BULGARI

BOOKSHELF

Lucia Silvestri

Inside the DREAM

Inside the Dream is the first docufilm ever about Bulgari High Jewellery, produced by Terminal 9 Studios. Launched on September the 13th, it is available on Prime Video in approximately 100 countries, following on from the worldwide premiere at the Toronto International Film Festival, of which Bulgari is official jewelry partner.. The docufilm invites you to discover its world of wonders: Bulgari has opened its doors to reveal the secrets and fascination behind the creation of its stunning High Jewelry collections.

Nicola Bulgari

BULGARI HISTORY

Founded in Rome in 1884 by the talented Greek silversmith Sotirio Bulgari, the brand quickly established a reputation for Italian excellence with exquisite craftsmanship and magnificent jewellery creations. Over the decades, the Bulgari generations defined a distinctive style made of vibrant colour combinations, exquisitely balanced volumes and unmistakable motifs that pay homage to the Roman roots of the company. While always revering its cultural legacy, Bulgari introduced innovations that rewrote the rules of the jewellery universe and launched new trends that stood out as icons of contemporary design.

Offering an unprecedented look behind the scenes of the whole creative process, Bulgari uncovers the secrets of the process of making, from the stunning gems to the red carpet, from dream to magnificent reality. The exciting journey from glorious gemstone to precious masterpiece follows the footsteps of Lucia Silvestri, Bulgari’s Jewelry Creative Director. Known as the woman who buys the most extraordinary gemstones in the world, Lucia learnt her business directly from the Bulgari family, making her way year after year into a largely male-dominated industry. Constantly surrounded by the beauty of the Eternal City, the Maison’s inexhaustible source of inspiration, she enjoys the privilege of following every single step behind the creation of a High Jewellery masterpiece, bearing daily witness of how magic happens.

From the search for precious gems in Jaipur, India, to the conception of unique pieces in Bulgari’s headquarter in Rome, through the masterful artisanal production at Bulgari’s Workshop, a secret location where the most exclusive jewels are crafted, each stage of the journey uncovers the unique talents and skills that come into play in the quest for wonder. But the ultimate purpose of a jewel is definitely to be worn. And this is how Bulgari’s daily mission is intertwined with the life of five extraordinary women, longtime friends of the Roman Jeweler, such as American actress Zendaya, Italian digital entrepreneur and fashion icon Chiara Ferragni, BLACKPINK singer Lalisa aka LISA, supermodel Lily Aldridge and U.S.-based Indian actress Priyanka Chopra Jonas.

Zendaya

A stellar cast of multifaceted women, with different backgrounds, stories and talents, united by intimate, personal and inspiring ties, as well as by the same love for beauty and breath taking jewellery. One of these stunning creations is the Serpenti Hypnotic Emerald necklace, a calibre of craft treasuring a staggering 93.83 carat Colombian cabochon-cut emerald with its sinuous body preciously set with diamonds and emeralds. As the first person ever to wear the magnificent masterpiece, Zendaya made a mesmerizing arrival at the red carpet of the 78th Venice International Film Festival, unveiling to the world the breathtaking result of a year-long journey.

A story of passion, mastery and endless search for wonder. Because in the end the dream is a spark of joy that lights up in front of something simply unique.