Digital Design Portfolio

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Dover Street Market is a multi-brand retailer originally located on Dover Street, in Mayfair, London. It has shops in New York City, Tokyo, Singapore, Beijing and Los Angeles. Dover street Market was created in 2004 and by Rei Kawakubo of Japanese fashion label Comme des Garรงons and her husband Adrian Joffe.


Introduction In this Look Book Is Collaborataion With Sacai. The fashion Illus-

trator admire illustrations is Lenker. The Digital Skills are really good, and knowing where the knowledge gaps are. The format is consider developing to this look book will be aspired to emulate By using links to the work in use of software that has been used. The Concept for is Ruffles and Theme Ocean Life,this will fit with DSM Profile because, Sacai is linked in DSM Stores across the world and her use of ruffles in many of her collections. The research collected will be Ocean life and Underwear with Ruffles to help inspired creating Designs ideas Target audience for is manly be females between 19 over 25s.


Sacai is a Japanese luxury fashion brand founded by Chitose Abe in 1999.Vogue magazine influnced sacai as influential in breaking down the dichotomy between casual and formal clothing. Sacai Collections are in dover street Market and has Capsule collection In 2016 sacai worked with Danish jewelry designer.





Prints Designs











Colour Ways






Spec Sheets


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Posters Designs


Tag Designs




In this Project I was asked to design 6 garments inspired by designers influenced in Dover Street Market. The aim of the objectives was to create a look book and create, surface designs to go with our 6 design ideas. What I used from primary is some photos taken from aquarium in Brighton and couple of secondary images from online. This research helped me to start designing ideas for this project and also develop my ideas onwards. The learning involved in this project was, learning to how use different method of Photoshop, illustrator and InDesign. The workshops I found interested and wanted to using in my work were, Gifts workshop, the Displacement and Head Treatments work. I did seek advice and opinions from my Tutor and others in class. The client I chose for this project is Sacai because, she influences the young generation and has new collections displayed at the Dover Street market store around the world. The brand can adopt sustainable practice in a meaningful way because it won’t affect the environment and it will be animal friendly. My concept behind my project is Ruffles and it was inspired by Sacai because, she uses ruffles out through many of her designs and it communicate this idea very well in my designs and in Concept board.

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ave planned to present my work on Issuu and Look book to show everyone online in person what I have put together. The Illustrations I have referenced are by Lenaker and Bildonouan.

e my existing Knowledge and skills to help me build and to develop into this project by develop into skills to help me create the best outcome as possible.

anned my project out will and organised what need to be done first and have to complete other work as well. I Kind of did stick to my original plan because, ome points I could go off part to something else then redirect myself to my plan. I feel, gaged myself with the project because, I enjoyed creating and developing into my work.

at worked well in my portfolio would be Packaging visualisations which I think helps it out a lot. pleased with the Designs, Surfaces prints and the Packaging visualisation/gifts because njoyed creating all of these and I like how they all come out.

at was less successful was the flats because, I think I didn’t pay much attention to them as much as did h other workshops and I would change to pay much more attention to them as they might come out er than before.

ke to expand and develop on creating my own illustration model and create more than one model in one movement.

targets for next time is to, take my time will creating flats, and don’t rush laying out image/work on inDesign.


Bibligraphy Dover Street Market- https://London.doverstreetmarket.com Sacai-http://www.sacai.jp Life Evolve Underwater- https://medium.com/our-space/could-intelligent-life-evolve-underwater-78dd99456dd2 Ocean Theme- https://themepack.me/theme/ocean-life/ Fish Stings Florida- https://eu.usatoday.com/story/news/nation-now/2018/06/12/600-jellyfish-stings-florida/694679002/





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