Corporate Strategy update

Corporate Strategy Update – a new style provider

O RPORAT E STRATE G C Y

+ 2015 –20 +

Our Corporate Strategy comprises seven high level outcomes which we want to achieve by 2020. At the mid-point, this is our progress update:

Improved customer satisfaction with our services Investing in at least 5000 new homes An engaged and high performing staff team Improved financial surplus through good budget management Access to our services will be digital by default Improved well-being of the communities we serve Concentrating on our core areas by moving out of some more peripheral locations

66.2% of our customers were satisfied with the services they received in March 2017, against 63.2% in March 2016. This is a solid increase which we hope to sustain and

improve further.

In 2016/17, we completed 195 new homes across different tenures, with a firm

pipeline for completion of 1128 homes by April 2019.

Our Colleague Engagement Survey, carried out in January 2017, showed staff engagement to have risen from 67% to 70% - in a year of real challenge and change. 72% of our staff now have approved personal development plans

We have delivered a surplus every year of the Corporate Strategy period so far – at the right level to deliver continued investment. We have established a Value for Money group to bear down on costs and spending, including in our procurement and supply chain which has resulted in £4.7million worth of savings against a target of £3.5million.

Our customer app has been successfully downloaded by over 9000 customers and is used every day to provide access to services and information in real-time at a time to suit them. Our new website programme was launched in the reporting year and will be delivered in October 2017, offering an improved suite of customer transactional opportunities.

Genesis has a proud record in social and economic regeneration. Our corporate social responsibility programmes have a Housing Associations Charitable Trust (HACT) value of £4.1m. We have created 44 apprenticeships, supported 195 residents into new jobs or training and 809 volunteers now experience the world of work.

Our emerging Assets and Investment strategy has re-set our target investment locations following changes in Government policy and the opportunities within London boroughs such as Barking and Dagenham and Ealing. We continue with our withdrawal from areas such as Cambridgeshire, where our stock numbers are low and where other providers closer to the locality can provide better service.