Proudly supporting the best interests and traditions of Missouri’s flagship university.
The Mizzou Alumni Association had the unique opportunity to celebrate our past and build excitement for the future this recent fiscal year. During the 2006 calendar year, we celebrated the 150 years of service MAA has provided for our University. The celebration culminated with our Sesquicentennial Gala in September. During this landmark event we successfully flipped the switch from celebrating our past to the excitement surrounding our future. Several announcements were made, including the new brand and logo we use today and a new project, the Mizzou Legacy Walk, designed to further our support for MU. It will allow our alumni to leave a legacy on campus. In addition we launched MizzouNet, allowing alumni to connect online for social and professional networking purposes. MAA also enjoyed a very successful year financially which will allow us to find new ways to support the best interests and traditions of Missouri’s flagship university. We still have much work to do. Our membership needs to grow. Our grassroots work with the Missouri General Assembly can be more effective. There are chapters yet to be developed. Our staff and our board will work steadily on these items and many others as we strive to be the pre-eminent resource for our University. I wish to thank our staff, volunteers and Kim Voss, our president, for what was truly a landmark year for the Mizzou Alumni Association.
Todd A. McCubbin, MEd ’95 Executive Director
2006 Governing Board Kimberly Richardson Voss, BS Ed ’87, president** Titus J. Blackmon, M Ed ’88, president-elect** Craig M. Lalumandier, BS CoE ’89, BS EE ’89, vice president** Jacqueline K. Clark, BA ’84, treasurer** Jay M. Dade, BJ ’85, JD ’93, immediate past president** Randy Wright, BGS ’87, MA ’02, chair, membership and marketing committee** Steven S. Shirk, BJ ’72, chair, communications committee** Phil B. Grubaugh, BA ’72, JD ’75, chair, diversity committee** Randy Oberdiek, BS Acc ’84, chair, finance committee** R. Barnes Whitlock, BS BA ’63, chair, Mizzou Legislative Network committee** James H. Yemm, BS BA ’86, chair, rules committee** Anne Case-Halferty, English and political science major, student representative* Karyn Dest, BJ ’01, at-large representative** Ginny White Glass, BJ ’68, at-large representative** John O. Grace, BS ’58, MS ’63, districts representative** Richard V. Gould, Jr., BES ’84, regions representative** Carol E. Kiehl Hein, BS ’91, at-large representative** W. Dudley McCarter, JD ’75, at-large representative** Jill McIntosh, BS BA ’00, school and college representative** * Annual Member ** Life Member
Staff Todd McCubbin, M Ed ’95, executive director** Laura Bondy, BS ’04, coordinator, homecoming and young alumni* Charlotte Burkett, senior data specialist, membership* Barb Calvin, senior program assistant, chapter development Ann Carter, receptionist and program assistant, administration* Linda Crane, executive staff assistant* Cindy Frazier, BS Ed ’91, associate executive director** Valerie Goodin, BS Ed ’67, M Ed ’75, associate executive director** Carin Huffman Grinch, BA ’00, assistant director, student programs and athletic events** Heidi Griswold, BS ’06, coordinator, alumni relations** Jennie Harvat, program assistant, constituent relations Cathy Herren, coordinator, membership and marketing* Stephanie Herren, BFA ’06, program assistant, alumni relations* Carrie Lanham, BS HE ’76, senior director, constituent relations* Abby H. Larson, program assistant, membership and marketing* Eli Marchbanks, program assistant, student programs and athletic events Kelley Rohlfing Marchbanks, BS ’02, coordinator, constituent relations* Jayson Meyer, assistant director, alumni relations* Mandy Moyer, coordinator, fiscal* David Roloff, BES ’78, MA ’85, director, membership and marketing** * Annual Member ** Life Member
Pride Points Membership and marketing ✦ Received advice from legal counsel that allows the association to offer 100 percent tax deductible annual membership dues and 75 percent tax deductible life membership dues ✦ Served a peak 35,471 members ✦ Recruited 187 new endowed life members, increasing the total number of life members by 2.25 percent ✦ Recruited 7,271 new association members, an increase of 24.7 percent from the previous year
Alumni network ✦ Held 1,125 events with total attendance of 91,053 ✦ Celebrated the association’s sesquicentennial with more than 600 association members and their families at a member appreciation tailgate sponsored by Nelnet prior to the Missouri v. Oklahoma football game ✦ Gathered more than 1,300 Tiger fans in El Paso for the Official Mizzou Sun Bowl Tailgate while 969 additional fans gathered across the country for MAA watch parties ✦ Presented the Henry S. Geyer Award, recognizing public officials and citizens who have made a positive impact on higher education and Mizzou, to the Honorable Chuck Gross, the Honorable Charles W. Shields and R. Barnes Whitlock ✦ Hosted 226 alumni and spouses, an increase of 259 percent from the previous year, for Reunion Rally, an event targeted toward 40-, 45- and 50-year graduates
Proudly supporting the best interests and traditions of Missouri’s flagship university.
✦ Celebrated the Time of the Tiger to honor the 1839 founding of the University of Missouri with 51 events across the nation, an increase of more than 18 percent from 2006
Communications ✦ Sent 1,968,489 e-mails and mailed 163,711 pieces to alumni, providing information about activities, programs and promotions ✦ Launched a new brand for the association with updated logos as part of the conclusion of the association’s sesquicentennial celebration ✦ Launched MizzouNet, an online social networking site for MAA members and Mizzou graduates, and engaged more than 7,400 alumni through this new communications tool ✦ Distributed MIZZOU magazine quarterly to approximately 173,900 households ✦ Sent @MIZZOU, the university’s electronic newsletter, to all alumni with registered e-mail addresses, an average circulation of 72,000
Student scholarships and programs ✦ Launched the Mizzou Legacy Walk campaign which raised more than $100,000 for student scholarships in its first 10 months ✦ Awarded more than $210,000 in scholarships to 194 incoming and current students ✦ Honored David Novak, BJ ’74, CEO of Yum! Brands Incorporated, as Homecoming grand marshal
✦ Joined more than 5,500 individuals from campus and community to welcome freshman at Tiger Walk ✦ Engaged 4,333 students as members of True Tigers ✦ Attracted a record-breaking crowd of 1,400 at the 13th annual Senior Sendoff ✦ Engaged more than 400 students in the tradition of whitewashing the rock M at Memorial Stadium
University support and community service ✦ Hosted a sesquicentennial gala for more than 350 alumni volunteers, campus dignitaries, association staff members and friends in celebration of the association’s service to MU ✦ Collected more than 62,000 pounds of food through food and monetary donations from Tigers Taming Hunger, a Homecoming service project ✦ Awarded more than $12,425 to support 18 programs focusing on diversity which reached nearly 4,000 individuals ✦ Collected 4,418 units of blood throughout Missouri as part of Homecoming 2006, including satellite drives in Denver and Atlanta ✦ Engaged 13,030 members through the Mizzou Legislative Network
Proudly supporting the best interests and traditions of Missouri’s flagship university. ✦ Hosted programs for alumni in Singapore, South Korea, China, Thailand, Italy and England ✦ Published True Sons: A Century of Missouri Tigers Basketball, a limited-edition volume that details the history of this sport at Mizzou ✦ Awarded $17,115 in Richard Wallace Research Incentive Grants to nine MU faculty members
Leadership and engagement ✦ Engaged 1,318 volunteers around the globe to actively support the University, association, chapters and organizations ✦ Presented staff recognition award for alumni relations excellence to Asian Affairs Center Director Sang Kim for his leadership, networking and interpersonal skills that have allowed the University to strengthen relationships with international alumni ✦ Created the Young Alumni Committee to enhance the alumni experience for this group ✦ Received the Association of Student Advancement Programs District and International Most Outstanding External Program Awards and the CASE Circle of Excellence Silver Award for Mizzou ’39, an award recognizing the 39 most outstanding MU seniors and their faculty or staff mentors ✦ Presented inaugural Spirit of Martha award to Pam Benoit, vice provost for advanced studies and dean of the MU graduate school ✦ Tiger Pride and Mizzou G.O.L.D awards to honor outstanding volunteerism, given to Jean Thompson, BSN ’63; MBA ’71 and Gabrielle Gillette, BS Ag ’75, Robyn Baker, BS Ag ’99 and Heather Starek, BJ ’97
Snapshot: W ho belongs to the M I ZZOU A lu m n i A ssociation? July 1, 2006 – June 30, 2007
By affiliation Alumni – 85.41% Students – 9.82% Nongraduate friends – 4.77%
By location
Missouri – 55.70% Out of state – 43.95% International – 0.35%
By gender
Male – 56.01% Female – 43.99%
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20
40
60
80
100
By decade of first graduation
Total alumni association members – 35,753
1920s 1930s 1940s 1950s
Total living alumni – 244,147
0.01% 0.67% 4.46% 11.40%
1960s 1970s 1980s 1990s 2000s
16.92% 23.60% 17.98% 13.59% 11.37%
By college/school Agriculture – 8.74% Arts and Science – 17.25% Business – 14.84% Education – 14.80% Engineering – 8.08% Health Professions – 1.72% Health Management and Informatics – 0.53% Human Environmental Sciences – 3.54% Journalism – 8.75% Law – 3.30% Medicine – 3.42% Natural Resources – 1.56% Nursing – 2.99% Social Work – 0.75% Veterinary Medicine – 2.02%
Total living graduates – 213,400
0
5
10
15
20
Revenues
Advertising and sponsorship – 5% Events and activities – 11% Royalties and merchandise – 19% Endowments and investments – 21% Membership dues and gifts – 22% University support – 22%
Advertising/ sponsorship Events/ activities Royalties/ merchandise
University support Membership dues/gifts Endowments/ investments
Expenditures
Student scholarships/programs – 5% Membership services/marketing – 9% Chapters and organizations – 12% Events and activities – 12% Communications – 13% University support – 17% Salary/benefits – 32%
Student scholarships/ programs Member services/marketing Events/ activities
Chapters/ organizations
Salary/ benefits University support Communications
Schools and Colleges % of graduates who are members Agriculture
18.82%
Engineering
Veterinary medicine
24.27%
Human environmental sciences 14.32%
Medicine
23.63%
Arts and science
14.62%
Law
19.61%
Health professions
14.39%
Business
21.40%
Natural resources
10.57%
Nursing
21.14%
Social work
Journalism
18.31%
Education
15.17%
Sullivan County Chapter – 28.08% Buchanan County Chapter – 27.83% Tornado Alley Chapter – 25.83% Miller County Chapter – 25.13% Ozarks Black & Gold Chapter – 24.76% Adair County Chapter – 24.55% Webster County Alumni Chapter – 22.99% Tulsa Alumni Chapter – 22.82% Audrain Chapter – 22.40%
9.24%
MAA average
Top 10 Alumni Chapters by % of Membership 0 10 Bates County Mizzou Club – 41.55%
16.53%
16.95%
20
30
40
50
Top five in-state chapters by number of members
Boone County Chapter – 3,825
Kansas City Alumni Chapter – 3,753
0
1000
2000
3000
4000
0
200
400
600
800
St. Louis Alumni Chapter – 3,725
St. Charles Chapter – 722
Greater Ozarks Chapter – 617
Top five out-of-state chapters by number of members
Chicago Alumni Chapter – 679 Washington D.C. Alumni Chapter – 666
LA/Orange County Alumni Chapter – 611 Dallas/Ft. Worth Mizzou Tigers – 586
Rocky Mountain Tigers (Denver) – 526