AUTOMOTIVE DESIGN 4.0 www.e-real.net
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Immersive design thinking Car configuration solution User’s emotions measurer Virtual see-through effect solution
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Become immersed in the environment of a new project and easly improve the quality of early concepts. Boost the team work and creativity in the e-REAL Immersive Design Center: visualize your project in different scenarios, share, use mindmapping and write on the walls, drag and drop images, draw‌ with the simple touch of a finger.
IMMERSIVE DESIGN THINKING
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Use augmented reality to interact with a fullscale virtual version of a prototype. Project virtual data on to real vehicle design models, change colors and interiors, add information.
Augmented reality can revolutionize the product experience and contain prices. Use Hololens for a fully immersive experience or try on the e- REAL projection solution to share your vision in team.
CAR CONFIGURATION SOLUTION
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Use eye tracking solution to objectively measure users’ attention and spontaneous responses to your project’s presentation. Eye tracking lets you see how users react to different solutions and understand their cognitive engagement, in real time. A powerful tool to make the right decision in design.
USER’S EMOTIONS MEASURER
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A multilayers approach to have a deeper understanding: explore the structure under the surface. Open your product, make visible the invisible. Mount, dismantle, recombine in a new way. Give power to your creative process and to your presentations.
VIRTUAL SEE-THROUGH EFFECT SOLUTION
Continue to explore at www.e-real.net