www.tnhindia.in
Travel Hospitality A N D
Issue 12 | Volume V | sePTemBeR 2014 | `50
Dl (ND)-11/6167/2014-15-16 | DATe oF PosTING: 6-11 oF moNTH | RNI No.: DeleNG/2010/33723 | DATe oF PuBlIsHING: 4 TH oF THe moNTH
Subhash Goyal President, IATO
Rajeev Kohli VP, IATO & Chairman, 30th IATO Convention
Sarab Jit Singh Sr. VP, IATO
New Beginning Fresh Ideas & Vibrant Future Amaresh Tiwari Hony. Treasurer IATO & Co-Chairman, 30th IATO Convention
Pronab Sarkar Hony. Secretary IATO
Ravi Gosain Hony. Joint Secretary, IATO
IATO Annual Convention 2014 New Delhi
||FROM THE EDITOR || BE THE CHANGE YOU WISH TO SEE There is something about us humans, we find it very easy to criticize but are equally reluctant to praise. We find fault with the flights we take, the hotels we stay in, the clients we sell to and the technology partners we use. Obviously, the trade organizations we are a part off and the conventions we attend seem to be no exception. Therefore, I should have anticipated the censure that IATO has been receiving for choosing Delhi as its convention venue. But I think it is only fair that we give the IATO team a chance to showcase what they have in store for us before we form any opinions. Sometimes we don’t realize what our colleagues have to contend with to organize these trade conventions. They carefully weigh the pros and cons of their choices and make decisions to the best of their capabilities. There is no excuse, of course, for a shoddy show, especially from a veteran organization like IATO. Still perhaps, sometimes, we need to cut organizers some slack and atleast wait until the close of an event to pass our judgment. As for the negative discourse I have been hearing about trade associations. It just leads me to wonder: Why do members continue to be associated with trade bodies if they abhor them? Moreover, why have these organizations survived for decades and why do their numbers seem to be growing by the day if most members are convinced they are outdated? Most importantly, why don’t these members take matters into their own hands and be the change they want to see in their associations? I was a denizen of the travel trade long be-
fore I officially joined it. I have grown up around talk of the perks of being a member of a respected trade association and the glory of being elected as its head. In fact, just recently the very successful Mr. Raghuvinder Singh of DPauls fame relayed the story of how hard he worked to get membership of TAAI. He told me the process it involved and the security being a part of it had insured. Therefore, for me it seems a little shaming that most people in the trade are giving up on these organizations. I agree, recently a lot of old associations have been marred by scandals. For example, for the life of me I find it impossible to understand why the current committee of TAAI hasn’t announced the pending re-election. Like what are you trying to do? More recently I heard rumors of foul play at the ADTOI elections as well. I wasn’t there so I have no comments. But please lets not forget, in their true form, these organizations are the voice of the industry. They represent us! I guess this is the way of the world though, isn’t it? And the travel trade is no different. We bash and disparage our organizations, all the while ignoring our responsibility to improve them. We spend hours talking about the elections, the politics, the foul play, the outrage, but we turn our faces when action is required. I know the diminished glory of our trade fraternity can come back if we all put our best foot forward. Subsequently, the theme of the 30th IATO convention seems fitting- ‘New beginnings, Fresh ideas and a Vibrant Future.’ Cheers to that!
srishti Rai editor
Contents Publisher & Editor Srishti Rai Director Bharat S. Rai
30
40
38
Managing Editor 08
ADB, GIT and PATA launch learning programme for travel industry professionals in Guilin
10
Nishant Pitti of EaseMyTrip.com joins Bollywood as Producer
14
MP Tourism to organise first ever 'Madhya Pradesh Travel Mart'
18
India’s Tourism Sector resolves to Co-Create, Collaborate and Co-achieve
Sunny Singh
22
Tourism in India is a low hanging fruit: Arun Jaitley
Correspondent (Mumbai)
24
IATO’s 30th convention to revitalise tourism industry: Rajeev Kohli
26
30th convention: IATO looks forward to a vibrant incredible India
Swaati Chaudhury
35
Mosaic Hotel, Noida offers an idyllic variety to all the guests
Accounts
36
Clarks Inn Annual Retreat at Khajuraho
40
Kingdom of Dreams launches ‘ShowShaa’
48
In Conversation: RoomsXML Solutions exclusively focuses on selling hotels & apartments
Prem Kumar General Manager - Marketing Prem Sagar premsagar@tnhindia.com (M) +91 99106 81111
Art Director
Anand Shah Correspondent (Kolkata)
Chander Shakher Balodi
26 COVER STORY IATO Annual Convention 2014 New Delhi
48 In Conversation Prakash Bang Managing Director RoomsXML Solutions Limited
Administration Executive Sarwat Jahan IT Executive Naveen Manchanda
For any query, write to us at: info@tnhindia.com
www.tnhindia.in
23
Printed, published and owned by srishti Rai. Printed at somsons Printing Works, 1/7, Doctor’s lane, Gole market, New Delhi - 110001, and published at P- 23/90, Connaught Circus, New Delhi 110001; editor: sRIsHTI RAI
36
44
6
TRADE |
ASIA PACIFIC DOMINATES GLOBAL BUSINESS TRAVEL GBTA Foundation Report forecasts global business travel spending to hit record high of nearly $1.2 trillion in 2014. Led by sustained growth in China, global business travel spending expected to rise nearly by 7 per cent.
B
The Annual Global Report & Forecast identified other key trends that could impact business travel
usiness travel in Asia Pa-
North America (21 percent) and
•Regionally, Asia Pacific is al-
over the next year, including politi-
cific, led by a dominant
Western Europe (24 percent).
ready the largest business travel
cal activity in Emerging Europe and the cost of oil.
China, outpaces the rest of
GBTA expects that by 2018, Asia
region in the world, comprising 38
the world, according to a newly re-
Pacific will have gained another 5
percent of global business travel.
Crimean crisis growth impedi-
leased travel forecast by the GBTA
percent in market share while the
Business travel spending in Asia
ment for Russia and emerging Eu-
Foundation – the education and re-
US and Western Europe will lose
Pacific totaled $392 billion USD in
rope
search arm of the Global Business
three percent and two percent, re-
2013 – more than doubling in size
currently the biggest impediment to
Travel Association. Overall, the
spectively.
Instability
in
Ukraine
is
since 2000 with a growth rate of
business travel growth in Emerging
GBTA BTI Outlook – Annual Global
“This report underscores that
7.5 percent annually. GBTA ex-
Europe and poses a major risk to
Report & Forecast, sponsored by
China, along with the other BRIC
pects business travel spending to
both the Russian and European
Visa, Inc. expects global business
countries of Brazil, Russia and
continue growing at a 10.2 percent
economic outlook. An escalating
travel spending to hit a record
India are leveraging their business
annual pace over the next five
Ukrainian crisis could push Europe
$1.18 trillion USD in 2014, a 6.9
travel expenditures into more eco-
years.
and Russia into a recession.
percent growth over the previous
nomic opportunities,” said GBTA
year.
Executive
and
COO
Driven by infrastructure invest-
Michael W. McCormick. “We ex-
ments, exports and service devel-
pect to see this shift in business
opment, business travel spending
travel spending to continue.”
in China has grown from $32 billion USD in 2000 to $225 billion USD in 2013, an average of 16.2 percent each year. By comparison, growth
The report’s other key findings include: •89 percent of total business
in business travel spending from
spending around the world – total-
the US has grown at an annual rate
ing $984 billion USD – originated
of just 1.1 percent since 2000.
from traffic in Asia Pacific, Western
The report, which details travel
Europe or North America.
Michael W. McCormick Executive Director & COO, GBTA
“
that has been on the rise in recent years in terms of business travel spending – could see plummeting
This report underscores that China, along with the other BRIC countries of Brazil, Russia and India are leveraging their business travel expenditures into more economic opportunities. We expect to see this shift in business travel spending to continue.
“
Director
Moreover, Russia – a country
“This year’s global BTI™ pre-
spending in 75 countries, along
•Even accounting for concerns
dicts single-digit expansion of
with the top industries, economic
over an economic slowdown in the
global spending on business travel
factors and characteristics that in-
country, GBTA expects China to
and the emersion of the Asia Pa-
fluence business travel, finds that
surpass the US in business travel
cific region as the world’s largest
record high business travel spend-
spending by 2016.
ing is driven by a few dominant
business travel activity if the crisis continues. Sanctions from the West aimed at Russia's top officials, businessmen and a few banks are already taking their toll on the Russian economy. GBTA expects business travel spending in Russia will fall more than five percent in 2014. Stable oil prices result in relatively stable airfare prices Oil prices have been stable
travel market, comprising 38% of
since mid-2011 at around $100 per
•Italy and Spain continue to slip
global business travel with two-
barrel. Despite geopolitical risk and
markets – namely the US, China
in GBTA’s annual rankings of the
thirds of that activity coming from
crises in the Middle East and
and Western Europe. The Global
top 15 countries by travel spend. In
China
Tad
Ukraine, supply of crude and re-
Annual Report & Forecast also
contrast, BRIC countries – Brazil,
Fordyce, head of Global Commer-
fined product has readily kept pace
and
Japan,”
said
shows that spending in the US and
Russia, India and China – continue
cial Solutions at Visa, Inc. “As
with slowly growing global demand.
Western Europe will grow more
to rise in the growth ranking, repre-
global business travel is expected
As jet fuel price tends to move in
slowly compared to Asia. Currently
senting four of the top six countries
to continue growing in the coming
lockstep with crude oil, this is good
Asia Pacific owns the largest share
in terms of business travel spend-
years, China is projected to sur-
news for both carrier profits and
of the business travel spend mar-
ing growth. A chart detailing the top
pass the U.S. as the top business
airfares.
ket with 38 percent followed by
15 countries can be found below.
travel market in the world by 2016.”
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
8
TRADE |
ADB, GIT AND PATA LAUNCH LEARNING PROGRAMME FOR TRAVEL INDUSTRY PROFESSIONALS IN GUILIN The Asian Development Bank (ADB) in partnership with the Guilin Institute of Tourism (GIT) and the Pacific Asia Travel Association (PATA) has invited travel industry professionals to attend the ADB-Phnom Penh Plan (PPP) for Development Management Learning Programme on ‘Tourism Management in the Greater Mekong Subregion.
Alfredo Perdiguero, Principal Re-
Professor of Tourism, University of
gional Cooperation Specialist, ADB
Tasmania; Dr. Li Fung Mei Sarah, In-
said, “The ADB-PPP Learning Pro-
dependent Consultant Specialising in
gramme has had many notable
China Tourism Development, Policy,
achievements. Since its inception,
and Planning; Alfredo Perdiguero,
2,458 GMS civil servants have at-
Principal Regional Cooperation Spe-
tended 121 programmes. This year,
cialist, ADB; Steven Schipani, Senior
we are delighted to welcome industry
Social Sector Specialist, ADB; and
professionals from the PATA network
George Cao, Dragon Trail Interactive,
to join our programme.”
China.
Martin J Craigs, CEO, PATA
The programme will be con-
added, “This is the first time ADB is
ducted using a combination of learn-
welcoming participants from outside
ing methods -- lectures, case studies,
the GMS destinations to join this one-
field visits, group discussions, and
week training programme. This is an
problem solving and simulation exer-
opportune time for industry profes-
cises. Participants will be organised
sionals to learn and gain practical experiences from a team of experts and
The programme will in-
to network with government officials
clude the following themes,
from the GMS destinations. I would
topics, and activity:
like to encourage everyone within the
• Public private partner-
The five-day training programme
deal to develop a rural tourism project
PATA network to spend one fruitful
ships
week in Guilin.”
tourism
in
community-based
will be held on October 13-17, 2014
by applying the new knowledge de-
at GIT in Guilin, Guangxi, China.
rived from the presentations and ma-
Yang Jie, President, GIT said,
• Value chain analysis and
Guilin is China's most picturesque re-
terials delivered during the prior
“On behalf of the Guilin Institute of
interventions including impor-
gion and has long been one of the
sessions of the programme.
Tourism, I am honored to extend our
tance of mainstreaming
world's most famous travel destinations.
In an effort to continuously im-
warmest welcome to all of the partic-
• Technology in tourism
prove the PPP and to ensure appli-
ipants, and would like to congratulate
marketing and knowledge dis-
The learning programme aims to
cation of learning in the work place,
each if you for making the right deci-
semination, and
demonstrate to participating GMS
the programme is targeting a mixed
sion in joining this workshop. You are
The learning programme will be taught by a team of experts who have extensive knowledge and experience in tourism policy, planning and management. They will be drawn from a pool of educators, civil servants and practitioners in tourism management, training and consultancy as well as staff of the Asian Development Bank.
and theoretical knowledge of the
middle level civil servants how to strengthen their competencies to develop and implement functional and strategic tourism interventions (policies, programs, and projects). It aims to develop participants’ abilities to analyse tourism issues and their implications for value chain analysis; provide best practices and failure case studies in tourism planning and management for poverty alleviation; and broaden appreciation of participants in tourism planning and management,
project
design
and
specialists with broad experiences
implementation, community-based
• GMS regional cooperation in tourism • Field visits to Long Ji Rice
tourism industry, therefore your par-
Terrace, Pingan and Miao Vil-
ticipation provides a great opportunity
lage
for GIT to learn from your experiences. In the meantime I hope that
into learning groups to facilitate par-
during your stay in Guilin you can
ticipatory learning and emphasise
travel around the city and give us
practitioner orientation and action
your valuable advice on the future of
learning.
the tourism industry for this glamorous city.”
Registration fee is US$1,888 for PATA members, US$2,100 for Chap-
The learning programme will be
ter Members and US$2,400 for non-
taught by a team of experts who have
members. The fee will cover all
extensive knowledge and experience
expenses associated with participa-
in tourism policy, planning and man-
tion in this programme including tu-
tourism, designing pro-poor interven-
group of 24 participants comprising
agement. They will be drawn from a
ition, programme materials, activities,
tions, and using technology in
GMS National Tourism Office (NTO)
pool of educators, civil servants and
site visits, airport/hotel transfer in
tourism marketing and knowledge
counterparts, members of the GMS
practitioners in tourism management,
Guilin, and lunches/dinners listed in
dissemination.
Tourism Working Group (TWG), and
training and consultancy as well as
the official programme. The fee will
open applications for industry profes-
staff of the Asian Development Bank.
exclude air ticket, hotel accommoda-
sionals.
The team includes Dr. Trevor Sofield,
tion and a few dinners.
Towards the end of the programme, participants will negotiate a
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
10
TRADE |
NISHANT PITTI OF EASEMYTRIP.COM JOINS BOLLYWOOD AS PRODUCER Nishant Pitti is a young entrepreneur of India running one of the leading travel agencies of India. He is CEO and Co-founder of EaseMyTrip.com. In an interview, Pitti talked about the latest developments in his company and his move towards film promotion and production.
N
Director Hemant Madhukar in
scopic 3D cameras. The music in
Mumbai on 20th July 2014. These
the film is given by Mani Sharma,
films will be released worldwide
which is the main highlight of the
with a purpose to entertain visitors.
film. The trailer of the film has al-
After meeting with Hemant, I real-
ready been released and in few
ized that we share certain kind of
days of its release, 6.5 lakhs peo-
taste towards films. In few meet-
ple have already watched & appre-
ings and conversation with him, I
ciated this on YouTube in just 3
understood that we can look for-
days of video upload.
ward for an association. He is a
What new developments are
very talented film maker and wants
taking place in your company
to create such films that have con-
beyond film production?
tent as king and sole motive to en-
I and Rikant Pitti (COO of
ishant Pitti has recently
I love to do new experiments that
tertain their audience. With this
EaseMyTrip.com) have plans to ex-
signed a 3-film deal with
can help my company in gaining
3-film deal, we shall create some-
pand our franchise network in Tier
thing fresh.
- 2 and Tier - 3 cities of India to be
Hemant
profitability and give it brand recog-
Madhukar. The first film of this as-
Film
Director
nition. No one is away from the
sociation is horror thriller ‘Mumbai
charm of Bollywood as this is a
125 KM’ to be released on 26th
great platform to earn brand value.
September, 2014.
EaseMyTrip.com has already par-
Kindly share the objective
ticipated in several Bollywood
and vision of your company as
events by being travel partners or
an OTA.
promotion partners. This is for the
The main objective of Ease-
first time, when I am coming into
MyTrip.com is to become a leading
film production. The biggest reason
player of travel & tourism industry
was my desire to do something
of India by providing the client
creative and another reason was
most economical services. We
promotion. Presently, most of the
constantly endeavor to deliver effi-
brands are looking towards Bolly-
Tell us about the first release
in easy reach of those customers
cient detailed oriented travel plan-
wood to promote their brand and
of this partnership – ‘Mumbai
not having credit/debit cards for
ning
and
generate
noticeable
savings for our clients. As a reliable online travel agency of India, we value our clients and serve them with personal care and zeal. We aspire to reach their optimum satisfaction level to convert them into our potential and loyal clients.
online transactions. We are also
"As a reliable online travel agency of India, we value our clients and serve them with personal care and zeal. We aspire to reach their optimum satisfaction level to convert them into our potential and loyal clients. Our constant effort is not only being the number one travel agency of India but also being a passionate and dedicated travel company that assures a memorable vacation across the world."
Our constant effort is not only being the number one travel
planning to open EMT Holiday Hubs in all metro cities of India to increase revenues from non-air products, including hotels and holiday packages, car rentals). EaseMyTrip already has hired more than 120 travel consultants for this process and is planning to double
generate interesting leads. Some
125 KM’.
this number in coming year. Our
agency of India but also being a
use product placements then oth-
‘Mumbai 125 KM’ is a horror
next plan is to open offices at over-
passionate and dedicated travel
ers become part of internal and ex-
thriller that will be released on 26th
seas locations like - Dubai, Singa-
company that assures a memo-
ternal promotional campaigns of
September, 2014. Hemant Mad-
pore, Hong Kong, and United
rable vacation across the world."
films. But somehow, they seek to
hukar is the director of this movie.
Kingdom to serve the customers of
associate with films. This is the
The film is starring Karanvir Bohra,
these locations with efficient and-
You are a successful travel agent, so what made you foray
reason that I thought to come into
Veena Malik, Vedita Pratap Singh,
cost-effective services. We have to
into film productions?
film production.
Joey Debroy and Aparnaa Bajpai.
promote India as a popular tourist
Prior to being a travel agent, I
Say something about your 3-
Veena Malik is playing the role of
destination in overseas markets of
am a businessman who loves to do
film deal with Film Director He-
main horror element in the film.
Hong Kong, London, Dubai and
innovative things keeping his cus-
mant Madhukar.
The entire shooting of ‘Mumbai
many other cities worldwide.
tomers in mind. As a businessman,
I signed a 3-film deal with Film
125 KM’ is done using Stereo-
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
12
TRADE | GOVERNMENT
‘CHANGES IN INDIRECT TAXES ARE A MIXED BAG FOR THE CAR MOBILITY SECTOR’ Post Budget 2014-15, corporate clients utilizing car rental services can claim CENVAT benefit on their car hire expenditure.
❖ B PREM KUMAR
rospective tax and roll-out of GST.”
Y
U
nion Budget 2014-14 has
However, some of the redeeming
brought certain changes in in-
features of the budget are as follows:
direct taxes which will affect
the Government seems to have real-
car mobility sector. “The changes in
ized the huge employment generating
indirect taxes are a mixed bag for the
capacity of tourism and hospitality.
car mobility sector and the imposition
The development of 5 new tourism cir-
of service tax on radio taxis will hit consumers,” said Sunil Gupta, CEO, Avis India. However, he added that in the context of the Finance Minister's
DAMAN & DIU, DADRA & NAGAR HAVELI UNVEIL VISION TO BECOME WORLDCLASS TOURIST DESTINATIONS The Union Territories of Daman & Diu and Dadra & Nagar Haveli recently unveiled their vision of promoting themselves as activity-filled, world class tourist destinations through a network of projects aimed at promoting infrastructure to attract tourists from India and across the world.
challenge to reduce the fiscal deficit •New tourism logo unveiled by the two Union Territories •Vision Unveiled for development of the UTs as worldclass tourist destinations •Outlay for the UTs increased from Rs 660 crores to Rs 1360 crores
from 4.7 per cent to 4.1 per cent, a pruning of the negative list of service tax was probably unavoidable. On the positive side, corporate clients utilizing car rental services can
In this connection, a new tourism brand logo, com-
now claim CENVAT benefit on their
mon for both Union Territories was unveiled on the occa-
car hire expenditure. “This is a wel-
sion by Minister of State (Independent Charge) for
come step since car rental services
Tourism and Culture, Shripad Y. Naik and Minister of
are essential to keep the growth engine chugging and a set-off will re-
Sunil Gupta CEO, Avis India
State for Home Affairs, Kiren Rijiju. Built around the tagline of ‘Small is Big’, the logo en-
duce their cost of hiring cars," said
cuits, new airports and the Convention
capsulates the core appeal of the Union Territories while
Gupta.
Centre in Goa are indicative of this
they are small dots on the map, they have so much more
According to him this budget
focus. There is a reiteration of a focus
to offer in the form of culture, heritage, wild life, architecture and natural wonders.
should be seen as an attempt to
on infrastructure related to highways,
course correct and signal the future
new airports in Tier I and II cities and
This will be followed by an extensive 360 degree mar-
direction which the Government plans
port connectivity. This will have a huge
keting campaign to promote the varied facets of the Union
to take to jump start growth and em-
multiplier effect on income generation,
Territories among tourist audiences. Ogilvy & Mather,
ployment and control the fiscal deficit.
flow of goods and services and mobil-
who have designed the logo, are also the agency that will
“The Budget document is short on de-
ity. The increase in FDI in defence and
manage the advertising and digital campaign for the
tails on many proposed schemes and
insurance was long overdue and one
same.
initiatives and that could be because
hopes that this is progressively in-
A special publication titled ‘Vision 2020 - Dadra &
the Government is only 45 days old.
creased in the next couple of years.
Nagar Haveli’ was also released today by the Honourable
The
The pass-through tax treatment of
Ministers. It showcases various landmark project plans,
enough to simplify the corporate tax
REITs is a strong signal that foreign
the investment and planned completion dates to boost
structure and ducked making a firm
investment is necessary to bridge the
tourism as well as improve infrastructure in the Union Ter-
commitment on the application of ret-
funding gap.”
ritory.
Government
has
not
done
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
14
GOVERNMENT |
MP TOURISM TO ORGANISE FIRST EVER 'MADHYA PRADESH TRAVEL MART' Madhya Pradesh Tourism has announced the launch of Madhya Pradesh Travel Mart, which will be held in Bhopal on October 17-19, 2014.
THE LURE OF RHINOS, TEA AND GOLF TOURISM Assam Tourism has a plethora of surprises to offer for wildlife enthusiasts, beverage lovers and golf players. parks and 20 wildlife sanctuar-
❖
BY SWAATI
CHAUDHURY
T
ies rides high on biodiversity
he gateway to North-
zone. Kaziranga National Park
eastern region of India-
and Manas National Park are
Assam has categorized
listed in UNESCO’s World Her-
tourism into seven broad seg-
itage Site and are paradise for wildlife lovers. Dhruva Hazarika, Tourism Secretary, Assam said, “Till not so long ago, there has been a decrease in tourist footfall in the state owing to terrorist
SNAPSHOT
set on a B2B platform with
100 registered Buyers and Media from over 10 countries exploring business opportunities for discerning travel and tourism products, will make the event one of the most sought after travel events in the country. The event hopes to enlist the support of major travel – trade and hospitality association in India such
• 100 hosted buyers and media from 10 countries and major travel markets of India to participate in the MP Travel Mart • The B2B mart will showcase wildlife, heritage, culture and tourism • Exhibitors will be from India from over 20 diverse tourism segments • Sphere Travelmedia & Exhibitors will organize the MP Travel Mart.
as ‘Association of Domestic Tour Operators Association of India
Pradesh such as UNESCO World
(ADTOI), Adventure Tour Operators
Heritage Sites, festivals of Madhya
Association of India (ATOAI), Indian
Pradesh, Heritage Hotels, Buddhist
activities but those turbulent days have long gone. Assam is a home to 600 indigenous variety of orchids. We have the
SNAPSHOT
“
“
T
he Inaugural edition of ‘Mad-
hya Pradesh Travel Mart’ is
The state has nearly 750 large tea estates and 24 golf courses with 18 holes that are popular for high-end tourists,
• The state has 750 tea gardens with colonial bungalows. • There are plush 24 golf courses in tea gardens. • A number of tea gardens converted into golf resorts. • The state has the largest concentration of rhinos in Kaziranga National Park. • High on river tourism. largest concentration of rhinos around 2,000 in Kaziranga Na-
Association of Tour Operators
Trails in Madhya Pradesh, Wildlife
(IATO), Travel Agents Association of
Resorts and National Parks, Med-
India (TAAI), Travel Agents Federa-
ical Tourism, Destination Manage-
tion of India (TAFI), Federation of
ment Companies, Travel Agents
ments - wildlife, religious, cul-
National Park and Orang Na-
Hotel & Restaurant Association of
and Tour Operators, Religious
tural tourism, historical tourism,
tional Park. The state draws
India (FHRAI), etc
Tourism, Handicrafts, Cultural Vis-
tea and golf, river tourism and
around 6 lakh pilgrims to the
tas, etc
eco-tourism. The department of
highly revered Shakti Peeth of
tourism, Assam intends to carve
Kamakshya shrine in Guwahati
The event offers two exhibitor segments: Destination Madhya Pradesh, and Incredible India Section Exclusive Madhya Pradesh
tional Park. There are 600 types of avian species in Kaziranga
Madhya Pradesh Travel Mart 2014
out a tourist market in the coun-
every year and most visitors are
The Wildlife, Heritage, Cul-
try to attract a major chunk of
from Bengal.” Hazarika also in-
domestic and global tourists into
formed that the state received
the state.
tourists from eastern Bihar and
ture and Tourism Show
Pavilion: The exclusive pavilion of
Date: 17 – 19 October 2014
Madhya Pradesh shall showcase
Venue: Palash Residency,
the different facets of Madhya
Dhruva Hazarika Tourism Secretary, Assam.
Bhopal, India
The state with five national
by TNH DESK
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
Maharashtra.
18
GOVERNMENT |
INDIA’S TOURISM SECTOR RESOLVES TO COCREATE, COLLABORATE AND CO-ACHIEVE
T
he National Conference of
Naik announced that from next
Tourism Ministers was held
year, the conference will be a two-
recently in New Delhi as
day affair. He also said that the
part of the 100 days action plan of
MoT has decided to institute from
the Government.
2016 a new category in its annual
STATE TOURISM DEPARTMENTS TO TAKE APPROPRIATE STEPS FOR A SAFE & SECURE ENVIRONMENT FOR TOURISTS Second National Conference of Tourism Ministers has resolved to work for creating a safe and secure environment for tourists by taking appropriate measures including running mass awareness campaigns. The conference also resolved to take steps on priority to maintain cleanliness in and around various tourism destinations and cities.
T
he resolution says: “Having
after the deliberations today, the
noted that, the Departments
tourism ministers of the States and
of Tourism of all States and
Union Territories joined the Ministry
In his opening remark, the
National Tourism Awards to recog-
Union Minster for Tourism said that
nize the best efforts made by all
safety and security of all tourists,
States / UTs for ensuring cleanli-
of Tourism Ministers’ held on 18th
domestic as well as international,
ness at their prominent places of
July, 2013 had resolved to;
especially women, remains the top
tourist significance.
UTs in the last National Conference
• Ensure safety and security of tourists, especially women,
priority for all of us.
• Run a mass awareness cam-
VICTORIA MEMORIAL GOES FOR RENOVATION
paign called “I respect women”, • Ensure cleanliness at various
that the Departments of Tourism of all States and UTs will work for creating a safe and secure environment for tourists by taking appropriate measures including running mass awareness campaigns, that the Departments of Tourism
tourism destinations involving all
of all States and UTs will take steps
stakeholders,
on priority to maintain cleanliness in
• Impart working spoken knowl-
T
of Tourism to further resolve;
he city’s Victoria Memorial
ings. The restoration work will be
edge of a foreign language to the
is all set for a huge restora-
taken up by the National Buildings
officials dealing with tourists
and around various tourism destinations and cities, that the Departments of Tourism
tion drive. And once over,
Construction Corporation- a wing
• Rationalize the tax structure to
of all States and UTs will strive to
the tourists can get access to the
of Union Ministry of Urban Devel-
make various tourism destinations
develop and promote niche tourism
entire first floor, the Eastern and
opment that had taken up the
competitive,
products like medical & wellness,
Western quadrangles and a bird’s
restoration project of the Indian Mu-
• Promote seamless travel,
MICE, agro based and plantation
view of the campus. After a long
seum. The first phase of restoration
• Grant necessary licences / no
tourism, cruise tourism and adven-
wait of over two decades, the Union
will start off from May-end and
objection certificates for various
ture tourism, to overcome season-
Ministry of Culture has sanctioned
would be over by 2016. The
tourism services in a time bound
ality,
a grant of Rs 60-crore for the first
restoration project would also in-
manner,
that the Departments of Tourism
phase of restoration and once over,
corporate upgradation of all exist-
• Assess the carrying capacity
of all States and UTs will develop
similar grant will be given for the
ing nine galleries comprising the
of various tourism destinations, es-
Tourism destinations keeping in
second phase of renovation. Till now, the tourists will able to access only the first floor to gape at the semicircular Salisbury paint-
most cherished Royal Gallery that
pecially religious places, on the
view the principles of carrying ca-
remained closed for a decade and
basis of the principles of environ-
pacity and sustainability.
will be opened to visitors.
mental sustainability.”
by TNH DESK
Resolution further says: “And,
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
20
GOVERNMENT |
KERALA TO BE A DRY STATE, LIQUOR TO BE SERVED IN 5-STAR HOTELS Kerala Government recently finalized the new excise policy of the state that proposed to make Kerala alcohol-free state in 10 years.
T
LAKSHADWEEP TO TRANSFORM INTO BEACH DESTINATION FOR MICE TOURISTS The department of tourism, Lakshadweep is opening a new window of opportunity for adventure buffs, surfing enthusiasts and MICE tourists.
❖ B SWAATI CHAUDHURY
he Congress led-UDF
Y
I
has decided to enforce
a liquor ban in the state
ment of Tourism Development, Union
t is a well-known fact that faraway
Territory of Lakshadweep informed,
Lakshadweep has emerged as a
“Water sports like scuba diving is
popular leisure and water sports
one the major attractions in the is-
destination for adventure buffs. The
land and the tourism department is
submitted its new liquor policy
department of tourism has finally set
acquiring water sports equipments in
to the high court. Earlier the
the agenda for tourism development
order to augment the water sports
state government finalized the
in the island and is bent upon attract-
amenities. We are procuring dive
to achieve complete prohibition. Government of Kerala has
details of the liquor policy. As
ing a large chunk of tourists during
boats and para sailing boats replete
per the new liquor policy that
the coming autumn season.
with equipments.”
will come into force from next
In an attempt to make Lakshad-
fiscal year, only five-star hotels
weep a comprehensive adventure
tourism is trying to boost the destina-
in Kerala can serve liquor.
and water sports destination, the de-
tion during rains. Hussain said, “Lak-
S.M. Shervani President, FHRAI
Over time, the department of
partment of tourism is making a sin-
shadweep is considered to be a fair
cere endeavour to spruce up water
season destination owing to nature
ishing tourism industry in the
tourism facilities in the island. A M
of operations and plans are ripe to
concern over the Government
state. These restrictions will
Hussain, Assistant Director, Depart-
develop it into a surfing destination
of Kerala’s proposed policy that
also send a negative message
The Federation of Hotel & Restaurant
Associations
of
India (FHRAI) has expressed
henceforth, only five-star hotels
to those investors, who are cur-
in the state, will be eligible for
rently contemplating large in-
bar licences. Voicing his disap-
vestments
pointment over the State Gov-
hospitality sector. FHRAI urges
ernment’s decision on this
the Government of Kerala to
in
Kerala’s
issue, the FHRAI President,
take a pragmatic and long-term
S.M. Shervani said “Kerala has
view in this matter and we rec-
always been looked upon as a
ommend that all classified and
pioneer in terms of adopting a
government approved hotels
visionary approach and sup-
and restaurants should be eli-
COFFEE BREWING IN BENGAL’S PURULIA TO PROMOTE TOURISM
T
he West Bengal Compre-
acre, the organic plantation will kick
hensive Area Development
off over 11 acres of land at Ayodhya
Corporation (WBCADC) and
Hills and Kumari Kanan that have
portive policies for encouraging
gible for bar licenses. We re-
IIT Kharagpur’s Science and Tech-
been earmarked sometime in the
the growth of tourism. Over the
main committed to working
nology Entrepreneurs’ Park (STEP)
monsoon months of August-Sep-
years, the state has made great
closely with the State Govern-
have entered into a joint venture to
tember. If the project goes according
strides in establishing itself as
ment to ensure that tourism
roll out a pilot project to grow coffee
to the plan, the area of coffee farm
a leading global tourist destina-
continues to play a vital role in
at Ayodhya Hills in Purulia that
would be expanded. Purulia has a
tion. However, the proposed
contributing to rapid job cre-
would promote the economy of the
conducive temperature for growing
changes in the excise policy
ation and economic prosperity
economically-backward district and
coffee and coffee beans would be
would mark a regressive step
in this vibrant state.”
boost tourism in the region.
procured from Araku valley in
and deal a setback to the flour-
by TNH DESK
With a budget of Rs 3 lakh per
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
Andhra Pradesh.
| GOVERNMENT
eco-tourism activities. Sports’ fishing is catching up in the islands and the ethnic culture is showcased at Minicoy and other islands to tourists. Hussain added, “The department of tourism is creating tourist infrastructure in all the islands and accommodation options are beefed up with financial support from the Union Ministry
of Tourism. We
have
21
GOA TOURISM PROPOSES NEW GUIDELINES TO BOOSTS GOA AS INDIA’S LEADING DESTINATION The Department of Tourism has framed new guidelines in order to issue permissions for tourism related events.
SNAPSHOT
“
A M Hussain Assistant Director, Department of Tourism Development, Union Territory of Lakshadweep.
T
he aim is to simplify and
posal to the Department of
encourage people to or-
Tourism with a detailed plan for
ganize events all through
the theme of the event, event
“
“
“Lakshadweep is all set to emerge as a unique MICE destination with beach-based MICE tourism,”
Initiatives of department of tourism, Lakshadweep: • Creation of accommodation facilities in all islands. • Introduce two new ships in the coming period. • Start sea plane project and dedicated tourist ships. • Develop Lakshadweep into a surfing hub during monsoon. • Acquiring water sports equipment, para sailing and dive boats.
“
The new guidelines will be effective for holding minor and major events in Goa. These guidelines have been framed keeping in mind issue faced by people who wish to organize tourism related events in Goa.
planned to kick-stat two new ships in
the year. This will also encour-
details, number of participants,
the upcoming days. Our department
age transparency while granting
ticket rates, fire safety arrange-
popular among surf enthusiasts and
is contemplating to roll out sea plane
such permissions.
ment, parking, security, traffic
we are receiving a number of en-
project in the islands and we are ex-
during monsoon. Minicoy Island is
Dilip Parulekar, Tourism
arrangements, public amenities
quiries related to surfing.” Hussain
ploring the possibility of launching
Minister, said, “The new guide-
pointed out that apart from water
dedicated tourist ships in the island
lines will be effective for holding
All the applications of major
sports adventure and beach tourism,
to ease the connectivity to the desti-
minor and major events in Goa.
events will be placed before the
Lakshadweep is catching up with
nation from the mainland.”
These guidelines have been
State Level Permissions Com-
framed keeping in mind issue
mittee. The SLPC may evolve its
faced by people who wish to or-
procedures/standards/forms
ganize tourism related events in
and make a recommendation to
Goa.”
the State Government for deci-
WB GOVT PUSHES FOR FOREST TOURISM IN NORTH BENGAL
The Department shall be the
T
corridors in North Bengal. An eco
authority to grant permissions to
he Mamata Banerjee gov-
and a detailed site plans.
sion. The SLPC will also study the
ernment is bent upon to de-
tourism board will be set up that will
tourism
like
proposal in detail for organizing
velop eco-tourism hubs near
boost and give clearance to propos-
beach weddings, handicrafts,
any major event from the point of
protected forests of North Bengal.
als and will be placed before state
night bazaars, music festivals,
environmental concerns, sound
The state government is interested
cabinet for formal clearance.
cultural events, MICE events,
pollution, garbage management,
and other tourism related festi-
CRZ violations, traffic move-
to pursue widespread development
There would be online bookings
related
events
in forest areas. On the contrary,
of forest bungalows through the
vals. All such events organized
ment, security, sanitary arrange-
there are apprehensions whether
website of the state tourism depart-
in private or public lands outside
ments, etc. The central idea is
tourism projects could be aug-
ment. When a tourist goes for online
licensed premises will come
facilitate organization of tourism
booking, the tourism department
under the purview of this single
events in the state subject to the
The law states that around one-
would retain around 50 per cent of
window permission.
condition that the organizers fol-
mented in core forest zones. fifth of the core forest area can be
the revenue. The state government
All those who want to seek
low all instructions and adhere
used for tourism purpose including
is putting an emphasis on raising
permission or any tourism re-
to safety guidelines and other
jungle safaris. The state government
the living standard of people resid-
lated event to be organized in
parameters.
also intends to protect 12 jumbo
ing in forest and fringe areas.
the state shall submit his pro-
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
22
GOVERNMENT | say to sell products, we say ‘Con-
Centre believes and is committed
sumer is the king’; today the
to the idea of a low taxation Gov-
‘Tourist is the King’. He has to
ernment.” He explained, “If you
choose where to visit. We are at
load your products with lower
his mercy and therefore, our abil-
taxes then the products are
ity to attract him must be ade-
cheaper, their salability increases
“
much
ciple applies to hotels and the tourism industry. So if your airlines
“
If India is to grow, if Indian economy is to grow, tourism is certainly one of the low hanging fruits, which is more easily achievable. I have the least hesitation in saying that it is one of the underachieved sectors in India.
TOURISM IN INDIA IS A LOW HANGING FRUIT: ARUN JAITLEY Addressing conference of state tourism ministers in New Delhi recently, Jaitley said that the present Union Government is committed to the idea of low taxation regime and advocated the same for tourism industry to attract more tourists.
“I
f India is to grow, if In-
rious to come and see what is in
dian economy is to grow,
India.”
tourism is certainly one
Jaitley said that there are
of the low hanging fruits, which is
countries which have one or two
more easily achievable. I have the
tourist attractions and they market
least hesitation in saying that it is
them or brand them all over the
one of the underachieved sectors
world in such a manner that the
in India,” said Jaitley .
world arrives to see these one or
“A country of India’s size
two branded image makers of that
should have ordinarily everything
country. Considering the entire
more than that. This prin-
are going to be costlier, if your hotels are going to be costlier, compared to the rest of the world, our tourist volumes will never be able to grow,” said Jaitely adding that higher taxation on tourism means less number of tourists which in turn means lower earning.
quate and sufficient,” said Jaitley.
“When we are loading the
Touching upon the issue of
tourism industry with higher taxes,
taxation, which is one of the key
there is going to be a lesser occu-
stumbling
pancy and effectively lesser col-
blocks
for
Indian
tourism industry, Jaitley said that
lections.
“the present Government at the
by T NH DESK
GOVERNMENT TO REPLACE RTOS WITH AN EFFICIENT ALTERNATIVE SYSTEM Ministry of Road Transport And Highways is working on a legislation that will disband regional transport offices (RTOs). An efficient alternative system will replace RTOs.
M
inister of Road Trans-
rampant corruption in these of-
port and Highways Nitin
fices.
Gadkari, while speaking
The government will introduce
at a function recently in Pune,
a system that would employ new
said that some outdated laws and
technology to nab traffic violators.
rivals is an inadequate figure, said
systems need to be scrapped.
Gadkari informed that under the
Jaitley, calling for introspection as
“Systems like RTOs will soon be
proposed system, a notice will be
in terms of va-
to “where we are up to and unless
abolished; there is no need for
served at someone’s doorstep if
riety of what India has to offer, the
we ask the right questions, we
RTOs. We have prepared a law
he or she breaks a traffic rule, and
country has a great history. “We
won’t get the right answer.” Jaitley
which will be introduced soon to
if someone goes to court against
have nature, we have culture, we
emphasized the need to lay down
replace RTOs," added Gadkari.
the notice and lose the case, he
have large geography and all that
a red carpet for tourists
other-
People face a lot of harass-
the world has been extremely cu-
wise they won’t come. “Just as to
ment at the RTOs and there is
going for tourism. It should have
basket of tourism that India has in
been crowded with tourist arrivals.
tourism, seven million tourist ar-
Why do tourists visit any part of the world?” said the finance minister, adding that
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
or she will have to pay three times of the fine.
by TNH DESK
| GOVERNMENT
MTDC APPOINTS COX & KINGS AS AN OUTSOURCED PARTNER FOR DECCAN ODYSSEY The Maharashtra Tourism Development Corporation (MTDC), has appointed Cox & Kings Ltd (CKL), as its outsourced partner to operate the luxury train, Deccan Odyssey from October 2014.
23
APTDC TAKES A STEP FORWARD FOR TOURISM DEVELOPMENT APTDC is harnessing the long coastline of the state to develop a number of beach destinations with resorts to tempt the beach lovers.
❖ B SWAATI CHAUDHURY Y
There are new happenings on the tourism frontier of Andhra Pradesh ever since bifurcation. In a latest initiative, Andhra Pradesh Tourism Development Corporation (APTDC) has set the ball rolling by developing beach destinations in the state. The department of tourism has his partnership will cover full management of on-board and off-board services, sales, marketing and operational activities. The agreement is for a period of 5 years with scope for extension for another 5 years. Commenting on its decision to engage with CKL, Sumit Mullick IAS, Additional Chief Secretary & Chief Protocol Officer, Government of Maharashtra said, “With a long-term perspective and to boost the luxury train business, the
T
The Deccan Odyssey will commence its first journey on October 4th, 2014. MTDC has selected Cox & Kings. We are making efforts to showcase maximum possible destinations in Maharashtra. With the new partners, we are expecting innovative ideas to flow. The contract will be initially for five years and can be extended to 10 years.” Dr Jagdish Patil, Managing Director, MTDC said, “Deccan Odyssey is a prestigious product of MTDC and a big attraction for foreign tourists. We have won several accolades for this luxurious train and our priority is to maintain that quality standard of services and facilities. This association with Cox & Kings will assure the desired level of professionalism to
manage services which also need flexible itineraries suiting best to various demands of customers. Highly complex logistic arrangements have enabled us to offer 10 different itineraries for Deccan Odyssey.” The award-winning luxury train of MTDC, Deccan Odyssey, has been one of the major attractions for the discerning tourists from across the globe. With the increasing foreign tourists to India, MTDC has put up an aggressive plan to promote this luxury train internationally. The train has 21 coaches, out of which 12 are passenger cars accommodating 8 people per coach (10 passenger Cars, 4 coupes per coach - 2 Presidential Suite Cars, 2 coupes per coach), 1 Conference Car, 2 Dinning Cars, 2 Generator Cars with Luggage Store, 2 Staff, spare Car, 1 Spa Car, 1 Bar Car. The train has onboard facilities like T.V., Cable connection with central audio disc player, cell phones, Channel Music, Foreign exchange facilities, etc. Arup Sen, Director, Special Projects, Cox & Kings said, “It is a privilege and pride to be appointed as the outsourced partner for the Deccan Odyssey and we will ensure that this spirit of partnership will benefit Maharashtra and enhance its position in India tourism.” by TNH DESK
taken up aggressive tourism promotion campaign and has an active presence in social media and facebook. K S Reddy, Vice-Chairman and Managing Director, APTDC ex-
K S Reddy Vice-Chairman and MD, APTDC
plained, “Blessed by 972 km long coastline with valleys, beaches and
SNAPSHOT APTDC’s new efforts to develop tourism: • Developed four beach destinations- Baruva, Kalingapatnam, Ramayapatnam and Tummalapenta. • Recovered five Buddhist relics from Visakhapatnam, Vijayawada and Nagarjunakonda. • Highlighting underground Borra caves. • Vijayawada and Ananthpur are emerging MICE destinations. • Explored eco-tourist spot of Tyda close to Visakhapatnam. • Offering a fillip to exotic local weaves, craft and paintings. “Even after bifurcation of the state, our domestic and global tourism figures would remain the same this year,” K S Reddy, Vice-Chairman and Managing Director, APTDC.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
caves, the state has an enormous potential for beach tourism something quite tempting to attract seafarers. We have opened up a new eco-tourist destination called Tyda, a two-hour drive from Visakhapatnam. The eco-tourist resort nestling in the jungle belt provides facilities for nature camp, bird watching, trekking and camp fire activities for tourists. We have built our own resort at Tyda.” Reddy was speaking at the Andhra Pradesh Tourism Press Meet held in Kolkata on July 4. The state occupies a pride of place in religious tourism and has Tirupati, the richest shrine in India. There are Borra caves that are underground marvel with million-year old stalactites and stalagmites. The department of tourism has developed four pristine beaches over the past couple of years.
24
IATO CONVENTION |
IATO’S 30TH CONVENTION TO REVITALISE TOURISM INDUSTRY: RAJEEV KOHLI Rajeev Kohli, Chairman of 30th Convention of Indian Association of Tour Operators (IATO) said that this year’s convention of IATO will be about revitalising “our business, our industry, ourselves.” The convention will “take a holistic approach on three aspects of daily lives – Persons, Business and Industry.”
❖ B PREM KUMAR Y
This is the second convention Rajeev Kohli is chairing and the third for which he has led the content development.
“We have
stayed true to our focus on addressing the needs, challenges
“
and desires of our members. We that stakeholders in our industry face. We want the content to inspire our audience. This has stayed true for our past two conventions and this year’s convention will be no different. The past two conventions had seen the content being mature in its format and topics. This year is no different. We have dug deep into our own personal experiences and challenges of operating in today's business environment to bring you
We have stayed true to our focus on addressing the needs, challenges and desires of our members. We have focused on the challenges that stakeholders in our industry face. We want the content to inspire our audience. This has stayed true for our past two conventions and this year’s convention will be no different. The past two conventions had seen the content being mature in its format and topics.
“
have focused on the challenges
Rajeev Kohli Chairman, 30th IATO Convention & Vice President, IATO
session that we hope is relevant to each one of us,” said Kohli. He
smallest and largest members
way we position ourselves in the in-
alike. We have brought in some il-
dustry. The recent general budget
lustrious speakers from all over the
of the government saw for the first
country, to share their experiences
time in many years that tourism
and insights. So do stay on for all
has been given a significant men-
the session and make the discus-
tion in the union budget and this is
sions meaningful through your in-
a great success for us,” said Kohli.
teractions. We also felt it was also
“The industry had been collectively
important strategically for the in-
lobbying all political parties in the
dustry to be in Delhi this year,” said
run up to the elections and had
Kohli.
also reached out to multiple critical ministries over the past many
‘New Beginnings | Fresh Ideas |
months. This is the first time that
Vibrant Futures’
such a collective action was taken
Elaborating on the theme of this
on this scale and that has clearly
year’s convention, Kohli said, “2014
shown its results. The combined
is a landmark turning point for In-
forces of a body like FAITH and our
dian tourism. For the first time in
own body IATO along with others
three decades the nation has
have shown the way forward for our
moved out of coalition politics at
industry to get more relevance in
the Centre. For the first time in a
the future. This signifies that
decade we have a Prime Minister
tourism does have some space in
that walks the talk on tourism. The
the mind of the Modi Government.”
recent budget has shown a path forward for our industry with the
New wave of thinking is required
electronic
in the Government
travel
authorization
(ETA) visa system and some relief
Kohli feels that a fresh wave of
on taxes. 2014 also saw our mem-
thinking is needed in the Govern-
bers voting in a progressive and
ment at a basic level as they create
younger IATO Team. 2014 is a time
the policies and infrastructure that
of new starts all around. We have
the industry needs to make tourism
new hope in the industry. So our
happen. “In my opinion, we need to
theme for this year is very apt. We
throw out the old policy book all to-
want to focus on the great opportu-
gether and start from the scratch.
nities the new future holds for us.”
We need to be innovative. We need
The convention is being organ-
to be daring. The world of tourism
ised in Delhi with an intention to en-
marketing is already saturated with
gage the new Government at the
brilliant ideas and visuals. We need
added, “This convention will be
changed. The political environment
Centre, which is pro-tourism indus-
to top them all,” said Kohli, adding,
about revitalising our business, our
in the city has changed. So it is
try Government. “Being in Delhi will
“We in IATO intend to be active
industry, ourselves, and to take a
time for us to come, deliberate and
allow us to engage the new political
partners in that process and are in
holistic approach on three aspects
embrace those changes as our
leadership better and bring in the
constant dialog with the Govern-
of our daily lives – Persons, Busi-
own and work together to make the
top administrative decision makers
ment on obtaining our common
ness and Industry.”
Indian tourism industry even more
to our sessions,” said Kohli.
goals of making India a great
After seven years, the conven-
vibrant and progressive.”
tourist product.”
tion of IATO is taking place in Delhi.
A lot of behind the scenes effort
Last time in 2007, the convention
has gone into making this year’s
mind of the Modi Government
has a fascinating lie-up of speakers
was held in Delhi. “We are excited
content engaging, thought- provok-
“IATO is on a growth trajectory. We
from within the industry and from
to be back in Delhi after so many
ing and relevant to delegates of the
see some major changes coming
outside. It is healthy mix of govern-
years. This city has changed. The
convention. “We have focused on
into the way we work, the way we
ment, members and specialists.
way we showcase the city has
issues that are relevant to our
interact with our members and the
Tourism has some space in the
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
This year’s IATO convention
26
IATO CONVENTION |
30TH CONVENTION: IATO LOOKS FORWARD TO A VIBRANT INCREDIBLE INDIA
“
E M Najeeb Chairman, ATE Group of Companies
“
The theme of the 30th annual convention is ‘new beginnings, fresh ideas, vibrant future’. It is evident from the theme that it is essential for the tourism industry in India to evolve new ideas for a vibrant future.
Y
mega gathering of the association, a
With ‘New Beginnings, Fresh
grand platform for its members to
Ideas and Vibrant Future’ as its
network and discusses issues that
theme, IATO’s 30th convention is all
matter for them. Convention is an oc-
set to give new direction and impe-
casion to exchange ideas and expe-
tus to the tourism industry of India.
riences, to hear and learn from
The convention will explore new
industry experts and also to interact
ideas and ways to take ‘Incredible
with Government representatives.
India’ to new heights. With a pro-
“IATO’s 30th annual convention will
tourism Government at the Centre ,
open up as an occasion for the tour
morale of the IATO is quite high and
operators community to get together
the association is quite bullish about
to familiarize, discuss business, de-
the future of Indian tourism industry.
liberate various issues of the indus-
Many in IATO believe that holding
try and voice demands and put forth
the convention in Delhi is a good
suggestions to the Government and
idea because this will help IATO en-
authorities. The theme of the 30th
gage better and effectively with the
annual convention is ‘new begin-
new Government at the Centre and
nings, fresh ideas, vibrant future’. It
apprise them the issues and chal-
is evident from the theme that it is
lenges of the industry. “As there is a
essential for the tourism industry in
new Government at the Centre so it
India to evolve new ideas for a vi-
is very essential to have the conven-
brant future. Indian economic devel-
tion in the National Capital to get the
opment is being planned inclusive of
attention of the new Government
the tourism sector. Innovative prod-
and to invite them at our convention,
ucts and services have to be devel-
so that we can introduce our associ-
oped for a successful industry. Also
ation and our members to them and
the industry has to be well in pace
put forward our ideas and inputs to
with the global trends of tourism, and
make India one of the most tourist
adapt information and communica-
friendly country. I am sure this con-
tion technology. The tour operators
vention will be one of the best if we
have to focus on effective product
are successful to impress upon the
development and marketing. The de-
new Government,” said Pronab
liberations of this convention will
Sarkar Hony. Secretary, IATO & MD,
help the members to evolve clarity
Swagatam Tours.
on their perspectives and future
Convention of IATO is an annual
plans for their business. More than
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
“
Our annual convention is one of the most important gatherings of stakeholders of Indian tourism industry. We are having lots of exciting topics, new concepts in this convention.
Arun Anand MD, Midtown Travels
“
Since the indications are that the present Government is pro-tourism, so by holding the annual convention in Delhi will make the government announce some new policies for the tourism sector.
“
“
It is very essential to have the convention in the Capital city to get the attention of the new Government and to invite them at our convention, so that we can introduce our association and our members to them.
❖ B PREM KUMAR
Amaresh Tiwari Hony. Treasurer, IATO & Co-Chairman, 30th IATO Convention
“
Pronab Sarkar Hony. Secretary, IATO & MD, Swagatam Tours
30th IATO convention scheduled to be held on September 4-7, 2014, will have its theme as ‘New Beginnings, Fresh Ideas and Vibrant Future’. IATO sees the change of the government at the Centre as new beginnings because tourism is one of the key priorities of the new Government. As its theme suggests, the IATO’s 30th convention will focus on fresh ideas for vibrant future of Indian tourism industry.
“
| IATO CONVENTION
27
HIGH EXPECTATION FROM CONVENTION our Industry. Secondly, the business
new dimension and the preference
ticipate in the convention,” said E M
sessions should be related to our
of tourism there will be many fresh
Najeeb, Chairman, ATE Group of
business and hurdles we face. We
ideas for the development of tourism
Companies, who is quite happy that
also expect some evening entertain-
in our Country. We all shall deliber-
this year’s IATO convention venue
ment for socializing among trade
ate this new theme during our con-
will be held in New Delhi. “For the
colleagues.” Amaresh Tiwari, Hony.
vention and shall pass on our
tourism industry in India, Delhi is the
Treasurer, IATO and Co-Chairman of
recommendations to the Ministry of
capital of tourism and a happening
30th IATO Convention, said, “Our
Tourism for the benefits of tourism
place. For the conference there are
annual convention is one of the most
industry and its vibrant future,” said
ample facilities in Delhi and this will
important gatherings of stakehold-
Sarkar.
help to catch the attention of the
ers of Indian tourism industry. We
IATO has welcomed the an-
Government and all concerned au-
are having lots of exciting topics,
nouncement made in the Union
thorities who are keen on tourism
new concepts in this convention and
Budget 2014-15 that e-visa or elec-
development,” said Najeeb, adding,
I am confident that this convention
tronic travel authorization for foreign
“IATO has been conducting the an-
will help the stakeholders to under-
tourists would be introduced at nine
nual convention at different location
stand the global changes, how to
airports in a phased manner with the
whenever possible and those con-
solve various challenges they are
infrastructure support in the next six
ventions have been good experi-
facing in their business both in pro-
months. “With this announcement
ence
fessional and personal lives. I think
we are sure there will be a drastic
previous convention was conducted
there will be lots of take-backs for
improvement in foreign tourist ar-
in Kochi, Kerala, which was a great
participants of this convention.”
rivals and boost inbound tourism in
the
participants. The
success. Since it has come back to Delhi, it is going to be an occasion to look forward to.”
the coming season,” said Sarkar, ‘New Beginnings’ ...
adding that this will not only help
IATO sees change of Government
generate new jobs for the young In-
at the Centre after the recent gen-
dians but also fresh investments in
Expectation from convention
eral election of Lok Sabha, and com-
infrastructure developments.
IATO’s members have high expecta-
ing of a pro-tourism Government led
bound tourism shall also contribute
“In-
tion from this year’s convention.
by PM Narendra Modi the new be-
a large inflow of most valuable for-
“The 30th IATO convention is very
ginnings for the tourism industry of
eign exchange for the country. This
special one as this is being held in
the country.
is the beginning of vibrant and better
the National Capital of the Country.
“The theme for this year's con-
Our expectation is always high from
vention is quite appropriate. There
“
IATO should have held its convention at a place other than Delhi because having convention in Delhi serves little purpose for its members.
future of tourism Industry,” said Sarkar.
any IATO convention as it brings all
have been new beginnings for us as
Explaining ‘new beginnings’ as
the members together under one
the Government has changed at the
part of the theme, Tiwari said that
roof, when we renew our association
Centre and the new Government is
the credit crunch and repeated re-
and exchange the latest happenings
the only Government who declared
cession of the last five years have
in the respective regions. I am sure
tourism in their manifesto and shall
put increasing pressure on medium
everyone attending the convention
give priority. The current Prime Min-
and small tour operators and the
has some kind of expectation and
ister Narendra Modi has specially
tourism policy adopted by previous
most of them shall go back satisfied
mentioned about the five Ts - talent,
regime has only added to the chal-
and some may not. However, every-
tradition, tourism, trade and technol-
lenges many are facing, thus come
one has to participate actively to
ogy. So tourism being one of Ts is
thought of ‘new beginnings’. As for
make the convention very fruitful,”
very encouraging and significant for
‘fresh ideas’, Tiwari said, “We need
said Sarkar. He added, “We expect
us. This importance to the tourism
to look at the realization that inspired
that the inaugural function of the
sector by the present Government it-
the successful tour operators. Start-
convention will be the memorable
self is the ‘new beginning’,” said
ing and running a business can be a
one, which is always the best one
Sarkar, adding that this gesture was
challenge and often tour operators
among all the trade conventions in
never there in the past. “With the
need guidance in various areas.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
Ravi Gosain Hony. Joint Secretary, IATO
“
IATO convention came back to Delhi after seven years and all our members are excited about this. We hope to get larger participation from industry as well as government for convention being in Delhi.
“
to
Atul Rai MD, Ananya Tours
“
1500 delegates are expected to par-
28
IATO CONVENTION |
IATO Convention gives the platforms
On Delhi being selected as the
get larger participation from industry
vention is very good but this hotel is
where members can interact with
venue of this year’s IATO’ conven-
as well as Government for conven-
too far for most of the tour operators,
each other and get the tips to getting
tion, Tiwari said, “We took longest
tion being in Delhi. Delhi was se-
“so if a centrally located venue was
a new business off the ground be-
time in our history to decide to bring
lected
chosen, that could have made life
cause of ‘fresh ideas’ shared during
back our annual convention to Delhi.
executive committee of IATO and I
easier for the attending delegates.”
the convention during various ses-
Over the past years the character of
am sure it will have an impact on
Atul Rai, MD, Ananya Tours feels
through
debate
within
sions.” Referring to the idea of ‘vi-
Delhi change a lot, it’s no longer
who matters most. There were a few
that holding IATO convention in
brant futures’, Tiwari said, “Vibrant
Edwin Lutyen's Delhi. Delhi became
other venues discussed for this
Delhi is not a good idea. According
futures for our stakeholders, our
the National Capital Region (NCR)
year’s convention but left out due to
to him, IATO should have held its
members, our co-workers and for all
and spreads to Gurgaon, Manesar,
logistics issues. Our theme covers
convention at a place other than
those whose livelihood depends on
Aerocity, Dwarka, Rohini, Faridabad,
fresh energy in India tourism with
Delhi because having convention in
tourism industry - directly or indi-
Surajkund, Greater Noida, Noida
new Government focusing promi-
Delhi serves little purpose for its
rectly. Under ‘vibrant futures’ we at
and East Delhi. Lots of international
nently on Tourism sector. With this
members.
IATO enable the members to have a
hotel chains open their hotels in the
change and new policies Indian
mainly an annual event of its mem-
nationwide vision, planning, capacity
NCR region and as an industry as-
tourism is ready take off to different
bers. This is occasion when mem-
building and use technology that will
sociation we need to showcase our
level and we as an industry will have
bers
to take full advantage.”
acquainted with new destinations so
get
“IATO convention is
opportunities
to
get
help us to move forward and create
members the growing infrastructure.
opportunities for a more economi-
Secondly, Government at the Centre
Arun Anand feels that since the
that they can promote them among
cally and environmentally.” However,
is newly elected and we want to lis-
indications are that the present Gov-
their clients. That is why post-con-
Arun Anand, MD, Midtown Travels
ten there policy statements and hav-
ernment is pro-tourism, so by hold-
vention fam trips are organized for
said
ing them with us in the convention.
ing the annual convention in Delhi
delegates of the convention. But if
that the theme of this year’s
convention does not go well with the
All these factors contributed to bring
will make the Government an-
the convention is held in Delhi, there
current inbound tourism scenario.
the convention in Delhi.” Ravi Go-
nounce some new policies from the
is little to get familiar with because
The business is not so good and
sain, Hony. Joint Secretary, IATO
tourism sector, especially when the
Delhi is the capital of India and peo-
there is nothing vibrant at the mo-
and MD, Erco Travels said, “IATO
Prime Minister had made a refer-
ple are very much well-versed with
ment.
convention came back to Delhi after
ence to tourism during his speech
tourist attractions of the national
seven years and all our members
on Independence Day. According to
capital,” said Rai.
are excited about this. We hope to
Anand, the venue hotel of the con-
Delhi: venue of IATO convention
UNIGLOBE TRAVEL (SOUTH ASIA) ‘RACES FOR SUCCESS’ IN GOA Over 250 UNIGLOBE Travel Professionals from across South Asia gathered in Goa to celebrate individual and collective achievements, interact, sharpen skills, network and gain insights. UNIGLOBE Travel (South Asia)
T
as other parts of the globe.
he 9th Annual UNIGLOBE
the conference. With over 250
which was recently nominated as
Says Michelle Desreux, COO
Travel Regional Conference
UNIGLOBE Travel professionals at-
Asia’s Leading Travel Management
and Executive Director, UNIGLOBE
and Excellence Awards were
tending, insightful education ses-
Company at the World Travel Awards
Travel (South Asia), “Our theme for
conducted recently at the Zuri White
sions and entertainment packed
2014, organizes the conference
this year, ‘Racing for Success’ high-
Sands Resorts and Casino, Goa.
evenings, the two-day conference
every year to support inter-agency
lights the vital importance of what it
Themed ‘Racing for Success’ the vi-
turned out to be a great event cele-
networking, professional develop-
takes to build a high performance
brant state of Goa, famous for its
brating doing business in the fast
ment and to build relationships with
team that has the ability to compete
azure seas and lively beaches,
lane, best practices, new technology
each other and with key suppliers
at “top speed”, given the present
played host to this year’s edition of
solutions and the spirit of Goa!
from the South Asian region, as well
market scenario.”
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
| AVIATION
TATA, SIA UNVEIL VISTARA, AIMS LAUNCH BY OCTOBER TATA-SIA Airlines Limited (TSAL) unveiled their new airline, Vistara, its logo and uniforms of its cabin crew and pilots. Vistara will start its operation by October this year.
❖
the Group that pioneered civil
to make a significant difference
aviation in the country. The cre-
at every stage of their air travel
ation of a new full-service carrier
experience, and truly bring back
is a matter of great pride for us”.
the joy of flying”.
TSAL also unveiled the uni-
TSAL is yet to announce the
forms of crew and staff. Designed
routes on which it will start its
by the well-known duo, Abraham
flights. Yeoh refused to divulge
and Thakore, the ensemble cap-
the initial routes on which the
tures the spirit of Vistara – ele-
proposed airline will fly.
gant, practical and embodying the best of the Indian tradition.
Vistara’s brand name and logo is the result of an exhaustive
Phee Teik Yeoh, CEO,
design and creative process un-
TSAL, said, “We aim to deliver a
dertaken by India’s premier
BY PREM KUMAR
brand consulting and design company Brand Union Ray+Ke-
TATA-SIA Airlines Limited
shavan. The core values, which
(TSAL) recently announced the
form the framework of brand Vis-
brand name of their proposed
tara, include excellence that sur-
joint venture full-service airline.
passes customer expectations,
The brand name of the new air-
thoughtfulness
line is Vistara, which is derived
strates empathy and understand-
from the Sanskrit word, ‘Vistaar’.
ing, trust that upholds integrity,
The logo of the new airline is de-
redefine the way we travel in
seamless experience via person-
rived from a ‘yantra’, a perfect
India. I can confidently say that
alisation of services for guests
mathematical form that reflects
Tata’s and SIA’s legendary hos-
the unbounded universe.
pitality standards and service ex-
The proposed airline will start its operation by October this
cellence will make Vistara a natural choice for passengers”.
year. Vistara aims at transforming
Dr. Mukund Rajan, Member
the air traveller’s experience.
– Group Executive Council and
Committed for quality in every
have five aircraft in its fleet in the
“We aim to deliver a seamless experience via personalisation of services for guests who travel with us. Whether they are leisure or business travellers, we would like to make a significant difference at every stage of their air travel experience, and truly bring back the joy of flying.”
beginning. The new airline plans
Phee Teik Yeoh, Ceo, TsAl
aspect of customer engagement, Vistara will treat travellers as unique individuals and delight them with intuitive thoughtfulness. Vistara will take delivery of its first aircraft in September and by this calendar year, and it will
that
demon-
fairness and transparency, innovation to deliver operational excellence and cost leadership,
SNAPSHOT •The brand name of TATA-SIA Airlines Ltd, Vistara, has derived from the Sanskrit word, Vistaar. •The proposed airline will start its operation by October this year. •TSAL also unveiled the uniforms of crew and staff, which have been designed by the wellknown duo, Abraham and Thakore. •TSAL has made an initial investment of $100 million, with Tatas having a 51% stake in it.
to increase its fleet to 20 aircraft,
and teamwork by building collaboration and diversity. The brand personality exudes an elegant and refined spiritedness reflective of a service experience that will be tech savvy, meticulous, and authentic. Vistara aims to anticipate the needs and desires of its customers such that they are imbued with the experience of a welcome guest rather than a seat number. Phee Teik Yeoh added, “We aim to build an emotional connect with our guests, through our service excellence delivered by
including A320neos, by the end
Brand Custodian, Tata Sons, and
who travel with us. Our core be-
of the fifth year of operation.
Director, TSAL, said, “All of us at
lief is that we will be intuitively
best in class technology and
Tata are extremely pleased to
thoughtful about our guests’
processes. Vistara will redefine
Speaking on the occasion,
the best people, supported by
Chairman,
have witnessed the coming to-
needs from the time they contact
industry standards and aim to be
TSAL, said, “Today is a momen-
gether of all the elements that
us to the time they leave the air-
the finest full-service airline of
tous day for the Tata Group and
have led to the realisation of Vis-
port. Whether they are leisure or
choice.”
Singapore Airlines. Vistara will
tara, a long cherished dream for
business travellers, we would like
Prasad
Menon,
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
29
30
HOSPITALITY |
WAITING FOR MUCH-NEEDED PUSH FROM THE GOVERNMENT The hospitality scene in Western India is dogged by a number of issues like corruption, high taxation and outdated laws.
❖ B SWAATI CHAUDHURY Y
ing, change the overall attitude of the
grim scenario on the economy of the
cops, municipalities and authorities to-
ern India is going through try-
country. Western India is a tourist’s de-
wards the industry. We sincerely urge
ing times. The Hotels and
light but the tourism industry is still in
the government to not just declare it
Restaurants Association of Western
its nascent stage.”
as an industry but implement the poli-
India (HRAWI) based in Mumbai
The government needs to roll out
cies of the industry for an overall
prides in having around 1300 mem-
pro-hospitality initiatives to stamp out
growth of the hospitality sector and the
bers across Western India including hotels and five-star deluxe properties like The Taj, Trident, J W Marriott, Hyatt and The Leela. Formed way back in 1950, HRAWI has emerged as the voice of the hospitality industry in Western India and spreads across Maharashtra, Gujarat, Chhattisgarh, Madhya Pradesh, Goa and the union territories of Daman, Diu and Silvassa. The hospitality industry has been
SNAPSHOT Steps to revamp the hospitality scene in Western India: • Sops from the government. • Streamline licensing. • Restructure the tax and operation system. • Change in the attitude of cops, municipalities and authorities. • Implement the policies of the industry.
accorded the status of an industry but
Gurbaxish Singh Kohli Vice-President, HRAWI
“
country.”
The government needs to lend a helping hand to save the industry from its regressive state of affairs,
The common perception that the
“
T
he hospitality industry in West-
and unreasonable rules that reflect a
hospitality sector is an elitist industry prevails at large. The Indian hospitality industry is passing through a challenging period in terms of supply-demand dynamics. “The major issue affecting the industry is the shortage of supply which will become worse owing to the attitude of the govern-
explore the immense tourism potential
ment which is far from industry-
in Western India to break new
friendly. The government needs to
grounds in employment. The tourism
is far from receiving any benefits from
corruption and overcome the present
lend a helping hand to save the indus-
sector brings the highest foreign ex-
the Central government. According to
crisis plaguing the industry. Singh
try from its regressive state of affairs,”
change and its growth trajectory can
Gurbaxish Singh Kohli, Vice –Presi-
said, “In an effort to revitalize the hos-
further said Singh.
outnumber the growth of other indus-
dent, HRAWI, “The hospitality industry
pitality industry in Western India, the
Tourism and hospitality industry
tries that contribute our GDP. Owing to
is in need of a massive push from the
government should provide sops to
are inter-related. Tourism is the high-
complacency and lack of determina-
government in Western India and is
the industry, restructure the tax and
est creator of jobs and highest tax-
tion, tourism in India is still in infancy,”
reeling under corruption, high taxation,
operation schedule, streamline licens-
generating industry. “We have to
added Singh.
ABU SAROVAR PORTICO OPENS IN KILPAUK, CHENNAI - KILPAUK Sarovar Hotels recently announced the opening of Abu Sarovar Portico in Kilpauk, Chennai. This 4-Star hotel will be the group’s second hotel in Chennai after Radha Regent. The hotel is owned and promoted by Abu Estate Pvt. Ltd.
A
bu Sarovar Portico is strate-
shopping hub of
2kms away while the Chennai International Airport is 18kms away. In close proximity are local tourist destinations including Government
Museum,
Marina
Beach,
Guindy National and Snake Park, making it a perfect accommodation choice for business and leisure travelers to the city.
tres. Commenting on the opening, Anil Madhok, MD, Sarovar Hotels said,
Moreover, Abu Sarovar Portico is
“Abu Sarovar Portico intends to serve
also ideal for those visiting Chennai
both business and leisure travelers
for medical assistance as it is located
visiting Chennai. This is our second
on the Poonamalee High Road also
hotel in Chennai offering quality ac-
gically located near Mount
Chennai, and is easily accessible
known as the Med Street of Chennai
commodation at attractive price
Road, the commercial and
from the Central Railway Station just
housing a number of medical cen-
points.”
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
34
HOSPITALITY |
MARRIOTT HOTELS INDIA RECOGNIZED AS THE 3RD BEST COMPANY TO WORK Marriott Hotels India has been recognized as the third best companies to work by Great Places To Work Institute and The Economic Times, for 2014.
T
CLUB CARLSON RECOGNIZED AMONG TOP HOTEL REWARD PROGRAMS BY US NEWS AND WORLD REPORT Club Carlson, the global hotel
Customer Engagement, Carlson
rewards program from Carlson
Rezidor Hotel Group. “This recog-
Rezidor Hotel Group has been
nition reinforces our commitment
ranked among the top five hotel re-
to offering our members benefits
wards programs by US News and
that go above and beyond hotel
he Marriott Group has won
World Report. The publication
stays.”
this accolade for the 8th
evaluated 17 hotel rewards pro-
Member benefits that position
year in a row from a total of
grams and used five key criteria to
Club Carlsonat the top of U.S.
600 organizations and 20 various
determine the best: network size,
News and World Report’s listin-
industries, who participated in the
property diversity, geographic cov-
clude: free Award Nights starting at
survey. Rajeev Menon, AVP – Area
erage, additional benefits and
just 9,000 points with no blackout
Vice - President – South Asia, Mar-
ease of earning free nights. The
dates on standard rooms, free In-
rankings were announced recently.
ternet for members at Carlson
sociates have been our greatest
deavor to ensure we provide the
“We strive to offer one of the
Rezidor hotels worldwide, valuable
strength and this is a principal that
ideal environment for each em-
most rewarding loyalty programs in
redemption options such as pre-
is believed in by all Marriott Hotels
ployee to grow and realize their full
the industry and we are honored to
paid cards andgift cards, airline
across the world. At Marriott we
potential. We are truly delighted to
be recognized by U.S. News and
partners, charitable donation part-
take great care of our associates,
have achieved this accolade yet
World Reportas a top program,”
ners,and the ability to earn Elite
while they in turn take great care of
again.”
said Rachael Marret, senior VP,
status.
riott International Inc. said,”Our as-
our guests, it is our constant en-
DUET PROJECTS AWARDED WITH THE DEVELOPMENT CONTRACT FOR MERCURE HOTEL
D
uet India Project Develop-
With this addition, Duet Proj-
ment Services (DIPDS)
ects hotel experience enhances to
has
10 hotels, 1822 keys across 7 In-
recently
been
awarded a Project Management
contract by a business house to
PREMIER INN INDIA LAUNCHES LOYALTY REWARDS CARD PROGRAMME Aims to increase repeat customers at its properties in the country.
P
remier Inn announced the
with each stamp, starting with compli-
launch of its Loyalty Rewards
mentary beverages and food and cul-
Card programmefor guests at
dian cities. “Securing this contract amid in-
all its properties across India. The
offer is now on and valid till 15 De-
minating in a free room night for two after the fifth stamp. V. V. Giri, Regional Director, Pre-
develop an Internationally Branded
tense
Mercure Hotel by Accor in Chen-
demonstrates company’s rich do-
nai.
main expertise and a disciplined
To avail this offer, guests need to
Inn, we have always gone above and
The company is expected to
execution focus to be able to de-
enrol in the programme after which
beyond to maintain customer satis-
implement this project from con-
liver a stellar performance for dis-
they are issued a stamp card. For
faction and brand loyalty. With thisloy-
cept to commissioning in circa two
cerning clients and its obsession
every thousand rupees spent at any
alty rewards card programme, the
years. The hotel will have 102 keys
with
Client Satisfaction,” said
of the properties, the card is stamped
minimum spend by the guest remains
including suites, food and beverage
Babul Ganguly , Chief Operating
and the guest can avail exciting offers
the same, but the rewards just keep
outlet, banqueting functions etc.
Officer.
on their next visit. Rewards increase
increasing."
competition
yet
again
cember, 2014.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
mier Inn South Asia, said, "At Premier
36
EVENT WATCH |
CLARKS INN ANNUAL RETREAT AT KHAJURAHO Clarks Inn Group of Hotels recently organised its annual retreat at Clarks Khajuraho. The retreat was attended by Clarks Inn’s various corporate heads along with the general managers of all its units from across India. The annual retreat are platforms where the Clarks Inn’s key managers along with all its unit heads get together to evaluate its performance and growth, learn from each other, chalk out strategies and future course of action as well as unwind and relax.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
38
HOSPITALITY |
V RESORTS LAUNCHES OPTIMIZED PROPERTY MANAGEMENT The optimized solutions are for hotels, cottages and resorts in offbeat locations of India. These properties can be maintained and monetized through www.vresortscorp.in Resorts, a unique chain of Offbeat resorts in
V
India, recently introduced an online platform for
hotel, cottage and resort owners in the country.
Supported by institutional investors and managed by an adroit team of professionals, V has developed effective solutions and carefully designed processes that help maintain and monetize properties with 5-25 rooms, across offbeat locations of India. Properties set in pristine and less explored locations often struggle with low occupancy levels, high employee attrition and stressful daily management issues. Elaborating on the difference the company is making, Aditi Balbir, Managing Director of V Resorts, said, “We understand the owner’s anxiety and concern for their property and adopt their dream to remove all worries over its maintenance and care.” The unique model developed by V has taken a property from 100 room nights per annum
V Resorts is a chain of offbeat resorts with a pan India presence. Their unique property management services are targeted for owners of properties between 5-25 rooms located in beautiful unexplored destinations where nature, peace and solitude reign supreme. Under the 'V Resorts' brand, V seek to manage such properties, providing customers with unique locations and services which together contribute to a truly offbeat Indian experience. With 8 properties across 3 states bordering Delhi, V has been providing urban customers with various choices of interesting holiday destinations. Founded by travel enthusiasts and backed by institutional investors with a team of experienced professionals, V follows a strict code of conduct and is governed by integrity, professionalism & teamwork.
Aditi Balbir, Managing Director of V Resorts
to 100 room night per month on an annual basis The company provides enriched vacations that imbibe the local flavour and activities prevalent around each property. It engages with experts for designing experiences around yoga, rafting, kayaking, angling, bird watching, trekking, cycling, national park safaris and village tours. Ms. Balbir added, “By bringing quality and standardization to the less explored but breathtaking locales of India, we are opening many unique experiences for the traveller.” Within 3 years of inception, V Resorts already has under its mantle 8 resorts in the most exquisite locations across 3 states bordering Delhi. It takes over everything from beautification to regular upkeep, repairs, supervision and control of employees to taxation and other compliances required for business.
by TNH DESK
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
| HOSPITALITY
MARRIOTT EXPANDS MOBILE CHECK-IN AND CHECKOUT SERVICES As part of its global mobile strategy, Marriott International is makings a significant expansion of the company’s popular mobile check-in and checkout feature.
N
ow,
eleven
39
Hilton signs new DoubleTree in Ahmedabad
additional
brands – The Ritz-Carlton,
Hilton Worldwide recently
JW Marriott Hotels & Re-
signed a management agree-
sorts, Renaissance Hotels, Auto-
ment with Hirise Hospitality Pri-
graph
Hotels,
vate Limited for DoubleTree by
Courtyard, SpringHill Suites, Fair-
Collection,
AC
Hilton Ahmedabad. The hotel
field Inn & Suites, Residence Inn,
will be an iconic structure that
TownePlace Suites and Marriott Ex-
towers over the central business
ecutive Apartments – are joining the
district, just off S.G. Road
nearly 500 properties of the com-
(Sarkhej - Gandhinagar High-
pany’s flagship Marriott Hotels brand
way), near Satellite Road and a
in providing mobile check-in and
short distance from the city cen-
checkout to guests. With these latest
tre. The hotel will offer easy ac-
additions, these services are imme-
cess to prime business and
diately available at 1,200 properties worldwide, and will be live at more than 4,000 hotels worldwide by yearend. Marriott is laser-focused on delivering the mobile services travelers told the company that they want most and making these services as widely available as possible. The company is rapidly introducing mo-
With these latest additions, these services are immediately available at 1,200 properties worldwide, and will be live at more than 4,000 hotels worldwide by year-end.
bile services that improve the travel
languages: English, French, Span-
commercial hubs as well as a
ish, German and Mandarin.
range of dining, shopping and
Leading with its flagship Marriott
entertainment options.
Hotels brand, the company contin-
Earlier this year, Hilton
ues innovating in the mobile space.
Worldwide extended its portfolio
The brand now offers mobile service
of hotels in India by launching
requests in fifteen markets in North
three new hotels - DoubleTree
America, where hotels are serving
Suites by Hilton Bangalore,
as “mobile incubator” laboratories for
Hilton
the future. For example, guests at
GolfLinks and Hilton Jaipur.
Bangalore
Embassy
these hotels can use a drop down
These openings marked the
experience by giving guests added
tification when their room is ready.
menu of the most typical service re-
company’s entry into the impor-
convenience and greater choice,
Communicating in advance means
quests, such as extra towels and pil-
tant market of Bangalore and
while giving hotel staff the opportu-
the hotel is prepared for their arrival.
lows, or chat directly with hotel staff
among the most popular tourist
nity to deliver an even higher level of
Because payment information is
using a mobile app. The company
destinations in the country,
service. When it comes to fulfillment,
stored within members profiles,
will offer these and other mobile
Jaipur. Later in the year, Hilton
the company’s hotels have achieved
guests simply walk up to the expe-
services to its Marriott Rewards
Worldwide will enter Agra with
a near perfect success rate in exe-
dited mobile check-in desk where
members at the Marriott Hotels
the launch of DoubleTree by
cuting a half-million mobile check-ins
their pre-programmed key card will
brand beginning early next year.
Hilton Agra. Located minutes
to date, leading to nine out ten
be waiting for them.
“You cannot separate the mobile
from the Taj Mahal, it will be one
guests saying they will use it again.
At the end of their stays, guests
experience from the personal inter-
of the very few hotels offering
With the Marriott Mobile app,
receive a push notification alerting
action between guests and our hotel
views of the legendary mau-
scheck-in and checkout is simpler.
them that mobile checkout is avail-
associates. When executed flaw-
soleum. John Greenleaf, global
Marriott Rewards members receive
able. Upon completion, guests will
lessly and consistently, they comple-
head, DoubleTree by Hilton,
a push notification on their Apple
then be prompted to provide an
ment each other and enhance the
said, “Opening of DoubleTree
iPhones or Android devices after 4
email address where their bill should
overall experience,” said George
Ahmedabad
pm on the day before their arrival
be sent, allowing them to confidently
Corbin, senior vice president, Digi-
brand’s entry into the dynamic
alerting them they can check-in.
bypass the front desk. Mobile check-
tal.
state of Gujarat.”
Then they receive an automatic no-
in and checkout are available in five
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
will
mark
the
40
LAUNCH EVENT |
Kingdom of Dreams
launches ‘ShowShaa’ An opulent MICE venue and a munificent theatre, ShowShaa caters to many needs and occasions.
K
ingdom of Dreams, India’s
introduced a grand, state-of-the art
majestic and ultimate live
MICE venue in the country which
entertainment destination
addresses comprehensive needs
launched its second, plush multi-
of the business industry that can
purpose venue ShowShaa Theatre
combine business with pleasure. A
over a razzle-dazzle evening of
first of its kind and a unique con-
glitzy entertainment. With lavish in-
cept in the country ShowShaa can
teriors and cutting edge technol-
be a 250 seat auditorium in the day
ogy Showshaa Theatre is an ideal
for corporate functions. On the
venue for hosting business meet-
touch of a button its automatic re-
ings,
exhibitions,
cessing seats can transform it into
grand launches, exclusive recep-
a banquet hall in the evening for
tions and private parties as well as
social functions and a glitzy high
niche entertainment options like
energy night club on the week-
theatricals, musical concerts and
ends. Armed to the T with a 60 by
other events.
40 ft stage, complete with revolves,
conferences,
The evening filled with glitz and
hydraulic stage lifts, fly bars, Kirby
glamour began with Gurbani Bha-
flying systems, state of the art light
tia playing golden melodies on the
effects and live size LED walls that
piano to the accompaniment of the
create a 3 D effect, the options cre-
Dreams, said, “After completing
valled technology in the country to
table, violin and the flute. The air
ated by ShowShaa will infuse a
more than 1300 shows of Zan-
make business meetings and pri-
redolent with intoxicating music of
breath of fresh air in meetings and
goora and 700 shows of Jhumroo,
vate occasions that much more ex-
the piano, the hypnotic flute and
conferences and provide an excit-
the popular Bollywood musicals at
citing”.
the rhythm of the tabla, mes-
ing alternative to break the dull
the “state of the art” Nautanki
Anumod Gagan Sharma ex-
merised and stunned the audience
boardroom monotony. The world
Mahal and being awarded the title
pressed his happiness and said
who kept calling for an encore. Energetic bollywood dances by the talented DC Crew dancers set the
Glamour and Glitz rock the ShowShaa Launch at Kingdom of Dreams
“With the launch of ShowShaa Theatre, Kingdom of Dreams is now an ideal venue for both the
stage on fire with their joie d’vivre.
class aerial systems also enable
of best entertainment destination
business and leisure activities. Our
The evening concluded with an en-
options of a grand entrée on stage
in Asia, we are proud and excited
venues are state-of-the-art and at
tertaining and theatrical perform-
of the presenters and key manage-
to launch a second venue in the
par with the best in the world. We
ance by the Jazz Bastards who got
ment during an event. Projection
complex the ShowShaa Theatre.
can host a variety of events right
the audience grooving and moving
screens on left and right walls of
We are sure that Corporates and
from international shows, corpo-
to their melodic sounds.
the stage can be used for corpo-
business entities will find this a
rate and business seminars, an-
rate presentations and AVs.
perfect space for their events and
nual
With this exquisite and enter-
conferences,
academic
taining evening at ShowShaa The-
On the occasion of the launch,
conferences. We now offer options
symposium or any other business
atre, Kingdom of Dreams has
Viraf Sarkari, Director, Kingdom of
for events of all sizes and unri-
events.”
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
by TNH DESK
42
EVENT WATCH
SKAL New Delhi Meet Skal New Delhi hosted lunch meeting for its members on August 20, 2014 at Vivanta by Taj Ambassador, New Delhi, Sujan Singh Park, Subramania Bharti Marg, New Delhi.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
44
INTERNATIONAL |
A SOLID YEAR OF INTERNATIONAL ARRIVALS FOR NEW ZEALAND
Indonesia up 16.9 per cent and
Arrivals to the year-end June have shown stellar performance from key international visitor markets says Tourism New Zealand - with total annual arrival growth of 5.7 per cent equating to 150,000 extra visitors.
digit figures we have seen in pre-
"T
he last 12 months
delivering
increases
India up 13.3 per cent.” Arrivals from China were up 8.0 per cent for the year. "While still in growth, this is clearly a change from the double vious years and is largely due to the introduction of the China Travel Law in October 2013.” "However, what we are seeing
have delivered some fantastic arrivals to
New Zealand - with each month year-on-
year," says Kevin Bowler, Chief Executive, Tourism New Zealand. "To end our financial year with strong outcomes across our core markets is incredibly positive. It
Germany are up 16.6 per cent, the
is a positive change in the arrivals
gives us further confidence in our
UK up 2.8 per cent, and the USA
mix from China, with most of the
activity, as we head into the new
up 11.7 per cent.”
growth coming from independent
year, with our focus on continuing
"Our nearest and biggest mar-
travellers, rather than short stay
to deliver value to the tourism in-
ket Australia continued to grow, up
group tours, resulting in longer
dustry and the New Zealand econ-
4.4 per cent for the year.” "This
lengths of stay and more value per
omy.”
was
arrival."
"The past year has delivered impressive
growth
from
accompanied
by
strong
growth from Asian markets, includ-
Overall international arrivals for
New
ing Singapore up 18.6 per cent
the month of June were up 1.7 per
Zealand's traditional western mar-
and Malaysia up 19.4 per cent, as
cent compared to June 2013.
kets, in particular arrivals from
well as the emerging markets of
SOUTH AFRICA’S HEALTH DEPARTMENT ON HIGH ALERT TO PREVENT EBOLA VIRUS
VIETNAM PLANS VISA EXEMPTION TO INDIANS Vietnam is formulating a scheme under which Indians will be granted visa exemption to travel to the country. Besides, Vietnam will also facilitate filmmakers for shoots in the picturesque country. Hoang Thi Diep, Vice Chairman of Ministry of Culture, Sports and Tourism, said that his ministry is in touch with the Indian Embassy to ease the visa process as well as to boost connectivity. At present there are no direct flights from India to Vietnam. However, a revised services agreement was signed in November 2013. It is hoped that the flights will begin from November this year. India too is keen to boost cultural ties with the strategically-important country. External Affairs Minister Sushma Swaraj, who was recently in Vietnam on an official visit, informed Vietnam’s leadership during her visit that India intends to open a cultural centre in Vietnamese capital Hanoi. She also invited the Vietnamese to have a cultural centre in India.
by TNH DESK
vention (US-CDC) among others,” said Khan.
EVD signs and symptoms • All foreign nationals who test
He enumerated various steps
positive and all citizens of affected
taken in the interest of tourists, which
nations denied entry in South Africa
are following:
Khan furthermore clarified that
• Installation of thermal scanners
South Africa does not share a land
at OR Tambo Johannesburg Airport,
border with any of the affected coun-
Johannesburg that detect inbound
tries because it falls under the cate-
travellers with raised temperatures.
gory of ‘low risk countries’, the same
e at South African
and would like to assure all tourists
These travellers, when identified, are
as India, Europe and most other na-
Airways give utmost
travelling to South Africa about all
quarantined and assessed at the
tions. “We request all tourists to not
priority to the health,
precautions being taken to prevent
medical facilities at the airport
panic and refer to our FAQ sheet (at-
well-being and safety of our passen-
the EVD. The department is working
• Regular fumigation and disin-
“W
tached separately). With no case of
gers and staff. Following the reported
in close coordination with key organ-
fection of South African Airways’ air-
EVD reported in the country, South
outbreak of the Ebola virus in West
isations like the World Health Organ-
crafts
Africa remains open and completely
Africa, the South African National
isation (WHO) and the United States
• Increased surveillance by Port
Department of Health is on high alert
Centres for Disease Control and Pre-
Health Officials for travellers with
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
safe for all planning to visit the nation,” said Khan.
by TNH DESK
46
INTERNATIONAL |
I SERVE NATIONAL EVENT
AMARI LOOKS TO SET FOOT IN INDIA Riding high on 45 years of luxury hospitality in Thailand, Amari is looking at Indian hospitality scene.
T
his Independence Day In-
the grand NATIONAL event held on
terGlobe Technology Quo-
15th August at various locations all
tient along with its travel
across the country. This effort was
partners undertook a very unique
entirely a result of team members of
initiative. In their endeavour to reach
ITQ and their travel partners who
we are trying to establish ourselves
and extend support to the under-
participated in this campaign very
world-renowned hospitality
in the Indian hospitality market and
privileged section of the society the
actively and managed to donate
group of Bangkok that is
we have our presence at SATTE,
first ever i Serve National Event for
generously for the cause.
❖ B SWAATI CHAUDHURY Y
A
trying to make its mark in
the Indian hospitality scene is
Amari from the house of Onyx. The luxury hospitality group lives up to the expectations of having 15 properties spread in Bangkok, Phuket, Pattaya, Hua Hin, Krabi and Koh
“
clothes collection was celebrated
Samui. Amari Hua Hin is the latest property of the group in Thailand
to Christoph Leonhard, General
“
Manager, Amari Hua Hin, “Our hos-
New Delhi.” Bangkok’s Amari Wa-
pitality brand has its presence in
lying nearly 500 metres away from the sea beach. The hospitality group has set its sales office in New Delhi and
Mumbai and is
Christoph Leonhard General Manager, Amari Hua Hin
Dhaka in the year-end. According
Anil Parashar, President and CEO,
part of this campaign boxes to col-
ITQ said, “It was a great privilege for
lect used clothes were placed at
me to be a part of this activity along
their branch offices as well as part-
with our travel partners in achieving
ners' office locations across the
this task of contributing something
country. This was a month long cam-
back to the society. These initiatives
paign to collect clothes at various lo-
are important aspects of being a
cations which were subsequently
good corporate citizen"
donated to the affiliated NGO's at
MIC-E-XPERIENCE IN JORDAN
J
ordan touches every one of
mysterious sights, high standard ac-
your senses – from spicy aro-
commodations, exquisite cuisine
mas and culinary pleasures to
and countless activities that can pro-
an invigorating mud wrap, or the first
vide visitors with inspiration, motiva-
tergate is highly preferred by Indian
glimpse of Petra’s Treasury to the
tion, and rejuvenation.
luxury travellers.
sound of desert silence. You may
Jordan’s MICE industry has
even find that Jordan begins to
come of age. It understands the par-
The hospitality property has its • Popular for golfers and MICE tourists. • To set up four-star property in Ludhiana. • Provides concierge facilities for golfers in Hua Hin.
with great vigour and dedication. As
travellers are first to arrive and last to depart from Thailand,
eyeing to set up its next property in
Key focus of Amari
Commenting on this initiative
portal- Destination Amari and has
awaken your sixth sense. Make time
ticular demands of the meetings and
hosted two Indian weddings in the
to enjoy one of natures’s most un-
incentives market, and strives to ex-
current year. Leonhard said, “Host-
usual adventure playgrounds. Step
ceed expectations. It has harnessed
ing Indian wedding is a new con-
back into some of the world’s best
the ingredients needed to for a suc-
cept for us. We have around 20 per
preserved Nabatean and Roman
cessful event that touches the hearts
Thailand since past 45 years. We
cent Indian tourists at Amari Wa-
cities; float in the Dead Sea, the low-
of the most discerning delegates
want our guests to experience the
tergate and 3 per cent at Amari
est point in the world; and for an
and resides in their memories. Lo-
colours and rhythm of modern Asia
Hua Hin and we hope to increase
even greater adrenaline rush, try
cated at the crossroads of 3 conti-
and Thailand. Hua Hin has 11 golf
the figure by 5 per cent this year
hand gliding off the crags that tower
nents, Jordan is an ideal place for
courses within a short distance and
and 10 per in three years.”
over Wadi Rum; or abseil down wa-
hosting international events. Jordan
terfalls in Wadi Mujib.
boasts a fine array of international
is highly popular for golfers. We
The group has its focus on
perform bookings for golf courses
india the Indian hospitality industry.
From the magnificent landscape
hotels, with new investments con-
and do provide concierge facilities
“We have our project to foray with
of Wadi Rum, to the country’s
stantly adding a number of exciting
for golfers. We would like to woo
a four-star property in Ludhiana
bustling capital - Amman; from the
developments to the portfolio.
both leisure and MICE tourists from
that is currently on hold. The Indian
majestic ruins of bygone civilizations
All of Jordan’s top hotels have
India. We take up team building,
hospitality market is highly signifi-
to the timeless splendor of the Dead
fully-equipped conference and ban-
beach activities and vineyard visit
cant for Thailand and is quite loyal
Sea, Jordan is unveiled as a unique
queting
for MICE tourists. At the same time,
to us.”
destination offering breathtaking and
friendly staff.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
rooms
with
dedicated, by TNH DESK
| INTERNATIONAL
TOURISM MALAYSIA IS ALL SET TO BE THE TOP CHOICE FOR INDIAN TRAVELLERS In the aftermath of the tragic twin Malaysian Airline crashes, Mr. Manoharan Periasamy, the Director of Tourism Malaysia, discusses the number Indian arrivals to Malaysia. He also shares his plans off positioning Malaysia as the leading destination for Indian tourists. continue to be a sought after destination among Indians.
Manoharan Periasamy Director of Tourism Malaysia Overall, how has the year 2014 for Malaysia Tourism been so far? How has been Indian market for you this year as compare to the previous year? What kind of growth do you expect in Indian arrivals to Malaysia by the end of this year? India has always been an important market for Malaysia. In 2013, a total of 650,989 Indian travellers visited Malaysia, maintaining its position as the sixth top tourist generating market to the country. This year we are expecting close to 7,80,000 tourists from India. What are the key trends you have observed in Indian inflow to Malaysia this year? Indians are travelling abroad like never before, to even the farthest never-explored places. That’s good news for us in tourism. Besides this, the Indian traveller is moving from ‘price conscious’ to ‘value conscious’ which means he is going to settle for nothing less than the best. It’s no more just about seeing as much as it is about experiencing. Initially travellers from India combined Malaysia in their itinerary with Singapore and Thailand and were coming here as a stop-over destination. Now we are seeing more ‘Malaysia- specific’ trips and tourists exploring all that the country has to offer. The duration of stay has also gone up. This is definitely a positive sign. Fortunately for us, Malaysia has always been a must-visit country for Indians. So with increasing number of travellers from India and our innovative offerings, we are sure that Malaysia will
What have been important initiatives taken by Malaysia tourism for Indian market this year? What’s their significance for Malaysia tourism? The 4th VISIT MALAYSIA YEAR (VMY 2014) is expected to woo the tourists with a series of year-long special events and activities. We will be promoting these events in India with an aim to send more and more tourists to Malaysia in conjunction with the events. In the Tier 1 cities we are moving away from the KL, Genting space and will focus on growing the portfolio by introducing niche products like spa & Wellness, Adventure & Eco-Tourism, Sports & Golf, and showcasing new and exotic destinations, among other experiences. Promoting Malaysia as a wedding destination is also high on our agenda. As the Indian Outbound is growing year on year, we aim to penetrate the growing Tier 2 & Tier 3 cities. We have embarked on high visibility and high impact marketing partnerships with local &regional agents to promote the destination amongst the first time travellers in the region. We also aim to equip the travel agents in the top 30 towns in India with information and knowledge of Malaysia through educational seminars. This year we have seen additional flights from India to Malaysia with Malindo Air starting their operations here. It will connect cities like Ahmedabad, Trichy, Kochi and will also add frequencies from Mumbai and Delhi which will make airfares attractive giving the tourists more choice. Tourism Malaysia will be also promoting its products through various media and other activities, which include campaigns on television, in newspapers & magazines and on the Internet, social media campaigns (Facebook, Twitter, etc), as well as joint promotions with local tour operators, airlines, other tourism boards, and select brands. We also encourage many FAM tours and attractive Incentives for Tour Operators, Travel Trade and Indian wedding planners to experience first-hand the services and facilities available.
MICE is another area of focus. The Malaysian Convention Bureau established by the Ministry of Tourism – Malaysia will play an important role to promote and position Malaysia internationally as the preferred destination for meetings, incentives, conventions and exhibitions including major events. The Malaysian Government had eased out visa issuance for Indians and Chinese with the introduction of Visa on Arrival for those travelling to Malaysia from a third country, namely Thailand and Singapore. This will definitely have a positive impact on the tourist arrivals from the respective countries. As more and more Indians are travelling overseas on holidays, they can also consider Malaysia as a Short break destination for long weekends and last minute travel plans. We also have seen growth in the number of movies and ad commercials being shot in Malaysia due to the tax rebates offered for filming. The availability of the crew and state of the art studios in Malaysia makes filming commercially viable for Indian filmmakers. We expect an increase in traffic from this segment too in the coming year. In recent past, Malaysia Airlines went through some big crisis. How has it affected the Malaysian tourism? What steps are you taking to rectify the damage done to Malaysia’s otherwise spotless position as a tourism destination? What role is the Indian travel trade playing? The Malaysia Airlines twin disasters have been unfortunate. Our prayers are always with the bereaved families. No words can heal the tragedy that has occurred. But in the spirit of the essence of travel, the show must go on. I have been overwhelmed by the response of the Indian Travel fraternity who has been so supportive during these trying times. Their reassurance to the travellers about Malaysia being a safe favourable destination of choice has gone a long way. We are in the process of working out attractive packages for the Indian traveller. With the holiday season around the corner, we hope the number will go up.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
47
IN CONVERSATION |
ROOMSXML SOLUTIONS EXCLUSIVELY FOCUSES ON SELLING HOTELS & APARTMENTS Prakash Bang managing Director RoomsXml solutions limited
❖
RoomsXML Solutions Limited is completely and exclusively focused on distribution of hotels and apartments of three-star and above. have eliminated that issue completely. In
“The product development started in the
fact, we offer a $5 credit to every dupli-
year 2003. It took us four years to build
xplaining the business model
cate hotel that a travel agent can spot in
the product and test it in market. It had
and activities of his company,
our system. So far we have
Prakash Bang, Managing Di-
had no claims! Because
BY PREM KUMAR
E
rector, RoomsXML Solutions
we are highly focused
Limited, said, “We are a 100 per cent
(on nothing but ho-
B2B Company in the accommodation
tels and apart-
segment and work only with travel
ments to sell); we
agents. When travel agents connect with
need to be ex-
us they get access to over 80,000
tremely good with
unique properties (only 3-stars and
our offers, may it
above) around the world. We say it is
be inventory, rates
unique because every hotel and apart-
or service standards.”
ment we offer is de-duplicated. This is
“
its soft launch in the UK and Australia. I had the opportunity to work with
The inventory we offer is global. Our source market for now is limited to Australia, UK and India. By limiting our reach, we are able to support and service our travel agents in the best possible way.
As regards current
“
48
travel agents during my early days in marketing multimedia. It was then I realized the gaps and the challenges of a travel agent whilst booking hotel rooms. They had limited
important and one of our many USPs.
market presence of his com-
Our proprietary technology and human
pany and their targeted costumer seg-
be ‘a single-feed of multiple suppliers’
intervention ensures that each hotel is
ment, Bang said, “The inventory we offer
was the thought. And here we are.”
access to suppliers. Why not
shown only once.” Bang further said,
is global. Our source market for now is
“Systems working with multiple suppliers
limited to Australia, UK and India. By lim-
lutions Limited has grown exponentially
Since its inception, RoomsXML So-
display the same hotels a number of
iting our reach, we are able to support
and has become a company to reckon
times simply because every supplier has
and service our travel agents in the best
with in hotel distribution segment.
a different nomenclature to mark and
possible way.”
Speaking about the growth of the com-
categorize the inventory. This can be very confusing to the travel agent. We
Talking about the inception of RoomsXML Solutions Limited, Bang said,
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
pany and its key achievements since its inception, Bang said, “The growth has
| IN CONVERSATION
been dramatic. On an average we are growing 60 per cent year-on-year for the
vative 100 Company by Inc. magazine.”
As far as competition in this seg-
As regards the USP of his company
ment is concerned, Bang said, “The
last three years. But most important, we
and the advantages it offers to its
competition is quite fierce. And that’s
are profitable with a healthy balance
clients, Bang said, “There are many fea-
how it should be. It keeps us on our
sheet. This is important for a business
tures that make us stand apart. To
toes.”
to sustain itself. Top line doesn’t really
name a few, they are, de-duplicated in-
When asked what would be the fu-
matter to us much. That can be easily
ventory; made-to-order XML feed; quo-
ture plan of his company, his short an-
achieved by offering extended credit
tation generator; mobile interface for
swer was “Sustainable growth.”
terms. We would rather focus on grow-
travel agents; retail interface; online
ing steadily but surely. Our greatest
CRM; map-view search and a B2C
promote his business, Bang said, “Our
achievement is in our product develop-
widget for travel agents.”
marketing strategy is to keep doing
ment and service standards. The fea-
On the future prospect of his com-
Explaining his marketing strategy to
what we are doing with utmost sincerity.
tures that we have introduced are game
pany in India, Bang remarked, “Excel-
Existing customers are our best sales
changers and are still the industry stan-
lent at the very least. The response
managers. They do recommend us with
dards. We are the only one from the
from all our markets has been more
confidence. Nothing else matters. Some
segment to be Certified ISO 9001:2008
than encouraging. And in my opinion it’s
advertising in trade magazines is of
and to be recognized as being an Inno-
only going to get better.”
help too.”
TRAVEL AND HOSPITALITY | SEPTEMBER 2014
49
50
APPOINTMENTS |
Andreas Flaig Carlson Rezidor Hotel Group
Adrian Hardwick-Jones InterContinental Hotels Group
Puneet Singh Kempinski Ambience Hotel Delhi
Vijay Krishnan V Menon Four Points by Sheraton, Jaipur
Carlson Rezidor Hotel Group has appointed Andreas Flaig as Executive Vice President, Development for Asia Pacific. Andreas will be a key member of the Asia Pacific Executive Committee of the hotel group. In his new role, Andreas will be responsible for driving the development strategies for Carlson Rezidor in Asia Pacific to further grow its hotel portfolio and enhance its presence in this region. He will oversee the regional teams based in Singapore, China, India and Indonesia securing new management contracts as well as franchise and conversion opportunities.
IHG has appointed Adrian Hardwick-Jones as Regional Director, Design & Engineering (D&E), for South West Asia. Adrian will lead the regional D&E function, working closely with the company's development team to drive design excellence and brand consistency in hotels across South West Asia. He will be based in Delhi NCR. Adrian brings with him over 20 years of experience in architectural design and has worked extensively across Asiain a number of sectors including hospitality. Prior to joining IHG, Adrian was based in Delhi for six years with a number of real estate developers.
Born in New Delhi, Puneet has returned to his hometown as General Manager of Kempinski’s flagship hotel in India, following a successful two years as the General Manager of Kempinski Grand & Ixir Hotel in Bahrain. After working for more than two decades with Kempinski in eight different countries, Puneet now takes over the leadership of the team at Kempinski Ambience Hotel. Puneet previously served as General Manager at Kempinski Hotel the Dome, Antalya, Turkey and has held various leadership positions at Kempinski hotels in China, Tanzania, United Arab Emirates, Russia and Egypt,
Duet India Hotels has appointed Vijay Krishnan V Menon as the General Manager for their hotel Four Points by Sheraton, Jaipur. Vijay is a veteran hotelier with 19-year experience in the hospitality industry. In his new role Vijay will be responsible for implementing processes of operations at the hotel and brand management, positioning strategies, delivering the revenues and profitability. With strong leadership skills and ability to create high performing teams he has developed his mark for hands-on approach that results in an atmosphere which motivates the associates and ensures high level of productivity.
Rishu Roshan Marasa Sarovar Premiere, Tirupati
Anish Srivastava Mosaic Hotels, Noida
Pushkaraj Mungale Courtyard by Marriott Pune City Centre
Ashutosh Ranjan Thakur Renaissance Mumbai CCH
Sarovar Hotels has appointed Rishu Roshan as GM of Marasa Sarovar Premiere, Tirupati. The hotel is scheduled for launch in October 2014. With over 14 years of experience from around the world, Rishu joins Sarovar with expertise in operations, food & beverage operations, personnel management and much more. He holds Master of Science in International Hotel and Tourism Management from Oxford Brookes University, UK and is also a diploma holder from Institute of Hotel Management, Bhubaneswar. Prior to joining Sarovar Hotels, Rishu was Operations Manager at The Holiday Inn, UK.
Mosaic Hotels, Noida, one of its kind full service designer boutique hotel has appointed Anish Srivastava as the new Operations Manager. Fourteen years old quest of Anish in the hospitality fraternity has been nothing short of remarkable. A Hospitality Graduate, Anish began his enriching career as an Assistant Manager with Ramada Hotel Manohar (Now Fortune Hotel Manohar) New Delhi in 2000 and saw an exceptional rise in his career from there due to his professional expertise and dedication towards work and rose to the rank of F&B Manager with Mahagun Sarovar Portico (a unit of Sarovar Hotels).
Pushkaraj Mungale has been appointed as Director of Sales at the Courtyard by Marriott Pune City Centre. With over 13 years of experience in the hospitality industry, Pushkaraj has worked with some of the country’s most prominent hospitality brands. In his capacity as the Director of Sales for the city centre business hotel, Pushkaraj is responsible for the overall strategic planning of the sales department. He will lead the sales team in increasing overall market share of the hotel, establishing and maintaining client relations, identifying avenues for growth and mentoring his team.
Ashutosh Ranjan Thakur has joined the Marriott group as the Food & Beverage Manager at Renaissance Mumbai Convention Centre Hotel & Lakeside Chalet Marriott Executive Apartments. With over 11 years of experience, Thakurwas previously worked with 5-star hotels like JW Marriott (Marriott International), Holiday Inn (IHG Hotels), Westin (Starwood Hotels), BJN Hotels Ltd and Mirah Hospitality. Prior to joining Renaissance Mumbai Convention Centre Hotel, Ashutosh was working with Holiday Inn Mumbai International Airport as an Outlet Operations Manager for close to 3 years.
TRAVEL AND HOSPITALITY | SEPTEMBER 2014