CBD Guide

NAVIGATING THE WORLD OF CBD

How to choose the right products in an oversaturated market

CBD is the new hyaluronic acid. It seems like overnight everyone decided to infuse their line of beauty products with this magical ingredient. You can find it in face creams, soaps, lip balms, body butters, bath salts, and even deodorant. Famous brands have added this plant extract to one or more of their products, while a plethora of CBD skincare lines have launched in the last two years. But in an oversaturated market, how do you pick the tincture that is right for you, and is this active ingredient even worth its price point?

INTRODUCTION TO CBD

Cannabidiol, or CBD, is a naturally occurring chemical compound found in the cannabis plant. Unlike THC, the more commonly known compound in cannabis, CBD is non-psychoactive and will never make you feel high. CBD does its job by supporting your endocannabinoid system. The endocannabinoid system, or ECS, is a complex cell-signaling system present in all mammals. CBD is a cannabinoid, which means that our system was designed to receive it. The ECS regulates inflammation, anxiety, sleep, pain, mood, appetite, memory, reproduction, and even fertility. CBD supports this system by helping it reach homeostasis, a state of physiological balance or equilibrium. To put it simply, our body is constantly working to find its balance, and CBD helps get you there.

CBD TINCTURES

Above all, CBD is hailed for its powerful anti-inflammatory properties. Inflammation is the root of most diseases and affects everything from our digestion to our skin. If your gut is inflamed, you aren’t getting a full night’s rest, and you are constantly anxious or stressed, your skin will usually reflect that. By removing inflammation from within, CBD helps us glow by targeting the root of the problems instead of covering them up.

TOPICAL CBD

If you don’t want to ingest your CBD, the good news is that CBD has shown that it truly is worth all the hype when applied topically. Add a few drops of your favorite CBD oil to your face serum, moisturizing cream, or even shampoo and see for yourself. When applied topically, CBD has shown to be a powerful tool for treating rosacea, eczema, dermatitis,, and psoriasis. It is also being used in Spas around the country as an add-on to massages and facials. Additionally, it helps fight acne by reducing the production of sebum in the skin and can even reduce the appearance of scars.

HOW TO SHOP FOR CBD

Now that we understand how this botanical extract can help elevate our skincare routine, we are still left with the daunting task of choosing a brand in an oversaturated market. The first thing to look for is third-party testing when selecting a CBD tincture or skincare product. Most reputable brands will add QR codes to their packaging to take you directly to their testing or will add this information on their website. Third-party testing will show you exactly how much CBD is in the product if any heavy metals or pesticides were detected and even screen for mycotoxins or fungi. If a brand isn’t showing you their third-party testing, consider this a huge red flag. Next, we want to look for cannabinoid content or how many milligrams of active CBD is actually in the product. The packaging or label of your CBD product needs to state the active milligrams, and this number should match the number found on the third-party testing. You also want to make sure that the dosing instructions are clear, that your product comes with an expiration date as CBD is an active ingredient and that the brand isn’t making any outlandish claims without conducting their own studies on their product. The FDA does not allow CBD brands to make claims without formal studies, so any brand doing so without the science to back it up should make you immediately wary. As with most botanical products, we should always aim to buy

CBD extracted from hemp plants that are non-GMO and organically grown. The bottle or packaging should detail all of this, but a quick search on a brand’s website should also remove any doubts about the product. If a brand is obscure about what’s in or what is not in their product, you should probably go with another brand.

You don’t need to be a detective to find a product that works and is a good bang for your buck. A little bit of research and label reading will take you a long way. CBD can improve your skin from the inside out while helping you manage stress and get a better night’s sleep.

As with most botanical products, we should always aim to buy CBD extracted from hemp plants that are non-GMO and organically grown.

Natalie Bustamante is the founder and CEO of Vital Tonics, a skincare line specializing in water-soluble and nano emulsified CBD products.

The Magic of CBD in the Spa

Ways to add CBD to your spa menu

by Dr. Fred Sahafi

The magic and glory of Cannabidiol (CBD) from Hemp is a fountain of youth that your body will respond to in shocking and exciting ways through receptors that exist in your body known as the Endocannabinoid System or ECS. Two ECS receptors called CB1 and CB2, receive the CBD molecule and turn it into proteins

called Anandamide and 2-AG. The increased flow of these proteins in your bloodstream creates homeostasis in your physiological systems, reducing inflammation in the body.

Spa owners and aestheticians can incorporate CBD into their services in various ways that will help the consumer achieve greater results and faster healing times.

The FDA does not currently allow any manufacturers of CBD to make any claims about the efficacy of the plant. Still, thousands of studies are available online through various Universities around the globe.

CBD can be made in three ways. The best of which is defined as "Full Spectrum," meaning seven different Cannabidiol molecules that include the Hemp version of THC, "Broad Spectrum," which is six molecules sans the THC molecule, and "Isolate," which means just the CBD molecule. The effectiveness of CBD in your body is incumbent on the milligram count and which type of CBD you are using.

Most hemp products in the beauty sphere are being manufactured with "Isolate," which is why you do not have the desired effect that you have been promised. Full Spectrum CBD works in what is called the "Entourage Effect," with the presence of THC molecule binding the six other Cannabinoids to your CB1 and CB2 receptors.

The second most crucial aspect of success with CBD in products and practice is the Milligram count in the product or application. The average female weighing anywhere from 120 to 180 pounds will need a daily supplement of 50 mg of full-spectrum CBD to achieve homeostasis in her physiological systems. CBD is not aspirin. It is a daily routine that is easily incorporated through sublingual application to achieve less pain, a balanced endocrine system, the destruction of calcium deposits from scars and stretch marks, glowing skin, healthier hair, healing of bruises, and in a lovely way, make your feet hurt less. Every spa needs to have a Full Spectrum 1400+mg jar of salve in their toolbox for use on areas treated with fillers or Botox to alleviate bruising and swelling and ease the pain. Salves are also useful for ablative and non-ablative laser treatment areas to alleviate pain and usher in faster healing times. If Salicylic, Glycolic, and TCA peels are on your menu, applying CBD post-peel will alleviate redness, heat and help the skin heal faster. For ablated skin, a CBD spray with a high mg count will help reduce inflammation and increase healing time.

Similarly, CO2 laser treatment areas experience 50% faster healing times with CBD than without. When you think about the two-week recovery time for a CO2 laser being the barrier to increased sales, finding a way to cut recovery time in half and with less pain is in every aspect a means to increase sales. Beauty does not have to mean pain or sacrifice. Decreased downtime and a more comfortable experience translates to a filled appointment calendar. 50 mg Full Spectrum Lip Balms are ideal for selling in your spa for lip injections to help ease pain and bruising on the lip.

There are multiple studies conducted regarding CBD and acne that prove its viability. CBD topically and orally will combat acne by reducing the inflammation in the skin. Topical facial creams with at least a 500 mg Full Spectrum count that are used daily will calm irritated skin and reduce unwanted breakouts in adults while creating a glowing effect.

Hyperpigmentation on the face can be addressed with a 30mg face mask used three times a week or 50 mg full spectrum patches placed directly on the treatment area.

CBD has a fountain of youth effect on your body and skin. The antioxidants in Full Spectrum CBD are a one-way topical use that helps lessen the visible signs of aging. By counteracting free radicals damage and reducing the look of inflammation, CBD anti-aging creams and serums visibly reduce wrinkles, dullness, and redness in the skin. Your skin will feel hydrated and glowing.

CBD is here to stay. Incorporating it into your spa services will create a bond of trust between you and your patients because you gave them a product of real value to address their needs.

Dr. Fred Sahafi, our cosmetic surgeon, is board certified by the International Board of Cosmetic surgery and is a member of the American Academy Of Cosmetic Surgery and American Academy of Esthetic Medicine. He has performed more than 25,000 cosmetic procedures and has now utilized his experience to create skincare products that maximize beauty, health and fitness results in his patient’s value.

CBG in Skincare

What is CBG and how will it affect the skincare industry?

by Jeff Beatty

Most people have heard of or tried CBD or THC products; a lesser-known but equally important cannabinoid is gaining availability in products called cannabigerol (CBG). CBG is somewhat of a mother cannabinoid in that it is first produced by hemp plants and becomes THC, CBD, and CBC once broken down by plant enzymes.

CBG is non-psychoactive and, much like CBD, acts on receptor sites located in each skill cell and hair follicle once it penetrates the epidermis. Once it has penetrated the basal and subcutaneous layers of the epidermis it can help with inflammation, reducing blemishes, purifies pores, balances sebum (oil) production, and assists with cellular turnover.

Typically, CBG accounts for less than 1% of cannabinoids present because the plant converts it quickly; however, new fermentation methods are in use to create CBG without cultivating hemp plants and to create isolated compounds without worrying about residual THC. This cannabinoid will play an important role in the formulation of new products from skin serums, lotions, masks, toners, and massage oils. Jeff Beatty founded his first company formulating topical pain products after a life-changing motorcycle wreck. He continues to design products with science-backed formulations with Viapure for the skincare industry.

CBD-Infused Skincare

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1. CBD Muscle Relief Stick • LUMI BLOOM • lumibloom.com 2. Core Cleanser Exfoliating Face Wash • 707 Flora • 707flora.com 3. CB-Dadi’Oil • Famous Names • famousnamesproducts.com 4. Be My Honey Balancing Mask • DermAware • dermaware.com 5. Rose CBD Moisturizing Body Oil • Kuumbda Made • kuumbdamade.com 6. feel clear skin • RainforestMD • rainforestmd.co 7. Rapid Age Repair Cream • Bella Schneider Beauty • bellaschneiderbeauty.com 8. Organic Hemp Eye-Duo • BIO:VÉGANE SKINFOOD • biovegane.com 9. COH-GLO Moisturizing Mist • Code of Harmony • codeofharmony.com 10. Botanical Hemp Peel Off Advanced Jelly Mask • Bio France Lab • biofrancelab.com 44 September2021 LNEonline.com

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An anti-inflammatory powerhouse

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11. Hydrating Body Lotion • Vision One Naturals • visiononenaturals.com 12. feel relief cramps • RainforestMD • rainforestmd.co 13. Entity Muscle Balm • Entity Labs • entitymusclebalm.com 14. Audacious Anti-Aging Serum • American Vanity • americanvanity.com 15. GILDED GRASS Rejuvenating Body Oil • Code of Harmony • codeofharmony.com 16. Skin Booster • Biodroga MD • biodrogamd.com 17. pure cbd lotion • Viapure for Health • viapure.com 18. CBD Sports Cream • Centre for Beauty • cjscentreforbeauty.com

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1. Vanilla CBD Tincture • QULCBD • qulcbd.com Exfoliating Cleanser • QULCBD • qulcbd.com 2. Balance Oil • ANTARA • antaraorganics.com 3. Deep Moisture CBD • Kuumbda Made • kuumbdamade.com 4. CBD super serum • Hale Cosmeceuticals • halecosmeceuticals.com 5. Better Body Balm • Azure Botanics • azurebotanics.com 6. Face Oil • Hempfield Botanicals • hempfieldbotanicals.com 7. Peppermint Tincture • Spero CBD • sperocbd.com 8. CBD Super Serum • TRIBEAUTY • tribetokes.com 9. Firming Peptide Cream • Cosmetic Solutions • naturalskincare.com 10. Brilliance Brightening Serum • American Vanity • americanvanity.com 11. CBD Bath Bombs • Centre for Beauty • cjscentreforbeauty.com 4

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