Create an Idea - Building A Channel - Leaving a Legacy

★ Over the Top (OTT) Productions have become mainstream change units for viewing and channel creator opportunities.

★ Social Media is a delivery method that can promote new channels, develop followers and create a channel’s monetary legacy

★ Developing 5000 uploads and 50,000 of streaming hours in the prior month, Roku will work with channels to monetize ad content on a shared revenue basis

★ Channels can also run their own ads, and subscriptions to further monetize content

Excited Minds Media (EMM) will work with new selected content creators to develop the best pathways to enhance all monetization opportunities.

EMM is growing channels, working with new channel creators and developing ideas supported by our three websites and multiple Facebook Pages and Groups.

Excited Minds Media

Channel Asset Valuation

How much are Excited Minds Media Channel Worth.

● Here is how much Scripps Is Worth and Years of Growth

● How much a company is worth is typically represented by its market capitalization, or the current stock price multiplied by the number of shares outstanding. E.W Scripps net worth as of March 13, 2023 is $0.89B.

History of Scripps: Scripps Networks Interactive, Inc. (SNI) was anAmerican mass media company, which was formed on July 1, 2008, and acquired by and merged into Discovery Communications on March 6, 2018. It was formed in 2008, through the spin-off of the E. W. Scripps Company's cable television networks and online assets. Discovery Communications completed its acquisition of SNI after receiving approval from the United States Department of Justice and European Commission on March 6, 2018. It was the owner of several major factual television cable channels, including Food Network, HGTV and Travel Channel, and operated or held stakes in localized international versions of these brands.

The Point of this lesson, EMM further along than Scripps was when they started. Cable, OTT and FAST Channel Development is here. EMM fortunately created over 50 channels and growing and have three entities waiting for new media.

Distillery Channel Media, LLC

Excited Minds Media

Channel Asset Valuation

The following pages are an asset evaluation of existing channels.

The Formula:

1. Approximate show value based on Content

2. Number of Shows per Month

3. Projected Cost per Thousand of Ad value, or CPM

4. Projected number of viewers per month in M, or thousands

5. Projected Total Revenue per month/ per year

6. ProjectShow value with three year revenue, less costs

Final Total: Projected Value of Excited Minds Media

Excited Minds Media Valuation with 32 Active Shows

Delivery Potential End Users:

● Vimeo 450,000/mo -

● Amazon Fire 55 Million World Wide

● WURL 300 Million Homes 195 Countries - FAST Channel Instant Monetization - WURL Implementation Begins 3.30.23

● VFR 1.7 Billion Households World Wide 87% USA Penetration 67% of CTV Advertising

● Roku 67 Million Households 23 Countries. Where we launch our channels

● Roku Monetization after 5000 uploads and 50,000 hours per month.

1. Current Company Value Using 50% Anticipated Viewership than WURL Predicts.

2. Current Company Value Using only 36 of our Channels Now Loaded

Value: Current Projected Income Gross: $191,000,000.00

50-income split with WURL Gives EMM: $95,000,000.00 Income. Less Production Costs: $50,000,000.00 Expense

Net: Income WURL Only $45,000,000.00 Net Income

After All Costs Absorbed EMM then nets out pure income on Roku less 30% of Roku Monetization $200,000,000.00

After All Costs Absorbed EMM then nets out VFR income built into Roku Advertising less 30% $200,000,000.00

Total Income/yr. $591,000,000.

Three Year Value $1.773 Billion

Our Own Ad Built in Sales Team not in projections…we net 100% of those.

Projected Company Value Currently: $191,330,000.00 annual projected show income.