9th June 2024
Connecting communities with British farming Building insight, understanding and trust.
Open Farm Sunday couldn’t happen without all our wonderful host farmers, helpers, supporters & sponsors. Thank you!
225 host farmers.
Showcasing Farming with Nature.
Farmers across Britain opened their gates to demonstrate to visitors the industry’s commitment to biodiversity, nature recovery, and delivering sustainable nutritious food in a well-managed countryside.
Why do farmers take part in Open Farm Sunday?
241 events.
41 first time hosts.
88% to promote a positive image of farming.
80% to improve community relations.
75% to inform visitors about sustainable farming practices.
We had nearly twice as many people as last year. There was a real buzz in the farmyard, which is normally such an empty place. We loved the enthusiastic questions from both adults and children.
Celebrating 18 years of Open Farm Sunday...
Farmers have hosted 6,087 OFS events since 2006! Including:
18 OFS events! Welcomed500invisitors 2024.
18 OFS events! Welcomed 12,237 visitors in 2024 (including their 100,000th!)
Susan’s Farm
18 OFS events! Welcomed 2,250 visitors in 2024. 13 OFS events! Welcomed 25 visitors in 2024 for a farm walk!
94% rated events as excellent or good.
180,000 visitors. 51:49 urban rural split. 23% never visited a farm before.
Open Farm Sunday is a special experience which leaves a lasting positive impression on visitors, strengthening public trust and understanding in British farming.
96% now have a greater appreciation of the work farmers do.
95% have a better understanding of what ‘sustainably produced food’ means.
91% are encouraged to buy more British food.
86% learnt something new about farming.
38% said it had inspired someone in their group to consider a career in farming.
Great to see the agricultural industry being more transparent and trying to educate the general public.
Visited: Severndale Farm, Gloucestershire
Really great open day. We learned a lot and had a lovely time!
years46-55
years56-70 71+ years
For the whole family! Our 2024 audience
36-45 years 26-35years
years11-17
years18-25
Visited: West Middlewick Farm, Devon
The LEAF team helped guide farmers on their Open Farm Sunday journey through one-to-one support, specially designed resources, including the OFS Handbook and sharing best practice online and in-person.