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Local images Your wonderful snowy images over the last month

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A beautiful snowy morning in Speyside Keith, Moray

Lottie - by David Loates, Highland

Ben Taylor admiring the view with puppy Midge, looking over to Suilven from Canisp by Kirsty Macdonald

Portsoy - by The Portsoy Gift Box

Linn falls in Aberlour by photographer Rich Reid

Brodie Castle, robin and red squirrel also by photographer Rich Reid

Axl enjoying the snow by David Petrie

‘B is for Brand’ is an organisation that’s all about keeping things simple, by getting back to the ABCs of branding. Owner Ailsa’s aim is to help other people’s businesses grow and thrive by using brand clearly, consistently and effectively.

Ailsa says:

"Branding is not complicated. It really is very straightforward but there is so much to think about when it comes to marketing a business that people can sometimes feel overwhelmed."

Recently Ailsa ticked off a business goal of her own when she was named Moray Business Woman of the year 2020.

"I'm very proud to have achieved that and winning the award has already helped my business grow," Ailsa said. "I’m now working with a really diverse range of businesses right across Scotland – in part also thanks to the popularity of Zoom!” to film an Extraordinary Escapes, which is now airing on Channel 4 and ALL4.

As to her advice for businesses facing tough times right now, Ailsa says:

"As the economy emerges from the pandemic, brand will be a really key tool for businesses to lean on to help with recovery. I’d also recommend business owners join networking groups such as Moray Business Women and Moray Chamber. The support I have received through these organisations has been crucial to keeping business alive during the tough times we’ve all been through and despite being a sole trader, I’ve never once felt alone. Anyone looking for help getting their brand in shape for recovery is more than welcome to pick up the phone or contact me online for a free, informal chat.”

07572 435156 • www.bisforbrand.com

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