
2 minute read
"The biggest transformation since industrialization" Digitalization and sustainability - these are the key topics at HANNOVER MESSE 2022
from LRW Vol.46 (Part A)
by LRW Magazine
Hannover, Germany The world's leading trade show for industrial technology thus promotes more climate protection in business and industry and clearly illustrates how digitalization, automation and regenerative energies can collectively contribute. After the long pandemic-induced break, HANNOVER MESSE runs from May 30toJune02in 2022asaface-to-faceevent.
"Thepastfewmonthshaveshownthatdigitalformatscannot replace a real trade fair," said Dr. Jochen Köckler, CEO of Deutsche Messe AG. "In May and June 2022, a full HannoverExhibitionCenterwillspotlightinnovationsand foster face-to-face contact.Visitorsfromallovertheworld willfindnewsolutionssuppliers for the automation and digitalization of their production processes. Furthermore, we focus on climate protection. The exhibitorswillshowcasenewtechnologiesandservices that significantlyreduceCO2emissionsofindustrialcompanies."
Advertisement
"We are facing the greatest transformation since industrialization –into resource-saving, climate-neutral and sustainable production. Digitalization, automation, innovative technologies, and regenerative energy: These existing trends are the dynamic drivers for achieving climate goals. All fields of technology must work together and initiate constructive communication between business, politics, science, and society. With its global and thematic focus, HANNOVER MESSE 2022 provides the ideal platform for this and once again enables face-to-face contact."
HANNOVER MESSE also offers virtual services that expand the physical event. "HANNOVER MESSE brings together the best of both worlds, enriching our offer with innovative digital opportunities for involvement. Companies can participate physically, hybrid or purely digitally – the last two options provide additional leads and reach in the virtual space," explained Köckler.
HANNOVER MESSE focuses on industrial transformation, which is driven by two megatrends: digitalization of industry an reduction of C02 emissons.

Under the lead theme "Industrial Transformation", leading global companies from the electrical engineering, mechanical engineering, logistics, energy, and IT and software sectors show how to shift successfully to digitalized, resource-efficient and climate-neutral production. By demonstrating concrete solutions, leading figures from science and business show how to master such a historic feat of strength.
For example, companies from the energy industry show how to produce green hydrogen efficiently as well as its potential for energy-intensive industrial companies. Climate-neutral mobility is another focal point.
Industrial companies provide technologies that reduce CO2 and show how energy efficiency can contribute to climate neutrality. Digitalization and automation enable networked manufacturing systems that operate more efficiently and conserve resources. Innovative technologies such as 3D printing create tailor-made components, which in return reduces inventories and resource usage.
Global supply chains were very vulnerable during the Covid pandemic, so relocalizing parts of the value chain would help reduce such vulnerability while also cutting back on CO2 emissions. Energy is also a crucial issue for logistics companies, especially since electrified products make up an ever-larger share in the forklift segment and increasingly displacecombustionengines.
Digitalization includes topics such as networking, data analytics,InternetofThings,platforms,artificialintelligence, andcybersecurity.Tosurviveagainstglobalcompetition, companieshavetousedigitalizationtodevelop,manufacture andsellproductsfasterandmoreefficiently.InHannover, companiesfromelectricalengineering,mechanicalandplant engineeringaswellasITandsoftwareshowhowtoautomate and digitalize entire process chains for climate-neutral production.
HANNOVERMESSE2022emphasizeson-siteparticipation.On theheelsofthepandemic,exhibitorsandvisitorswanttomeet face-to-face,experienceproductsandsolutionsinperson, andnetworkwiththeindustrialcommunity.Comprehensive digitalpresentationoptionsextendtheoffer."HANNOVER MESSEbringstogetherthebestofbothworlds,enhancingthe uniquephysicalofferingwithinnovativedigitalparticipation options.ThismakesHANNOVERMESSEevenmorevaluable forparticipatingexhibitorsfromallovertheworld,because theygenerateadditionalleadsinthedigitalspace,"explained Köckler.
PortugalisPartnerCountryatHANNOVERMESSE2022.Under themotto"PortugalMakesSense",Portugalpresentsitselfat theexhibitionaswellasinforumsandseminars.Thefocusis onindustrialsupply,digitalplatformsandenergysolutions – areas that offer many synergies between Portugal and Germanyandgeneratepotentialfornewpartnerships.