About
Lara Alali Portfolio
/ About
I’m a Senior Design Management student at the American University of Sharjah graduating Fall 2018. The work showcased in this portfolio was to represent the skills learned during my university education. My educational journey was an exploration of the different fields of design I consider to pursue. The field I’m mostly gravitated towards to is User Experience and Sustainable Design.
I believe that Designers design for the people, to help and make the journey worth a while and that’s what I aspire to become. I am confident that with my knowledge and skills I’ll be able to come up with innovative ideas and concepts as well as deliver any project’s brief.
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Table of Contents
Lara Alali Portfolio
About
5
UX Manual
8-9
Magazine Layout Design
10-11
Travel Guide
12-13
Design Audit
14-15
Postcards
16-17
Cards
18-19
Posters
20-21
Infographics
22-23
Drawings
24-25
/ Table of Contents
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UX Manual
Lara Alali Portfolio
/ UX Manual
This user experience manual was designed for a sustainable seating area concept to be placed around the American University of Sharjah’s campus. The final result was to provide sufficient shading while using the sun’s energy via solar panels. The project required research as well as designing a brief and a prototype.
Lara Alali Portfolio
/ UX Manual
9
Magazine Layout Design
Lara Alali Portfolio
/ Magazine Layout Design
This magazine layout was designed for a magazine article called Design Thinking by Tim Brown. The main purpose was to understand the placement of images versus text and to enhance the user’s experience and reading flow.
Lara Alali Portfolio
/ Magazine Layout Design
11
Travel Guide
Lara Alali Portfolio
/ Travel Guide
This travel guide was designed for Dubai tourists. It contains important emergency contact numbers, where to stay, eat and what to do while in the city of Dubai. It is an A5 sized guide with detachable maps of the various locations mentioned in the guide for the tourists’ convenience.
Lara Alali Portfolio
/ Travel Guide
13
Design Audit
Lara Alali Portfolio
/ Design Audit
The Design Audit was designed for the international British Architecture and Masterplanning firm RMJM. The audit was specifically designed for RMJM Dubai located in D3. It includes an organizational review, brand review, design review and a SWOT analysis. In addition, a page dedicated for my recommendations of improvements in the company based on the SWOT analysis.
Lara Alali Portfolio
/ Design Audit
15
Postcards
Lara Alali Portfolio
/ Postcards
These postcards were traced from photographs taken on sight then illustrated. The concept of the postcards was to showcase iconic landmarks in Dubai as well as to mimic Polaroid film in order to represent the idea of photographs.
Lara Alali Portfolio
/ Postcards
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Cards
Lara Alali Portfolio
/ Cards
The cards were divided into different categories such as Social, Economy and Technology to investigate key issues and trends in Dubai. They are an effective way to raise awareness and act as workshop materials for various projects.
Lara Alali Portfolio
/ Cards
19
Posters
Lara Alali Portfolio
/ Posters
The posters were designed for Dubai, which includes a slogan, description and an illustration about the famous landmarks.
Lara Alali Portfolio
/ Posters
21
Infographics
Lara Alali Portfolio
/ Infographics
The infographics were designed for the United Arab Emirate’s Demographics Profile of 2017. The purpose was to illustrate and design icons to represent each category listed on the website.
Lara Alali Portfolio
/ Infographics
23
Drawings
Lara Alali Portfolio
The drawings are a mixture of blind and semi-blind drawings.
/ Drawings
Lara Alali Portfolio
/ Drawings
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Lara Alali Strategist | Designer Dubai, United Arab Emirates laraoalali@gmail.com +971 56 103 1120 Portfolio: issuu.com/loalali