Home Fragrances Market - Strengths, Weaknesses, its External Opportunities and Threats Analysis By 2026
Home Fragrances Market By Product Type (Diffuser, Potpourri, Spray, Candle, Electric Air Freshener, Burner, Aroma Oil, Lamp), Form (Liquid, Dry, Solid) Fragrances (Lemon, Lavender, Jasmine, Rose, Sandalwood , Vanilla, Others), End-User (Home Care, Healthcare, Hospitality, Museums, Commercial, Others), Distribution Channel (Direct Sales, E-Commerce, Retail Stores, Others), Geography (North America, Europe, AsiaPacific, South America, Middle East and Africa) – Industry Trends and Forecast to 2026
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Report Description Global home fragrances market is expected to grow at substantial CAGR 5.1% in the forecast period 2019-2026. This rise in market value can be attributed to the consumer preference for pleasant aroma in their surroundings. Nowadays the increasing demand of customized home fragrance candles will enhance the growth of this market Home fragrances are used to mask the unpleasant odors. These fragrances are categorized into sprays, electric air fresheners among others. These have wide applications in homes, cars, hospitals and offices. These fragrances are made up of different types of aromas that can lighten up the mood providing a stressful surrounding. The home fragrances are made up of different products such as eucalyptus, jasmine, lavender among others.
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Major Key Players Some of the major players operating in this market are : • • • • • • • • •
Reckitt Benckister Procter & Gamble SEDA FRANCE, S. C. Johnson & Son, Inc. VOLUSPA Newell Brands 3M ScentAir KORONA Candles Sp. z o.o
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Market Segmentation • By Product Type (Diffuser, Potpourri, Spray, Candle, Electric Air Freshener, Burner, Aroma Oil, Lamp) • By Form (Liquid, Dry, Solid) • By End-User (Home Care, Healthcare, Hospitality, Museums, Commercial, Others)
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Regional Analysis Based on geography, the market is segmented into five geographical regions
North America
Europe
Asia-Pacific
South America
Middle East
Africa
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