IDEATION

InsightsOpportunityThinking process

People tend to associate the belongings of the deceased with the concept of death, belittling its usability and storytelling, which leads to obstacles to second-hand trading.

Positive connection

How to reduce the relationship between relics and the concept of death?

How to keep stories for people while promoting the circulation of the items?

People do not know how to better preserve stories related to the deceased's items, which leads to the hoarding of too many items and difficulties in handling them.

Preservation of story

What can we do with the deceased's items?

Communication and exchange

The main function of the items themselves is to evoke memories of the stories, which the relatives of the deceased attach great importance to.

How might we...

How might we preserve and express the stories behind the deceased's items with new carriers for Chinese people who have experienced bereavement, and promote the recycling of the items by giving them new meaning and vitality?

Brainstorming Concept

RE-ALIVE interactive installation

Online trading platform

Reward mechanism

Storytelling and vitality