Copyright Š 2015 More Eyewear, All rights reser ved. More Eyewear Amsterdam, The Netherlands www.more-eyewear.com info@more-eyewear.com
EYEWEAR by
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CABINET FOR PHILIPS
MIRROR FOR ADIDAS
WASTE SCRAPWOOD TABLE
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INTRO
Piet Hein Eek, one of the leading Dutch designers, started his carreer in the early ‘90s with furniture made of scrapwood. In more recent years he also started co-operations on a wide variety of products, ranging from wallpaper to clocks. This publication is specially developed to introduce one of Piet Hein Eek’s latest products in co-operation with More Eyewear: titanium eyewear.
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ABOUT THE DESIGNER
Dutch designer Piet Hein Eek started his carreer with iconic scrapwood furniture. In a time of extravagance he started recycling materials from old buildings. By making this well known furniture series he had grown an international reputation. His work is sold and displayed in world leading museums like the MoMa in New York. His work is not limited to (recycled) wood, but he works in a wide range of materials like steel, titanium and ceramics. Iconic in his work is that the characteristics of the original material remains visible. Piet Hein Eek: “Instead of purely working as a designer, my partner Nob Ruijgrok and I began producing, distributing and selling our own products. Crucial for this decision was that we actually both enjoy these different activities and learning to master them all. Designing alone has never been a dream. So instead of specializing and bringing in or buying all kinds of different competencies, we have opted to do everything ourselves.”
From this work setting the company and the possibilities have continued to grow through the years. The collection of Piet Hein Eek is nowadays developed in his 10.000 square metres building, where he is surrounded by his own office, workshop, showroom and restaurant. Besides the collection he also works on commission for clients amongst others Ruinart champagne, Rabobank, Adidas, Fair Trade and Schiphol. He also designs complete interiors and limited work. Piet Hein Eek: “To understand what it is exactly that we are doing, it is perhaps best to take a look back in time. The intuitive decisions we made in the past turned out to be crucial for the development of the company and for me personally as a designer. In my exam I wrote that, if you want to function successfully and design beautiful objects, you need to make sure that your environment is stimulating and you feel at ease. So creating this type of environment, your daily reality, is much more important than setting all kinds of goals for the future.”
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PIET HEIN EEK WORKING IN HIS FACTORY
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WASTE BEAM CABIN
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TABLE LAMPS
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METHOD OF WORKING
Piet Hein Eek: “While I am designing, the material, technique and organisation are modifying factors. Because these factors are always different, the designs are very different as well. Our approach and pragmatic method of working stay unaltered so you will sooner see a connection in methods of work than in appearances. For example I take my tree-trunk chair. This chair evolved from the nature project. A project in which I make products from material that, more or less, was withdrawn from nature. To let the material flourish it had to be processed in a simple technique. By using a specific screwed connection, the planks can now be joined square to each other. The scrapwood cupboard from 1990 was my reaction against the prevalent craving for flawlessness. I wanted to show that products that aren’t perfect still can appeal to our sense of aesthetic and functionality. I also wanted to design a product that could be made with limited means, material that was abundant.
The combination of uncommon material and also uncommon but simple methods of working became the thread through our work. Because of the expanded possibilities the variety in work has grown. Still, the challenge remains to get the maximum out of the circumstances.”
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SCRAPWOOD CUPBOARD
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TUBE CLOCK AND TUBE SPEAKER
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MAKING OF THE TREE TRUNK HOUSE
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TREE TRUNK HOUSE
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EYEWEAR CONCEPT
Unfamiliar with the standards of the eyewear industry Piet Hein Eek redefined the concept of an eyewear frame and brought it back into 3 original lines: one solid line for the top front, one for the lower front and one for the temple. The biggest challenge for this concept was to find a production partner. After 2 years of consultation, a small Japanese family business accepted this challange and made this titanium collection. The concept is recognisable by it’s elegant shapes and extraordinary robust elements. The front view is of the frame is thin, but from the top view and the side view the thickness of the titanium shows. The eyes are always visible from the side because of the iconic twist in the temple. The inclination angle is adjustable because of this twist.
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SKETCH MODEL 1, PANTO
SKETCH MODEL 3, AVIATOR
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MODEL 1
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AVAILABLE COLORS
Size: 49-19-140 Titanium width: 3mm Style: eyewear and sunwear
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MODEL 1, PANTO SUNWEAR AND EYEWEAR
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MODEL 2
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EXPECTED EARLY 2016
Size: 53-15-140 Titanium width: 4mm Style: eyewear
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MODEL 3
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AVAILABLE COLORS
Size: 58-15-140 Titanium width: 11mm to 4mm Style: eyewear and sunwear
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MODEL 3, AVIATOR SUNWEAR AND EYEWEAR
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MODEL 4
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EXPECTED EARLY 2016
Size: 53-20-140 Titanium width: 5mm Style: eyewear
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EYEWEAR ALSO SPOTTED ON:
Copyright Š 2015 More Eyewear www.more-eyewear.com