OUR MISSION 3 INTRODUCTION 4 ACTION STEPS 5 WHY CHOOSE US? 6 7 OUR SERVICES MEET OUR TEAM 8 CASE SCENARIO 9 10 SOLUTIONS TABLE
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Our mission is to deliver a top quality media agency service that inspire target audiences to take an action. Our commitment is to re-create until we achieve brilliance on behalf of your customers. 3
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ACTION STEPS
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PREPARE PLAN
GET THINGS DONE
ENJOY THE RESULTS!
With our client we prepare a plan that will cover all touch points necessary to achieve the expect result
Upon approval, our team will start the implementation of the action plan. During this stage, we mantain open communication lines with our client.
We will proudly monitor and evaluate the results. We will present timely reports based on the initial plan and help our client to make conclusions
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CREATIVE SERVICES
COMMERCIAL PR0DUCTION
BRANDING
MEDIA BUYING
PUBLIC RELATIONS
MARKETING AND RESEARCH
STRATEGIC MEDIA PLANNING
INTERNET MARKETING
CELEBRITY ENDORSEMENTS
WEB DEVELOPMENT
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ANDREA CALLE
LUIS LAPEIRA
ASHU KUMAR
President & CEO
VP. Strategy and Apps
Creative Specialist
Andrea Calle holds a B.A. in International Finance and Marketing from University of Miami. Andrea has a strong expertise in the areas of advertising, branding, and public relations.
Luis holds a Bachelor of Science in Electronic Engineering, a BBA in Marketing Management, and an MBA from University of Phoenix. Luis has more than 17 years in conventional, digital marketing, branding, and media planning.
Ashutosh holds a Bachelor of Science in Computer Science from the Interscience Institute of Management & Technology (IIMT). He is an expert in Internet development, internet marketing, and networking.
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CLIENT Courts Caribbean – Retail - New York, NY
PROJECT Lead Generation and Brand awareness
DETAILS - Social media strategy - Facebook Advertising buying - Internet marketing - SEO and Google AdWords - Movie theater advertising - Art creation for monthly promo - TV commercial production - e-Commerce platform
RESULTS - 17% overall increase of lead - 3x online traffic - Brand recogniition in NY market
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SAMPLE PROPOSAL
TIMELINE
$4,500
30 days
TBD
30-45 days
Included
From day 1
Web Video Production (no celebrity included)
$1,500 / project
3-4 days
Media Buying Services (Radio, TV, magazine)
15% of budget
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Website development (Includes logo. No e-commerce)
$1,800 / $150
1-time / month
TV Commercial production
15% of budget
Up to TV station
SAMPLE NOTES
STRATEGIC ITEMS Marketing Plan (based on research report not included) Customized monitoring / tracking marketing tool
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2. Branding strategy implementation EXECUTION ITEMS
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SPECIFICS Public Relations (events, EPKs, PRs, community involvement) Celebrity Endorsements Advertising (digital and conventional)
Creative design SEO Services with lead capture systems Printing services (postcards, outdoor, flyers, magazine, etc)
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$1,800 / month
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$ set by celebrity
Upon approval
15% of budget
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$ 150 / per project From $300
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Action plan items detailed as “upon approval� will be implement within the next 24 hrs after approval is received. Marketing tool will be selected and implemented based on your needs. You will be able to track what we do there. Website has a one-time charge . Monthly charge includes updating any content, no limits. Advertising includes all digital and conventional Ads using diverse channels (Google Ads, PPC, Groupon, Living Social, Facebook, Yahoo, Bing, Print, TV, Radio, Outdoor, etc.) For example, budget for Facebook is $500. We get paid 20% to handle EVERYTHING from design to posting to tracking) SEO Services from $300 to any amount. Client sets budget, Active does the work based on that budget. Not in the list but sales coaching is available for the call center staff. This is important since they will be able to close over the phone. $250 per day up to 6 agents. IVR solutions, CRM system, online payments, 1800, and other solutions that are integrated with marketing are available upon request. Price is quoted per project.
Per job
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HEADQUARTERS 1649 NW 79th Ave Doral, FL 33126
PHONE (ANDREA)
954-793-6972
andrea@activemediaagency.com
PHONE (LUIS)
786-287-5528
luis@activemediaagency.com
WEBSITE www.activemediaagency.com
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