6 WAYS TO REUSE OLD BLOG POSTS by Lisa Laporte Business, Entrepreneurship, Leadership.
UPDATING OLD POSTS Fresh information can turn stale within a few years. Add new statistics, new images, or new examples. Update the date as well so that readers know when changes were made.
CREATE AN INFOGRAPHIC Introducing an infographic to an old blog post provides information in a new way. There are tools on the Internet that can assist even nondesigners in making attractive infographics.
WRITE AN EBOOK Creating an ebook should be easy if a number of blog posts on the same topic are available to use. Some individuals prefer reading content that is longer.
REPOST ON OTHER SITES Old blog posts can also be republished on other sites and may bring a fresh new group of people to a brand. Complete articles can be posted on: Quora, Medium and LinkedIn.
USE FOR SOCIAL MEDIA POSTS A social media post can quickly be created by utilizing certain sections of an old blog post. Take a popular section or great quote and combine it with a fantastic image to attract current followers or fans.
CREATE A VIDEO People enjoy watching video representations of information. Turn old blog posts into videos. Reach a new audience by turning a recorded webinar into a video and posting it on a social media site like YouTube. Go here for the full article.