challenging. There are ways, though, for people to find your news release on their favorite online sources for news. Three key elements put your news in front of the right audience: the headline, the keywords and distribution. Here’s an insider’s guide to getting all three right. The headline is most important. First, it’s an attention-getter. Bad headline, no one reads your news. Second, Google and other search engines pull keywords and phrases from the headline and match them to searches. Let’s say your company introduces a new product that cleans windows. A clever headline might read, “Now, your windows will be really spotless!” Not good. It doesn’t mention your company name or product. People looking for a window cleaner probably won’t find this news release on page one in a search for “window cleaners.” A better headline: “Acme debuts ClearView, a cleaner guaranteed to leave windows spotless.” Now, the headline has your company’s name, product and a benefit. A person looking for a glass cleaner will find ClearView; Google will grab almost all the words and index them. The headline is also the right length – 69 characters, with spaces. Most search engines cut off the headline after 70 spaces. Write a long headline and part of it never reaches the audience. Remember that next time your

company announces a new vice president named Peter Theodore Hooper. You might want to publish only his last name in the headline. By the way, the important words in your news release are part of what PR pros call SEO, short for search engine optimization. Good use of targeted keywords helps improve search rankings. Here are some tips for Acme. First, make sure the targeted keywords appear several times. Not every sentence – that’s spam. In our example, the keywords would be glass, window, cleaner, spotless, ClearView and Acme. Two or more of those words should appear in every paragraph. Alternately, each word should appear every 100 words or so. In a typical 400-word news release, each word would show up four times. You can check whether your words are popular with the Google keyword Tool. It’s free and helps you determine which words and phrases are searched most often. The right words push your news release higher in search results. Second, insert hyperlinks that take the reader to a relevant Web page on your site. That probably is not the homepage. For ClearView, you may have created a special webpage or micro-site that gives a full display of the product. That’s where you want to people to go. Don’t go link crazy, though. Limit the links to one about every 100 words. Third, write a short, clear summary. It appears in search results under the headline. You have a limited number of

DON SILVER &KLHI 2SHUDWLRQV 2IILFHU Boardroom Communications &HOO )D[ GRQVLO#ERDUGURRPSU FRP

characters, as few as 160 and as many as 240. The summary should have all the keywords: “Acme introduces a spotless window cleaner – ClearView -- for homes and offices. The company guarantees perfectly clear glass or return the product for a refund.” The summary hits the mark: 159 characters with all the keywords – Acme, ClearView, window, glass, cleaner, spotless, and guarantees. Fourth, write a strong “About” section for the bottom of the news release. Search engines like it. The paragraph should have all the keywords and information about your company. Last, is distribution. Paid newswires such as PR Newswire, Marketwire and BusinessWire feed thousands of news media, portals, databases and websites, many of which register on Google News. When your company has big news, consider using a paid wire service. Don Silver is COO of Boardroom Communications, a Florida public relations and integrated market firm focusing on media relations, social media, crisis management, media training, website development and SEO.

LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

59


scene on site

Blissg sg guy uy con c tes estan e ant Tom an ant To om. om m

The he crowning of Co ole e Bar Bark ket ettt. t.

Bliissg sguy uy y con ontes test esttan an nt duri uring ur ng g Ori Orri O r gin nal al Penguin Pen Pe en sswiimsu sw uit rro rou und nd. d

Tifffan Tiffa ffa anie an nie e Cha Ch ndler, Ro Ch R be errt Ig gle le essi es sia ias of Ford ord rd d Mo Model del dels els, Nin Nina of the the Mic ch ha ael Yo Sho ae ow on Y1 Y10 00 M MIIAMI, M Cole Bar Ba Bar arkett, kettt, t, T Te Ted e Gibso on of of ted ed gib gib ibson son salon n, Lisa Mo oral rales & Jame amess Bro row own of Per Perry Elli liss / Origi giinal gin nal Pe Penguin.

Blissguy Fort Lauderdale 2012 Bliss Spa Fort Lauderdale completed its search for the next Blissguy Fort Lauderdale 2012 as 15 Blissguy wannabes took to the catwalk during The Face-Off at W Fort Lauderdale. Winner Cole Barkett was crowned! Blissg guy y gu gue g uests Twee Tw wee eting during the sho et how ow; w; helping to gett #b to #blis blis ssguy trre endi ding.. M Mis issio sio on acco om mp mpl plis i ed. ish

Ted d Gi Gibso bso on Salon S prep ppin pi g the Bliiss ssg ssg s uys.

Bli B l ssg s uy con contes tes esta es tan ta an a nt Rich R ch.

60

Bod o y Tek e Fitnes n s putt ttin tt tting n the Blissguy wan nnabes through u a min ini-b i oot camp before the big sho ow. w.

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


The Of Th Offi f ci fi c al LAS SIK Provider to:

$0 Down, 0% for 24 Months

Call Today for your Complimentary Consultation!

www.havelasik.com | 1.888.93 LASIK LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

61


scene on site

Bob Br B antmey meyer, Mike me mey e Sat Sa a z, z Jas Jas ason o Tay T lor orr, Davi vid Sing in ng ger er & Sher heriff i Al A La Lam mbe be errt rti t

An a Swee Ann Swee weeney ney ey & Cor Corriine Mode Moderr

Jail and Bail Up the River Cruise On September 13th, 2012, the American Cancer Society raised more than $35,000 at their annual “Up the River Cruise” event which set sail from the Fort Lauderdale Doubletree Hotel.

Sh She he h errii Sch Sc ul ult ult l z & Le Lee Lasr asris as sris sr is

Wendy Nixon n & Aja Nixon

Tony Ton ya a Joh Johnso Jo ns n & Na nso N di din d ine Levy e y

Sab Sa ab a brin riina Singer, Teresa Shu hum um u m, Jenn nife i er Torm rm mo & K Ka ati tie Wa Ward rd d

S rin Sa Sab na Singer, Doug glas gl as Singer Sin S i ger in ge ge err, Jaso asson a so on Tay yllo y or, r, Da David vid Si S nge er & Shar Sh harro ron J. Glazzer ron e

62

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Vickie & Steve Est ssttlerr


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

63


scene on site

John Carroll, Corp pora al Todd dd Nicelly, y, Jac a k Oehm ac eh an an Ryan Stoke and ke es

Cindy Cin dy Law wsson so o on an and d Gin G na Or Orlan an ndo do

Tunnel to Towers 5k Sponsors & Supporters gathered at McSorleys Irish Pub to kick-off the 2nd Annual Tunnel to Tower Run presented by Patriot Insurance. The run took place on September 9th commemorating the distance firefighter Stephen Siller ran back to the Twin Towers on 9/11. Eric and Marru uch ch hy y Lach chan ch anc an a n e

Ja as son o Bohn and Cas assie sie Al Allen le len en en

Chuck ck k Kir Kirsch sch an and d Janet Ca arr ar rre ero r

K t Mcne Kai ne eil, Rhond Rh R hond onda da Beva Beva e n, Jessica Jenk nk kins in and d Nic icole Bre ewer w

Na ata talie Notrezz, Sara ara ah Perr e y, er y, Sh Shanelle Ada ams, m As Ashle ey Jom mant and Ca Cassi s e Alle le en

64

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM

Deb D ebi Pors or on, n,, Ja J mie mie i O O’’Con Conno Co norr and n Kim K m Ma Mat atis


STYLE & ATTITUDE

Convert Cloth to Leather All Makes & Models Starting at

$1299.00 Installed

Custom Wheels - All Makes & Models $999 Installed Starting at

CUSTOM INTERIORS | AUDIO/VIDEO | WHEELS & TIRES | GRILLES | BODY KITS MOONROOFS | MUCH MORE

954.SAT.1234 700 WEST SUNRISE BOULEVARD | FORT LAUDERDALE | WWW.SATREATMENTS.COM LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

65


AND

another thing... THE TWO MOST IMPORTANT WORDS IN SALES BY BRUCE TURKEL

We’re sitting in the large conference room of a Fortune 500 company in a small town somewhere in the Northeast. The company has filled the room with their best thinkers — the president of industrial products, their CIO and CMO and the VPs of marketing, product development, IT, innovation, and consumer insight. We’re here to present and discuss a new product and partnership opportunity that my client is pitching to the Fortune 500 group. And our team is no slouch, either. We’ve got the two founders of the company—who each have more than 20 years of entrepreneurial success in the market—our system designer, our carefully selected celebrity spokesman (who’s name and photo you’d recognize in an instant if I included it here), and me. The best part is that the Fortune 500 team loves the concept. They understand how it makes sense for their business: They see the clear connection between what our product offers and what their consumers are looking for, and they’ve already figured out the value proposition and how it will both enhance customer loyalty and generate a brand new revenue stream. In other words, they’re ready to buy. There’s just one little problem: My client won’t shut up. She’s so excited about her business that she feels the need to explain every detail of the plan to the group — even though they’ve already told us that they get it. And she’s so wrapped up in her unfolding rap that she’s not glancing in my direction or at her partner. If she did, she’d see that we’re both vainly trying to signal her to be quiet. Finally the meeting ends, a good 45 or 50 minutes later than it should have. The folks from the Fortune 500 team are very polite and friendly as they walk us out and promise to be in touch. And when we pile into our rented mini van, the client high fives everyone on the team for a great presentation. On the way to the airport we stop for a celebratory dinner and a few great bottles of wine. Of course you know what came next. A whole lot of nothing. The buyers didn’t call back when they said they would, and after some gentle prodding, the head of the Fortune 500 team

66

OCTOBER 2012

told my client that they’d decided to “back burner the project for a bit while they prioritize their activities.” That’s corpspeak for “don’t call us, we’ll call you.” What happened? Simply put, it was a classic case of talking the buyer right out of the sale. What had seemed like a good idea at first got more and more mundane and more and more complicated as the sales pitch meandered on and on. My client had violated the cardinal rule of sales: “always take yes for an answer.” Her prospect wanted to buy until she convinced them that they didn’t. “Yes” is the most you can hope for in a presentation. “Yes” is what you’re working towards. “Yes” is what you want. Who cares if you spent weeks perfecting your presentation and you have to cut it short? Who cares if you’re only up to point four of a 17-point outline? Who cares if you flew halfway across the country to make your pitch? When your buyer is ready to sign on the dotted line, end the PowerPoint and turn the projector off. After all, showing your full dog-and-pony show isn’t the goal — getting to “Yes” is what you’re there for in the first place. Decisions — no matter how large — are often made without all the facts. And once the decision has been made to purchase, more facts can only do one of two things: enhance the decision or kibosh the deal. But when you’re already got a “Yes,” how much more can you enhance it? Why press your luck and risk snatching defeat from the jaws of victory? The simple solution in sales presentations — especially the ones that are going well — is to let the buyer talk as much as possible. And to do that, just remember the two most important words in sales: Shut Up. There. I’ve made my point and I’ll take my own advi… Bruce is a branding expert who makes his clients’ brand experiences more valuable. He’s worked with great organizations including Discovery Channel, Baptist Health, MetCare, and Miami. He’s spoken at MIT, Harvard, and hundreds of conferences. He’s been on NPR and CNN and featured in The New York Times and Fast Company Magazine. He has published three books on advertising including Building Brand Value. You can reach Bruce at bturkel@ turkel.info LP


LIFESTYLEMAGAZINEGROUP.COM | OCTOBER 2012

67


"O JDPO GPS UPNPSSPX )FSF UPEBZ 5IF BMM OFX .FSDFEFT #FO[ 4- %SBXJOH PO ZFBST PG TQPSUT DBS IFSJUBHF 1PJOUJOH CPMEMZ UP UIF GVUVSF 5FTU ESJWF POF UPEBZ BU .FSDFEFT #FO[ PG 1FNCSPLF 1JOFT

4-

1JOFT #PVMFWBSE 1FNCSPLF 1JOFT '-

XXX .C1JOFT DPN

68

OCTOBER 2012 | LIFESTYLEMAGAZINEGROUP.COM


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.