r ty ma
te
prope T C E R I D t nan
tings
d let n a t n e m nage
ity n u t r o p p O e s i h c n Fra
{ ju st t he kin do fp eo ple you wa nt to
1
be de alin g
wit hw he n it
rea lly ma tte rs}
Tenant Direct - The Franchisor Tenant Direct was founded by Hayden and Sharon Ebert in 2005. From its inception Tenant Direct has been a huge success. Having started from just a small office the business quickly grew to large premises with a team of enthusiastic people eagerly taking their local area by storm. They soon captivated the market for professionals and at the same time became the number one student letting agent in the area, stocking and renting hundreds of properties each year. Five years on and the company continues to thrive. During that time Hayden, Sharon and the team have come across just about every eventuality that can arise in the lettings business giving them a great insight into procedures that ensure things always run smoothly. Never one to stand still Hayden has always looked for ways in which to move the company forward and with his vision firmly set on replicating the Tenant Direct business formula throughout every major city in the United Kingdom the Tenant Direct Franchise was born. Now it’s your turn to mould your future by taking the Tenant Direct brand and business system and using it to create financial independence for yourself and your family; the potential for success is limited only by your imagination. Tenant Direct is expanding and we have a range of new franchise opportunities right now in many different locations. If you want to join us as we continue our expansion across the UK, we would like to hear from you.
2
What does a Tenant Direct franchise comprise? What do you get as a franchisee? So many people dream of starting their own business - not just for the financial rewards but for the opportunity to be their own boss and take control of their life. But the downside is that although you get all the rewards, you also take the risks. Taking on a franchise within a proven operation reduces those risks substantially. By joining Tenant Direct, you can reduce them even more! Established Track Record As a franchise buyer, you become part of a proven system of operation. Your franchisor offers a concept with products and services that have sold successfully. You have history to learn from and to help you predict your future.
3
Low Investment Most franchises keep their front-end investment demands low, which favours new entrepreneurs. Moreover, a franchisor will often help new franchisees borrow by facilitating arrangements with lending institutions, which look positively on lending to franchisees because of their high success rates.
Faster Start Up You have a short learning curve as a franchise owner because you have assistance from a franchisor with a wealth of experience to draw on in starting other new operations successfully. You and your personnel receive on-the-job instruction.
Purchasing Power The group purchasing power of franchisees can make a big difference in the cost of actually doing business. Large buying groups can typically demand significantly lower prices on goods and services.
Less Risk Your chances of failure are lower with a franchise operation because of the experience, expertise and proven resources that support you in your business. Franchises succeed at the rate of 90%.
Name Recognition and Brand Awareness With an established franchise, you receive the benefits that come with marketing an established brand of products or services. With a new franchise, you can contribute to the growth of the brand name.
Business Support
By teaching our methods of operation to our franchisees we will enable them to take a large slice of their local lettings market by providing a quality, proactive service to local landlords and tenants. As a franchisee, you will receive valuable, ongoing business support, including site selection, training, marketing, new technology and more. The franchisors will help you develop a business plan, learn the best ways to hire and manage personnel and how to manage your branch profitably. Everyone who works for Tenant Direct is an important player on the team. We believe in building personal and professional relationships with our customers and being polite and helpful at all times. At Tenant Direct we always strive make it easy for people to do business with us. As a franchisee you buy the right to develop your business within a defined geographical area, with a guarantee from the franchisor that no competing Tenant Direct franchise will be sold in that area. Franchisees will be fully supported by our experienced field representatives and trained so as they can offer their clients the full breadth of Tenant Direct expertise. Our aim is to provide a nationwide quality service to customers with an emphasis on personal service and professionalism. We aim to build up a strong two way working relationship with all our franchisees and make the Tenant Direct name synonymous with excellence.
What kind of support can I expect from Tenant Direct as a Franchisee? When you become a Tenant Direct franchisee we ensure that you are well equipped to start and grow your business by providing full training on each aspect of the business, access to our bespoke lettings software system, ongoing business support as well as a wide range of other resources. One of the main benefits of franchising is that it is a business partnership between franchisee and franchisor. Head Office support is essential particularly in the early trading days of the franchisee and it will always be readily available. Early on there will be a very much hands on approach, gradually stepping back and letting you, the franchisee take complete control as you become more confident, professional and experienced. The Tenant Direct Operations Manual contains all the information and knowhow required to run your own business successfully. It will be your point of reference for everything you do. It is a step by step guide on how to run and operate the business; - the manual alone is worth the franchise fee. It’s a treasure trove of useful information and will save you time and money every step of the way. It is written clearly, in an easy to understand format and contains all the facts surrounding the business without the fuss, and all at your finger tips from day one.
{at Tenant Direct we always strive make it easy for people to do business with us}
Our ethos has always been to strive for high standards in everything we do and to grow our business so that we are recognised for the quality of our service throughout the UK. We are well on the way to achieving this. What is now required is outside input from a successful franchise operation. All our franchisees will be well managed and supported to ensure that they achieve a growth rate similar to those achieved by the original Tenant Direct concept.
So if you’re looking for a franchise opportunity with real strengths search no more.
4
The Earnings Potential What you can earn out of Tenant Direct franchise is, in the final analysis, up to you: how hard you work, and how gifted you are. It’s no different to anything else. But you’ll be surprised at how the numbers can stack up.
Year 1
Gross Turnover
£175,000 £220,000 £350,000
Operating Costs £50,000 Net Profit
Satisfied Customers Don’t just take our word for it…
S Chapple, Private Landlord “It has been a pleasure to do business with Tenant Direct over the past year. Their professional and caring approach is a breath of fresh air and much appreciated. I look forward to many more years working with them.” K Sahota, Private Landlady
5
“I instructed Tenant Direct to let my properties two years ago having been recommended to them by a friend who is also a landlord. Since then they have let all my properties as they’ve come up for renewal. I have always been impressed with the swiftness of their service and the quality of the tenants they have produced for me” M Singh, Private Landlord “Tenant Direct took over the management of my property after a complete nightmare with my previous agent that resulted in me having to evict the tenants. Tenant Direct arranged and oversaw the repairs to the property and very quickly re-let it once the work was done, I’m glad to say the tenancy has run smoothly ever since” D Stevens, Private Landlady
£70,000
Year 3
£140,000
£125,000 £150,000 £210,000
Figures based on typical branch in central location in proximity to a university. Costs include MSF of 10% + vat of gross fee income.
“Before I discovered Tenant Direct I managed my own properties. It was nothing but hassle, so I decided to find a letting agent. Tenant Direct came highly recommended and, since I engaged their services over five years ago, they have been excellent. I have never known a firm who are so willing to go that extra mile to look after their tenants and landlords. The manager even took home a pair of curtains and washed them for me! I now have five properties with Tenant Direct and would recommend them to anyone. Landlords who are looking for a letting agent should look no further.”
Year 2
{a willingness to work hard, because there is simply no substitute for hard work}
What do you need to be successful as a Tenant Direct franchisee? There is just no escaping the fact that running your own business can be hard work. Running your own business and being your own boss is a dream that many people have but it’s not all about taking more time out or spending your afternoons on the golf course! During the set up stages at least you need to be geared up to working longer hours than a conventional job to ensure that all aspects of your business are running smoothly. Being in charge means that you need to know what is happening on all levels from sales, administration, property management and maintenance to VAT and office accounting. This is no small task and not for the faint hearted but having said that the rewards of financial freedom and the prestige of success will far outweigh the workload. Your business will fast become your passion and growing it and putting in the required effort will become second nature and not something that you have to force yourself to do each day. The rewards that come with a Tenant Direct franchise will be there for you to experience from day one. If you possess the following attributes then a Tenant Direct franchise could be just what you’ve been looking for: A willingness to work hard, because there is simply no substitute for hard work. A willingness to persevere, because there will always be times when things don’t go according to plan. The desire to work for yourself and take real control of your destiny. The desire to work with others who all share your commitment to the highest standards of quality. If everything you’ve read so far makes sense and you think that a Tenant Direct franchise is something you want to know more about, we should talk further. Call us on 023 8033 2230.
6
“I have enquired with Tenant Direct on a number of occasions searching for student accommodation for my daughter who will be studying at university. My concerns were that she is moving to a new city and could be on her own if her friends do not decide to move in together. I found Tenant Direct to be very friendly and they went out of their way sending me properties that she may like and arranging multiple bookings. I am very pleased to say through Tenant Direct we have found the perfect house for them all, I’m confident that this is down to the pure professional attitude that all the staff have and their approach to us troubled parents. A job very well done!” S Jones
tenant direct property management and lettings 14 New Road Southampton SO14 0AY T: 023 8033 2230 F: 023 8033 2330 E: info@tenantdirect.co.uk
www.tenantdirect.co.uk