Process Book Luchia Cheng
CONTENTS
03 INTRO
05 LOGO
PROCESS
09 IDENTITY 17
06
Logo Image Inspiration
PROCESS
10
Identity Image Inspiration
19
MEUN
PROCESS Meun Final Design
18
POSTER
20
PROCESS Poster Image Inspiration
PROCESS
07
PROCESS
11
PROCESS
21
PROCESS
08
PROCESS
14
PROCESS
24
Logo Final Design
Identity Final Design
Poster Final Design
03 INTRO
INTRO
Nowadays there is gettting fewer and fewer traditional bookstore to inspire people to dechipher and explore this world, and technology instead. We are losing the old good time. As a travel and design lover, my interest is to observe the local life and read every single word there in traditional bookstore even if I do not understand that language sometimes. However, I do believe there must has something need to be inherited but lost those because of developing technology. Hopefully people can cherish the time that we appreciate writing again by this design.
/04
05 LOGO
PROCESS Image Inspiration
LOGO
/06
PROCESS
LOGO
/07
Final Logo Design
LOGO
C:81 M:80 Y:77 K:61 C: 0 M:0 Y: 0 K: 0 Decipher
Earth
/08
09 IDENTITY
PROCESS Image Inspiration
IDENTITY
/10
PROCESS
IDENTITY
/11
PROCESS
IDENTITY
/12
PROCESS
IDENTITY
/13
Final Identity Design
IDENTITY
/14
Final Identity Design
IDENTITY
/15
Final Identity Design
IDENTITY
/16
17
MENU
Final Menu Design
MENU
BOOK Better Life Proposal
Children's Bookcastle
Cooking Studio
Discourse with Designer
Orginal Stationery
MUSIC Indie Band
Non-Mainstream Music
Jazz / Light Music Decipher
Earth
Post Rock
Vinyl Records Museum
COFFEE Mexico Waterfall Coffee Mint Mojito Coffee
Leipäjuusto Finnish Coffee Vietnamese Egg Coffee
Taiwanese Sea Salt Coffee
dechiffrer.co
/18
19
POSTER
PROCESS Image Inspiration
POSTER
21 /20
PROCESS
POSTER
/21
PROCESS
POSTER
/22
PROCESS
POSTER
/23
Final Menu Design
POSTER
/24
Final Menu Design
POSTER
/25
Thank You