Lightbox by Luke Ramdehal

Light-box

LB issue1

WELCOME LightBox magazine a magazine that looks at Illustration, Typography, Photography & NEW

Dear reader, first and formost I want to thank you for taking the time to read my magazine. I know theres a lot of choices out there when looking for creative inspiration & that I am fairly new. However why I know that this will do well is because I aim to offer YOU the reader something you and I as a designer is always looking for.

Perspective Why I here you ask: Well because I myself am still in education. I have only been a designer for 2 years now, and although I can here some of you thinking WHAT? I feel that this gives me a advantage because Although I am new I have a phenomenal passion and extreme enthusiasm for this subject and I feel that I myself will just as much enjoy creating this magazine as you will hopefully enjoy reading it. Though now I come to a important point & like the phrase 2 heads are better than one I feel it will also apply in creating this magazine. So I am asking my fellow designers, readers and just plain creative people out there. If you think that I am missing something or you just have a opinion your self then feel free to get in contact. Because the more minds we get on board the better this will be. A final note to once again thank-you for taking the time read this and that I hope you enjoy the first Issue of LightBox from the_Editor

If we look at the classic turn of phrase the pen is mighter than the sword then for this artist at least we can certainly say that Paper is more powereful than the pen . Eiko Ojala was born in 1982 Talin Estonia, Eiko works digitally without the aid of 3D software, he draws everything by hand creating landscapes, figures and portraits that look as if they’ve been cut from paper.

Eikos illustrations show up frequently on book covers, in magazines and in major media such as The New York Times. As well as this he has also been nominated for “Young IIllustrators Award” at www.illustrative.de.

Illustrator, graphic designer and art director Eiko Ojala has a talent for three dimensional illustrations. Could you discribe your style for our readers? When people first see my work they tend to think that they are looking at layers of paper being collaged togther. However in reality I actually draw each piece on the computer. I work digtally to create landscapes, people and objects, all of which I hope look like you can reach out and touch

According to the you, the placement of shadows is often the trickiest part and, to achieve this success How do you tackle this issue?

I often sometimes take photographs of the shadows and incorporates those directly into my illustrations. His work is broad in scope, and his illustrations feature a everything from nudes to portraits, landscapes, and abstract art. His amazing talents have been featured in magazines and on posters and book covers, and you can check out more of his work on his website. http://www.ploom.tv

BIG Question

Do you think that Computers help or hinders Design?

Personally, I think thereâ&#x20AC;&#x2122;s both advantages and disadvantages to computer design and hand drawn design.

Jack Neville:

At the end of the day people can have opinions about designing by hand with resonable explanations for instance, Human error in design isnt always a bad thing. Some brilliant ideas have happened from mistakes, However Computers have a reliability in most cases, with manipulation, being able to sharpen and clean up hand rendered designs. Aswell as this using computers to explore and experiment materials and techniques saves huge amounts of time compared to doing it yourself. So to conclude, if design is to keep up with the direction the world is going and peoples ways of thiking, computers are helping design.

On a computer you can retouch and render to immaculate detail whether its on Photoshop; flash; illustrator or indesign.

Callum Clay:

Its a mixture of both because in industry it helps with being able to do designs.But in term of the artistic side. Its more meaningful being able to create a piece of art or design yourself by hand than to just move your mouse and click.

Steph Johnson:

I think that computers help design in a number of ways. I believe that computers can create art that traditional designs cannot- Traditionally, artwork cannot be produced with such clarity. Computers have such precision with design that traditionally we would be incapable of. Even so, traditional designs will never be obsolete. The way I see it, computers have helped progress design to be the best it currently can be.

Hannah Tunstall:

its help because it has made it easier for people to do and develop the idea and to explore a new range of softwares and media.

Louis Baerentzem:

But doing something from scratch really needs to be done by hand and sometimes when it comes to intricate illustration using a pen gives you a better feel on what youre doing on the paper rather than using a mouse or stylus on a screen.

Laura Taylor:

Well I think that computers help it because it gives you the ability to create new things. But in saying that I prefer to use computers to refine the things that I have done by hand first.

Sophie Worboys: They help because you can add more detail and manipulate it better, as well as other effects that could not be acheived through hand rendered designs.

Adam James: In my opinion, computers are a neccessary evil in design these days - but it has caused many designers to neglect some of the unique styles and techniques you can create by hand. A mac should be seen as a tool rather than the initial sketchbook and pen, and it would seem many new designers are very fluent in creating something digitally, but struggle to think creatively when challenged with new mediums.

What is your BIG question?

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A Brief Interview with

Gem Fletcher

Gem Fletcher a advertising photographer and art-director from London working for Getty Images. First and foremost thank you for taking the time to have this brief interview with us. Obviously since this is a brief interview lets talk about one of your most appreciated pieces “Sport Shadows” and What your aim was with this ? “My aim was really to just create something that reflected the name. I wanted to capture the equiptment in a state which made it look like it had a life of its own” Is this your favourite pieces of work? “I like all my pieces of work really, equally. But if I had to pick then it would most likely be one of my first pieces which was “Ouch” & also “Retro Sports”. Mainly because they were really fun to do for me as the photographer as well as the people I was shooting.

from the_Editor When creating a magazine like this you have to go through alot of creative work and at times it can be daunting. Looking for something that really stand out and attracts the eyecan be difficult. However that is why I am putting this as my

Favourite artist of the month

Andrew Needham who is now going to tell us about himself in his own words.

About I am a creative intellectual. Throughout life I strive to have knowledge in a diverse collection of subjects, and to develop and evolve my style of illustrating. I believe creativity and intelligence is an essential partnership to becoming successful in the world of design. My passion is illustration, so all of my designs tend to involve some sort of illustrative element. I have my own style that involves water based media, which I consider as one of my main skills. Having a well rounded knowledge in both academia and the arts is important to becoming successful in design. As a result, I try to immerse

myself in a variety of subjects, from astronomy to zoology, and regularly divulge in popular culture, but also politics.

Inspiration

think it is important to have an open mindset as an artist, having tunnel vision will only hinder your development. I pay particular interest in ink and the more fluid forms of media. I have an obsession with fashion illustrations, David Downton and René Gruau being divine figures to me.

Inspiration comes in to me in eclectic waves; the human figure, popular culture, nature. I am interested in every subject. I see myself as an open person; I’m welcoming of many genres. Traditional illustration has a look and feel that no computer Even my iPod is abundant with can compete with. It’s from the diverse playlists, from operheart and mind of the creator; atic arias to punk rock, from a piece of them. I do love some Elvis Presley to Lady Gaga. I digital illustration, but for me it

lacks soul. A pencil line or a paint stroke is unique, it’s like a fingerprint. It’s impossible to replicate this mark making technique on computer software. But I can understand that digital media is part of a never-ending evolution, creating unexpected and infinite possibilities for artists, that are accessible to a wider population.

from the_Editor. Introduction When writing a article about yourself its difficult to distinguish what subjects are relative & which subjects would bore you. So it is for that reason that I am going to look at the questions I asked the artist featured in this magazine.

but only really excelling at 2 of them. Art and Computers. So then it was finding something that fitted both of those skills and wasnt something that would restrict me. So it was after meeting Adam and talking about all the possibilitys that came with doing Graphic Design I knew that this was the subject for me.

Tell us who you are? & what you do?

How would you describe your design style to our readers? & how would you describe your creative process?

My name is Luke Ramdehal. I am currently 18 and studying at Worcester College of Technology in my final year of doing Graphic Design. Do you remember the first time you felt that design was the career path you wanted to take? It mainly started when I first got introduced to this course by my parents and met my future lecturer Adam James. Up till that moment in particular I wasnt really sure what I wanted to do. I finished High School passing all my subjects

Although I am still fairly new as a graphic designer & in some cases it is way to early to say what or even if I have a Design style yet I would say that I always try to follow the phrase that “Simple is More” when doing any piece of work. Wether it is the final piece or the process towards it. Has there been one person who has had a real influence on you, and your work? I think that there has never been one person that has influenced me or my work. But I think alot of the time I am inspired I am inpired by elements around me. I say this because when first starting this course I was told in one of my very first lectures that “As a Graphic designer you will have to get familular with the idea that you can never come

up with something original. Its not impossibe, but get familur with the idea of borrowing elements from other peoples work & putting it into your own.” What has been your favourite piece of work so far? what makes it your favourite? My favourite piece of work that I have done so far has been a infographic poster on the history of Coca Cola for there 125th anniversary. Why it is my favourite piece is because since I am still fairly new in doing Graphic Design (Only being doing it for 2 years) I am always trying to make my next piece of work better than my previous. What makes it my favourite piece as well is because it was such a difficult project to do and When I finally managed to get it done and finshed I knew it was my new favourite piece.

MANY THINGS IN LIFE AR

RE ROUND

NOW CONSOLES ARE TOO

This is Pacifica

This is Pacifica is an independent graphic design studio that brings a wealth of knowledge and enthusiasm to every new project and offers a scope of capabilities that includes editorial, exhibition, signage, websites, motion, and brand identity systems. www.thisispacifica.com

This is Pacifica had the unique task of taking the space of the Dragon Stadium (of FCPorto Portuguese Football Club), located at the north end which was used for VIP guests & transform it into a place that activates the brand in the context of happiness associated with footbal. Tell us about the Opportunity you had? Coca-Cola has always tried to be present not only at the point of sale, but in people’s lives. This presence is based on creating moments of happiness that perpetuate the emotional connection between customer and brand. “The space at the Dragon Stadium would be an opportunity to create a “bond” between the brand, the club and the fans, in a positive, attractive and special way”

What was it like to have complete freedom over The Bar Aberto? “The name Bar Aberto or Open to you and the architecture of the space suggest a brand literally open. The identity developed refers to an imaginary bar atmosphere. The typography was created exclusively for Bar Aberto.”

How did you bring this to light? With the use of neon lights to light up the space throughout the facilitys. This not only increased the visibility, but also transformed it as a reference point at the stadium, as an actual “Open Bar”.

What elements did you uses to do this? With the use of neon lamps, which were clear, contrasting and flexible. Building a set of architectural lighting to connect the relationship between the space, the stadium and Coca-Cola became easy.

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from the_Editor. A special thanks to those who contributed and helped me create this magazine.

Special Thanks to: -Adam Jmaes -Mark Anstey -Jack Neville -Hannah Tunstall -Callum Clay -Steph Johnson -Louis Baerentzem -Laura Taylor -Sophie Worboys