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OFSULTANATEOMAN major economic partner of for
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In order to enhance dialogue within the industry and create cross-learning opportunities across similar strategies globally and regionally, Ras Al Khaimah Municipality is hosting the RAK Energy Summit, held under the patronage of His Highness Sheikh Saud Bin Saqr Al Qasimi, UAE Supreme Council Member and Ruler of Ras Al Khaimah.
HOSTED BY
The Summit will take place on 4 - 5 0ctober 2022 at the Al Hamra International Exhibition & Conference Center in Ras Al Khaimah, bringing together key stakeholders from the sustainable energy sector.
H.H. Sheikh Saud bin Saqr Al Qasimi UAE Supreme Council Member and Ruler of Ras Al Khaimah
Book your place now! For more details, visit www.rakenergysummit.com
، ة د ﺪ ـﺠﺘﻤﻟ ا ﺔ ﻗ ﺎﻄﻟاو ﺔ ﻗ ﺎﻄﻟا ةء ﺎ ـﻔﻛ ﻲ ـﻨﺒﺗ ﺔ ـﻤﻴﺨﻟ ا سأ ر ﺔ ﻣ ﻮﻜﺣ ﺮ ـﺒﺘﻌﺗ ف ﺪﻬﺘــﺴﺗ ﺚــﻴﺣ ﺎــﻫد ﺎﺼﺘﻗ ا ﺔﻣ ا ﺪﺘــﺳا و ﺔﻴــﺴﻓ ﺎﻨﺘﻟ ﺎــﻤﻬﻣ ﺎﻛ ﺮــﺤﻣ 2040 ة د ﺪــﺠﺘﻤﻟ ا ﺔــﻗ ﺎﻄﻟا و ﺔــﻗ ﺎﻄﻟ ا ة ء ﺎــﻔﻜﻟ ﺔــﻤﻴﺨﻟ ا س أ ر ﺔﻴﺠﻴﺗ ا ﺮﺘــﺳ ا ﻊــﻓ ر و ، 20٪ 20٪ ﺔﺒــﺴﻨﺑ ه ﺎــﻴﻤﻟ ا ﺮــﻴﻓ ﻮﺗ و ، 30٪ ﺔﺒــﺴﻨﺑ ء ﺎــﺑ ﺮﻬﻜﻟ ا ﺮــﻴﻓ ﻮﺗ ﺔﺒــﺴﻨﺑ ة د ﺪــﺠﺘﻤﻟ ا ﺔــﻗ ﺎﻄﻟ ا رد ﺎــﺼﻣ ﻦــﻣ ﺔــﻗ ﺎﻄﻟ ا ﺪــﻴﻟ ﻮﺗ ﺔﺒــﺴﻧ . 2040 م ﺎــﻋ ل ﻮــﻠﺤﺑ ت ﺎﻴﺠﻴﺗا ﺮﺘ ﺳ ا ﺮ ـﺒﻋ لد ﺎ ـﺒﺘﻤﻟ ا ﻢ ـﻠﻌﺘﻟ ا ص ﺮ ﻓ ﻖ ـﻠﺧ و را ﻮ ـﺤﻟ ا ﺰ ﻳ ﺰﻌﺗ ﻞ ﺟ أ ﻦ ﻣ و ﺐــﺣ ﺎﺻ ﺔــﻳ ﺎﻋ ر ﺖــﺤﺗ و ، ﻲــﻤﻴﻠﻗ ﻹا و ﻲــﻤﻟ ﺎﻌﻟ ا ﺪــﻴﻌﺼﻟ ا ﻰــﻠﻋ ﺔــﻠﺛ ﺎﻤﻣ ﻰــﻠﻋ ﻷ ا ﺲــﻠﺠﻤﻟ ا ﻮــﻀﻋ ﻲﻤــﺳ ﺎﻘﻟ ا ﺮــﻘﺻ ﻦــﺑ د ﻮﻌــﺳ ﺦﻴــﺸﻟ ا ﻮﻤــﺴﻟ ا س أ ر ﺔــﻤﻗ ﺔــﻤﻴﺨﻟ ا سأ ر ﺔــﻳ ﺪﻠﺑ ﻒﻴﻀﺘــﺴﺘﺳ ، ﺔــﻤﻴﺨﻟ ا س أ ر ﻢــﻛ ﺎﺣ . ﺔــﻗ ﺎﻄﻠﻟ ﺔــﻤﻴﺨﻟ ا ﺰــﻛ ﺮﻣ ﻲــﻓ 2022 ﺮــﺑ ﻮﺘﻛ أ 5 ﻰــﻟ إ 4 ﻦــﻣ ة ﺮــﺘﻔﻟ ا ﻲــﻓ ﺔــﻤﻘﻟ ا ﺪﻘﻌﺘــﺳ ﻊﻤﺠﺘــﺳ و ، ﺔــﻤﻴﺨﻟ ا س أ ر ﻲــﻓ تا ﺮــﻤﺗ ﺆﻤﻟا و ضر ﺎــﻌﻤﻠﻟ ﻲــﻟ و ﺪﻟ ا ء ا ﺮــﻤﺤﻟ ا ﺔﻣ ا ﺪﺘــﺴﻤﻟ ا ﺔــﻗ ﺎﻄﻟ ا ع ﺎــﻄﻗ ﻦــﻣ ﻦﻴﻴــﺴﻴﺋ ﺮﻟ ا ﺔــﺤﻠﺼﻤﻟ ا ب ﺎــﺤﺻ أ ﺰﻦــﻴﺑاﺣﺠﺎﻜﻣﻧﻚاﻻن!ﺰﻤﻟﻳﺪﻣﻦاﺎﻔﺘﻟﻴﺻﻞ،ﻗﻢﺰﺑﻳﺎرة ww w r a ke n e r g y summit. c o m CMYCYMYCMYMCK ai165485926658_220609-RAK ad-GE-V1.pdf 1 10/06/2022 2:07 PM
Creating and Contributing to the Energy E ciency & Renewable Energy Goals of the Future 4 - 5 OCTOBER 2022
Al Hamra International Exhibition & Conference Center, Ras Al Khaimah, UAE
UNDER THE PATRONAGE OF
The Government of Ras Al Khaimah considers energy e ciency and the adoption of renewable energy as important drivers for the competitiveness and sustainability of its economy. The RAK Energy E ciency and Renewables Strategy 2040 target 30% electricity savings, 20% water savings, and 20% renewable energy in the generation mix by 2040.
For enquiries, email: opportunities@acm-events.com
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MayyasaNebrasNathanEDITORSAlayyanHunterShafikAboZidanSultanAlKendiNEWGENERATIONTEAMKhawlaIbrahimAbdulazizAlelewiZinaAbboudZainabShiehaDareenAbuAlKheerMaherSafyeldin Rakded_ae info.ded@economic.rak.ae www.ded.rak.ae wE Follow UsContact Us Media consultancy
and do not necessarily represent the
MISSION Organizing: economic activities and augmenting efforts for business growth and sustainability in a competitive environment that achieves sustainable economic development in the Emirate.
the magazine
VISION: Ras Al Khaimah to be the preferred destination for doing business.
• Promote diversified and sustainable economic growth
• Institutional happiness: Continuously strive to win the happiness of our employees, customers, partners, and community.
Despite
any errors in
SH. Mohamed bin Kayed AlQasimi
050 899 ngmedia.ae@gmail.com5669
• Developing the services provided to clients, strategic partners and the busi ness community.
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• Creativity and Innovation: We want our employees to take initiative with every new, creative and innovative idea.
EDITOR IN CHIEF
• Positive Citizenship: Taking responsibility and meeting all customers’ needs and beyond- If possible.
• Contribute to the organization of the business sector according to the global standards.
STRATEGIC OBJECTIVES:
MANGAGING EDITOR Aisha Obaid
RAK Business issued by Ras AlKhaimah Depart ment of Economic Development to support and develop the business environment and high light best practices in Ras Al Khaimah.
Dr. Abdulrahman Alshayeb Alnaqbi
The topics mentioned express the opinion of its author, opin ion of the Department of Economic Development in Ras Al Khaimah. efforts to investigate accuracy, does not accept responsi bility for the provided.
INSTITUTIONAL VALUES:
AND ITS EFFECT ON THE GLOBAL ECONOMY
CLIMATE CHANGE
Dr. AbdulRahman Al-Naqbi
With certainty, these climate changes have adverse effects on societies and all economic sectors. Let us take, for example, the tourism sector. These climate changes will adversely affect the countries famous for manufacturing tourist products to attract the most share of tourists annually. This climate change and the rise in unprecedented temperatures will lead to the migration of tourists to other countries where tourism is favorable climatically. This entails the loss of billions of tourists’ consumer spending on hotels, restaurants, tourist places, airline services, airports, and transportation.
All these effects will affect the domestic product and create economic and social turmoil in these countries.
Temperatures will continue to rise, causing more climatic disturbances during the next thirty (30) years. Consequently, this will be negatively reflected in increasing pressures on the demand for food and water. The pace of migration will increase, infrastructure will be affected, and various crises will spread. These turbulent meteorological fluctuations and unstable temperature rates have repercussions on global economies due to the rapid deterioration and deple tion of natural resources.
The unprecedented global summer temperatures rise, particularly in countries that have always enjoyed a cold climate, has added to the accumulation of negative indicators, and has threatened to double the size of the deterioration with other climate challenges to come.
Climate fluctuations will lead to a rapid deterioration and depletion of natural resources, an increase in the demand for water and food, the spread of various crises and a decrease in economic growth rates in most countries of the world.
These climate changes are expected to cause losses estimated between 5% and 20% of the global gross national product and to curb economic growth. The Inter national Monetary Fund estimates that for a 3°C increase in global temperature, global GDP will decrease by about 2%.
The World Bank reports that the Earth’s temperature may rise by 4 degrees Celsius at the end of this century, which will have devastating effects on various aspects of life, from agriculture and water resources to human health. The poor will be hardest hit by these effects.
To Be Continued...
FROM THE EDITOR RAK BUSINESS AUG., SEP., 2022 5
The world is witnessing severe climatic fluctuations, become more evident this summer. Western and European countries, for instance, are witnessing changes manifested in declining water reserves in rivers and lakes to low levels. While other countries such as Portugal, Spain, France, and the United States are expe riencing forest fires.
22 Micro-influencers have become the most popular choice of collaboration for brands.
H.E. Munther Mohammed .. Sustainability is a beacon for a better tomorrow
18 The economic relations between UAE and Oman have been characterized by clear harmony in the vision.
QUANTUM LEAP OF RAS AL KHAIMAH ECONOMY SECTORS
12 RAK Energy Summit will bring together government, international and local leaders and businessmen from both the supply and demand sides.
Sultanate of Oman... A major economic partner for decades
Micro-Influencers ... Effective tools for successful marketing campaigns
08PANORAMA
BUSINESS22
24 A report highlights the economic performance of several sectors and activities of the local economy during the months of January of the years 2020-2022.
CONTENTS SEPT., 2022
Issue No. 17 AUG.,
06 18 22 24 12 6
COLUMNS
38
23
Ras al khaimah rebound: nature emirate returns to pre-pandemic visitor numbers in first half 2022
26
THE TOP
30 Emirati female entrepreneurs stress the importance of government support for SMEs.
TOURISM40
AlUla... EXPLORE The World’s Masterpiece 42 one of the oldest cities in the Arabian Peninsula and Saudi Arabia’s first UNESCO World Heritage site
36 30 40 RAK BUSINESS AUG., SEP., 2022 7
OVER30
What does the future of nursing look like?
40 RAK marking a return to prepandemic levels and a 21% increase on the same period in 2021
Towards Sustainable Quality of Life and Better Living. new Hiring
Rights and Duties of Judicial Control Officers and Their Role in the Economic Development in Ras Al Khaimah.
Gulf Pharmaceutical Industries Julphar Announces its Strategy 2030
39 A
Valid Licenses Grows by 5% in Ras Al Khaimah during the First Half of 2022.
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36 Julphar plans to launch more than 100 products from 2022 to 2030, benefiting from in-house research and development.
An inspiring reality.. a sustainable future
fast in its efforts to grow its industrial capa bilities in vital sectors such as energy and advanced technology along with deploying 4IR solutions to achieve growth and global “Weprosperity.aregrateful to Pittsburgh, Pennsylvania for hosting the first edition of GMIS America, which underlines the growing prominence of 4IR technologies in global conversations about industrial development.
Dr. Sultan bin Ahmed Al Jaber, Minister of Industry and Advanced Technology
ECONOMIC PANORAMA PARTNERSSPOTLIGHTNEWS
Dr. Sultan bin Ahmed Al Jaber, Minister of Industry and Advanced Technology, and Co-Chair of the Global Manufacturing and Industrialisation Summit, said, “In line with the vision of our leadership, the UAE is stead
national industrial strategy focuses on high value sectors as well as on accelerating the application of advanced technologies in all areas of industry and manufacturing, diver sifying the economy, achieving sustainable growth, and enhancing industrial compet itiveness. The strategy aims to attract inter national industrial investments in current and future sectors in order to make progress towards achieving the ministry’s objective to double the contribution of the industrial sector to national GDP.
UAE launches global dialogue on sustainable industrial development at first edition of GMIS America
“The UAE has made significant leaps in accel erating sustainable industrial growth. Our
The2022.step aims to build bridges between manufacturers, governments, multilateral organisations, technologists, the research community and investors from around the GMISworld.America will explore new industrial opportunities and technologies that will help enhance sustainable economic growth and drive partnerships between the UAE and the USA. The roadshow feeds into the UAE Minis try of Industry and Advanced Technology’s Operation 300Bn and Make it in the Emirates initiatives to further develop the national industrial sector by showcasing local manu facturing opportunities to international investors, creative and talented individuals, and organisations as well as highlighting local value propositions and priority sectors.
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The Global Manufacturing and Industrialisation Summit (GMIS), a joint initiative between the United Nations Industrial Development Organisation (UNIDO) and UAE Ministry of Industry and Advanced Technology (MoIAT), will host its inaugural edition of the GMIS America in Pittsburgh, Pennsylvania from 28th to 30th September
2,421 Consultations for Entrepreneurs in RAK-DED
Valid Licenses Grows by 5% in Ras Al Khaimah during the First Half of 2022
of 145 million dirhams. The number of commercial licenses reached 449 licenses, or 51.4% of the total, with a capital of AED 91.5M, 406 licenses or 46.5 percent of the total, with a capital of 41 million dirhams, and 17 industrial licenses, with a capital of AED 13M , constituting 9% of the total capital.
Opening of Entries for Stevie Awards MENA Edition 2023
RAK BUSINESS AUG., SEP., 2022 9
Stevie Awards announced opening of nomi nations for Stevie Awards Middle East and North Africa for the fourth edition 2023, under sponsorship of Ras Al Khaimah Cham ber of Commerce and Industry for recognizing and honoring excellence and innovation in the business sector in 18 countries across the Middle East and North Africa. Entry informa tion can be accessed through the “Entry Kit” from the link: MENA.StevieAwards.com. Nominations are currently accepted until 9th of November, 2022.
ECONOMIC PANORAMA NEWS
Ras Al Khaimah Department of Economic Development (RAK-DED) provided 2,421 free consultations to entrepreneurs and university students during the first half of this year. The strategy and plans of RAK-DED constantly focus on encouraging and supporting small and medium enterprises through a range of initiatives offered to entrepreneurs.
RAK DED (Department of Economic Development in Ras Al Khaimah) issued a report indicating that during the first half of this year, valid licenses grew by 5%. The increase was due to the high renewal rates of permits. Meanwhile, the issuance of new and canceled licenses has Professionaldeclined. licenses constituted about 49% of the total valid licenses. With 8,986 licenses, they were followed by commercial licenses by about 48%, with a total number of 8,8829 licenses, then industrial licenses by 2.9%.
H.E. Mr. Al Mahmoud added that during the first half of this year, the total number of renewed licenses had compared to 6,606 during the first half of 2021, an increase of 5.2%. On the same line, the number of canceled licenses declined by 11.3 percent to 469, compared to 529 during the first half of 2021.
Aaesha Obaid Alayyan, Acting Director of Business Development Department, explained that RAK-DED has provided many communication channels for those wishing to obtain free consulting sessions, whether legal or economic consultations.
Legal consultations include procedures for assigning a commercial license, contracts, termination of a partnership, grievances, objections to a circular issued against the company, requests for an amicable solution with partners, and others. Economic consultancy includes assist preparing feasibility studies, help choosing appropriate trade names, or learn digital marketing skills. It also covers the preparation of plans to overcome challenges faced by entrepreneurs in the continuity of business.
His Excellency Mohamed Al Mahmoud, Assistant Director-General, indicated that during the first half of 2022, RAK DED had issued 873 new licenses with a total capital
10
Massad said – in statements to the Emirates News Agency “WAM” – that “Ras Al Khaimah Ceramics” signed a conditional investment agreement with the Royal Commission for Jubail and Yanbu to start building a factory for the company in the industrial city of Yanbu. Dirhams, as part of the company’s plans to secure new projects in the Kingdom and expand the scope of its work in the field of Massadretail.stressed that “RAK Ceramics” contin ues to study the investment opportunities available in all markets locally, regionally and globally in line with its growth strat egy with a commitment to strengthening its presence in the main markets and focusing on basic products.
Al Hamra announces roll-out of Phase Two of Falcon Island residential community
Ras Al Khaimah lifestyle and real estate developer Al Hamra has announced the roll-out of Phase Two of its island residential community, Falcon Island, which will feature an inventory of 127 townhouses with canal views, as well as standalone villas with sea views.
This will be accomplished through a slew of innovative and environmentally friendly initiatives ranging from tapping solar power to leveraging certified green products and low-emission materials. Each unit will come with dedicated charg ing stations for electric cars and buggies, it added.
RAK Ceramics implements two acquisition deals worth AED 350M
He pointed out that the second acquisition deal was 40% of the minority stakes in Ras Al Khaimah Porcelain, after submitting a full cash offer to all minority sharehold ers, which raised the ownership percentage of RAK Ceramics to 90%, and expressed the
He pointed out that the company executed during the second quarter of this year two acquisition deals worth nearly 350 million dirhams to strengthen its existing core busi ness throughout the UAE, Europe and Asia. Massad stated that the initial acquisition deal was 100% in the German “Cloudy Rack” group, with a total value of 39 million euros (146.5 million dirhams), which helps “RAK Ceram ics” to strengthen its existing core business across the markets of Germany and Europe, and also opens Opportunities to develop the European Claudie brand by financing its strat egy and pushing forward the modernization and digitization of the brand.
In a statement, Al Hamra said the rollout follows the successful sell-out of Phase One units, which comprise two-, three- and four-bedroom townhouses. The design and construction of Falcon Island townhouses and villas will follow a conscious eco-friendly approach upholding the highest standards of energy efficiency, water conversation, and pollution control, the developer said.
Abdullah Massaad, CEO of RAK Ceramics Group, announced the company’s intention to expand and increase its presence in the Kingdom of Saudi Arabia and Bangladesh, in addition to studying investment opportunities available in the local, regional and international markets after executing two acquisitions worth 350 million dirhams during the second quarter of the year. current.
aspiration for further acquisition of larger shares. during the coming period. The CEO of Ras Al Khaimah Ceramics Group confirmed that the company is currently working to increase its production in the UAE in light of the significant growth of its business in the country, as revenues from the UAE increased on an annual basis by 24.5% during the second quarter of this year, mainly supported by the high demand for The construction and strong performance of the real estate market, along with the expansion of retail sales.
Ras Al Khaimah Economic Zone (RAKEZ) welcomed Royal Gulf Industries, a state-of-the-art lead acid battery recycling company, to its dynamic industrial ecosystem. A subsidiary of Hyderabad Castings Limited and part of Nakhat Group, the new company is set to invest AED 62.4 million (USD 17 million) to construct the UAE’s first environment-friendly automotive battery recycling centre on approximately 110,000 ft2 of land at Al Ghail Industrial Zone. Royal Gulf Industries will employ more than 150 people in its facility, which is set to be ready in the fourth quarter of 2022.
Ras Al Khaimah’s credit rating has been affirmed at ‘A’ with an outlook upwardly revised from ‘Stable’ to ‘Positive’, according to international credit rating agency U.S.-basedFitch.Fitch
The company aims to recycle up to 35,000 metric tonnes of used lead acid batter ies annually. This will produce 21,500 tonnes of lead ingots and 2,400 metric tonnes of plastic granules. Both of these materials will be largely exported to
Ramy Jallad, Group CEO of RAKEZ, and Yogesh Nakhat Jain, Managing Director of Royal Gulf Industries, marked the beginning of the recycling unit’s construction during a recent signing ceremony held between the two parties at the RAKEZ Compass Cowork ing
Royal Gulf Industries to invest AED 62.4 million on constructing UAE’s first used battery recycling centre in RAK
Ratings, one of the ‘Big Three’ credit ratings agencies, stated that the revision to positive reflected “our expecta tion of continued budget surplus, combined with RAK’s record of prudent fiscal manage ment and public finances’ resilience during the Covid-19 pandemic”. It is also takes into consideration Ras Al Khaimah’s position as part of the UAE, which enjoys a prominent economic standing in the region and the world, as well as the Emirate’s low govern ment debt and high GDP per capita.
India, Japan, Korea, China and Europe for the manufacturing of new lead acid batter ies and cases. This activity accounts for recy cling around 58% of the lead acid battery scrap generated in the UAE.
ECONOMIC PANORAMA NEWS
“WeCentre.arevery excited to start our journey in the UAE, where we will be fully recycling battery waste in an environment-friendly way. We aim to collect waste batteries not just from the UAE, but also import from around the world to make Ras Al Khaimah a hub for recycling” said Hanuman Mal Nakhat, Chairman of Royal Gulf Industries. In its second phase spanning three years, Royal Gulf Industries plans to invest about AED 125 million and create 350 jobs in Ras Al Khaimah. The company also aims to make the UAE a hub for recycling metals, creating global supply chains.
The report by Fitch revealed that government spending partly supported by the significant revenues from government assets have enabled Ras Al Khaimah to focus on its ongoing strategy to ensure a stable and diversified economy. The report asserted that the Emirate’s agility in terms of spending has led to a budget surplus in the government sector equal to 1.4% of GDP in 2021. In addi tion, Ras Al Khaimah reported a significant recovery in 2021, driven by grow ing international demand, increased tourist footfall and real estate revenues.
RAK BUSINESS AUG., SEP., 2022 11
Ras Al Khaimah’s Credit Rating Affirmed by Fitch at ‘A’, with Outlook Upgraded From ‘Stable’ to ‘Positive’
Munther Mohammed bin Shekar Al Zaabi, Director General of Ras Al Khaimah Municipality
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tion. It is an opportunity for companies and individu als to learn about the sustainability journey in Ras Al Khaimah and find their opportunities to be part of this journey.HisExcellency, The Director General, affirms, “Sustain ability is not achieved by one-time equipment changes. It is in fact a continuous and ongoing human endeav our, for as long as we have stewardship of our planet. Thus, sustainability also means ensuring future gener ations are motivated and have the knowledge and tools necessary to continue on this journey”.Basedon the commitment of the United Arab Emirates to implement the use of energy efficiency and renew able energy, the Govern ment of Ras Al Khaimah has launched the Ras Al Khaimah Energy Efficiency and Renewables Strategy 2040.
“The summit will bring together international and local government and busi ness leaders from both the demand and supply sides. Experts and academics will discuss industry trends, initi atives and priorities for the energy transition. We look forward to hosting insightful discussions and hope that the summit will enhance collaboration between inter national agencies, local government bodies and the private sector on concrete goals and projects.” His Excel lency Munther Mohammed bin Shekar Al Zaabi, Director General of Ras Al Khaimah Municipality, said.
nder the patronage of His Highness Sheikh Saud bin Saqr Al Qasimi, UAE Supreme Council Member and Ruler of Ras Al Khaimah, Ras Al Khaimah Municipality hosts the first RAK Energy Summit in October 2022. This event comes with the support of the Ministry of Energy and Infrastructure, the Ministry of Climate Change and Environment, the Inter national Renewable Energy Agency (IRENA), and more than ten government authorities in Ras Al Khaimah.
SUSTAINABILITY IS A BEACON FOR A BETTER TOMORROW
ECONOMIC PANORAMA SPOTLIGHT
Sustainability is not achieved by one-time equipment chang es. It is in fact a continuous and ongoing human endeav our, for as long as we have stewardship of our planet.
The event will be a platform to discuss industry trends and enhance regional and international cooperation, and will bring together government leaders, business men, exhibitors, researchers, experts and academics to discuss initiatives and priorities for energy transforma
In this regard, His Excellency Munther Mohammed bin Shekar Al Zaabi said, “As humanity faces the storms of the present and struggles with evolving scenarios on the horizon, we must turn to the beacon of sustainability to reach a better tomorrow. Through the Energy Efficiency and Renewables Strategy 2040, Ras Al Khaimah contrib utes to the energy sustainability goals of the United Arab Emirates and of the world, while providing concrete benefits to residents and businesses in the emirate”.
H.E. Munther Mohammed bin Shekar Al Zaabi
BY/ KHAWLA IBRAHIM
RAK BUSINESS AUG., SEP., 2022 13
RAK Energy Summit will bring together government, international and local leaders and business leaders from both the supply and demand sides. Experts and academics will discuss industry trends, initiatives and priorities for energy transformation.
policies also ensure that the benefits of new energy-efficient technologies such as solar water heating, insulation, efficient appliances, and efficient vehicles be made available to everyone. Barjeel, Ras Al Khaimah’s green building regulations ensure that a minimum efficiency standard is incorporated in every new building so that future occupants will benefit from lower energy and water costs.
In addition, building regulations and other
The increased frequency of extreme weather events has impacted the environment and humankind. The energy transition is a path way toward transforming the global energy sector from fossil-based to zero-carbon to limit these effects. It will require a dramatic shift to renewable energy supported by energy storage and a significant increase in energy efficiency.
Energy sector emissions make up two-thirds of total greenhouse gas emissions globally. Could you explain why we need the energy transition and how it can be achieved?
RAKBUSINESS magazine met Eng. Andrea Di Gregorio, Executive Director, Energy Efficiency and Renewables Office (Reem), to learn more about the first RAK Energy Summit, the chal lenges facing the energy sector, and the impor tance of energy transformation.
Success in the energy transition requires speed and expansion of the transition spec trum; hence, broad community involvement and business communities are essential.
Eng. Andrea Di Gregorio, Executive Director, Energy Efficiency and Renewables Office (Reem)
RAK Energy Summit to be held in October 2022 is an opportunity for companies and individuals to learn about the sustainability journey in Ras Al Khaimah and find opportunities to participate in this journey
Renewable energy technologies support envi ronmental protection by reducing harmful emissions. It also enhances energy access, as renewable energy is more economical than its traditional alternatives and can be adopted by anyone. For example, solar technology, particularly applicable in this region, enables generation from distributed solar installations at a low cost.
The increase in emissions from traditional energy sources such as fossil fuels contributes directly to global warming. This has multiple undesirable effects, such as rising tempera tures and sea levels.
Meeting the global climate goals requires comprehensive approaches driven by strong political commitment. The UAE has expressed a solid ambition to reach net-zero emissions by 2050. The Energy Efficiency and Renewables Strategy 2040 of Ras Al Khaimah is a compre hensive framework that supports this ambition.
Fossil fuels will have a crucial role in the coming decades in supporting the shift. For example, natural gas is already emerging as a “transition fuel,” bridging carbon-intensive energy sources like coal with renewable energy.
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As an initial step, businesses and people, in general, need to be more cognizant of the energy transition and its importance. Attending relevant events, partici pating in workshops, and training courses are relatively simple ways to achieve this. Doing so will facilitate more responsible choices and increase awareness,
How do we achieve a fair transition, consid ering environmental protection and access to energy for all people?
How can the business community and people contribute to the energy transition?
SPOTLIGHT
providing alternatives to support the transition. In addition, it may unlock oppor tunities for individuals to use their newfound knowledge in businesses that strive to make a real change. The RAK Energy Summit planned for October 2022 is an opportunity for everyone to learn about Ras Al Khaimah’s sustainability journey and to explore opportunities to participate in this journey.
Tell us about the challenge of reducing emissions from major industries and powering them with clean energy?
ent sectors, such as cement or steel, to continue operating without using fossil fuels.
Ras Al Khaimah Municipality has begun working with these industries to help them prioritize decarbonization opportunities and connect them with qualified local and interna tional suppliers.
The Efficient Vehicles Program in Ras Al Khaimah supports this change by introduc ing standards related to electric vehicle infra structure, providing incentives to those who purchase and use electric and hybrid vehicles, promoting green financing offers from banks, and adopting efficient vehicles in government fleets.
What about the challenge of abandoning millions of cars with combustion engines, as well as machines and others, and raising awareness to reduce energy consumption and carbon emissions to address the phenomenon of climate change?
Despite the need for urgent action, the tran sition from combustion engines and vehicles powered by fossil fuels will take years - if not decades - to achieve. The fuels themselves are only one part of the problem. Equally impor tant is the infrastructure and charging capac ity of electric vehicles and the energy that must be generated for them. One of the energy transition’s main challenges is ensuring that the appropriate infrastructure is established to allow such alternatives and gradually replace vehicles and machines that reach the end of their life with cleaner options during this period. It is here that government policies, capacity building, and financing mechanisms will be able to prove their usefulness.
Technology plays a significant role. Deploying efficient and future-proof technologies when designing and constructing new buildings, infrastructure and cities is a crucial determi nant of the success of any transition strategy.
What role do current and future technologies play in enabling this transition?
The most important action now is to focus on research to find and test potential new solu tions for these sectors that have historically been difficult to decarbonize.
The solution to transforming Ras Al Khaimah’s electricity supply is evident. Investing in clean and renewable energy sources, along with energy efficiency, is the way forward, there are many successful examples in this regard worldwide. However, the transition of large industries presents an even more significant chal lenge because we have not yet found the appropriate technologies to enable differ
RAK BUSINESS AUG., SEP., 2022 15
Businesses and people can also make a tangible contribution through direct investments in energy efficiency and renewable energy resources. They can, for example, purchase highly-efficient equipment, adopt renewable energy, own and rent green buildings, use public transportation, and recycle waste. In this regard, the Ras Al Khaimah Building Retrofit Program supports building owners who wish to make their properties more energy efficient. Similarly, the Ras Al Khaimah Solar Program supports building owners in adopting distributed renewable energy.
Ras Al Khaimah Department of Economic Develop ment (RAKDED) and the Ras Al Khaimah Economic Zones Authority (RAKEZ) offer attractive incentives for innovative start-ups and SMEs when they start their operations in Ras Al Khaimah. It adds incen tives to our significant business opportunities in sustainable energy.
You mentioned the RAK Energy Summit. Can you elaborate more on this and explain how the indus tries can participate?
SPOTLIGHT
The private sector is considered the main contributor to technological innova tion and an essential enabler of Ras Al Khaimah Energy Efficiency and Renew ables Strategy 2040 in capacity building, i.e., supporting the development of a local ecosystem for companies that will use technology in their projects. The
will be a platform to discuss industry trends and promote regional and international cooperation. It will bring together government leaders, business leaders, exhibitors, researchers, experts, and academics to discuss initiatives and priorities for energy transformation.
In its strategy for energy efficiency and renewable energy 2040, Ras Al Khaimah government has adopted nine major programs to preserve the environment and adopt modern technologies to reduce carbon emissions and the effects of climate change
The summit is supported by various local govern ment agencies and federal government bodies such as the Ministry of Energy and Infrastructure, the Ministry of Climate Change and Environment, and intergovernmental organizations such as the Inter national Renewable Energy Agency (IRENA)
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The technological aspect of Ras Al Khaimah’s Energy Efficiency and Renewa bles Strategy 2040 has been included in the nine below-mentioned programs. Barjeel, the green building regulations of Ras Al Khaimah, and Building Retro fit Program support the adoption of efficient lighting and ACs in buildings. The Energy Management program supports the industrial sector’s effective energy monitoring and new process technologies. The Efficient Street Light ing program is based primarily on LED and dimming technology. The Solar Program supports the adoption of efficient solar solutions. The Efficient Vehi cles program promotes hybrid and electric vehicles and more efficient conven tional cars. The Energy from Waste program looks at technological solutions to ensure an energy outcome for municipal waste. The Efficient Appliances program promotes technological innovation across most types of appliances used at home. In the Green Public Procurement program, the Government supports technological innovation by pursuing higher performance standards in each government entity’s product purchases.
In 2022, the Ras Al Khaimah Municipality will host the first RAK Energy Summit under the patronage of His Highness Sheikh Saud bin Saqr Al Qasimi, UAE Supreme Council Member and Ruler of Ras Al Khaimah.Theevent
Judicial control officers must take the necessary measures and procedures to preserve all evidence and seizures related to the committed violation. They must take all necessary measures to present the violators to the Public Prosecution, if necessary, during the legal confiscation period. They must also set the necessary criteria to determine the facts that must be presented to the Public Prosecution, or upon which the judicial control officer must act upon within the limits of his legal competence. That is to quickly act on the seizure facts as per their nature without involving the Public Prose cution in all the facts that the law guarantees to the execu tive authority, represented in this case by the Department of Economic Development, to act upon.
As the primary purpose of issuing this legislation is sustainable economic development, increasing economic prosperity, aspiring to higher standards of living for citi zens, and underpinning trust between owners of commer cial projects and dealers or consumers, hence attracting new investments and consumers to the Emirate for their confi dence in the commitment and discipline illustrated in their commercial projects”
udicial control officers must receive communica tions and complaints regarding violations related to their job in accordance with the procedures adopted. They must verify that the persons addressed by the legislation comply with the duties and provisions imposed thereby.
Judicial control officers who are in charge of investigating and collecting evidence related to a violation must duly report such violation. They must draw up the report supported with facts and measures taken. The leaders must be notified of the report incidents on a weekly and monthly basis. Two separate records must be prepared with serial registration numbers and the date of their receipt. The first one is to record complaints in their infancy until being addressed. The other one is to record the report facts that may result from the complaint stated in the first record or the periodic investigations carried out by the control officer. A third record may be established to record seizures and actions taken in their regard.
Rights and Duties of Judicial Control Officers and Their Role in the Economic Development in Ras Al Khaimah
RAK BUSINESS AUG., SEP., 2022 17
copy of the receipt that the seizures were received must be attached, or the measures or the final disposal measures taken in this regard. All must be entered in the same number of the seizure report in the specific record. The record shall be monitored in the three records on a daily basis. A weekly and monthly report shall be prepared out of these records to be presented to the department leaders.
The seizure report that the judicial officer prepares must be complete before being registered in its specific record. It must mention the date, data of its editor, place of report, seizure procedures, and the data of the defendant or the accused. The report must also state the procedures took place before, during and after the seizure procedures and the seizures and their meticulous inventory. Seizures must be kept with the knowl edge of the judicial control officer or placing them in a closed store by a plastic lock with a serial number that is not perish able. This store must be under the guard of a security person nel. Otherwise, a receipt containing an accurate inventory of the seized items must be signed by the owner or holder of the seizure place until it is legally acted upon.
Finally, I recommend issuing the executive regulations of Law No. 7 of 2016 regarding commercial control and protection of economic establishments in the Emirate of Ras Al Khaimah to induct the judicial officers’ fundamental standard operating procedures (SOP). Furthermore, this habilitating shall include edifying and preparing these officers by organizing regular training courses to increase awareness and prime them of applicable laws and amendments made, with a supporting statement for issuing legislation and/or its purpose.
In our previous article, we explained the rights and duties of judi cial control officers. In this part we continue to talk about duties. The judicial control officers must be conversant with the provisions of the legislation entrusted with controlling the implementation and taking into account the procedures stipulated therein when carrying out their duties. They also must be aware of any other obli gations set by a government authority or the committee thereof.
ECONOMIC PANORAMA LEGAL CONSULTANT
Procedures of investigation and preparation for the seizure must be completed confidentially. Only those in charge of such procedures must be notified, to the extent strictly necessary, until the violation is verified and the seizure date is scheduled after obtaining the permission of the Public Prosecution, if necessary.
Judge/ Walid ElRefai RAK DED Legal Consultant
All of this shall be evidenced in the seizure report and, by extension, in the seizure facts record and the third record. A
Trade data during the first nine months of 2021 show that the total volume of trade improved by 17%, compared to the same period in 2020, to reach about AED 33.8 billion. This is due to the increase in the volume of imports and exports by 27.7% and 15%, respectively. However, the volume of transactions has not yet reached the level achieved during the first nine months of 2019 with a total of about AED 36 billion. The year 2020 witnessed a decrease in the total volume of trade between the two countries by about 12% to reach AED 42.3 billion, compared to AED
18
SULTANATE OF OMANSULTANATE OF OMAN
ntra-regional trade figures between the UAE and Oman reflect the decades-old partnership and alliance between two of the region’s most impor tant economies. The Sultanate of Oman is among the top 10 trading partners of the United Arab Emirates, as it ranked eighth in terms of total volume of merchandise trade (exports and imports). Oman also ranked fourth in respect of its importance to the UAE’s non-oil exports. The UAE, as well, is the first trading partner of Oman
Musa Abdel Moneim Metwally Economic advisor
A major economic partner of UAE for decades
TRADE RELATIONS WITH THE UAE:
The total volume of UAE imports from Oman in 2020
48 billion in 2019, which represents about 3% of the UAE total trade volume.
ECONOMIC PANORAMA PARTNERS
The imports of mineral fuels, oils, and plastic prod ucts came in the fourth and fifth place, with a value
RAK BUSINESS AUG., SEP., 2022 19
fourth and fifth place, with a value of $395 and $386 million, respectively.
The economic relations between UAE and Oman have been characterized by partnership, prosperity and clear harmony in the visions of the two countries towards diversification and economic openness
1.8
Billion dollar
The total volume of UAE exports to Oman amounted to about $9.7 billion in 2020, about 3.5% of the total volume of exports. The value of machinery and boiler exports amounted to about $1.78 billion, about 18.4% of the total, followed by exports of electrical and elec tronic equipment with a total of $1.45 billion. In the third place, exports of vehicle products, other than railways and trams, came at about 11% of the total, a value of about one billion dollars. Exports of iron and steel products, pearls and precious stones came in
The total volume of UAE exports to Oman in 2020 Billion dollar
The total volume of UAE imports from Oman amounted to about 1.8 billion US dollars in 2020. The value of imports of iron and steel products amounted to about $448 million, about 24.4% of the total, followed by imports of slag and ash ores with a total of $235 million. In third place are the imports of pearls, gemstones and precious metals, accounting for 8.8% of the total, a value of $161 million.
9.7
5%39%5% 21%17%13% Machines Others Electrical and electronic equipment Pearls and gemstones Iron and steel cra s Vehicles other than railways and trams 40.0%5.5%8.5% 24.4%12.8%8.8% Iron and Steel Slag and ash servicesPlasticOthers Fossil fuels, oils and distillation products Pearls and gemstones
respect Export Distributions (Value in million dirhams) Imports Distributions (Value in million dirhams) 20
of $157 and $101 million, respectively at 8.5% and 5.6% of the total.
The distinguished Omani-UAE relations constitute a distinct example of the relations between two neighboring countries that share the bonds of history, geography and mutual
The trade balance with Oman achieves a surplus in favor of the UAE, amounting to about AED 32 billion in 2019. In 2020, however, the surplus decreased to about AED 29 billion, 9.8% lower, due to the impact of COVID19 pandemic. Data for the first nine months of 2021 indicate that the balance achieved a surplus of about AED 21.2 billion, compared to about AED 19 billion in 2020, an annual increase of about 11.5%.
TRADE RELATIONS WITH RAS AL KHAIMAH:
Oman is the first trading partner of Ras Al Khaimah. Data on the movement of foreign trade through the ports of Ras Al Khaimah indicate that Oman ranks
(Value
Imports of live animals and their products consti tute about 51%, a value of AED 36.5 million. The percentage of mineral products is 30.5% of the total, a value of about AED 22 million. Imports of base miner als and their products come in third place, with a value of AED 11.5 million, 16% of the total
Forign Trade Indicator (Ras Al Khaimah - Oman, 2017- 2021) in million dirhams)
Re-Exports2,327.6
ECONOMIC PANORAMA PARTNERS 2017 2018 2019 2020 2021 10090 160150 180 1,194.9 596.9 1,415.2 1,012.1 920.8 669.5 571.6 795.2 759.9 1,583.2 0 200 400 600 800 1,000 1,200 1,400 1,600 1,800 1,792.5 1,108.1 2,107.9 1,681.7
first in terms of the total trade volume during the past five years. As for the movement of re-exports and exports, Oman ranks first and second, while it comes in the 13th place in the volume of imports. During the past five years, re-export goods to Oman accounted for about 52% of the total re-export movement, while exports constituted about 15% of the total. The move ment of imports from Oman represents about 2% of the total movement of imports.
The indicators of the foreign trade movement between Ras Al Khaimah and Oman improved during 2021 compared to 2020 indicating the restoration of trade movement between the two countries after its decline during the COVID-19 crisis in 2020. Although it has not yet reached the levels recorded before the crisis in 2019, the value of exports doubled to reach about AED 1.2 billion, compared to AED 597 million in 2020. The value of re-exported goods increased to AED 669.5 million, compared to AED 571.6 million in 2020, an increase of 17%. The value of imports from Oman also increased to reach AED 71.8 million, compared to AED 60.3 million in 2020, an increase of 19%. As a result, the trade balance improved and reached AED 1.8 billion in 2021, compared to AED 1.1 billion in 2020, an increase of about 62%.
The total volume of exports (exports and re-exports) amounted to about AED 1.86 billion in 2021. Exports of food, beverages and tobacco products constitute about 65% of the total export movement, with a total value of about AED 1.2 billion, followed by exports of machinery, audio and video recording and broad casting equipment, with a total of AED 162.4 million, 8.7% of the total. In the third rank are the exports of mineral products with 7.4% of the total, a value of AED 138.7 million. The exports of both base metals and their products, chemical products and related indus tries come in the fourth and fifth place with a total value of AED 65.2 and AED 52.4 million, respectively.
The value of the imports movement from Oman in 2021 was distributed as follows:
2.7%16.0%30.5% 50.8% Others Metal products Ordinary metals and articles thereof Live animals and their products 12.5%8.7%7.4%3.5%2.8% 65.1% Iron and Steel OthersChemical industry Metal products Ordinary metals and articles thereof Instruments, sound recording and broadcasting equipment Food, beverage and tobacco products Distribution of export structure of re-exported goods for 2021 (Value in million dirhams) Distribution of import structure (Value in million dirhams) RAK BUSINESS AUG., SEP., 2022 21
Exports Imports Trade balance
INFLUENCERSMICRO-
Data shows that changing consumer habits have forced brands to prioritize digital strategies and adjust budgets, with influencers playing a significant role in business planning. Micro-influencers in particular have been identi
STUDIESMAETECHNOLOGYINRAKBUSINESS
Effective tools for successful campaignsmarketing 22
eltwater, the world’s leading media monitoring and social media analytics provider, has reported a significant growth in influencer marketing, noting an increase in sponsored posts by 26.7 per cent. According to the recent report, influenc ers shared over 3,798,505 sponsored posts, along with a 33% increase in spon sored stories, with an average of 16 stories per week. All latest findings point to the rise of micro-influencers, as well as the overall growth of the social media industry.
BUSINESS TECHNOLOGY RAK BUSINESS AUG., SEP., 2022 23
fied as a key channel for brands to authen tically communicate with customers, with over 91 per cent of sponsored post engage ment driven by the segment of users. Micro-influencers have become the most popular choice of collaboration for brands, due to their high following (5-30k) and reach (5-500k). Their smaller, yet focused audience makes for high engagement, often driving best ROI for brands.
Likewise, reports point towards brands favoring TikTok over YouTube in regard to sponsored collaborations, with TikTok comprising 13%of all influencer campaigns, while the latter is only incorporated by 10%. TikTok is still an emerging platform, and while it isn’t as staple as Instagram, more brands are incorporating the social media outlet into their marketing plans. This is further evidenced by the emergence of ‘FinTok,’ a new genre of video content in which experts share financial advice in a short, yet engaging TikTok video, which has already garnered over 1.8 billion views on the platform. Consequently, data has shown TikTok to surpass YouTube in popu larity for influencer campaigns, even as brands continue to identify their strategy and areas for success on the platform
According to the new Poly and Worktech Academy research that included a London roundtable with senior leaders in technology and design, the focus now shifts to the urgent implementation of flexible and future-proof technology solutions in the workplace as part of the overall hybrid strategy. This is an acknowledgment that the traditional office no longer fits the demands of a more flexible workforce for lower densities, better amenities and more opportunities for face-to-face inter action as well as video calling and remote collaboration facilities.
Technology-driven mindset
The whitepaper centered on a successful and effective RTO formula, the research findings reveal that most organizations are still struggling to find the perfect balance that would ultimately boost their overall productivity regardless of the location of their respective teams.
The research highlights four emerging challenges that are largely preventing a seamless RTO experience including changing employee expectations, the lack of meeting equality between remote and on-premises workers, conference rooms that are not adequately equipped for video conferencing, and increased IT manage ment complexity. Siloed company structures also emerged as not being equipped for the type of cross-disciplinary thinking and decision-making that would create a more enticing RTO.
Poly (NYSE: POLY) published a new discussion paper titled A Reset for Return to the Office?, in partnership with workplace research platform WORKTECH Academy, focused on companies’ race against time to ensure their onsite and offsite teams have the ultimate equal work experience albeit glaring challenges such as reluctance to return to the office (RTO).
New Research calls for a reset for effective Hybrid Working Strategies
To facilitate a smooth transition to RTO, technology plays a crucial role in animat ing the workplace and catalysing its interactions. This role, according to the paper, extends from the use of workplace apps, which use prompts and nudges to bring the right people together in the right place at the right time, to the use of advanced and immersive AV systems to communicate company branding and culture
TikTok is a new opportunity:
According to Meltwater, this has further resulted in increased engagement on social media platforms, as Instagram has become the top platform for influencer campaigns. Reports indicate the launch of over 1,800+ campaigns in recent times, with 94% of campaigns including Insta gram content, while only 10% of them included content for YouTube or other plat forms. As per trends and best practices, 42% of campaigns are leveraging the pattern of 1-4 feed posts, and 20% of campaigns utilize 1-4 stories. Findings also suggest that influencer campaigns are largely concentrated on Instagram, while plat forms like TikTok are more experimental.
Road map to hybrid
PREPARED BY PRESENTED BY DR. TALIB HASSAN HAYALI ECONOMIC EXPERT, RAK CENTER FOR STATISTICS & STUDIES
QUANTUM LEAP OF RAS AL ECONOMYKHAIMAHSECTORS2020-2022
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This report is based on data and information for the months of January of the three past years, which the Ras Al Khaimah Center for Statistics and Studies provides in cooperation and coordination with the relevant data sources. The Center always seeks to expand its data to include other important sectors of the Emirate’s economy.
This report highlights the economic performance of several sectors and activities of the local economy during the months of January of the years 2020-2022. The results of the first month of the year show the annual start of commercial activities and businesses on which investors and markets build their expectations. These results may indicate an important aspect of optimism about the future annual performance of economy. Therefore, this type of reports and quarterly reports help decision-makers to take more objective admin istrative and technical decisions considering the facts reflected in the numbers related to sectors, such as real estate transactions, business sector, tourism, foreign trade, transportation, and others.
Real Estate Transactions:
Real estate transactions witnessed an encouraging movement in Ras Al Khaimah during the months of January for the years 2020-2022, especially after the pandemic year. That was a result of the great support offered by the United Arab Emirates in general and by the Government of Ras Al Khaimah in particular to the economic sectors that were subjected to suspension or damage due to the pandemic. This support was reflected in the high pace of growth and development, bypassing the state of contraction and paralysis left by the virus. Real estate transac tions increased to AED 102.3 million in January 2022 compared to AED 61.9 million in January 2020, an increase of 65%. Notwithstanding the fact that sales of January 2021 exceeded the ones of the previous year by about five times, thanks to the sales of tourist land in Ras Al Khaimah, which amounted more than AED 205 million in that month. Real estate sales increased by
Built residential land 21,065 25,599 18,335
Free residential land 9,107 17,413 19,235
Commercial & residential land 4,000 6,560 7,833
Waiver Market Value 28.3 14.9 38.2 35 %
The percentage of increase in real estate transactions of January 2022 compared to January 2020 10%
Ref: Ras Al Khaimah Municipality, Ras Al Khaimah Center for Statistics and Studies
65%
The percentage of increase in sales of January Januarycompared2022to2020
Freehold villas 5,443 21,809 21,147
BUSINESS STATISTICS STUDIES
Details
10% in January 2022, compared to January 2021. See Tables (1) and (2).
Investment land sales also increased to AED 17 million in January 2022, compared to AED 1.4 million in Janu ary 2020. Sales of free residential lands, freehold villas and commercial & residential lands have doubled, after the sales movement returned to recovery following the dissipation of fears due to the pandemic.
Popular houses 0.950 0.550
Agricultural land 8,225 9,465 4,180
Tourist lands 0 205,678
Real Estate Sales Value 61.9 298.5 102.3 65 %
RAK BUSINESS AUG., SEP., 2022 25
Total 61,913 298,501 102,338
Real estate transactions in Ras Al Khaimah for the months of January 2020 – 2022 Million Dirhams
Details 2020Jan. 2021Jan. 2022Jan. %
Freehold apartments 11,703 7,871 13,435
Mortgages Value 233.8 115.6 31.7 (86 %)
2020Jan. 2021Jan. 2022Jan.
Commercial land 0 0.700 0.900
Sales value of land villa and free hold apartment 2022- 2020 (In Thousands Dirhams)
Investment lands 1,420 2,856 17,273
Ref: Ras Al Khaimah Municipality
These results have helped increase the trade balance surplus of Ras Al Khaimah to AED 593.6 million in January of this year, an increase of 60% compared to
Regarding the numbers of certificates of origin issued by Ras Al Khaimah Chamber of Industry and Commerce, they were close to each other in Janu ary this year and two years ago. However, they have changed a lot in terms of value. It increased from AED 356 thousand in January 2020 to AED 526 thousand in January this year, an increase of 48%. As for January this year and the previous one, it increased by 6% and 30%, respectively, in terms of number and value. See Table (3).
rate in Ras Al Khaimah’s trade balance for 2022 compared to 2020 26
Foreign Trade Sector:
Table (1): Ras Al Khaimah Business Sector for January 2020-2022 Details 2020Jan. 2021Jan. 2022Jan. % New economic licenses 124 154 163 31 Renewed economic licenses 1240 RAKEZ LicensesCommercial 14,409 14,967 1,288 8 RAKEZ LicensesIndustrial 592 619 15,622 (4) Number companiesinternationalof 115 566 Residential buildings 174 252 119 (53) Residential annexes permit 108 180 82 139 buildingsNon-residential 9 6 258 certificates of origin 1768 1675 0.1 value/ million 0.356 0.404 1770 48 Ref: Ras Al Khaimah Municipality 31%
Growth
Business sector:
The new licenses increased in January of this year by 31% compared to January 2020 and by 6% compared to January of the previous year, while the number of renewed licenses increased by 4%. The total number of commercial licenses issued by Ras Al Khaimah Economic Zone “RAKEZ” also increased by 8% until January this year compared to the percentages two years ago and increased by 4% compared to January last year.
Regarding building permits and residential annexes permits issued by Ras Al Khaimah Municipality Department, it was noted that there is a greater focus on residential annexes permits, which rocketed by 139% in January 2022 compared to January 2020 and by 43% compared to January 2021. See Table (3).
Foreign trade figures showed a significant increase in merchandise exports, re-exports, and total exports in January of this year and of 2020, with an increase of more than 20% to reach 37% in re-exports. In contrary, all foreign trade variables witnessed a decline in Janu ary 2021, including imports and the trade balance, due to the impact of the pandemic, the closure of borders and the time taken for the sector gradual recovery. Noting that imports decreased slightly by (3%) in January 2022 compared to January 2020, and the increased by 23% in January this year compared to the previous year.
On the contrary, number of industrial licenses was slightly decreased due to the transformations that took place on the COVID-19 mutant. The number of offshore licenses for international companies regis tered in Ras Al Khaimah has also increased from 115 in January 2021 to 119 in January 2022.
The
percentage of increase in the number of commercial licenses for January 2022 compared to 2020 37% The percentage of increase in re-exports for the month of January 2022 compared to January 2020 ــــــــــــــــــ 60%
The business sector witnessed a remarkable improve ment in the number of new commercial licenses issued by the Department of Economic Development.
23
Tourism Development Authority,
The tourism sector recorded a quantum leap in movement and growth when comparing the figures for January this year with January of last year for all variables such as the number of guests, number of nights, available and occupied rooms, as well as occupancy rates
60 Ref: RAK Customs Department, Ras Al Khaimah Center for Statistics and Studies. 0 200 400 600 800 1000 1200 593.6 1,095.7 114.6 981.1 501.6 293.6 700.1 74.5 625.6 406.5 371 888.5 83.9 804.6 517.5 Trade BalanceGood ExportsRe-ExportsImports Jan. 2020 Jan. 2021 Jan. 2022 Total Exports
Guest Nights 293.453 152.600 234.346 (20.2) 53.6
January 2020 and an increase of 102% compared to January 2021. It is worth noting that the trade surplus achieved in January this year exceeded the value of imports this month by 18%, in contrast to the months of January for the previous two years, in which imports significantly exceeded the value of the trade balance surplus. See table (4). And Figure (1).
Imports 517.5 406.5 501.6 (3) Goods Exports 804.6 625.6 981.1 22
Tourism sector:
Figure (1) Ras Al Khaimah’s Foreign Trade for January 2020-2022
Figure Tourism(2)in Ras Al Khaimah for January 2020-2022(tourist)
RAK BUSINESS AUG., SEP., 2022 27
Center for Statistics and Studies. 0.000 100.000 200.000 300.000 0.603 111.215 184.357 234.346 66.741 0.436 73.844 169.555 152.6 60.999 0.657 132.843 202.172 293.453 83.38 No. of Guests Guest Nights Total Available Rooms Total Rooms Occupied Occupancy Rate% Jan. 2020 Jan. 2021 Jan. 2022
Tourist movement in the Emirate is still in the process of recovery overcoming the repercussions of COVID-19. The start was encouraging in January 2021 compared to January 2020, and the performance in January 2022 was Mostbetter.oftourist facilities have been disrupted in some months of 2020, knowing that the month of January was distinguished in its tourism performance as an extension of the tourist movement for 2019. In March 2020, the pandemic caused all figures to decrease including number of guests, availability, and occu pancy compared to February and January of the same year. The occupancy rate in March was 49% while it was (68%) and (66%) in February and January, respectively. The sector improved in January this year compared to last year. The occupancy rate jumped to 60.3%, after it was 44% in January 2021, see Table (5) and Figure (2).
Total Rooms Occupied 132.843 73.844 111.215 (16.3) 50.6
Ras Al
BUSINESS STATISTICS STUDIES
Ref: Khaimah Ras Al Khaimah
Total Exports 888.5 700.1 1095.7
DirhamsMillion
Re-exports 83.9 74.5 114.6 37
Table (4): Ras Al Khaimah’s Foreign Trade for January 2020-2022
Details 2020Jan. 2021Jan. 2022Jan. %
Table Tourism(5):in Ras Al Khaimah for January 2020-2022
Trade Balance 371.0 293.6 593.6
Details 2020Jan. 2021Jan. 2022Jan. 2020/%2021 2021/%2022
Number of Guests 83.380 60.999 66.741 (20.0) 9.4
Total RoomsAvailable 202.172 169.555 184.357 (8.8) 8.7
%Occupancy Rate 65.7% % 43.6 60.3% (8.2) 38.3
2020Jan. 2021Jan. 2022Jan. %
The same applies to the quantity of loaded and unloaded goods. On the loading or exporting side, it amounted to 5.3 million tons in January 2022, compared to 4.4 million tons in January 2020, offset by a significant decline in the amount of unloaded or imported goods, which amounted to 221,000 tons in January of this year, down from 436 thousand tons in January 2020.
2020-2022Maritime
Arrivals 17,851 19,778 26,469 48
Ref.: Saqr Port Authority, for the quarterly reports of Ras Al Khaimah Center for Statistics and Studies.
Regarding the movement of ships in Saqr Port, accord ing to Table (7), 103 ships entered the port in January of this year, compared to 101 ships in January two years ago, an average of three ships per day.
48%
Ras Al Khaimah International Airport recorded an increase in aircraft movement from 864 flights in January 2020 to 1162 flights in January 202
Departures 13,779 12,285 9,776 (29.0)
Air Transport Sector: Ras Al Khaimah Airport:
he percentage of increase in the number of passengers from Ras Al Khaimah Airport for 2022 compared to January 2020
Export / ton 33.0
Table Movement(6): of Aircraft and Passengers at Ras Al Khaimah International Airport January 2020-2022
The percentage of increase in the number of aircraft movement January 2022 compared to January 2020
In general, air traffic, passengers and cargo were good and acceptable in the months of January this year and the previous year, compared to January of 2020, according to the total numbers. See Table (6) and Figure (3).
Table Incoming(7): and departing ships at Saqr Port for January 2020-2022Details
Import/tonmovementAirfreight 135.7 584.5 271.7 100.2
100%
Details 2020Jan. 2021Jan. 2022Jan. %
ــــــــــــــــــ
Aircraft movement 864 1,115 1162 34
Transit / ton 24.1 15.7 2.1 (91.3)
Departures 101 104 105 4 goods/m.ofQuantityloaded ton 4.4 4.2 5.3 20.5
Quantity goods/m.unloadedofton 0.436 0.133 0 221 (49.3)
As for airfreight, it focused more on imports than exports, as it increased in imports by 100.2% in January 2022 compared to January 2020, despite the significant increase in January 2021 imports, which amounted to 584 tons.
34%
Regarding the air transport sector through Ras Al Khaimah International Airport, number of aircraft movement has increased from 864 flights in Janu ary 2020 to 1,162 flights in January 2022, at a rate of 34%. That was reflected in the increase in the number of arrivals from 17,851 passengers in Janu ary two years ago to 19,778 (34%) and 26,469 (48%) passengers in January of last year and the current one, respectively. However, the number of depar tures decreased to 9,776 in January of this year, down from 13,779 departures two years ago. On the other hand, the number of transit passengers increased by 91.1% for the same period.
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Transit passengers 1,713 4,059 3,273 91.1
The percentageincreasepercentageintheofimportsfor2022comparedtoJanuary2020
Arrivals 101 104 103 2
Figure Passenger(3): traffic at Ras Al Khaimah International Airport January
ــــــــــــــــــ
0 5,000 10,000 15,000 20,000 25,000 30,000 3,273 9,776 26,469 4,059 12,285 19,778 1,713 13,779 17,851 Arrivals Departures Transit Passengers Jan. 2020 Jan. 2021 Jan. 2022
Transport at Saqr Port:
Ref: Ras Al Khaimah International Airport, Ras Al Khaimah Center for Statistics and Studies
4. Given the limited number of ships entering and departing Saqr Port annually, more atten tion and support is required. The port enjoys a distinguished position that qualifies it to be a strong competitor at the state level and to be the focus of attention and interest of exporting and importing companies.
5. It is important to pay more attention to mass transit in the Emirate by increasing the number of buses and expanding the transport network.
BUSINESS STATISTICS STUDIES
As for the transportation of passengers by taxi, Ras Al Khaimah Transport Authority was able to trans port approximately 647,280 passengers in January 2022 after transporting 573,929 passengers in January 2021 and 891,723 passengers in January 2020, with a decrease of (27%).
Ref.: RAK Transport Authority
-27%
ــــــــــــــــــ RAK BUSINESS AUG., SEP., 2022 29
60.3%
Details 2020Jan. 2021Jan. 2022Jan. %
Taxi and Bus Transport:
We believe that this type of transportation is in the process of returning quickly to what it was a year ago to the pandemic in conjunction with the expansion of tourism in the Emirate, the same as for mass transpor tation by buses across cities and internal mass trans portation, which were stopped due to the pandemic during 2020. See Table (8).
3. As for the air transport sector through Ras Al Khaimah International Airport, it recorded an increase in aircraft movement from 864 flights in January 2020 to 1162 flights in January 2022, with an increase of 34%. The impact of this was reflected in the increase in the number of arrivals to the Emirate from 17,851 passengers in January two years ago to 19,778 and 26,469 passengers in January of last year and this year, with an increase of 48% between 2022 and 2020 and 34% between 2022 and 2021.
By analyzing data of sectors as focused on by the economic report for the months of January 2020-2022 for the Emirate of Ras Al Khaimah, we can summarize the following important
Taxi users 891,723 573,929 647,280 (27.4)
City bus users 49,115 26,335 17,062 (65.3)
Table (8): Users of taxis and buses in Ras Al Khaimah for January 2020- 2022
139%
The percentage of decrease in the number of passengers for taxis and buses in the emirate for January 2022 compared to the same month for the year 2020
CONCLUSION
1.facts:The business sector witnessed a good move that resulted in an increase in the number of commercial licenses and permits issued by the Departments of Economic Development, RAKEZ, the Municipality and the Chamber of Industry and Commerce in the months of January 20202022. As the licenses issued by the first and second authorities increased by 31% and 8% in January of this year, compared to January two years ago, in a row. Building permits also increased by 139% for the same comparison. As for the certificates of origin issued by the Cham ber of Industry their value increased by 48% in January this year compared to January 2020.
mass transit users
The percentage of increase in building permits for January 2022 compared to January 2020
Note that the advantages that Saqr Port enjoys in terms of location and being close to the four Emirates next to Ras Al Khaimah make it the focus of attention and interest of exporting and importing companies in the UAE. For this reason, the port deserves more support.
The percentage of tourist notifications for the month of January 2022
2. The tourism sector recorded a quantum leap in movement and growth when comparing the figures for January this year with January of last year, the year of recovery, for all varia bles such as the number of guests, number of nights, available and occupied rooms, as well as occupancy rates, with rates of 9%, 54%, 9%, 51% and 60%, respectively.
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The contribution of Emirati women to the projects adopted by Saud Bin Saqr Establishment for Youth Enterprise Development amounted to approximately 26% in various commercial activities, including food and beverages, care and cosmetics, among others.
ENTREPRENEURSDEVELOPMENTSELF-GROWTHOVER THE TOP
EMIRATI FEMALE ENTREPRENEURS STRESS THE IMPORTANCE OF GOVERNMENT SUPPORT FOR SMEs AN INSPIRING REALITY.. A SUSTAINABLE FUTURE
Government agencies supporting small and medium-sized youth projects have also ensured that women are on an equal footing with men.
mirati women have tangibly emerged in the economic aspect, just as in all other sectors. They have proven their efficiency, distinction, and contribution to advancing progress and development in all its stages through integrated projects and pioneering and innovative works.
Interviewed by/Khawla Ibrahim
Here, Mr. Youssef Ismail, Chairman of the Supreme Committee of the Sheikh Saud Bin Saqr Foun dation for Youth Enterprise Development, confirms: “Competitiveness indicators show the high percentage of Emirati women’s contribution to economic activity and the labor market, including small and medium enterprises, where the rate of women working in this field has increased and varied Their projects are in different areas, traditional and non-traditional.
BUSINESS ENTREPRENEURS
For over five decades, our wise leadership has spared no effort to support women in the financial and business sector through adopting renewable programs and initiatives and organizing qualitative economic participation at the local, regional and international levels.
Thevisions.aspiration of the wise leadership of the UAE, and accordingly, we celebrate its achievements this year under the slogan “An inspiring reality… a sustainable future” to confirm its presence as an inspiration in giving in a fertile environment of patriarchal care for our leaders, and always striving to enhance the comprehensive and sustainable development process for our beloved coun try, following in the footsteps of His Highness Sheikha Fatima Bint Mubarak, Chairwoman of the General Women’s Union, President of the Supreme Council for Motherhood and Childhood, Supreme Chairwoman of the Family Development Foundation, “Mother of the Nation,” may God protect her.”
RAK BUSINESS AUG., SEP., 2022 31
Notably, Emirati women’s contribution to the projects adopted by the Saud Bin Saqr Foundation for Youth Enterprise Development reached approximately 26% in various commercial activities, includ ing food, beverages, care, beauty, clothing, sports facilities, and many other activities. They put their elegant mark on the most minor details of the work. Hence, their projects carried the character of excellence, elegance, and the Emirati sense of passion for excellence, creativity, and innovation.
Miss Maryam Musabah Al Kibali, Director of the Saud Bin Saqr Foundation for Youth Projects Devel opment, confirmed: “Day after day, Emirati women are proving their worth with the trust that our wise leadership has placed in them. Over five decades, they have invested exceptional government support productively and effectively in the process of construction, development, and realization of
Economic laws and legislation guaranteed women to benefit from all the facilities offered by the federal and local small and medium enterprise support programs, opening the doors to their ambi tious and innovative ideas to help them own their projects. They have, additionally, provided full support to enhance their role in advancing the sustainable development process along with men.
SOUAD SALEM AL ZAABI
Emirati women’s superiority in the academic field and their access to the highest scientific and educational ranks did not stop at this point. They employed their knowledge fully in the practical field. Here, Miss Souad Salem Al Zaabi, who holds a master’s degree in quality management, has invested all her studies in developing her govern ment job as an institutional performance expert and did not stop at it. Instead, she sought to own her project based on the importance of seeking to diversify sources of income.
“In 2020, I headed to the Saud Bin Saqr Founda tion for Youth Enterprise Development. In addi tion to the registration documents, I had a lot of ambition and passion for launching Dopamine Spa, for being more than just a traditional beauty center for women. When I went to beauty centers in the emirate, I noticed the lack of excellence and specialization in the provided services. Based on my experience in providing distinguished services in the government, the idea of innovation came in the way of providing cosmetic services in a modern and unpretentious manner, which every woman is seeking. As we provide at Dopamine Spa, every woman is eager to spend restful and relax after a hard day’s work. An extraordinary experience for women with unique, exclusive, quality services and reasonable and competitive prices.” Miss Souad Salem Al Zaabi says.
She reiterates: “This does not mean neglecting the follow-up of the project, but this follow-up varies according to each stage of the project. At the begin ning of the planning and implementation stage, the project owner must allo cate all the necessary time, effort, and resources. The project is like nourishing a small child needing great care and continuous follow-up.
Miss Souad continues: “Having extensive experience is not mandatory to
There are many things that a person other than the project owner cannot follow up with the advice of experienced people, including choosing the place, quality of services, decoration, and furnishing. In other stages, the carefully selected employees can be assigned specific responsibilities. Throughout the progress of the project and its launch, the monitoring becomes less, the tasks are allocated, and constant endeavors must be maintained to determine if the project is on the right path. Meanwhile, we do not lose sight of the need to use modern technical methods to follow up on remote work.”
Innovation in the provision of services
Seeking to diversify sources of income in preparation for the post-retirement phase
Miss Souad stresses the need for a balanced follow-up of the project by the owner so that he does not neglect or exaggerate the follow-up. Balance is necessary, and this is what I learned from my continuous reading and development of business books, as it was the most advice, espe cially for owners of small projects, the need to determine the role of the project owner. Is he the direct manager? Or an employee or just the owner or entrepreneur and developer of the project? If the
project owner is doing most of the work, this requires twice the time and effort; thus, the project will remain small and limited if it does not fail! Accordingly, the entrepreneur must devote himself to developing his project through expansion, development, and innovation of services to make it a success story.”
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In this regard, Miss Souad recalled the Saud Bin Saqr Foundation for Youth Projects Development, saying: “The Foundation is considered the ideal incubator for Emirati youth projects. It takes them by the hand, storms them into the world of finance and business, and establishes successful projects that keep pace with the aspirations of the United Arab Emirates in general and the Emirate of Ras Al Khaimah in particular.
The need to diversify sources of income:
The Foundation provides various types of support, including facilities and exemptions from fees, in addition to moral support and training courses. The exemption from local fees has contributed to saving expenses and reducing the financial burden.
start any project, but it is important that one must possess a passion for work and immense belief in the inevitability of achieving success, and that he works to refine his experiences and direct them in the right direction, and studies the market need and its size, emphasizing that knowledge and experience in the field of what gives him greater chances of success, abridge the path to achieving goals, and reduces your time, effort and money.”
FATIMA YOUSSEF AL MULLA: Full confidence in Emirati women’s projects
On the need to constantly strive to diversify sources of income, Miss Souad stresses: “Everyone should know that the government job provides you with income, but as time is ticking away, the govern ment employee will find himself retiring. Hence, one should plan for post-retirement and strive to improve his financial and social situation.
On that belief, I begin to think about the necessity of owning my project. I started from the most straightforward ways and most uncomplicated capabil ities. In 2014, I began through websites and social media on Instagram.
RAK BUSINESS AUG., SEP., 2022 33
Accordingly, the private project offers financial and moral opportunities. It provides a way to learn about new horizons of thinking and skills devel opment, especially since the fields in the private sector have no limits and earns them more expe rience. And mainly since our beloved country provides all means of support and assistance to young people to secure a strong start in the world of small and medium enterprises, based on the fact that the country’s strong economy is built with the help of its children.”
BUSINESS ENTREPRENEURS
We also look forward to having the term of membership covered by the facilities be more than three years because some projects are exposed to setbacks due to lack of experience and inability to compete in the market during this period. For this, it is helpful for them to extend membership peri ods as long as the project exists and is working to prove itself in the market.
Miss Fatima Youssef Al Mulla is a mother of three children and holds a degree in business administration and information technology. She begins her speech with a passion for realizing through her words the extent of her love for her work and her pride in being an Emirati woman living under a patriar chal leadership interested in harnessing the means of a decent life for all its citizens and everyone who resides on her lands.
She confirms the beginning, “Being the daughter of this benevolent country. Miss Souad spares no effort (even if I do not work in a government sector) to be a productive and active person in society, not just a consumer.
Within a relatively short period, the demand for these clothes became great. I thought about expand ing the project, transferring it from the virtual world, and opening a realistic Bonita boutique. I did not find anything better than the Saud Bin Saqr Foundation for Youth Projects Development as an incubator where I launched my project.
Indeed, I started my actual journey through them, where I benefited from the facilities provided by the Foundation to young national projects and the economic advice it gives, delivered by experts and specialists. In addition to exemptions from commer cial license fees, the Foundation provided opportuni ties to participate in various exhibitions and events
Bonita one of Saud Bin Saqr Establishment for Youth
internationalyeventsinfees,commercialtheFatimaDevelopmentEnterpriseProjects.benefitedfromexemptionfromlicensingandparticipationexhibitionsandlocallyand 34
BUSINESS ENTREPRENEURS
Consider market research before investing Fatima continues by saying: “The idea of my project was born after my knowledge of the local market in Ras Al Khaimah. It is known that the Emirati mother is keen to look after her children and their appearance in the most handsome and elegant appearance on all occasions. I was finding it challenging to find idiosyn cratic clothes and characteristics for my children. After a thorough study of the market and what it needs, I found that my opportunity to compete was available and that the market required more similar projects due to its lack of high-quality, comfortable, and high-qual ity clothing brands for children at the same time.
Furthermore, Miss Fatima doesn’t neglect training workers on methods of dealing with customers and responding tactfully and nicely at any time. She says: “My follow-up to work personally and directly, responding to customers’ inquiries, following up on their requests electronically, and training workers on courteous customer service contributed to the project’s success because it increased people’s confidence in it being an Emirati citizen.
Today, thanks to a refined sense and direct super vision, Bonita’s boutique has become one of the most prominent destinations for high-end children’s cloth ing in Ras Al Khaimah. Customers come to enjoy a fun shopping experience for their children from different emirates of the country, and you will realize the direct reason for this when you visit the place where you will notice this elegant touch of Miss. Fatima in every corner of the boutique, with its warm colors, charming décor, the way the distinctive clothes are displayed, and the courteous treatment of the female employees there
Customer trust is a the key of success:
internally and externally, supporting and assisting us. It also offered advice in preparing an economic feasibility study, and proper planning for the project’s success significantly impacted our success today, along with the support of family and parents”.
A strong nursing workforce is crucial to achieve safe, secure, economically successful and equitable societies.
As per the World Health Organization, approximately 27 million men and women make up the global nursing and midwifery workforce. This accounts for nearly 50% of the global health workforce. Of the 43.5 million healthcare workers in the world today, it is estimated that 20.7 million are nurses and midwives. At a time when the future of careers seems uncer tain, especially with artificial intelligence (AI) rapidly replac ing jobs, the future of nursing will remain undeterred.
WHAT DOES THE FUTURE OF NURSING LOOK LIKE?
RAK BUSINESS AUG., SEP., 2022 35
It is important to consider that nurses and midwives are central to primary health care requirements as well as in improving health outcomes globally.
One of the exciting facts about choosing healthcare –and in specific, nursing – as a profession is the huge variety of career pathways that open up for you once you have obtained your Bachelor’s degree. Nurses are not locked into one career pathway. At anytime, a nurse can choose to switch specialties and functions, from Critical Care – Adults to Critical Care Pediatrics or from Informatics to Clinical Education.
Nursing as a career is receiving significant interest owing to its diverse nature, job security and impact on Thesociety.UAEhas identified healthcare as a priority sector and career path which will drive the next decade of growth and is advancing efforts in delivering health services through innovative hi-tech solutions.
By: Dr. Suzanne Robertson-Malt, Associate Professor – Health, School of Humanities, Social Sciences and Health
he COVID-19 pandemic has served as a reminder of the important role that health care professionals play in maintaining the wellbeing of a community. However, the World Health Organization has reported a global shortage of health workers, in particular nurses and midwives, with the largest needs-based shortages of nurses and midwives stemming from South East Asia and Africa.
UAE Nursing and Midwifery Council was established to regulate the nursing and midwifery professions, promote and advance nursing and midwifery services and protect and promote the health and safety of the public based on the highest standards. These are initial positive signs that point towards significant developments and growth in the field. The council, which comprises members from the Ministry of Health, Ministry of Higher Education and Scientific Research, Ministry of Education, Nursing Colleges and Institutes in the UAE, Health Authority of Abu Dhabi, SEHA, Dubai Health Author ity, Ministry of Interior – Health Services, Armed Forces Medical Services Corps, Dubai Healthcare City Authority, Emirates Nursing Association, Emirates Medical Association, and the private healthcare sector, addresses education, research and Emiratisa tion in nursing and midwifery.
The world needs an additional nine million nurses and midwives in order to reach the United Nations Sustainable Development Goal 3 of ensuring healthy lives and promoting well-being for all. The UN High Level Commission on Health Employment and Economic Growth has indicated that investments in education and job creation in the health and social sectors result in a triple return of improved health outcomes, global health security, and inclusive economic growth.
BUSINESS AN OPINION
The onus is on enthusiastic young students to reori ent their priorities to align with the ever-increasing demands of the world’s labour market in selecting a career that can truly make a difference
An Ambitious Strategy:
ANNOUNCESINDUSTRIESPHARMACEUTICALJULPHARITSSTRATEGY
Strategy 2030 is set to triple Julphar’s revenues via six central growth pillars – “Maximizing Revenue from current Product Portfolio” “New Product Launches,” “Geographical Expansions,” “Strategic Business Initi atives,”, “Advanced Specialty Products Initiative”, and “In-Organic Growth Initiatives”.
Gulf Pharmaceutical Industries PJSC (Julphar), one of the largest pharmaceutical companies in the Middle East and Africa, has announced its Strategy 2030 to drive transformation through sustainable growth and deliver enhanced value for all stakeholders. The announcement came after the company success fully completed one of the most remarkable turnaround stories in the region’s pharma sector and marked a return to profit in 2021 with robust top-line growth.
GULF
2030
The new growth strategy embodies Julphar’s aspira tions to be the leading pharmaceutical company in the MENA region, recognized with first-to-market products and value-adding medicines. Strategy 2030 is driven by adopting new, cutting-edge technologies across all Julphar’s manufacturing plants.
Dr. Essam Mohamed, Chief Executive Officer of Julphar
Dr. Essam Mohamed, Chief Executive Officer of Julphar, said: “Setting out our Strategy 2030 today, we are committed to concentrating our efforts and resources on our priority growth platforms and pipe line projects. Despite the enormous challenges and the global pandemic, Julphar achieved one of the
With 100+ New Products to Drive Sustainable Growth 36
“We are confident that we are well-positioned for a bright future by delivering new, innovative healthcare solutions into the hands of our patients. To release Julphar’s full potential, we must now increase profita bility and make bold investments in the best and most innovative areas of treatment for the patients and communities we serve,” he added.
As part of Strategy 2030, Julphar plans to penetrate new territories and top pharma regions including CIS (Commonwealth of Independent States) countries, Turkey, Latin America, and Africa as the company moves to create new revenue streams. Julphar is also expanding into vaccine production and biotechnology to extend its areas of expertise further.
Julphar continues to explore new alliances and partnerships to support its long-term growth pros pects, while also launching new products in core ther apeutic areas and investing in capital expenditure to improve operational efficiency, leading to growing market share and expanding geographic presence. The company will continue to drive productivity improve ments across its divisions, cutting red tape in order to grow the business and serve its patients in the best way possible, while ensuring positive returns to shareholders and investors
Based on Julphar’s strategic approach to developing a broad bio-equivalent Generic & Biosimilar drugs portfolio, the company is strengthening accelerating its in-house R&D, in order to achieve its vision to build a robust and innovative pipeline that delivers a sustainable and posi tive contribution to the communities it serves.
New Investments:
BUSINESS MADE IN RAK RAK BUSINESS AUG., SEP., 2022 37
Sustainable development solutions
The company also plans to further utilize the advan tage of being a part of Ras Al Kamiah’s business ecosys tem, which connects organizations and streamlines procedures as part of a wider strategy to ensure the sustainable development of the Emirate, while allowing both home-grown and foreign businesses to thrive.
most successful strategic turnaround stories; we have reached our objectives and greatly exceeded expecta tions, and now we are entering a defining moment in our transformational journey.
Within the framework of Julphar’s growth strategy, the company is working to maximize the revenue from its existing products by increasing its market share and optimizing its cost. Meanwhile, the company is accelerating its preparations to obtain GMP approv als from PICs, ANVISA, the WHO and EU to be able to expand its business into other strategic regions, both for its existing portfolio of products and for those in theJulpharpipeline.remains on track to deliver revenue growth from its legacy products, and, to unlock further growth, the company is planning to launch more than 100 new products between 2022 till 2030, capitalizing on its in-house R&D, in addition to signing licensing agreements with top-tier pharma partners and acquir ing new products.
The company is development.researchfrom2030,uctsthantoJulpharnewapprovalsobtainingtheacceleratingprocessofGMPforgeographiesplanslaunchmore100prodfrom2022tobenefitingin-houseand
“We have successfully delivered on our strategic turnaround priorities and delivered robust growth cross key performance drivers. We are now focused on executing the next stage of Julphar’s transformational growth phase and providing sustainable value for patients shareholders, and stakeholders”
The company is aiming to venture into well-defined new therapeutic areas, including future treatments for Oncology, CNS, Hormones and Immunology drugs. Each therapeutic area is expected to deliver sustainable and profitable growth and contribute to shareholder value creation for Julphar into 2030 and beyond.
Julphar will expand its presence into new territo ries, availing a significant number of essential market shares in target markets through various fast and effi cient market access models.
MOHAMMAD KHALID
Appointed CEO of Real Estate Sector at Sharjah Asset Management
Sharjah Asset Management (SAM), the investment arm of the Government of Sharjah, has announced the appointment of Sheikh Saud bin Moham med Al Qasimi as CEO of the real estate sector in the company that overlooks vital assets such as Souq Al Jubail, Souq Al Haraj and Al Saja’a Industrial Oasis. This comes within the company’s strategy to develop this important sector and retain high investment and asset management levels.
Boston Consulting Group (BCG), one of the world’s lead ing management consulting firms, has named Pablo Martinez to head its Middle East system starting May Martinez2022.
BUSINESS NEW HIRIGN 38
Appointed as Johnson Control’s Vice President and General Manager for Middle East and Africa
Appoints Head of Boston Consulting Group Middle East Region
Pablo Martinez to take over from Joerg Hildebrandt who led the Middle East System for the last eleven years, bringing together local knowledge, global industry expertise, and deep capabilities to empower, inform, and create impact – grounding the firm as a regional thought leader and an integral part of the Middle East’s development story.
PABLO MARTINEZ
Johnson Controls (NYSE: JCI), the global leader for smart, healthy and sustainable buildings, announced the appointment of Mr. Mohammad Khalid as the new Vice President and General Manager for Middle East and Africa (MEA).
SHEIKH SAUD BIN MOHAMMED AL QASIMI
Sheikh Saud bin Mohammed Al Qasimi graduated from the Amer ican University of Sharjah with a Business Administration degree and specialisation in Financial Management. He started his career by running his own private business and then assumed the position of Executive Director of the Support Services Department at the headquar ters of SAM, then CEO of Osool Transportation Solutions.
Mr. Khalid brings more than 25 years of experience in sales. The new appointment proves to be both timely and strategic as it comes at a time when the company is executing on its leadership in innovation and technology assisting governments, businesses and other institutions meet their sustainability goals.
will lead almost 800 employees from 76 nationalities across four offices located in: Riyadh, Dubai, Abu Dhabi, and Doha, making this region one of the firm’s most diverse systems. The firm has seen strong growth in the region, driven by increased demand for digital transformation.
Mr. Khalid joined Johnson Controls eight years ago and since then, has helped reinforce the company’s vision to reimagine the performance of buildings to serve people, places and the planet by placing key focus on health and safety.
On the international level, it is worth noting that the American University of Ras Al Khaimah has recently signed a contract with the German company Siemens to rehabilitate the infrastructure and buildings of the
2. op=search_authorshttps://scholar.google.ae/citations?mauthors=aurak&hl=en&view_
The American University of Ras Al Khaimah aspires to be among the leading institutions in scientific output and research, as the university is at the forefront in the region in terms of scientific research published in inter national scientific journals. In terms of aligning these researches with the resources and requirements of the economy of the Emirate of Ras Al Khaimah in sustain ability. It is worth noting that one of the university’s scholars and researchers was recently able to publish a notable and promising scientific research about convert ing the mangrove plant of Ras Al Khaimah into biofuel, which may be a scientific breakthrough to be added to and enlisted amongst the many achievements of the Ras Al Khaimah economy
The American University of Ras Al Khaimah takes thePartlead(1)
Imad Eddine Oubiri Sr. Advisor - Director of Community and Industry Engagement American University of Ras Al Khaimah
It is self-evident that science and scientific research are at the forefront in producing and harnessing the necessary tools to develop the energy and sustainability system through innova tion and intellectual creativity. However, what we may overlook here is that education and scientific research in itself is one of the pivotal economic entities, whose role is not limited to harnessing scientific production and intellectual creativity, but to be the first amongst all to embody it on the ground through applied projects and initiatives, that the rest of the economic entities, institu tions, groups and individuals will embrace.
4. Collaborative Research related to Sustainable Development Goals https:// aurak.ac.ae/en/dr-mohammad-al-zarooni/
1. Alternative-Energy-in-the-UAE-The-Potential-of-Biofuels-Sourced-fro Ras-AlKhaimah-Mangroves.pdf (researchgate.net)
BUSINESS DEVELOPMENT
university headquarters to reduce energy consumption by a minimum of 20%. On the other hand, AURAK aims at establishing the first green technology complex in the university’s campus, which includes an environ mentally friendly building and facilities using solar energy, air-produced water and an oxygen nursery, in partnership with modern technology companies from the Czech Republic, Poland, Slovakia, India and other countries that have expressed their interest in AURAK’s aspirations towards exploiting alternative energy and consolidating sustainability as a desired economic approach and trajectory.
ut of its keenness to activate its pivotal role in the economic scene of Ras Al Khaimah, and to embody the Economic Vision 2030 of the United Arab Emirates, the American University of Ras Al Khaimah has in recent years been a pioneer in not only including sustainability in its academic streamlines, curricula and scientific research, but beyond that, it is set to be among the leading economic institutions through infrastructure develop ment projects and establishment of institutional part nerships in the field with various local government departments: Ras Al Khaimah Municipality, Ras Al Khaimah Transport Authority, Public Works and Services Department, Waste Management Authority, Ras Al Khaimah Tourism Development Authority, Department of Economic Development, Ras Al Khaimah Chamber, Environmental Protection Authority, and many others. Through these partnerships, pioneering development projects in rationalizing energy consumption, scientific and applied research projects on rehabilitating urban facilities with potentials of sustainability is at core, in addition to a number of existing and future projects that embody the vision and aspirations of the Government of Ras Al Khaimah and the United Arab Emirates.
References and links
3. https://aurak.ac.ae/en
TOWARDS SUSTAINABLE QUALITY OF LIFE AND BETTER LIVING
RAK BUSINESS AUG., SEP., 2022 39
Enhanced tourism and hospitality offering
RAS AL FIRSTVISITORTOEMIRATEREBOUND:KHAIMAHNATURERETURNSPRE-PANDEMICNUMBERSINHALF2022 40
Ras Al Khaimah welcomed 521,085 visitors between January – June 2022, marking a return to pre-pandemic levels and a 21% increase on the same period in 2021Report follows a series of strategic investments, part nerships and sustainability initiatives to boost tourism in the northernmost Emirate, setting path for further growth in 2022 and beyond.
The Emirate’s strong performance in 2022 was bolstered by the opening of several new hotels and resorts, including Radisson Resort Ras Al Khaimah on Marjan Island, the InterContinental Mina Al Arab, the first InterContinental Hotels Group property in the Emirate, and most recently, the debut of Möven pick at Al Marjan Island, located on a 300-metre stretch of golden shoreline and home to the largest floating water park in Ras Al Khaimah. The Emir
MARKETSDEVELOPMENTUPDATETOURISM
RAS ALKHAIMA - Events coming soon
2. Plan to welcome 50 cruise ship calls each season, and over 10,000 passengers within the next few years.
5. RAKtopia, Ras Al Khaimah’s first music and wellness festival, from 22–23 October, 2022. Taking place at the picturesque Longbeach Campground.
4. The Emirate was recently selected by The World Minifootball Federation (WMF) to stage its biennial international football competition. High lander to return to Ras Al Khaimah. Registration now open for the ulti mate long distance hiking adventure from 18 – 20 November 2022.
RAK BUSINESS AUG., SEP., 2022 41
3. Ras Al Khaimah Half Marathon with more than 5,000 participants a year.
Sustainable destinations
TOURISM UPDATE
The national carrier of the Kingdom of Bahrain will commence scheduled services to Ras Al Khaimah International Airport on October 3rd, 2022, with two weekly frequen cies. The flights will link the northernmost of the United Arab Emirates to Bahrain and on to regional and international destinations via Gulf Air.
1. RAK set to welcome several new weekly flights from major cities in Germany, including Frankfurt, Dusseldorf and Munich.
ate now boasts over 8,000 keys, with 4,617 new keys in the pipeline over the next few years.Additionally announced at the begin ning of 2022 was the multibillion-dollar integrated resort development with Wynn Resorts. Scheduled to open in 2026, the multipurpose integrated resort marks the largest-of-its-kind foreign direct invest ment in Ras Al Khaimah. The resort will be home to more than 1,000 rooms, shop ping, meeting and convention facilities, spa, more than 10 restaurants and lounges, extensive entertainment choices, and a gaming area, set to further boost visitor numbers in the coming years.
GULF AIR To Commence Twice-Weekly Ras Al Khaimah Flights In October
Celebrated for its outstanding nature, adventurous leisure, and authentic offer ings, Ras Al Khaimah has quickly become one of the most sought-after sustaina ble destinations in the Middle East, most recently being included in Time maga zine’s World’s Greatest Places of 2022. The annual list, which features 50 must-visit global destinations, highlighted Ras Al Khaimah for its adventure offerings and stunning, unique topography and geodi versity. In recognition of the Emirate’s incredible natural surroundings, the Authority has continued its development of sustainable new attractions to draw visitors both locally and internationally. A key new attraction to open was the Jais Sledder, the region’s longest toboggan ride, spanning over 1,840 exhilarating metres of hairpin curves and reaching speeds of up to 40 kilometres per hour. Jais Sledder has welcomed over 54,000 visitors since open ing in CommentingFebruary.on the fast rebound of tour ism in the Emirate, Raki Phillips, CEO of Ras Al Khaimah Tourism Development Author ity, said: “As Ras Al Khaimah continues to expand its tourism, we expect to go from strength to strength, inviting more visi tors from around the world to discover our stunning nature Emirate
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Special charter flights can accommodate varying group sizes from individuals, fami lies, groups of friends, or corporates looking to entertain their VVIP clients and partners
The round-trip flights to the biggest sporting spectacle in the world will offer UAE-based fans a once-in-a-lifetime opportunity to see their favourite team in action. The special charter flights from DCAF can accommodate varying group sizes from individuals, families, groups of friends, or corporates looking to entertain their VVIP clients and partners. Adding to the memorable experience is the 1,300 square metres of exclusive lounge area offering fans the highest levels of comfort and privacy, spacious conference room, shower areas, and more.
LG Electronics (LG) is introducing an inno vative eavesdropping detection solution for its commercial signage products in the UAE. Going forward, the cutting-edge secu rity system will be applied to the compa ny’s flagship models, including LG LED All-in-One, LG LED Bloc and LG MAGNIT, as well as select video walls and UHD signage products supporting webOS 4.1.10% SAF in its total fuel use by 2030.
With just under six months to go before kick-off to the 2022 FIFA World Cup, business jet operator DC Aviation Al-Futtaim has revealed that it is offering special charter flights from Dubai to Doha.
LEVELSLG UP SECURITY OF ITS COMMERCIAL DISPLAYS
Business jet operator to launch special Dubai to Doha charter flights for 2022 FIFA World Cup
QNET, global e-commerce-based direct selling company is proud to kick off FinGreen, its signature financial literacy programme aiming to develop healthy financial habits through education and training in the most vulnerable communities, espe cially among young adults to empower women and youth in emerging economies. QNET is rolling out the pilot for FinGreen in two countries, Turkey and Nigeria, initially, with plans for expansion into Middle East market in its next phase. Developing financial knowledge, skills, and habits are important steppingstones in young people’s path to independence and inclusion. According to the Organi zation for Economic Co-operation and Development[1], financial literacy is essen tial for economic stability and growth, especially among youth in developing Conceivedeconomies.in 2021, FinGreen aligns with the United Nations SDGs[2] and the Addis Ababa Agenda[3] to provide adequate skills and proper developmental training for all, particularly for youth, women, and those aspiring to be entrepreneurs. The programme will play a pivotal role in supporting marginalised communities in emerging economies to reduce poverty through capacity building and equipping participants with basic financial knowledge for better decision-making in their daily.
QNET Launches FinGreen Financial Literacy Programme to Empower Women and Youth in Emerging Economies
Cathay Pacific is taking the lead in avia tion’s sustainability efforts in Asia with the extension of Fly Greener to its air cargo services. Fly Greener is a carbon-off set programme powered by an integrated carbon emissions calculator, as part of the airline’s commitment to tackling climate change by achieving net-zero carbon emis sions by 2050.
Cathay Pacific Cargo introduces Fly Greener, the carbon-offset programme for air freight
UAE’s premier cross-border payments company LuLu Exchange today opened three new branches in the country, to zip past the 250-global branch count. The 250th milestone branch was inaugurated at Dubai’s Silicon Central Mall, with the other two branches opening at Sharjah’s Al Majaz and Maaza regions. The milestone branch was inaugurated by H.E Dr Aman Puri, Consul General of India, in the presence of the holding company’s Managing Director, Mr. Adeeb Ahamed, and other senior management.
LuLu Exchange opens three new branches in UAE: zips past the 250-branch milestone globally
The new carbon emissions calculator works out the carbon emissions of shipments and the cost to offset them in just a couple of simple steps. Customers can then make a contribution to purchase carbon offsets that come from carefully selected carbon-offset projects. All selected projects are certified under the Gold Standard to ensure their carbon reductions are verified, and come with societal and developmental benefits. The carbon-offset programme follows the launch earlier this year of Cathay Pacific’s Corporate Sustainable Aviation Fuel (SAF) Programme, which brings SAF into Hong Kong International Airport for the first time in history. It provides corporate customers the opportunity to reduce their carbon foot print from business travel and air cargo shipments by contributing to the use of SAF. Cathay Pacific was also among the first carriers in the world to announce a target of 10% SAF in its total fuel use by 2030.
Emirates Post Group (EPG) has signed a sponsorship agreement with FinTech Hive - the first and largest financial technology hub in the region and part of the Dubai International Financial Centre (DIFC) - to promote the first sprint this year of its FinTech accelerator program, ‘HIVE 22.’ The agreement, signed by Abdulla Moham med Alashram, Group CEO of Emirates Post Group and Raja Al Mazrouei, Executive Vice President of DIFC FinTech Hive named EPG as the ‘Logistics Partner’ of the program. The selected startups will get access to a broader network of industry players that will enable innovative co-creation of technology solutions. The initiative welcomes a large number of forward-thinking start-ups and will pave the way for a prosperous future.
Emirates Post Group partners with DIFC FinTech Hive to promote technology innovation
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