Wayfinding

Wayfinding: the process or activity of ascertaining one’s position and planning and following a route.

The purpose of wayfinding is to create a cohesive and consistent system that allows users to familiarize themselves with the services and function of their environment so they can navigate the space easily, intuitively, and confidently.

Wayfinding may include information about a specific area or amenity, provide direction to move throughout the building or campus, identify a landmark, or notify a user about rules or warnings.

Successful wayfinding extends beyond traditional signage, it includes architectural and interior elements to provide visual cues. This thoughtful design can begin in the earliest stages of design so that it is truly integrated into the built environment.