1 minute read
Environment and sport the commitments of Acqua S.Bernardo
Forward thinking companies still exist as guardians of the planet's primary resources that are committed to not wasting, protecting and preserving them. Among them is Acqua San Bernardo, which will celebrate its centenary in 2026 with an ethical goal: to achieve zero impact, also through important collaborations such as the one with Slowfood, a partnership anticipated at the press presentation event of the partnership with the Italian Golf Federation that will see Acqua San Bernardo as the "official water" of the Italian Open for the next 3 years. The headquarters of the prestigious Circolo Golf Club Villa d'Este was the setting for the speeches of the protagonists of this important partnership, who in unison emphasized the values of the Acqua San Bernardo brand, the attention to the environment and to a high level sport, that of golf, which allows one to spend time in contact with nature, to keep fit and to experience moments of conviviality in friendship, as emphasized by general manager Antonio Biella.
Stefano Mazzi, vice president of the Italian Golf Federation, sharing the thoughts of its president Franco Chimenti, wanted to emphasize how Acqua San Bernardo is a reference point in the mineral water and beverage sector and how it shares with golf attention to eco sustaina - bility and respect for Italy's natural heritage. Acqua San Bernardo, as anticipated by Alessandro Bellicini, a well known golf expert commentator, recalled how for the past four years the brand has been organizing the 14-stage San Bernardo Trophy, which takes place on Italy's most famous greens, with the final taking place precisely at the Villa d'Este Golf Club. A special feature of this trophy is once again the attention to the environment: the player of the hole in one will receive as a prize a supply of one truckload of San Bernardo mineral water, which he can in turn donate to charitable associations. It is precisely attention to others that Acqua San Bernardo has been following for several years by supporting the social cooperative Il Gabbiano di Cantù, which offers new life to San Bernardo water bottles designed by Giorgetto Giugiaro, transforming them into unique objects that become precious Christmas gifts, and from this year it supports as silver sponsor Briantea84 a Paralympic sports club known for wheelchair basketball that participates in the Eurocup 2023 and as Official sponsor in the A Series league. A corollary of the event was the presentation of the "Pala Eolica Bottle" work of art that enhances recycling and reuse thanks to the intuition and flair of Lucy Fenech of ORAdesign.
Advertisement
E-VAI e la mobilità intermodale al servizio del turismo