The Noble Agency | Luxury Listing Presentation

Page 20

RECORD SETTERS EXPERT MARKETERS WORLD-CLASS SERVICE

Helping you make intelligent luxury real estate decisions.

The Noble Agency, Arizona’s premier boutique luxury real estate firm, was founded on the principles of gratitude, integrity, trust and professionalism in luxury real estate.

We are full-time, global real estate advisors committed to being the best stewards in luxury real estate so you can make the most intelligent decisions in all market conditions.

Our approach is simple. Everything we do is curated just for you. And, we have a proven track record of serving our clients with the utmost confidentiality and care.

We have the power of our aggressive local and national marketing strategies coupled with an International reach through the most exclusive luxury real estate networks. Our skilled advisors are experts at luxury lifestyles and have

sold hundreds of millions in real estate including homes, land and urban development throughout the Valley and Northern Arizona.

The Noble Agency is widely recognized as a leader in luxury home marketing and sales around the world.

WHY WORK WITH US

We are experts at luxury lifestyles.

HOW WE DO IT

Experience you can trust.

Experience in the business world including marketing, public relations, finance, technology, operations and luxury hospitality is the foundation of who we are and why we are different in real estate.

Our clients agree that our perspective in real estate is unique and we have designed it to serve them at the highest possible level. We are full-time, experienced advisors who are known to pull out all of the stops when it comes to our clients and their luxury homes - whether in print, online, through public relations or social media.

Photo provied by: Brabbu Design Forces Photo provied by: Caffe Latte

VISUAL MARKETING THAT EVOKES EMOTION

From preparation to the day of the shoot, we’re laser focused on the details.

Nothing excites us more than showcasing our listings in places that target the right audience. Whether in print or online, it’s important to capture the story of a home in a way that speaks to buyers and pulls at their heart strings.

One of our most important to-do’s with every listing is the preparation of a property for a professional

photography and video shoot with one of our renowned photography partners. From start to finish, we’re there to make sure every pillow is fluffed, drapery is in place, and that no detail is overlooked resulting in magazine-quality lifestyle photography that speaks to the soul.

Our curated property videos show the lifestyle of your home with models, a script and a storyboard.

CURATED PROPERTY VIDEO LUXURY PROPERTY TOUR A visual walk-through tour that showcases the best features of your home. 3D PROPERTY TOUR A 3-D self-guided online walkthrough tour that helps buyers get familiar with your homes floor plan.

PUBLIC RELATIONS + MEDIA

Let us tell your home’s story.

We know how to strategize angles and maximize exposure when it comes to getting in front of the media. And it’s no easy task. We are active with our public relation efforts and have the contacts and resources to get our homes, projects and events covered.

The Noble Agency has an extensive background in marketing and public relations that gives us a competitive edge.
Some of the coverage we’ve received include: Channel 12 News Fox 10 News 3TV Arizona Republic Today.com AZ Redbook Modern Luxury Scottsdale LuxuryRealEstate.com

SOCIAL SCENE

Showcasing the lifestyle of your home in a professional but fun + fashionable way.

A new breed of marketing erupted when social media became mainstream to promote events, share information and life moments. We were early adoptees of this trend and currently participate on Instagram, Facebook, TikTok, LinkedIn, YouTube - you name it, we are there.

Your home can be posted, tweeted, tagged and shared just about anywhere you can imagine on our social media networks. We maintain your privacy but showcase the features and lifestyle of your home to our more than 38,000 followers and growing!

WE’RE RENOWNED FOR LUXURY HOME MARKETING AND WE HAVE THE ACCOLADES TO PROVE IT

GLOBAL LUXURY SEARCH

With Global Luxury Search, your property will be showcased on LuxuryRealEstate.com and member web sites all over the world.

SOCIAL MEDIA

LRE’s social media reach through Instagram, Facebook, Twitter, Pinterest and LinkedIn has exceeded 400,000 followers. Your home can be featured there.

NETWORKING EVENTS

We have been building our global networks for decades and LRE’s annual events are no exception. We bring our listings on the road and showcase them.

APPLE TV APP

We’re in living rooms everywhere! Your property will be featured on LRE’s app where owner’s can browse high quality photos and video from the comfort of their homes.

WEB SITE TRAFFIC

With such beautiful properties to feature, LuxuryRealEstate.com attracts over 6.4 million page views per month with over 173,000 unique users.

AUDIENCE

LRE’s audience has an average household asset value of $1,913,008 and an average household income of $398,029.

AN INTERNATIONAL REACH UNLIKE ANY OTHER

Who’s Who in Luxury Real Estate / LuxuryRealEstate.com

A global community of the world’s top real estate professionals representing exceptional luxury real estate, Who’s Who in Luxury Real Estate (LRE®) has been the premiere International network for over 40 years. Their website, LuxuryRealEstate.com, has remained the #1 portal for luxury properties on the Internet since 1995.

The global relationships cultivated through our membership with Who’s Who in Luxury Real Estate provide referral opportunities and global promotion for your property.

The Noble Agency was awarded awarded by Who’s Who in Luxury Real Estate for “Best Overall Company Marketing” in 2021 for our lifestyle-focused brand among several franchise and long-standing independent luxury brands.

Member Offices Luxury RE Professionals Total Properties Property Countries 35+ COUNTRIES 125,000+ 55,000+ 60+
International Partner

POWERED BY HUMAN CONNECTION

A Global Real Estate Industry Collective

REALM™ is a collection of the most accomplished real estate professionals ever assembled. REALMTM members have exclusive access to real estate professionals who represent 150+ different brands around the globe.

What does that mean to you?

The REALM™ experience leverages the power of the global network to match qualified clients or buyers to services based on lifestyle and passion rather than criteria. A curated luxury lifestyle digital content platform exclusive and encrypted database fueled by, private, professional, and advisory data records.

REALM™ collects, secures, and repositions data feeds with best-in-class, highly secure solutions, improving the overall experience and showcasing your property globally to qualified buyers. Properties are introduced through another REALM-member agent ensuring that the confidentiality is never compromised and the integrity of the trusted advisor is maintained.

The Value of REALMTM

*Data provided by REALM and Wealth-X as of May 2021.

A New Way of Mapping Wealth Strategic Wealth Partnerships

Clients Represented by the Members of the REALM Network.

Average Net Worth of Prospects in the Wealth-X Database.

Amount of Listings Represented by REALM Professionals

Average Closed Transaction of Active REALM Members.

REALM has partnered with the leading members of wealth management, advisory and reporting in order to provide the most up to date and accurate data on HNWI and UHNWI available. Members have extraordinary access to the latest wealth reports, as well as exclusive access to wealth managers who oversee the largest family offices and assets of wealthiest individuals in the world. Their data access and marketing intelligence profiles are designed to position each property at the apex for it’s release in order to maximize exposure to qualified buyers, and minimize the time spent on market.

Founded by real estate but informed by the world.
325,000 $28.9 Million $13 Billion+ $2.5 Million

OUR LOCAL KNOWLEDGE AND LIFESTYLE

EXPERTISE IS SECOND TO NONE, WE’RE HERE TO TELL YOUR STORY

NOBLE PRE-SALE INITIATIVE

PRE-SALE PHASE 1

WHAT WE NEED FROM YOU

• Listing Documents Completed

• Access to Your Home for Photo and Video Shoots

• Favorite Spaces and Memories Interview

• List of All Home Improvements with Material Specifics

• Warranty Information that Transfers with the Property

PRE-SALE PHASE 2

WHAT YOU CAN EXPECT

• Finalize Listing Details

• Professional Photography

• Professional Videography

• Print Brochure

• Create a Home Features and Upgrades List

• Digital Flip Brochure

• Social Media Images and Content Schedule

Noble property representation requires a curated approach.

OUR 5 STEP APPROACH

Once we gather all of the information, we’ll begin presenting it in specifically designed phases to create momentum while still allowing for micro-adjustments to our marketing and property presentation.

This five-step approach will foster an environment of exclusivity which will raise buyer interest, allow the market to digest the listing, and identify qualified buyer early on.

PUBLIC INITIATIVE PHASE 3

• Activate on MLS, REALTOR. com, LuxuryRealEstate.com and other Public Listing Platforms

• Announce the Property for Sale on all Social Media Platforms

• Feature the Property in a Global Marketing Campaign to Top Advisors

ONGOING EFFORTS PHASE 4

• Showings will be By Appointment Only

• Your real estate advisor or a qualified member of our team will always be with a potential buyer and their agent when touring the property

• We are there to educate the buyer and their agent about the features of the home and showcase the home’s value, focusing on the buyer’s interests most

• Send Digital Property Packages to our Network of Brokers who work with Buyers who reside in our feeder markets

• Implement Social Media Content Schedule of posts and lifestyle features

• Hold Open House Events

• Regularly scheduled and on-the-fly communication that keeps you up to date on showings, marketing and progress

• Ongoing visual marketing on all platforms

• Regular email marketing campaigns targeting top agents.

WE BELIEVE IN GIVING BACK

Our local and global communities are important to us.

We are passionate about helping to change people’s lives for the better. We are committed to helping our local and global communities thrive by holding a food drive, helping to build a home, or directly impacting someone with a life experience such as an internship.

Our advisors have big hearts and support a variety of charitable organizations, some of which include:

thenobleagency.com

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.