LEE SANG HYUN
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LIXANG pursues in fuctional and active clothing that turns everyday objects from the commonplace into icons. Furthermore, it is a brand that develops its concept based on its details and silhouette from the workwear.
BRAND CONCEPT KEYWORD STREET GRAFFITI WORKWEAR SPORTS
LIXANG KEY WORDS & IMAGES
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project 1. RUSH
It has been designed with the essential idea from the movie [Rush]. Thus, workwear’s functional details and prints of breaking cars have been added to its design.
project 2. SHANTY
By looking at the inner structure in Dover street market, its design includes the interrelationship with the refugee’s shelter and their clothing.
project 1. RUSH
Its design was inspired by a few scenes from the movie [Rush]. The colors of the Racing drivers’ suit and the debris from the breaking cars directly taken out and applied to its design. The two biggest features of racing suit are to protect the human body and to allow for activities that those two unique aspects have been applied to the basic keyword of the brand, workwear. Also, the scenes of breaking cars and debris from many accidents inspired to develop the prints and details for its design. Additionally, a few of fabric colors have been chosen for the adequate mood of the movie.
DEBRIS
FUNCTIONALITY
SPORTY
WORK-SUIT
SILHOUETTE & DETAIL
HANS (PROTECTOR)
RACING SUIT
CRACK
OVERALL
WAPPEN & PRINT
LIXANG
1 90
CROQUIS
FINAL ILLUSTRATION
FINAL FLAT SKETCHES
LOOK 1.
MAKING PROCESS
LOOK 2.
MAKING PROCESS
project 2. SHANTY
Kohei Nawaâ&#x20AC;&#x2122;s Sculpture <Pulse>
The starting point of its design is actually from Kohei Nawaâ&#x20AC;&#x2122;s Sculpture entitled <Pulse> in the Dover street market of Japan. This artwork is composed of a board which comprises various colors and the textures that directly create a shady atmosphere. Hence, it assembles with the refugeeâ&#x20AC;&#x2122;s shelter and their clothing that those two aspects are being combined into the image of the brand(workwear). The places where refugees live usually have forms of fabrics bundled up with varioius kinds of materials for avoding cold. This means their natural climate condition has greatly affected to their livelihood: housing and clothing. Therefore, it was able to portray its naturally established art form, drapery. Also, refugees had to wear something immediately to cover up their bodies to avoid cold that created naturally layered form of design. Above ideas are not only being reflected in its design but also being soaked in to its design.
SHANTY LAYERED DRAPERY OVERALL WATER PROOF
SILHOUETTE & DETAIL
SHANTY
LAYERED
WORKWEAR
SLEEPING BAG
FABRIC
CROQUIS
FINAL ILLUSTRATION
FINAL FLAT SKETCHES