Liza Kazaryan BA Fashion Marketing and Communication MIED 506, Coursework 4 Teacher: Nicolas Godon
DESIGNER
C O R P O R AT E P R O F I L E Keren Gasner, born in Israel in
GOTTEX, THE ICONIC SWIMWEAR BRAND WAS ESTABLISHED IN 1956, AND SINCE ITS BIRTH HAS ALWAYS BEEN ASSOCIATED WITH QUALITY, FASHIONABLE AND GLAMOROUS SWIMWEAR & BEACHWEAR.
eventually was appointed Head
The Gottex collection is
product that focuses on fit and
divided into 3 subcategories:
control, whilst maintaining
of engineering and design. She line. Her designs were displayed
Collection, Contour and
the fashion
graduated with honors in 2006
Essentials.
aspect.
and during her studies was an 2009 Fashion Week in New York
Collection is a new sub-
Essentials is more
category that combines
conservative for a woman
Gottex classic styles with a
that wants the Gottex essence
new and innovative twist.
with a simpler style.
Contour is a shapewear
1980, studied at Shenkar College of Design of the Gideon Oberson
intern at Gideon Oberson’s haute
and showcased at the Spring and published in international
couture studio in Tel Aviv and fashion magazines such as Sports his swimwear brand. After 3
Illustrated.
months she was asked to stay and
She has acquired much
continue as an apprentice for the
experience as a designer among
swimwear line at the house of
the Gottex brands such as
Gottex. She continued as a junior designing Gideon Oberson, INO designer working side-by-side
Gottex Innovation and the local
with Gideon Oberson (Gottex leading junior brands, Pilpel and Creative Director at the time)
Free, and this is her first year
on the house’s leading brands:
(2015 collection) as the Gottex
Gottex and Gideon Oberson and
brand Head of Design.
FA B R I C
GOTTEX COLLECTION IS MADE WITH ITALIAN SENSITIVE® FABRICS RANGE, A UNIQUE PATENTED SYSTEM BY EUROJERSEY. SENSITIVE® FABRICS KEY FEATURES: THE SUN THE PROTECTION: CHLORINE RESISTANCE: Thanks to the special
THE EXTRA COMFORT: The typical tridimensional
construction and the elasticity of Sensitive® Sensitive® Fabrics
use of super-opaque
Fabrics and the
are extremely
microfiber, Sensitive®
high percentage of
durable, resistant Fabrics offer a higher
LYCRA® elastic fiber
to the chlorine, sea
level of protection
allow for perfect
salt and corrosive against the damaging freedom of movement, agents thanks to the higher percentage
effects of ultraviolet
impeccable wear-
rays. They filter the ability and maximum sun’s rays effectively,
retention of shape of
which protects the with a performance of
garments even after
of LWYCRA® fiber microfibers.
over 50+.
repeated washing.
BRANDS
T H E E X O T I C M I X JUNGLE, WILD AFRICA AND THE UNDERWATER WORLD - THIS IS WHAT WE GET IF WE MIX THE GOTTEX SWIMSUITS WITH THE HERMES SILK DESIGNS
JUNGLE BOOK BLAZING COLOURS, MYSTERIOUS FORESTS, FLATTERING WINGS...WELCOME TO THE FAIRYTALE
Photograher: Harley Gruyaert Make-up: Jenny Leibovitz Models: Othilia Simon, Anna Kallas Style: Eleonore Wildorf
THE
WILD
WORLD THE GOTTEX CRUISE 2016 COLLECTION SHOWCASED ALONG WITH THE EXCLUSIVE SELECTION OF HERMÈS SHAWLS`
COLLECTIONS IMPÉRIALES
Hermes cashmere and silk shawl, 55» x 55» (70% cashmere, 30% silk)
SEYCHELLES BANDEAU SWIMSUIT
* Versatile * Wear as dress or sarong * Matching swimsuit available
Color : black/green/brick red
Seychelles is one of the most exuberant Gottex designs. It has
Designed by Catherine
more detail than any other design
Baschet
that Gottex has released this year, perhaps the most detailed Gottex creation ever. This sumptuous pareo is host to so many different colours and patterns, that it perfectly captures the mystery of the oceans and the idyllic islands of the Seychelles, its namesake.
WAVE SWIMSUIT
LA MARCHE DU ZAMBÈZE
* Thick shoulder straps for
Hermes silk twill scarf,
comfort and support
hand-rolled, 36» x 36»
* Medium leg * V-shaped bust effect
(100% silk) Color : sea green/green/ red
Wave swimsuit brings not only displays a rich, vibrant marine colour scheme, but rather brings it to life by shaping it to suggest reeds or the reflection of the sun on water. This is contrasted beautifully with the stark black background and the V-shaped plunge effect of the top, which elongates the rounded neckline. An altogether wonderful accomplishment.
Designed by Ardmore Artists
COLLECTIONS IMPÉRIALES
Hermes cashmere and silk shawl, 55» x 55» (70%
CLEOPATRA SCOOP NECK TANK SWIMSUIT
* Removable cups * Front lined
cashmere, 30% silk)
* Mid back
Color : black/green/brick
* High leg
red Scoop neck; scoop back; adustable Designed by Catherine Baschet
shoulder straps Soft cups; faux pearl detail on straps Polyamide/elastane Hand wash cold
EMERALD BOA HALTER NECK SWIMSUIT Snake print * Self tie halter straps * Removable cups
UNDER THE WAVES
Hermes silk twill scarf, handrolled, 36Âť x 36Âť (100% silk) Color : green/coral/aqua
* Front lined * Mid back * High leg Nature is an ever present, ever loved element of swimwear design. It is mysterious and alluring, and what could be more dangerous and yet attractive than the mystical serpent? The presence of a boa skin effect in this swimsuit makes it one of the most primeval designs in the collection and one of the most exciting and striking too.
Designed by Alice Shirley
FLAMINGO PARTY TATTOO
SHANGRILA BANDEAU SWIMSUIT
Hermes «Tattoo» silk twill
Removable cups
scarf, Abeilles pattern, handrolled, 36» x 36» (100% silk)
* Front lined * Mid back * High leg
A tattoo-style monochrome print
This Shangrila Bandeau Swimsuit comes with a removable halter strap,
Color : blue/white
soft cups, side bone for extra support and offers in full coverage bottom.
Designed by Laurence Bourthoumieux
Fabric Content: 71% Polyamid and 29% Elastane. Made in Morocco
SIERRA BLUE BANDEAU SWIMSUIT
LA MARCHE DU ZAMBÈZE
* Front lined
Hermes silk twill scarf,
* Mid back
hand-rolled, 36» x 36»
* High leg
(100% silk) Color : sea green/green/
The Sierra blue bandeau swimsuit
red
has a heart shape front and comes with adjustable removable over the shoulder straps The Gottex swimsuit offers tummy control so you instantly look and feel slimmer It goes straight across the back This is a basic back styling that provides comfort and support Fabric Content 80 Polyamid and 20 wElastane
Designed by Ardmore Artists
FLAMINGO PARTY TATTOO
Hermes «Tattoo» silk twill scarf, Abeilles pattern, handrolled, 36» x 36» (100% silk) A tattoo-style monochrome print Color : blue/white Designed by Laurence Bourthoumieux
ANGUILLA CONTOUR SWIMSUIT
* Flattering design * Brushed metal accents * Light control * Soft cup * Adjustable straps * Mid scoop back * Matching pareo Anguila is the name of a tiny Caribbean island that’s simply a slice of paradise. Like its namesake, this swimsuit is a wonderful, tropical display of colour and pattern. The motif fans out from the centre of the swimsuit like a tropical plant and looks almost alive. The perfect swimsuit for the warm and humid tropics.
JUNGLE FEVER BANDEAU ONE PIECE SWIMSUIT
MYTHIQUES PHOENIX COLORIAGES
* Light control * Soft cup * Adjustable straps * Mid scoop back
Hermes silk twill scarf, handrolled, 36» x 36» (100% silk) Color : black/green/red
* Matching pareo Designed by Laurence Jungle Fever Bandeau One Piece Swimsuit 11JF070080 in Tropical Forest Soft cups Tummy control Adjustable removable straps80 Polyamid 20 ElastaneMade in MoroccoCare Instructions Hand wash in lukewarm water and mild soap. Do not wring. Dry in shade. Do not iron. Wash dark colors separately.
Bourthoumieux
MORS ET GOURMETTES REMIX
TIGER LILY ONE PIECE LINGERIE STRAP TANK
Hermes silk twill pocket
* Light control
square, hand rolled, 16» x 16»
* Soft cup
(100% silk)
* Mid scoop back
Color : orange/salmon pink/
* Matching pareo
bright blue Surplice bra one piece with Designed by Henri D’Origny
adjustable lingerie straps and tie
Mors et Gourmettes Remix
detail at the waist. The perfect swimsuit for the warm and humid tropics.
MINISITE
https://gottexblog.wordpress.com
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Queen of the beach. 2016. Gottex. [ONLINE] Available at: http://queenofthebeach.com/wp-content/uploads/2013/01/gottexprofile_950_qotb.jpg. [Accessed 25 May 2016]. Southbeaches. 2016. Swimsuits. [ONLINE] Available at: https://www.southbeachswimsuits.com/gottex_jungle_fever_ bandeau_one_piece_swimsuit_11jf070080_in_tropical_forest_final_sale-p1740/. [Accessed 25 May 2016].UK swimsuits. 2016. Gottex. [ONLINE] Available at: http://media-s3-us-east-1.ceros.com/gottex/images/2016/04/09/4eadbcd5981372f78b78d73d9 bae4f7f/pilpel2016-full.gif. [Accessed 25 May 2016]. UK swimsuits. 2016. Gottex. [ONLINE] Available at: http://media-s3-us-east-1.ceros.com/gottex/images/2016/04/09/4eadbcd 5981372f78b78d73d9bae4f7f/pilpel2016-full.gif. [Accessed 25 May 2016]. Pilpel. 2016. Catalogue. [ONLINE] Available at: http://pilpel.co.il/2016. [Accessed 25 May 2016]. Profile by Gottex. 2016. Catalogue. [ONLINE] Available at: http://profilebygottex.com/stories. [Accessed 25 May 2016]. UK Swimwear. 2016. Swimsuits. [ONLINE] Available at: https://www.ukswimwear.com/product/2110/gottex-anguillacontour-swimsuit. [Accessed 25 May 2016].