iOS App development- it’s Cost and it’s Profits The last few years have shown an exceptional increase in the number of people running to develop mobile applications for iOS. The mobile app development has become one of the easiest ways for any industry to reach success. With the increase in the number of applications developed, the number of app developers has also increased. We all know that building an application is not an easy task. The developer has to do thorough research on the particular OS, has to understand the complete working of the mobile device and then only he can create an application for the particular device. The level of difficulty increases when the developer has to develop an app for cross-platforms i.e. developing a single application for different devices. http://www.appxperts.com.au/ios-app-development-its-cost-and-its-profits/ Is it profitable to get an app developed? To get the answer let’s have a look at the following points: 1. Categorizing the Mobile apps: Mobile apps are broadly divided into two categories. One that are developed solely that work only as a source of income and the other apps that are developed for marketing i.e. for the branding purpose. If we talk about the apps that are developed solely; they profit your business both directly as well as indirectly. Direct selling of the application brings direct income whereas advertising and subscriptions will bring you the indirect income. A large number of Mobile app development companies are making good profit from these apps. The apps that are created exclusively for marketing are generally available for free. Location based mobile apps are a good example of these apps. In this case the mobile app only act as a marketing channel but the success depends largely on the maximum audience it can target. 2. Single Platform versus Cross Platform Mobile apps. The question here is that what is more beneficial? An application developed for a single device or an application that is developed for multiple devices? Single platform applications are easy to develop and are easy to handle. The drawback with them is that they will only perform on a specific platform for which it has been designed. For example some iPhone apps are meant only for iPhone. They work only on iOS platform but not on any other. Developing a Cross Platform application is a bit complicated task. It could be a challenge for the developer to select the correct type of platform and then developing an application. But the advantage is it increases the reach of your app amongst the common people. The three most popular platforms for which these mobile apps are much in demand are iOS, Android and BlackBerry. If you develop a single application for all the three platforms it will cost you less but will be more profitable because of its wider reach. But if you develop three different apps for these three
different platforms, it will cost you three times the cost of a single app and will not even profit you much. Let’s talk about the total cost of an application versus the total profit behind the app The actual cost of an application is not predefined. It could probably cost you more than $20,000 to design and develop a fully functional, good-quality application. This estimate would even increase if you hire a mobile app developer for this job. Android platform is highly fragmented and developing for this platform would increase your total cost. All these expenditures and efforts are worth if you are expecting a good ROI. This ROI factor is generally very high in case of large companies like huge retail stores, banks etc. which have a great number of customers. However it won’t be very profitable if you hire an independent mobile app developer. So is it worth to develop a mobile app? If we talk a little more than the total cost of the development and the profits, the mobile app development gives a great satisfaction to the app developer after the app gets approved in the market. If you are planning to earn money from these Mobile applications and want to generate profits from them you have to think over all the points mentioned above and then have to take the right decision for your app development process.