LOYOLA UNIVERSIT Y NEW ORLEANS
R ATE C ARD 2 0 1 5 - 2 0 1 6 LOYOLA STUDENT MEDIA T H E M A R O O N N E W S PA P E R THE WOLF MAGAZINE LOYOLA MAROON ONLINE ON-CAMPUS EVENTS
... Loyola students will spend more than $ 7 1 M I L L I O N this year? ... the typical Loyola student spends close to what an entire ORLEAN S PA RI S H FA M I LY OF F OUR spends on many consumer product categories every month? ... 83 percent of Loyola students read The Maroon EVERY M ON TH? ... The Maroon, Loyola’s AWA R D - W I N N I N G C A M P U S N E W S PA P E R , has served Uptown students for more than 90 years? Advertising in student media is one of the best ways to reach the coveted 18-to-24-year-old demographic. NO OTHER M ED I A EVEN COM ES CL OS E. Students rely on their college newspapers to learn about businesses and to decide what to buy. Let us help you capture some of that student buying power this year and connect with our students today.
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DID YOU
K N OW
WE ARE 18-24 Undergraduate Students
3,255
Graduate Students
1,830
Faculty & Staff
2,455
Entire Loyola Community
7,329
20
Average age 21 or older
36%
O U R L I V I N G S I T U AT I O N From out of state
48%
With parents
27%
On campus
25%
In an apartment
48%
Men
39%
Women Greek life
61% 20%
S H O P P I N G & F O O D D R AW S T U D E N T S O F F - C A M P U S Gone to a grocery store
92%
Gone shopping at a large retail store
89%
Gone to a quick service restaurant/coffee bar
88%
Gone to a sit-down restaurant
83%
Used a convenience store
81%
Gone to an apparel/clothing store
80%
Gone to a drug store
79%
Used a gym/fitness center
54%
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O U R N E W S PA P E R
TH E MA R O ON
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Weekly newspaper circulation
2,750
Distribution method
N ewsbin
Frequency
Week ly, Fr idays
THE MAROON AUGUST 22, 2014
For a greater Loyola University • New Orleans Vol. 93 • Issue 1
BACK TO THE DRAWING BOARD Loyola is considering a change in its structure to
By Alex Kennon
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Tabloid (11”x15”)
Per Column Inch Pricing
$5.00/inc h
Upgrade to color
$50 flat rate
Pre-printed inserts
$375
agkennon@loyno.edu @alexandra_kennon
The current structure of Loyola’s academic colleges could soon be undergoing major changes. Loyola’s administration plans to restructure the university’s academic colleges based on two models proposed by the University Senate. “It is important to always assess the adequacy of academic structures to ensure that they best serve the purposes of student success and collaboration between students, faculty and staff,” Marc Manganaro, provost and vice president for academic affairs, said. “I think that there was sufficient thinking around the University on the part of faculty, staff, students and administrators that it was time to assess the academic structures we have operated in for the past years.” Like Loyola’s current academic structure, the first proposed model includes 5 colleges in addition to the library. However, these colleges would be organized differently than those currently in place. One difference is that the current College of Music and Fine Arts would merge with the School of Mass Communication to become the College of Music, Media, and the Arts. Unlike the current 5-college structure, the second model consists of only three colleges and the
library: A College of Law, a Graduate College and one Undergraduate College that includes all undergraduate programs organized into divisions. The university Senate will recommend one of the new structures to the Provost and President, who will present their ideas for the Board of Trustees to consider in October. According to Provost and Vice President for Academic Affairs Marc Manganaro, the new structure will be implemented as soon as possible. Last fall, the University Senate received a report from the College of Social Sciences that led the faculty-comprised group to agree that the current academic structure in place at Loyola is ineffective, according to a report titled “Models for the Reorganization of Loyola University New Orleans.” In response to the report, the Senate formed the Ad Hoc Committee on Academic Structures, which is made up of 14 faculty members who met throughout the spring semester to discuss the issue. The committee recommended two potential new academic structures for the university. The two models were developed and evaluated using a 10-point rubric the committee created that includes factors such as alignment with the university’s strategic plan, flexibility for students, and opportunities for creative collaborations and crossovers. The second model instigated much discussion at the special University Senate session on Aug. 14. “That kind of radical change, especially in a moment of crisis, doesn’t seem like the wisest thing
See RESTRUCTURING, page 16
FOR MORE ON UNIVERSITY BUDGET:
Find news on the second severance package introduced by the university in two years. See THE DOMINO EFFECT in News, PAGE 3
OUR MAGAZINE
TH E W O L F Weekly newspaper circulation
2,750
Distribution method
Newsstand
Frequency
6x a year
Format
M agazine
Modular pricing
Full page 1/2 page 3rd Ver t. 3rd Hor iz.
(8 x 10.5) (8 x 5.25) (2.4 x10) (4.95 x 5)
$350 $175 $120 $120
D I G I TA L M E D I A
LOYOLAMA R O ON. CO M Web host
WordPress
Web impressions per week
4,731
Unique visits per week
1,770
Run of site CPM E-mail Blast
$150/9,000 impressions $150 • 728x180 px/month
D I G I TA L M E D I A
MAR O O N M I N U T E
3
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Web on demand
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Daily
Format
One minute news c ast
Per 10-second preroll
$40/week
Weekly loads
1,350
OUR
PROD UCT S
T HE M OB IL E APP
D I G I TA L M E D I A
Format
Apple and Android
Home page ad (exclusive)
$500/semester
Banner ad (display ads)
$150/month
Interstitial
$150/month
OUT OF HOME
NE W SSTA N D We offer you a refuge from the clutter of campus billboard advertising. We print your message in color on 17-inch by 11-inch card stock poster. Your message is the only one competing for the eye of each passing student. We locate our 20 bins in our highest-traffic locations, guaranteeing your message will get the attention it deserves. $375/ wk
OUT OF HOME
TH E EXPO The Loyola Expo is an exciting event hosted each semester by the Wolf Magazine. You will have the opportunity to reserve a booth for the event during the lunchtime "window" where no classes are scheduled. This will let you connect with the people who will become your next best customers. $100
OUT OF HOME
STRE E T T E AM Getting product into the hands of Loyola students is our specialty. We do it every Friday when we distribute our paper. Let our distribution team do the same thing with your products. We can hand out samples throughout campus, giving you the chance to get in the hands of your next new customer. Sample distribution
$50/100 samples distr ibuted
REC P L E X Rec Plex Banners
O UR
PRODU C TS
$2750
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PR OD U C T I ON S ER V I C ES Ad production and design
$50/display ad $25 animation c harge $150/video ad
Want to meet individually with a Peer Tutor? All you have to do is visit loyno.edu/arc/tutoring to schedule an appointment with an ARC Peer Tutor.
LOYOLA UNIVERSITY NEW ORLEANS SCHOOL OF NURSING
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THERE IS NO FEE.
STAY CONNECTED AT HAMPTON INN.
Notice of Accreditation Site Visit by Commission on Collegiate Nursing Education (CCNE) Marquette Hall, Room 112 504.865.2990 loyno.edu/arc
The Loyola University New Orleans School of Nursing is hosting a site visit for the accreditation of the Bachelor of Science in Nursing and Master of Science in Nursing degree programs on:
Voted best Chinese Restaurant by Gambit for more than five years in a row!
OCTOBER 8, 9, and 10, 2014 As part of the community of interest for our program, you are able to provide written input directly to the CCNE concerning the BSN and/or MSN programs. Written and signed third-party comments will be accepted by CCNE until September 8, 2014.
FREE WIRELESS HIGH-SPEED INTERNET
We ask that all comments be directed to:
Catherine Sneed, Accreditation Coordinator Commission on Collegiate Nursing Education 1 Dupont Circle NW, Suite 530 Washington, DC 20036
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T H E M A RO O N O N L I N E
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1 / 2 PA G E 10.25” X 7” $200
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1 / 3 PA G E 2.4” x 10” $120
* A l l a d s i n T h e Wo l f g e t F R E E C O L O R
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SQUARE 300 X 250
Rectangle 300 X 600
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D I G I TA L M E D I A
5
Home page ad (exclusive)
1272 x 404 px
Banner ad (display ads)
640 x 100 | 640 x 200 | 600 x 500
Interstitial
640 x 960 | 1536 x 1536
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Foods and Favorites (Stand Alone)
NOV 6
Grad School Guide(supplement)
FEB 26
Health and Wellness (supplement)
March 18
Housing Guide (Stand Alone)
MAY 13
Finals puzzles (supplement)
DEADLINES
THE WOLF Space: 21 days before publication Ar t: 14 days before publication
DISCOUNTS
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2 or more weeks
2.5% DISCOUNT
$1,000 or more
5% DISCOUNT
$2,500 or more
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$5,000 or more
10% DISCOUNT
$10,000 or more
15% DISCOUNT
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Nightlife (supplement)
OCT 9
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FEBRUARY
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W The Wolf S Newsprint Wolf supplement
B I N S & T H E M A RO O N O N L I N E Space: 7 days before publication Ar t: 4 days before publication
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MARCH
M The Maroon
T H E M A RO O N Space: 7 days before publication Ar t: 4 days before publication
DECEMBER 6
GUIDE
AD POLICIES Please visit the link below for our policies: http://loyno.edu/student-media/policies
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