Championship Winning Lures with Electronic Baitfish Sound Technology
2017
The Difference is Clear!
Livingston Lures’ EBS Technology™ Electronic Baitfish Sound Technology Livingston Lures is the first and only company in the fishing industry to develop an intelligent lure for anglers. EBS Technology ™
Electronic Baitfish Sounds
Livingston Lures feature Electronic Baitfish Sound Technology, (EBS™), which is embedded on a smart chip in the internal sound chamber of each lure. This EBS Technology™ emits natural biological sounds, mimicking baitfish that bass, walleye, pike, redfish, striper, perch and all predatory fish feed on. Natural baitfish sounds call fish from beyond their sight, including in dark or dirty
EBS Smart Chip
water. Once fish are called and are in sight range, the sounds trigger instinctual survival and feeding strikes. The technology is activated when the lure is submerged in
water, and automatically turns off when out of the water and completely dry. EBS Technology™ attracts more fish and triggers more strikes so you can catch more fish. It’s as close to fishing with live bait as you can get: Just like fishing with live bait, is all you do is throw it in the water, and catch fish!
Livingston Lures prides itself on reaching beyond the boundaries of traditional fishing lures and providing first-of-its-kind technology to anglers all over the world. Livingston’s EBS™ sound technology is based on the natural feeding habits of fish. It’s more than just sight and noise: it’s the actual, natural sounds that baitfish make. Sensing sound in the water is one of the most important attributes a fish has to locate food (or to keep them from becoming food!). “Besides being able to detect sounds, a critical role for hearing is to be able to discriminate between different sounds (e.g., frequency and intensity), detect biologically relevant sounds in the presence of background noises, and determine the direction and location of a sound source in the space around the animal1” - The Effects of Mid- and High-Frequency Sonar on Fish report We focus our technology on how fish hear and design our lures based on that science. Fish can hear in a few different ways: • Fish can detect sound vibrations via a lateral line system, located on either side of their body. • All fish have inner ears located near the brain where they pick up higher frequency sounds. • They also have an air-filled swim bladder that acts as a resonating chamber, producing and receiving sound.
lateral line inner ear
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Just as all fish can hear, all fish make sounds as well. When fish swim, their gill plates compress their swim bladder, which emits sounds that entice hungry predatory fish to strike – this natural sound is what EBS Technology™ is based on. 1
Popper, N. Arthur. “Effects of Mid- and High-Frequency Sonars on Fish,” http://www.navsea.navy.mil/ nuwc/keyport/Environmental%20Documentation/Appendix%20B.pdf (accessed November 26, 2013).
Randy Howell
The Choice of Champions
2014 Bassmaster Classic Champion
Livingston Pro Randy Howell came from 11th place on the last day of the 2014 Bassmaster Classic to win. When it came down to the wire, Randy chose his Livingston Lure with EBS Technology™, crediting it for his record-breaking comeback. The Livingston Lure prototype he was fishing played the EBS Original™ sound, and was eventually named the Howeller Dream Master Classic (after The Champ himself!).
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All Livingston Lures come equipped with this championship winning EBS Sound Technology™. Livingston is dedicated to continuing its innovation in product design and technology and is proud to announce 31 new Livingston Lures models for 2017. The new line includes the expansion of EBS Sound Technology into a soft plastic lure, in-line spinners, a Predator series for big game freshwater species and a new line of Saltwater specific lures. All Livingston Lures come equipped with EBS, EBS MultiTouch or EBS BlueTooth Sound Technololgies.
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ALL Livingston Lures are water activated!
About EBS MultiTouch Technology™ EBS MultiTouch Technology™ features four different options of sound: The Original EBS sound that Randy Howell used at the Bassmaster Classic, EBS Craw which features the sound of snapping shellfish, EBS Shad which offers frenzied baitfish sounds, and finally Silent Mode allowing a stealth approach. Livingston Lures’ MultiTouch is a programmable feature in which anglers can quickly and easily choose the sound they fish with to match the conditions as they do with color. For the first time in history, Livingston Lures is giving anglers an edge like never before. EBS MultiTouch operation instructions can be found on all Team Livingston packaging and on our website at LivingstonLures.com/Sound-Technology.
TABLE OF CONTENTS Page PRO SERIES...................................... 5 TOURNAMENT SERIES.................... 13 TEAM LIVINGSTON SERIES............ 24 SWIMBAITS.................................... 33 BLUETOOTH INFO.......................... 36 BLUETOOTH SERIES....................... 38 PREDATOR SERIES......................... 39 SALT WATER SERIES....................... 51 COLOR CHARTS.............................. 63 TEAM LIVINGSTON ........................66
Pro Series lures are equipped with Livingston Lures’ proprietary EBS Technology™, which emulates natural baitfish sounds and “calls” fish to it! This “call” is effective in all fishing conditions, including dirty or dark waters where predators rely on sound before sight to flee or feed. To activate EBS™, simply cast the lure. As soon as it hits the water, it’s active. When it’s out of the water and dry, it turns off.
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0100 Pro Ripper 5900 Pro Ripper 38 6000 Pro Ripper 75 PRO SERIES - 1 SOUND
PRO SERIES
The PRO RIPPER is a lipless crankbait that has evolved from the unnatural beads and rattles of the old days to “call” fish to it from twice as far by mimicking but the natural sounds of a baitfish to accompany the look and action. Simply cast the Pro Ripper out, let it slow-sink to the desired depth, retrieve at your choice of speed and HANG ON!
Lure Specs Type: Lipless Crankbait Depth: Sinker Action: Sinker Weight: 0.5 oz / 0.37 oz / 0.75 oz Length: 2.5” / 2.36” / 2.9” Features: EBS Smart Chip, Rattles VMC HOOKS
NEW SIZES!
“No one else was catching any Trout, except me, and I attribute it all to the Pro Ripper. I’ll be using it all through the season...Thank you for such a wonderful lure!” - Mark S., Ewing, NJ Peacock Bass Caught With Pro Ripper, Singapore
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The DM JR is a proven small-profile body design with a 4- to-6-foot dive range and a square bill that produces an irresistible side-toside action, with the ability to deflect off structure (which makes it applicable all year around). Add EBS™ sound technology and the angler gains the added advantage of nature to call the fish from twice the distance as the traditional lure.
Type: Crankbait Depth: 4’ / up to 10’ Action: Shallow / Med. Diver Weight: 0.6 oz / 0.5 oz Length: 2.3” Features: EBS Smart Chip, Rattles VMC
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0200 Dive Master Jr. 6100 Dive Master Jr. 8
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The new DM JR 8 upgrades the traditional DM Jr. body with realistic gills, mouth and anatomical details for a more natural look; it also adds a bigger bill which pushes is depth range to 8 to 10 feet. This proven action and EBS™ sound technology make the DM Jr. 8 a must-have selection for any tackle box. “Best crank bait I’ve ever used. Lost one on a very large bass and was able to retrieve it 24 hours later. The EBS was still working! Sounds like the “one that got away” but actually have many witnesses!” - Brandon N., San Antonio, TX Largemouth Bass Caught With DM Jr
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0300 Dive Master 14 & 0400 Dive Master 20 PRO SERIES - 1 SOUND
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The DM 20 is ideal for targeting deep structure, reaching depths to 20 feet. The DM 20 features a proven design and wide-wobble action, with the added advantage of EBS Original™ baitfish sounds to call fish down deep. This deep diver also features illumination in the lure’s eyes, which fades in and out for additional attraction at depths where light can’t reach.
Lure Specs Type: Crankbait Depth: 14’ / 20’ Action: Medium / Deep Diver Weight: 0.9 oz / 1 oz Length: 3” / 3” Features: EBS Smart Chip, Rattles, Illumination. VMC HOOKS
The DM 14 is ideal for targeting shallow to mid-depth structure up to 14 feet deep. Like the other DiveMaster lures, the DM 14 offers a proven design with a wide-wobble action, along with the added advantage of EBS™ sound technology to call in fish from twice as far away as traditional lures. This lure also features illumination in the eyes, to produce added visual attraction in deeper waters where light is scarce.
“The Dive Master 14 helped my partner and I win another tournament this past weekend, I put our first two in the live well when he hadn’t had a bite on a worm, he put on one of my Livingston’s and we caught our winning limit and culled three times .” - Mike M. Largemouth Bass Caught With DM 14
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The PRO SIZZLE is a walking topwaterbait with EBS™ sound technology, which entices fish into explosive surface blow ups and strikes like no other lure. This lure is designed to easily let any angler “walk the dog” like a pro. Add a little pause to the twitch and let the EBS™ biological sounds drive predators crazy. The Pro Sizzle also features an Illumination in the tail – that, along with EBS™, generates strikes even while motionless.
Type: Topwater Depth: Floating Action: Walking Weight: 0.9 oz Length: 4.25” Features: EBS Smart Chip, Rattles, Illumination.
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“I picked up the Pro Sizzle Jr. which brought the Shad back up and I caught a critical keeper for the tournament I was in!” - J. Grafeman, Lake of the Ozarks, MO
Largemouth Bass Caught With Pro Sizzle
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0800 StickMaster & 2600 StickMaster 127 PRO SERIES - 1 SOUND
PRO SERIES
The STICK MASTER casts like a bullet and quickly reaches its desired depth of 4 feet when jerked. This weighted lure sits at an optimal angle in the water and is irresistible to all predatory fish, even catching them on the pause.
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Type: Crankbait Depth: 0-4’ Action: Subsurface Features: EBS Smart Chip, Rattles, Illumination SM Weight: 0.6 oz Length: 4.5”
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SM 127 1 oz 5”
A staple for everyone’s tackle box, the STICK MASTER 127 is a versatile 127mm (5-inch) lure that can be fished many ways. It features a combination of Livingston’s exclusive EBS Sound Technology™, along with rattles in an advanced sound chamber. This combination perfectly mimics distressed baitfish, calling out for an easy meal. The Stick Master 127 will generate strikes even while sitting motionless in the water. “First off, this StickMaster jerkbait is amazing. It casts like a rocket and when it pauses, you get EBS Technology. Not only does the bass see a dying shad, but it hears/feels distressed shad sounds and vibrations. Its a win, win and I love it! only jerkbait I throw!!!!” - Mike M. Netherlands Caught With StickMaster
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A small 53MM body that is aggressive up to 6’ and has the exact size and erratic swim action of forage schooling bait in the medium depth water column. Casting distance is not a problem with this little chunk at just over 3/8oz giving it dart like accuracy and EBS sound technology for the subtle pause during the crank giving the predator no doubt that what they are inhaling is forage.
Type: Crankbait Depth: Up to 6’ Action: Medium Diver Weight: 0.4 oz Length: 2.09” Features: EBS Smart Chip
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5600 Shredder 53
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“The Shredder is the perfect compact, tight-wiggle, crankbait. One of my very favorites to Crank mid-depth rock in cold water, and casts a mile in even the windiest of conditions. Paired with EBS Technology makes it irresistible to bass across the country” - Stetson Blaylock Spotted Bass Caught With Shredder 53
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9400 Carolina Caller PRO SERIES - 1 SOUND
PRO SERIES
How could you possible improve on a simple Carolina rig? Simple: you make it produce the sound of a baitfish while its sitting there, being bumped and dragged along the bottom. EBS Sound Technology™ in a Carolina Rig = a deadly combination! Our EBS™ C-Rig makes fishing with a Carolina rig quick and simple. The Livingston C-Rig capsule produces real biological baitfish sounds and the traditional glass beads produce the rattle and flash.The stainless steel wire construction ensures that it will hold up to all those monsters you’ll be catching.
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Type: Terminal Depth: Sinker Action: Sinking Weight: 0.38 oz / 0.5 oz / 0.75 oz Features: EBS Smart Chip
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The electronic replication of natural biological sounds made by baitfish and other natural food sources. Scientific studies have proven that fish use both visual and audible senses to find, track and attack prey. They can distinguish between natural and unnatural sounds and can hear at distances outside the visual range, especially in water that is not clear (and at night). Double the effective size of the strike-zone over traditional lures Get the EBS™ Advantage
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0900 Howeller DMC TOURNAMENT SERIES - 1 SOUND The HOWELLER DREAM MASTER CLASSIC is the lure that helped Randy Howell win the 2014 Bassmaster Classic. Ideal for targeting medium-depth structures & strike zones, this crankbait has a compact shape with a wide wobble. At 2 ½ inches, it creates savage strikes with its patented combination of sound technology, visual triggers, and realistic swimming action.
Lure Specs Type: Crankbait Depth: 10’ Action: Medium diver Weight: 0.6 oz Length: 2.5” Features: EBS Smart Chip I DHAOIIOCKH S BONUS: Red Hook
TOURNAMENT SERIES “Every time we caught one, we’d say, “he choked the Livingston baby!” We won the tournament that night with five fish that weighed almost 21 pounds!” - Scott C. Largemouth Bass Caught on Kentucky Lake
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This bait’s 50MM body and coffin bill design perfectly match the exact size and erratic, aggressive swim action of schooling bait up to 10 feet deep. Casting distance is not a problem with this little chunk: at just over 3/8 oz, you can cast it like a dart. Give the LL 50 a subtle pause while you crank and let EBS™ sound technology convince even the most wily predator that they’re seeing and hearing live bait in front of their face.
Type: Crankbait Depth: Up to 10’ Action: Medium diver Weight: 0.4 oz Length: 2” Features: EBS Smart Chip
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2700 Vapor 50
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“The Vapor 50 is a small predator that packs a punch. Where you are needing a limit or looking for a kicker, this is the bait for you. Casts a mile, Dives to 9 feet, deflects off cover and gets right back on track. Definitely a must have in any angler’s box.” - H. Cherry Largemouth Bass Choking on a Vapor 50
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3000 Flatmaster & 5800 FlatMaster SQ TOURNAMENT SERIES - 1 SOUND FLATMASTER is a flat-sided bait designed by Team Livingston pros who wanted a bait with EBS MultiTouch Sound Technology™ and a tighter action (specifically for tough fishing conditions when the water is a little cooler). The FlatMaster casts well, comes through grass easy and deflects well off cover to incite good reaction strikes. Combine this with the output of natural sound of EBS Original™, and you significantly raise the effectiveness of this fish-catching design!
Lure Specs Type: Crankbait Depth: 6-10’ / Up to 4’ Action: Floating/Shallow Weight: 0.4 oz Length: 2.3” Features: EBS Smart Chip VMC
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NEW! Also available with a SQUAREBILL for erractic side-to-side action.
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“Chose to fish with the new FlatMaster with the cold water we had this spring, was heavily rewarded with the biggest Bass of my life, just over 10 lbs!” - Justin M.
Largemouth Bass with a Flatmaster
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DEEP IMPACT 6 offers a great shad body design that produces a perfect wobbling action that no predator fish can resist. Combine its vibrating action with great colors and Livingston Lures exclusive EBS Sound Technology™ to instigate predators to strike with abandon in 1- to 6-foot range.
Type: Crankbait Depth: 6’ / 12’ / 18’ Action: Floating Weight: 0.4 oz / 0.7 oz / 1.1 oz Length: 2.36” / 2.78 / 3.1” Features: EBS Smart Chip
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3100 Deep Impact 6 3200 Deep Impact 12 3300 Deep Impact 18
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DEEP IMPACT 12 offers a great shad body design that produces a strong wobble that no predator fish can resist. Combine its visual action and appearance with Livingston Lures exclusive EBS Sound Technology™ to instigate predators to attack the Deep Impact 12 in the 10- to 12-foot range. When the fish are deep, DEEP IMPACT 18 gets you to them and then instigates the strike with Livingston Lures’ exclusive EBS Sound Technology™. Fish rely more on sound and vibration when they’re hanging down in deeper structure, so Livingston’s revolutionary EBS Sound Technology™ extends the reach and effectiveness of this deep diver, calling a predator from long distances and instigating an aggressive bite where other baits can’t. “The deep impact 18 is phenomenal. It gets to depth quick and cast like a rocket! With Multi Touch EBS sound and the perfect lip design to work the ledges this bait is a Ledge King! I owe multiple success’ to Livingston Lure Deep Impact 18. The color combination’s are amazing. I prefer copperhead color.” - JD Stirsman Big catch with the Deep Impact 12 in South Africa
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3400 JerkMaster 121 & 3500 JerkMaster 121 D TOURNAMENT SERIES - 1 SOUND The suspending JERKMASTER 121 is a proven body design that features an internal weight transfer system that enables you to cast for longer distances. The Jerkamaster’s body design gives it an enticing darting action; couple that with Livingston’s exclusive EBS Sound Technology™, and no other jerkbait will draw in a fish like JerkMaster 121. While most jerkbaits are just static in the water on the pause, this bait reaches out with EBS™ sound.
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Lure Specs Type: Jerkbait Depth: 6’ / 10’ Action: Ultra Slow Sink Weight: 0.6 oz / 0.7 oz Length: 4.5” Features: EBS Smart Chip VMC
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yP icke r!” The suspending JERKMASTER 121D offers a killer jerkbait design with a lip that allows it to dive deeper on the retrieve or on the troll. It features a weight transfer system that guarantees excellent castability, and once the JerkMaster hits the water, the wicked darting action and EBS Sound Technology™ draw predatory fish in like no other jerkbait on the market today!
“Tough conditions, tough fish... the JerkMaster 121 shined!” - Evan R., Auburn Hills, MI
Largemouth Bass Caugh with Jerkmaster 121 by Livingston Pro Hank Cherry
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The SPIN MASTER is equipped with props on the front and the back, creating fish-attracting bubbles and surface ruckus during retrieve. The bait’s internal weight chamber also causes the lure to roll on its side, better mimicking a wounded baitfish. Combine that with the actual sounds a wounded, distressed baitfish made with EBS Sound Technology™ and the SpinMaster is a topwater killer.
Type: Top Water Prop Depth: Top Water Action: Floating Weight: 0.6 oz Length: 2.5” Features: EBS Smart Chip LE TFREAETB VMC HER
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“The Spin Master is a special little topwater paired with EBS Sound. With the twitch of the rod tip, the prop spin & the bait has a subtle but deadly roll that creates explosive strikes by hungry gamefish.” - Randy Howell Largemouth Bass Caught With a Chartreuse Splatter Back SpinMaster
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3700 Primetyme SQ 2.0 3800 Primetyme CB 2.0 3900 Primetyme CB 1.5
Lure Specs
Type: Crankbait Depth: 2’-5’ Action: Shallow Runner Weight: 0.5 oz/0.6 oz/0.4 oz Length: 2.5” / 2.5” / 2.2” Features: EBS Smart Chip
TOURNAMENT SERIES - 1 SOUND The PRIMETYME SQUARE 2.0 puts the action of a mid-range, erratic-running baitfish together with Livingston’s EBS Technology™. The bait’s square, thin bill creates an enticing “hunting” action that, combined with EBS natural sounds, perfectly mimics a distressed baitfish. The Primetyme SQ then closes the deal with super-sharp premium hooks.
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The PRIMETYME CB 2.0 features a thin, coffin-shaped, circuit-board lip that mimics the disruptive and evasive action of a baitfish, and deflects off cover better than any other style of bait. Throw the Primetyme CB on EBS Original™, which brings the bait alive by emitting the actual sound of fleeing baitfish: this bait offers the perfect mix of action and sound!
The PRIMETYME CB 1.5 is a wicked lure that’s truly Primetyme for almost any fishing condition. Its tight, aggressive wiggle is produced by a narrow circuit-board bill, which makes it perfect for the 4-foot range. It features Livingston’s EBS Sound Technology™, which greatly increases the effectiveness and range of this must-have “smart lure”. “The combination of the color scheme mixed with the thin lip make it all it is said to be, amazing. With both of those details involved with the EBS technology make it my go to bait come spring time. Bought one for my buddy and he absolutely loves it and I am looking forward to expanding my collection with Livingston lures!” - CJ Botos Largemouth Bass Caugh with Primetyme CB 1.5
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The WALK N POP 67 features a deeply concave face that’s designed to maximize water spray and sound. That, combined with EBS Sound Technology™, sends out the natural sound of a distressed baitfish – the plopping, chugging and EBS™ sound on top are IRRESISTABLE! The Walk N’ Pop 67’s weight and balancing system allow anglers to cast with great precision, a necessity for fishing tight windows where poppers excel.
Type: Top Water Popper Depth: Floating Action: Popper Weight: 0.4 oz Length: 2.6” Features: EBS Smart Chip
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5300 Walk N Pop 67
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“I love these poppers. They produce big fish just like the rest of the Livingston Lures do . The proof is in the pudding....throw them and see for yourself....thank you for such awesome products !!!!!” - Jeff Y. Brent Chapman catching big fish with Walk N Pop 67
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TOURNAMENT SERIES - 1 SOUND The newly designed lipless generates a powerful vibration that rips through the water, grass and debris, falls at the perfect angle with a subtle side to side wobble as it descends and will sit perfectly on the bottom. Include EBS sound technology that will emitt the sounds of baitfish matching the color patterns with shad, distressed shad or crawfish and a star is born.
Lure Specs
Type: Lipless Crankbait Depth: Variable Action: Sinking Weight: 0.4 oz / 0.5 oz / 0.75 oz Length: 2.2” / 2.55” / 3” Features: EBS Smart Chip VMC
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TOURNAMENT SERIES “I have caught so many fish in tough conditions on the Flatside in the real shad color. When the bass get finicky, slowly pull the lure, let it fall, allow the EBS sounds to emit, and hold on!” - Philip G.
Double cacth with a Lipless lure
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Changing the face of frog fishing, Freddy B. is the first soft, hollowbodies frog that emits real frog sounds thanks to new EBS Frog™ sound! Is there really any more to say? Freddy B. features a specialized ultrasticky frog hook, excellent castability, and maneuverability through structures and pads. Keep Freddy B. still on the pad longer to allow the EBS Frog™ croaking to bring the fish from down deep to strike.
Type: Frog Depth: Topwater Action: Floating Weight: 0.5 oz Length: 2.7’ Features: EBS Smart Chip
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“Your Frog now comes to life! The Freddy B will draw those big largemouth out of the heavy cover to attack this frog calling out in distress!”
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Team Livingston lures were introduced in 2015, and feature revolutionary, original designs and EBS MultiTouch Technology™. The Team Series allows anglers sound selection to best match the colors and actions they fish with. EBS MultiTouch Technology™ brings an artificial lure to life, matching the conditions wherever you fish. Team Livingston Lures also feature premium, Daiichi® 4X Strong hooks. Final colors and patterns will be determined upon release. See complete specs on the inside back cover of this catalog.
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Type: Medium / Shallow / Deep Depth: 10’ / 5’ / Up to 30’ Action: Floating Weight: 0.6 oz / 0.5 oz / 1.8 oz Length: 2.6’ / 2.48’ / 4.25’ Features: EBS Smart Chip
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1000 Howeller DMC Plus 1300 Howeller DMC SQ 2800 Howeller Deep Plus
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The HOWELLER DMC PLUS is a slightly larger version of the Classic-winning Howeller Dream Master Classic. At 2 ⅝ inches, it runs at medium depths and produces a wide, strong wobble with fast, enticing action that game fish cannot resist.
TEAM LIVINGSTON
The HOWELLER DMC SQ is the championship winning design of the Howeller with a thin square bill designed for erratic actions at shallow to mid-range depths. It can be fished with three different sounds or completely silent for the right conditions. You make the choice to match the conditions of your environment perfectly!
The Howeller Deep Plus is the big brother to the Howeller with all the same outstanding features that will get down to an honest 30’ deep.
“The Howeller DMC SQ excels when fishing around thick cover, such as stumps and rocks. The wide wobble and deflections off cover elicit viscous strikes. Anytime I am faced with a flooded area and need to cover water quick, I rely on this lure!” - Philip Great catch using Howeller DMC SQ
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2900 FlatMaster
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TEAM LIVINGSTON SERIES - 3 SOUNDS FLATMASTER is a flat-sided bait designed by Team Livingston pros who wanted a bait with EBS MultiTouch Sound Technology™ and a tighter action (specifically for tough fishing conditions when the water is a little cooler). The FlatMaster casts well, comes through grass easy and deflects well off cover to incite good reaction strikes. Combine this with the output of natural sounds of EBS Shad™, EBS Craw™ or EBS Original™, and you significantly raise the effectiveness of this fishcatching design!
Type: Crankbait Depth: 6’-10’ Action: Floating Weight: 0.4 oz Length: 2.3” Features: EBS Smart Chip VMC HOOKS
TEAM LIVINGSTON “Tight shimmy plus a big lip, you can’t beat the Flatmaster in cold-water! From cranking rocky banks for Bass to trolling reefs for Walleye, it’s an extremely versatile lure for a variety of predatory gamefish.” - Jacob Powroznik
Andy Morgan scores with the Flatmaster
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When the fish are deep, DEEP IMPACT 18 gets you to them, and then instigates the strike with an exaggerated action and EBS™ sound. Since light cannot travel very deep, fish rely more on sound and vibration than sight. EBS™ lets you choose the right baitfish sound to call and capture them.
Type: Crankbait Depth: 18’ Action: Floating Weight: 1.1 oz Length: 3.1” Features: EBS Smart Chip
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TEAM LIVINGSTON SERIES - 3 SOUNDS
Lure Specs
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1900 Deep Impact 18
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“Deep Impact is an awesome deep diving crankbait. You can cast this bait a mile and it dives deep with minimal effort. Combine the great action with the EBS technology and you can fire up the most pressured schools of fish. You can cover a lot of water with this bait and you will get to the best depths better than the competitors crankbaits. Awesome lure!!!!” - Brent C.
Pike caught with Deep Impact 18 in Spain
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1100 Primetyme SQ 2.0 1200 Primetyme CB 2.0 1400 Primetyme CB 1.5 TEAM LIVINGSTON SERIES - 3 SOUNDS The PRIMETYME SQ 2.0 puts the action of a mid-range, erratic running baitfish together with Livingston’s EBS MultiTouch Technology™. Anglers will present an enticing action produced by this lure’s thin square lip, along with their choice of baitfish sounds to call fish in.
Lure Specs
Type: Crankbait Depth: 2’-5’ Action: Floating Weight: 0.5 oz / 0.6 oz / 0.4 oz Length: 2.5’ / 2.5’ / 2.2 Features: EBS Smart Chip
VMC
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TEAM LIVINGSTON
The PRIMETYME CB 2.0 features a thin, circuit board coffin bill that mimics the disruptive escape action of a baitfish. Diving up to 6 feet, this lure gives anglers more than a choice of look and action: they can also match the conditions with EBS™ sounds!
PRIMETYME CB 1.5 is a killer lure that’s perfect for almost any fishing condition. Its tight, fast wiggle is produced by a narrow circuit-board bill that targets fish down to 5 feet.
“The name says it all! My go to bait in the spring, fall, or anytime the fish are shallow. It’s superior combination of body and lip design, color schemes, and EBS multiTouch technology can’t be topped!!!” - Chip Crews
Largemouth Bass Caugh with Primetyme CB 2.0
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Multi Touch Lure E
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JERKMASTER 121 offers an enticing, darting action along with great color patterns for all water types. Perfectly weighted and balanced, this jerkbait is designed to be casted a mile. Targeting the active 5- to 8-foot range and using Livingston’s exclusive EBS MultiTouch Technology™, it offers the best combination of features just short of a live bait.
Type: Jerkbait Depth: 4-6’ Action: Shallow Diver Weight: 0.6 oz Length: 4.76” Features: EBS Smart Chip VMC
4M
TEAM LIVINGSTON SERIES - 3 SOUNDS
Lure Specs
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1500 JerkMaster 121
RAMMAB OG
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TEAM LIVINGSTON
“Tough lake, tough weather, tough fish, and the Livingston shined!” - Evan R.
Largemouth Bass Caught With Jerkmaster 121
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RAMMAB OG
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1600 Walk ‘N Pop 77 TEAM LIVINGSTON SERIES - 3 SOUNDS
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The WALK N POP 77 is an awesome upgrade to traditional poppers with its “L-face” design to maximize water spray and sound. Its unique weight moving and balancing system allows it to cast far and sit perfectly in the water.
Lure Specs
Type: Popper Depth: Floater Action: Pop & Chug Weight: 0.5 oz Length: 3’ Features: EBS Smart Chip VMC HOOKS
TEAM LIVINGSTON “The Walk N Pop casts a mile, is super easy to walk and creates a ton of comotion on the surface due to it’s extra deep cup on standard retrieves. It has all the carcteristics of the original 77’s with the added benifits of the multi touch EBS. I have one tied on anytime the water temps are above 50*” - Dave S. Largemouth Bass Caugh with Walk N’ Pop
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The Walking Boss is a walking-style topwater lure designed with perfect balance and weight for excellent castability, and for effortlessly producing the right walk-the-dog action. The Walking Boss Part II features the same action and look of the Walking Boss, but with the added attraction of distress baitfish provided by the jointed body and unique flared/cupped lip.
Type: Top Water Depth: Floating Action: Walking Weight: 0.7 oz / 0.9 oz Length: 4.625” Features: EBS Smart Chip LE VMC TRETB H
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TOURNAMENT SERIES - 3 SOUNDS
Lure Specs
4M
1700 Walking Boss & 1800 Walking Boss II
RAMMAB OG
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Walking Boss Part II features the same action and look of the Walking Boss with the added exaggeration of the distress baitfish provided by the jointed body and the wide lip designed to throw off a lot of water. Walk it or retrieve it, slow, medium or fast. A unique bait, unique action, EBS MultiTouch Sound. A winning combination. “The Walking Boss is truly the BOSS! Using the Citrus Sparkle on Kentucky Lake and caught a couple. Tossed the lure out and just let it sit. Proof that the EBS technology is the best as I caught 3 more doing nothing! The fish attacked the lure sitting still! Walking the dog is as easy with this lure as any on the market!!!!!” - David S. Largemouth Bass Caught With Walking Boss II
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2500 School Master TEAM LIVINGSTON SERIES - 3 SOUNDS
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Throw the SCHOOL MASTER in the middle of schooling fish and do nothing but engage your reel and let the action and EBS™ sound draw the school right to you. The School Master can be fished like a jerkbait at any depth in the water column: pause, and it shimmies back to the desired depth.
Lure Specs
Type: Lipless Jerkbait Depth: Sinker Action: Slow Sink Weight: 0.8 oz Length: 4’ Features: EBS Smart Chip MHUOSOTKASD
TEAM LIVINGSTON “Fishing made easy with the EBS sounds and the awesome “shimmy” action of this lure. Cast it near where fish are working and the lure does the rest, amazing how the sound attracts the fish and hard it is slammed.” - Dave S. Largemouth Bass Caugh with School Master
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Team Livingston Pro Byron Velvick, considered an early pioneer of tournament swimbait fishing and one of the national tours foremost experts on utilizing swimbaits throughout the country, knows that the “Big-Bait” revolution is no longer the well-kept secret it has been. Byron’s expertise in swimbait design and the added power of EBS Sound Technology make the NEW Livingston Lures swimbaits a complete game changer! Enticing glide-actions enhanced with EBS can turn those heartbreaking followers into committed strikes by letting your swimbait emit the sound of an easy meal, such as Big Gizzard or Threadfin Shad. The icing on the cake is the addition of removable ballast weights, allowing you to cover multiple depths in one lure. These easy-gliding models will be available in 6” and 8” for all different types of trophy hunters and equipped with EBS MultiTouch Sound Technology.
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4500 B Venom 6 4600 B Venom 8
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SWIMBAIT SERIES - 3 SOUNDS The B Venom comes in a 6” and 8” model. The glide action perfectly replicates a real fish and with a slight jerk will do a 180 degree turn to stare down any predator following it. All the while the EBS sound you’ve chosen will be enticing that predator to react with a violent strike. In addition to its beautiful action and sound it packs several other features that make it a large leap in the evolution of a swimbait. The belly and tail hook are connected to barrel swivels so a big fish won’t use this big lure as leverage to get free. It has a variable weight system that allows you to fish this as a top water, a sub-surface lure, a suspending or slow to fast sink lure. Simply remove the pin from the joint in the lure and add or remove weighted balls to put it where you want it in the water column. If you have ever been interested in swimbaits, the cream of the crop is here.
Type: Swimbait Depth: Top/Shallow/Sink Action: Top/Suspend/Sink Weight: 1.39 oz / 4.24 oz Length: 6” / 8” Features: EBS Smart Chip VMC HOOKS
SWIMBAITS “The B-Venom revolutionizes the art of swimbait fishing. It’s the most versatile elongated glide bait available to anglers today. We’ve incorporated the most productive attributes from all the premier glide baits on the market, into one Fish Catching Machine. Now you can target big predatory gamefish throughout the water column with just one lure!” - Byron Velvick Byron Velvick catches Striper with the B³ Venom
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The B Viper comes in a 6” and 8” model. The action of this shad body perfectly replicates a real fish and with a slight jerk will also do a 180 to stare down any follower. With the EBS sound you’ve chosen playing out of the lure it will entice that predator to react with a violent strike. In addition to its beautiful action and sound it packs several other features like the Venom that make it a truly unique swimbait. The belly and tail hook are connected to barrel swivels so a big fish won’t use this big lure as leverage to get free. It has a variable weight system that allows you to fish this as a top water, a sub-surface lure, a suspending or slow to fast sink lure. Simply remove the pin from the joint in the lure and add or remove weighted balls to put it where you want it in the water column.
Type: Swimbait Depth: Top/Shallow/Sink Action: Top/Suspend/Sink Weight: 2.37 oz / 6.25 oz Length: 6” / 8” Features: EBS Smart Chip VMC
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SWIMBAIT SERIES - 3 SOUNDS
Lure Specs
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4700 B Viper 6 4800 B Viper 8
RAMMAB OG
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“The B-Viper is the next generation of swimbaits, all the features of a custom swimbait, plus the EBS Sound advantage, packed into a versatile lure that is perfect for mimicking the swim, sight, and sound of large forage that those lunkers are feeding on!” - Dudley
Largemouth Bass Caught With the Viper Swimbait
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NEW
EBS Bluetooth Sound & Technology and the Livingston Mobile App!
Imagine for a moment that you planned to fish a lake where the game fish forage on crawfish and bream in the early morning and on schools of shad and herring for the rest of the day. Wouldn’t it be great if you could change your lure’s sound in real time to match the exact dietary patterns on the lake you are fishing? That is now possible. Livingston Lures has developed a new mobile application for iOS and Android operating systems that will be able to connect a Livingston Lure to the app using Bluetooth technology. MARK YOUR CALENDARS! The first Bluetooth-connected fishing lure able to connect to our mobile application will debut January 1, 2016. Incredible and unprecedented technology has made it to the world of sport fishing!
Livingston’s latest developments in Bluetooth technology enable the angler to wirelessly communicate through their mobile device to their Bluetooth enabled Livingston Lure. Anglers can now shuffle through over 30 different sounds. The 30 EBS (Electronic Baitfish Sounds) sounds cover a wide range of baitfish, crayfish, crustaceans and other species common across the diets of freshwater game fish. With the new Livingston mobile app, an angler can retrieve and log unique data about each fishing experience automatically. Examples of the data that will be available: • • • •
The number of fish caught on a specific lure Location and time for each catch Lure type, lure color and current sound activated for a specific catch Temperature and other climate information contributing to a successful day on the water
Livingston’s mobile app uses data collected from the “Add a Catch” button and external sources that gather geographic information to keep a constantly updated catch log and conditions rating. Traditional EBS and MultiTouch Livingston Lures boast a battery life of approximately 200 fishing hours. For the casual angler, this means roughly two years. New EBS Bluetooth lures come with rechargeable batteries, boosting the battery life of each lure to thousands of hours. The Livingston Lures mobile app will be available for download in the coming months and is absolutely FREE for download on the iOS App Store and Google Play.
Sneak Preview: Livingston Mobile App! The Livingston mobile app will be a one-stop-shop for conditions and catch data, new lures, and new sounds! Among its many features, anglers will be able to: 1
See fishing condition ratings Track last lure fished and see last active sound
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Communicate with Bluetooth enabled Livingston Lures Sync non-Bluetooth Livingston baits to record catches
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Toggle through sounds and select new sounds in real time 3
Record a catch and log location, time, and bait data Take a photo for the catch log Log rod, reel, line, and other equipment in the Catch Log Calculate total weight for catches
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See total fish caught, most successful lure, and other averages via the Catch Log
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Browse synced lures in the Tackle Box to select new bait See active synced lures and add new using the Tackle Box
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Shuffle through sounds in the Sound Library
Bluetooth Enabled Lures for 2017: • Howeller DMC Plus (Team Livingston Bluetooth) • Howeller DMC SQ (Team Livingston Bluetooth) • Howeller Deep Plus (Team Livingston Bluetooth) • B Venom (Swim Baits) • B Viper (Swim Baits)
The Livingston Lures mobile app will be available to download in late 2016.
Livingston Lures has taken a few of its most popular models to introduce EBS Bluetooth Sound Technology. Swimbaits and Team Livingston Howeller Lures will be equipped with 30 sounds that your free Livingston APP will turn on, turn off, change sound, record catches and a whole lot more. These lures come equipped with a rechargeable battery.
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N L DT ECHNO Introducing the all new Predator Series – Big Fish lures with Electronic Baitfish Sounds. If your interest is big predators that swim in freshwater Livingston’s new series of lures is what you’ve been waiting for. A wide array of popular designs enhanced by Livingston Lures design team with the added benefit of natural biological baitfish sounds that predators like Pike, Musky, Salmon, Striper and others feed on.
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EBS Spinner 58 EBS Spinner 100 EBS Spinner 158
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PREDATOR SERIES - 1 SOUND Tradition meet EBS Technology™ with our new ½-, 1- and 1 5/8-ounce Road Runners, bringing one of the most widely used fishing lures in history to the modern day. These spinners run through the water with their blades flashing and EBS™ sound calling out to even the most wary predator.
PREDATOR Available in the following sizes and configurations: 1/2oz - single blade, EBS™ sound capsule with treble trailer 1oz - single blade, EBS™ sound capsule and buck tail treble 1 5/8oz – dual blades, EBS™ sound capsule and double feathered-trailer treble
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Lure Specs Type: In Line Spinners Depth: Spinner Action: Spinning Weight: 0.6 oz / 1 oz / 2oz Length: 1.97” / 4.25” / 6” Features: EBS Smart Chip VMC HOOKS
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SLIM JIM is a shallow running lure with a long, slender baitfish profile and erratic fleeing action. Equipped with the multiple options in baitfish sounds through EBS MultiTouch Sound Technology™, just twitch this lure, let it pause for a moment, and let the sound and action do its deadly call. It’ll cause even the most stubborn predator to strike. Ultra-durable wire through construction and ultra sharp extra strong VMC PS hooks ensure you’ll get your strikes back to the boat.
Type: Crankbait Depth: 0-1’ Action: Shallow Diver Weight: 1.6 oz Length: 7” Features: EBS Smart Chip VMC
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7400 SlimJim 179
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PREDATOR
NEW!
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6900 BullDozer PREDATOR SERIES - 1 SOUND
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This shallow-running bait-fish profile both casts and trolls well. This new lure is deadly for musky/pike/predators, and is made even more so with the inclusion of EBS MultiTouch Sound Technology™. It’s extremely versatile as its size and action make it perfect for peacock bass, striped bass, perch, walleye and other monster predator species of freshwater fish. Cast and retrieve slow or fast at any speeds, and you’re guaranteed a strike.
Lure Specs Type: Crankbait Depth: Up to 4’ Action: Shallow Diver Weight: 1.6 oz Length: 5.71” Features: EBS Smart Chip VMC HOOKS
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Type: Crankbait Depth: Up to 15’ Action: Medium Diver Weight: 1.2 oz Length: 4.76” Features: EBS Smart Chip VMC
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The VOYAGER 15 BW can be cast but stands out as an outstanding trolling lure for big freshwater predators like pike, musky and stripers, to name a few. The Voyager 15 has a picture-perfect natural swim action, and includes EBS MultiTouch Sound Technology™ to replicate the sounds of the various baitfish that these predators feast on. Equipped with super sharp VMC brass hooks.
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7000 Voyager 15
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7200 Pounder PREDATOR SERIES - 1 SOUND
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This two-piece single-joint crankbait works great for cast and retrieve or trolling at most speeds. Tremendous side-to-side wobble/swim action and EBS MultiTouch Sound Technology™ produce natural baitfish sounds AND actions that will bring the giants out to strike. Medium diving depths are easily achieved at any speed and with the ultradurable wire-through construction, big fish that hit the Pounder stay hooked. While its primary design is to hunt for big freshwater predators, its action will make it an equally successfully saltwater hunter.
Lure Specs Type: Crankbait Depth: Up to 6’ Action: Medium Diver Weight: 2.3 oz Length: 6.81” Features: EBS Smart Chip VMC HOOKS
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Type: Crankbait Depth: Slow Sink Action: Shallow Diver Weight: 1.6 oz Length: 6.26” Features: EBS Smart Chip VMC
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This double-jointed swimbait is a multi-functional lure that mimics the natural swim actions and the slow sinking action of live fish. It becomes extra deadly with the addition of EBS MultiTouch Sound Technology™. The Head Hunter is deadly for big freshwater predators, saltwater predators, and even the biggest of bucketmouth bass, presenting an attraction radius like no other jointed swimmer on the market today. Fast retrieve or a slow subtle reel will produce a rolling swim that results in strikes every time it’s thrown in the water.
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7100 Head Hunter
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7500 Striker 173 PREDATOR SERIES - 1 SOUND
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This lure will not leave you stranded on a deserted island. Great for cast-and-retrieve fishing or trolling at most speeds, the Striker 173 features a wise, side-to-side wobble/swim action, enhanced with the choice of natural baitfish sound through EBS MultiTouch™ technology. It will call out the giants! Medium diving depths are easily achieved at any speed, and with the ultra-durable wire-through construction and extra strong, extra sharp VMC PS hooks, you’ll keep those fish hooked!
Lure Specs Type: Crankbait Depth: Up to 6’ Action: Medium Diver Weight: 2.1 oz Length: 6.81” Features: EBS Smart Chip VMC HOOKS
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These swimbaits feature the same unique and outstanding features of the Bass Swimbaits but fitted with VMC brass hooks, colors to fit the PREDATOR market and EBS Sounds to entice those big predators like Pike, Musky, Striper, etc.
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Type: Swimbait ELECTRONIC Depth: Top / Shallow / Sink BAITFISH N SOUNDS L Action: Floating / Suspend / Sink DT ECHNO Weight: 1.4 oz / 4.2 oz / 2.4 oz / 6.3 oz Length: 6” / 8” Features: EBS Smart Chip VMC U
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6500 / 6600 Venom 6 & 8 6700 / 6800 Viper 6 & 8 W! E N
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7300 School Master 7 PREDATOR SERIES - 1 SOUND
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SCHOOLMASTER 7 BW is a bait designed to attract giant predator fish. It starts with a universal baitfish profile; a durable wire line through construction to make sure you land your catch when the monsters strike. The School Master sinks with a flashing side-to-side flutter action; combine that with the option of several natural baitfish sounds thanks to EBS Multi Touch Technology™, and predators who follow lures back on the retrieve won’t be able to resist. Good for all predator big game fish.
Lure Specs Type: Lipless Crankbait Depth: Sinker Action: Sinking Weight: 4.3 oz Length: 6.97” Features: EBS Smart Chip VMC HOOKS
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WALKING BOSS MAGNUM - A unique giant walker that spits and splashes a giant volume of water on the retrieve. Don’t forget to let EBS MultiTouch™ natural baitfish sounds work for you on the pause to call up monster fish. Wire-through construction means that you can throw the Walking Boss Magnum into the heaviest of covers. The familiar baitfish profile of this topwater walking lure makes this a universally accepted lure in freshwater and saltwater.
Type: Topwater Depth: Topwater Action: Walking Weight: 2.7 oz / 4.2 oz Length: 8” Features: EBS Smart Chip VMC
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7600 Walking Boss Magnum 7700 Walking Boss II Magnum
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WALKING BOSS II MAGNUM- Undeniably the most unique jointed topwater lure on the market today. With it jointed swim action and ultra-wide lip, this lure has a side-to-side action all its own, whether it’s retrieved super-fast, or retrieved slowly for an undeniable teasing action. If that weren’t enough, let the EBS MultiTouch™ sounds commit to the bite when they’re a little skittish. But don’t worry, it’s built with solid wire line-through construction and super sharp, super strong VMC hooks for secure hook ups every time.
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7800 Interceptor PREDATOR SERIES - 1 SOUND
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This realistic-looking lure will get down deep (20 to 30 feet!) with ease, and is great for either casting or trolling. With wild side-to-side wobble and irresistible biological baitfish sounds produced by EBS MultiTouch™, the Interceptor is a bona fide trophy catcher. It’s an excellent lure for catching all predatory game fish such as walleye, salmon, trout, bass, musky, pike and more!
Lure Specs Type: Crankbait Depth: Up to 20’ Action: Deep Diver Weight: 0.9 oz Length: 4.33” Features: EBS Smart Chip VMC
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Introducing the new Saltwater Series Livingston Lures with Electronic Baitfish Sound Technology. Mullets, Shrimp, poppers and divers, all new designs to target Redfish, Bluefish, Trout, stripers and anything else that swims in the sea. Enhancing each design are the individual EBS sounds of shrimp, croaker, pinfish, mullet or in combination with EBS MultiTouch Technology. Give yourself the edge with Sound enhanced saltwater lures from Livingston Lures.
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2000 Pro Ripper (salt) 2100 DM Jr (salt) 2300 Pro Sizzle (salt) SALT WATER SERIES - 1 SOUND
Lure Specs Specs Available in Pro Series Section (pages 6,7 & 9) VMC
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The original saltwater models for targeting inshore angling include our lipless Ripper, a shallow DiveMaster and the always popular Sizzle topwater. These lures provide proven design, action and are enhanced with the Electronic Baitfish Sounds and PS anodized hooks.
SALT WATER “The Pro Sizzle is a Fish Catching Machine! The Reds & Trout tear up the EBS Technology, as it sounds exactly like what the forage those inshore gamefish are feeding on!” - Capt. Jess Haynes
Redfish caught with Pro Ripper (saltwater)
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Type: Lipless Depth: Sinker/twitch Action: Sinking Weight: 0.7 oz Length: 3.5” Features: EBS Smart Chip VMC
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Mullet is an erratic darting lure that has a unique side-to-side flashing wobble while sinking. This action combines with the natural sounds of EBS™ sound to attract and call fish from twice as far as traditional lures. The Mullet is a universal baitfish-sized lure specifically designed to target redfish and trout for inshore anglers; however, it will definitely find a place targeting many other saltwater gamefish.
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8300 EBS Mullet
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8600 PoBoy 90 SALT WATER SERIES - 1 SOUND
Designed to be jerked or twitched with a slow sink like the real deal. Add in EBS Shrimp™ sounds and there is no artificial shrimp lure available that can present this kind of ultra-realism. Great for saltwater and freshwater anglers looking to fool the fish and secure more hook ups with this crustacean-mimicking lure.
SALT WATER
EXCLUSIVE COLORS
S01 Coastal Blue Shrimp
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S03 Juvenile Shrimp
Lure Specs Type: Shrimp Depth: 0-2’ Action: Shallow Diver Weight: 0.5 oz Length: 3.54” Features: EBS Smart Chip VMC HOOKS
The VOYAGER 15 is designed to withstand high-speed offshore trolling up to 15 knots, and is the perfect medium depth trolling lure with EBS MultiTouch Sound Technology™. Every angler looks for the edge in the ultra-competitive saltwater environment, and this bait’s action and sound will be irresistible to big-game predators.
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Type: Crankbait Depth: Up to 15” / Up to 30” Action: Medium / Deep Diver Weight: 1.2 oz / 2.4 oz Length: 4.75” / 6.26” Features: EBS Smart Chip VMC
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8100 Voyager 15 8200 Voyager 30
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The VOYAGER 30 will troll to depths up to 30 feet: depths where you need an edge that only EBS MultiTouch Sound Technology™ calls big predators from long distances. Built rugged and durable with super-strong and sharp VMC PS hooks and a steel-wire-through design, the DV 30 is ready for battles against the gnarliest saltwater predators.
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8000 Bull Nose SALT WATER SERIES - 1 SOUND
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The Bull Nose is designed to be an erratic runner, causing commotion just below the surface of the water. It’s a perfectly sized to match most forage size bait fish species, with a unique wakemaking wobble. EBS™ allows you to match those forage fish even more effectively, the Raptor is great for catching redfish, trout, bass and many predator fish in bothsaltwater and freshwater.
Lure Specs Type: Crankbait Depth: 0-6” Action: Subsurface Weight: 0.7 oz Length: 2.8” Features: EBS Smart Chip VMC HOOKS
The evolution of the centures-old popping cork has arrived.The Grand Slam popping corks come standard with EBS Sound Technology™. Picture this popper floating just above a live or cut bait, giving off the sound of a real biological baitfish! What redfish, trout, flounder or other saltwater predator can resist?. NONE! Novices or veterans who want to attract monster fish to their bait, your prayers have been answered.
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SALT WATER SERIES - 1 SOUND
Type: Topwater Depth: Topwater Action: Floating Weight: 1 oz / 1.1 oz Length: 3” / 4” Features: EBS Smart Chip
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Lure Specs
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8400 Grand Slam Popper 3” 8500 Grand Slam Popper 4”
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EXCLUSIVE COLORS
S80 Bright Orange PC
S82 Black/Chartreuse PC
S83 Chartreuse/Black Stripe PC
S84 Black/Chartreuse Stripe PC
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Multi Touch Lure E
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RAMMAB OG
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9100 Walking Boss Inshore 9200 Walking Boss II Inshore
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SALT WATER SERIES - 3 SOUNDS The WALKING BOSS is a top water lure, designed with perfect balance and weight for effortlessly producing the right actions and casting ease. It is equipped with double strong VMC PS hooks to stand up to saltwater abuse.
SALT WATER The Walking Boss Part II features the same action and look of the Walking Boss with the added exaggeration of the distress baitfish provided by the jointed body. This lure will push through a lot of water and make a big commotion in addition to calling out to hungry coastal game fish. This model comes with rugged and strong VMC PS hooks.
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Lure Specs Type: Topwater Depth: Topwater Action: Floating Weight: 0.8 / 0.9 oz Length: 4.7� Features: EBS Smart Chip VMC HOOKS
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Type: Crankbait Depth: Up to 4’ Action: Shallow Diver Weight: 1.6 oz Length: 5.71” Features: EBS Smart Chip VMC
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This shallow-running medium length bait-fish profile can be either cast or trolled and is strong enough to handle the battle of big game saltwater species like kingfish, bluefish, tarpons, snook, and most other saltwater predatory game fish. Along with it deadly action, it’s equipped with EBS MultiTouch Sound Technology™ to match the forage sounds that these predators feed on. Equipped with super sharp VMC PS hooks to stand up to the above of big, salty fish.
Lure Specs
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7900 BullDozer
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8900 Venom 6 SW 9000 Viper 6 SW SALT WATER SERIES - 1 SOUND The natural swim actions of the B Venom and B Viper swimbaits are ideal for creating a lot of action in a saltwater environment. Along with saltwater EBS sounds and saltwater colors to enhance its presence the super strong VMC PS hooks will make sure you get your catch to the boat.
SALT WATER 60
Lure Specs Type: Swimbait Depth: Top/Shallow/Sink Action: Top/Suspend/Sink Weight: 1.39 / 2.37 oz Length: 6” / 6” Features: EBS Smart Chip VMC HOOKS
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A uniquely designed jointed topwater lure with a jointed swim action and ultra-wide lip for a wide side to side action all its own. It can be retrieved super fast and throwing lots of water or a super slow teasing action. The action alone is going to attract a lot of saltwater predators but with its EBS Sound technology its going to call even farther and make those skittish predators who follow their prey jump on it with great force. Its built with solid wire through line construction and super sharp, super strong VMC PS hooks for secure hook ups every time.
Type: Topwater Depth: Topwater Action: Floating Weight: 4.2 oz Length: 8� Features: EBS Smart Chip VMC
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9500 Walking Boss II Magnum
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SALT WATER 61
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8700 SchoolMaster SW 8800 SchoolMaster 7 SW SALT WATER SERIES - 1 SOUND SCHOOLMASTER is a bait designed to attract giant saltwater predators. It starts with a universal baitfish profile; durable wire line through construction to make sure you land your catch when the monsters strike. The School Master sinks with a flashing side-to-side flutter action; combine that with the option of several natural baitfish sounds thanks to EBS Multi Touch Technology™, and predators who follow lures back on the retrieve won’t be able to resist. Good for all predator big game fish.
SALT WATER 62
Lure Specs Type: Lipless Depth: Sinker Action: Sinking Weight: 0.8 oz / 4.3 oz Length: 4.62” / 7” Features: EBS Smart Chip VMC HOOKS
Freshwater Colors
01 Baby Bass
11 Melon Shad
22 Purple C Shad
32 SpeckledTrout
02 Beauty Shad
12 Chartreuse Splatter Shad
23 Threadfin Shad
33 XXX Shad
03 Sxee Shad
13 Chartreuse Sunrise Shad
24 Pro Blue
34 Gold XXX Shad
04 Bluetreuse Shad
14 Clearwater Shad
25 Real Shad
35 True Bream
05 Black Back Chrome Shad
15 Bluetreuse
26 Pro Green
36 Money Gill
06 Splatter Back Pearl
17 Blue Pearl
27 Black Silver Shiner
37 Copperhead
07 Blue Back Chrome Shad
18 Blue Gizzard Shad
28 Black Pearl Shiner
38 Crappie
08 Tennessee Shad
19 AYU
29 Chartreuse Blue Shiner
39 Ghost Gizzard Shad
09 River Bream Gill
20 Ginrin
30 LL French Pearl
40 Bone Gizzard Shad
10 Candy Shad
21 Ghost Purple Haze
31 Chrome XXX Shad
42 Brown Craw
Freshwater Colors (continued) 67 Sexy Melon
68 Tiger Spots
89 Holographic Silver Shiner
43 Guntersville Craw
57 Ghost Blue Gil
44 Yellow Craw
58 Hot Mustard
49 Okie Craw
59 Shiner
50 Spring Craw
60 River Hitch
71 Orange Tiger
51 Carp/Sucker Fish
61 Table Rock Shad
72 Cisco
52 Walleye
62 Brown Hitch
73 Gold Digger
53 Whitefish
63 Canadian Crush
85 Red Rum
54 Citrus Sparkle
64 Money Clown
86 Natural Perch
55 Hawaiian Punch
65 Pink Lemonade
87 Orange Black
98 Goby
56 Bluegill
66 Ghost Green Craw
88 Juvenile Pike
99 Yellow Perch
69 Matte Tiger
70 Blue Back Herring
90 Juvenile Muskie
91 Ghost Brown Craw
92 Midnight
93 Black Zombie
94 Bone Croaker
95 Black Perch
96 Red Ear Sunfish
97 Shimmering Shad
Salt Water Colors
S05 Black Back Chrome Shad
S15 Chartreuse Head/Black Body
S24 Red Black
S92 Midnight
S07 Blue Back Chrome Shad
S16 Pink Back/Chrome Belly
S25 Real Shad
S93 Black Zombie
S08 Natural Croaker
S17 Baby Trout
S26 Dorado
S94 Bone Croaker
COMING SOON! S09 Pinfish
S18 Skip Jack
S27 Tuna Glow
S95 Bubble Gum
S10 Green Mackerel
S19 Blue Sardine
S28 New Penny
S96 GC777
S11 Blue Mackerel
S20 Ginrin
S29 Wahoo
S97 Red White and True
S12 Mullet
S21 Hot Head
S30 Ballyhoo
S98 Chicken Zombie
S13 Redfish
S22 Bunker
S31 Chrome XXX Shad
S99 Chicken Bubble Gum
S14 Pink Head/White Body
S23 Yellow Fin Tuna
S33 XXX Shad
Andy Morgan
Hank Cherry Randy Howell
Steston B Brent Chapman
Jacob Powroznik
Blaylock Byron Velvick
David Dudley Casey Ashley
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