Secondary Headlines

Secondary headlines convey details about topics covered on double-page spreads. They help readers better understand the subject covered, especially if there is no written story. After determining the key words for the primary headline, think of how those words might fit into a sentence. Also list details about the event or activity. You can use those items in your secondary headline.

Remember to place the secondary headline so that it either leads the reader into the key words or from those words and into the rest of the spread. After designing your primary and secondary components, take a step back and note how the headline reads.

Do you need to move it so it makes better sense to an outside reader? Do you need a completing thought at the end? Do you need to add more detail?

In the area to the left of each photo, write and design a primary and secondary headline to reflect the content of each picture and include the details mentioned beside each image. Sketch the design with fonts similar to those you would choose to use. On your practice pages in the online program, design your headline using contrast in sizes, fonts and styles. Share your design with your teacher.-

Additional resources:

Curriculum: Writing Chapter 8 - pages 24-29

Grading rubric for primary/ secondary headlines

Lifetouch Font Poster