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#Trendingcocktails 2023 DRINK TRENDS BY IWANA BEVVIE

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There are fashion trends, color trends and, yes drink trends. Stay on point and be in the know with this look into the future.

Hard seltzers

These ready-to-drink (RTD) beverages will stay popular, thanks to their convenience and variety. Watch for expanded options including a variety of alcohols.

Premium cocktails

2022 saw a rise in the sale of premium spirits, according to a global survey conducted by Bacardi. This trend is expected to continue, despite worries about a shifting economy. Watch for a greater appreciation of a drink’s production and origin.

Low and no-alcohol drinks

As health consciousness continues to grow, so to will consumers’ quests for less alcohol. Watch for venues and restaurants catering to this trend on their menus with new drink options, including CBD drinks.

Spritzers

Thanks to the Aperol Spritz craze that kicked off summer beverage marketing beginning in 2018, younger drinkers’ habits include spritzes year round. Watch for new flavors, pretty year round. Watch for new flavors, pretty garnishes and more RTD options.

Flavored spirits

Flavored vodka is not new, and flavored gin was the big thing in 2022. This trend will continue with more innovative flavor combinations. Watch for small-batch infusions at premium prices.

COCKTAIL CLASSES

Take your cocktail game up a notch with a mixology class (or two) that will leave you inspired to shake up delicious and creative sips like never before. Scan this QR code to browse classes available at Hilton Head Distillery.

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