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Three Chances FOR CASH PRIZES! If you want to win cash prizes for your restaurant, your manager or your mixologist, now’s your chance thanks to three contests sponsored by el Restaurante in partnership with Jarritos. The deadline to enter each contest is August 15 — so enter soon!
DELIVERY SURVEY: Reliability More Important than Cost The timeliness and reliability of thirdparty delivery services is more important to most Mexican restaurant owners than the cost of the service, according to a survey of el Restaurante readers. Nearly two thirds of respondents to the survey said timeliness and reliability were “essential” characteristics. “We’ve been happy in most cases with
The Independent Mexican/Latin Restaurant of
our service, depending on courtesy and
the Year is a new contest that honors restaurant
friendliness of drivers,” wrote one survey
owners who support their employees and their
respondent.
community while creating culturally authentic cuisine. The first place winner will receive $5,000, second will receive $2,500, and third will receive $1,000; all winners will also receive
Cost to the restaurant and convenience for entering orders tied for the secondmost important characteristic in the survey. Other highly ranked characteristics were user experience (for the customer),
a Jarritos cooler and a supply of Jarritos. Enter
customer service from the app vendor,
at elrestaurante.com/2021-Independent-Contest.
and the ability for the app to integrate with the restaurant’s POS system.
The Jarritos/el Restaurante Cocktail Contest is another new contest. This one celebrates cocktails that include Jarritos as an ingredient. The top five finalists will receive $3,000, $2,000, $1,000, $500 and $250 respectively;
The most popular third-party delivery app among Mexican restaurant owners is UberEats, according to the survey. Forty-three percent of respondents use that app. GrubHub and DoorDash
trophies; recognition in el Restaurante magazine and
tied for second place with 38 percent
Jarritos social media; and a supply of Jarritos soda.
each (restaurants could select more
Enter at elrestaurante.com/Cocktail-Recipe-Contest.
than one app). Many Mexican restaurants rely heavily
The Manager of the Year Contest, now in its sixth year, is a great way for restaurant owners to recognize their best managers — those who innovatively help
business for about 24 percent of respondents, and 26 percent to 50 percent of their business for about 43 percent. “We’ve been very content with the
their restaurants succeed while being great partners with the
to the survey wrote. “They helped us a
place winners will receive $500 each. All nominees will receive a framed certificate of recognition. Nominations are accepted at elrestaurante.com/2021-manager-contest.
el restaurante | JULY/AUGUST 2021
sents 51 percent to 75 percent of their
delivery apps we use,” one respondent
staff. The first place winner will receive $1,000 and second and third
6
on delivery, the survey showed. It repre-
lot, before and during COVID. We were closed for three months during the pandemic and thanks to these platforms, we survived.”
