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To state it simply, the Google Panda update should not affect your internet marketing endeavors. This is, however, to assume that you have been following the good practices of proper Search Engine Optimization (SEO), writing quality and original content on your sites and constantly adding features to your site to catch up with Internet trends. 1. Proper SEO: The Art of Variety in Backlinks
SEO comprises of creating backlinks on numerous websites across the internet. With links pointing back to your blog or website, search engines like Google begin to respect your site due to it finding that other people and other sites are referring to it. After the Panda update on Google's famous algorithm, the values of some types of backlinks changed. Should this matter to you? Not really! Proper SEO entails that you diversify your linkage and traffic: article marketing backlinks, .EDU and .GOV links, social media, contextual links, blog commenting, and the like. If you put all your links in one boat, then the Panda update just might cripple your site's structure in the SERPs. And whose fault is that?
2. Writing Quality and Original Content
This is the staple of any good website: constantly provide fresh and unique information to your readers. If you do this, Google will treat your site as something of high priority due to its constant usefulness to people who need updated information. It's no wonder why blogs rank much more easily than the static websites of the past: they are frequently updated with new information! The Panda update once again should not affect those who have been following this practice, since it seeks to simply lessen the value of non-original content on the net. You shouldn't have been plagiarizing in the first place!
3. Adding Features to Catch up with the Internet
Over the last few years, big internet companies sprouted from nowhere. Today, Facebook, Twitter, Digg and even EzineArticles are staple names and websites for the everyday Internet marketer. It's only common sense that Google will seek to value websites that are able to stay updated and
provide features related to these viral websites. On a related note, Google even released a similar social networking medium called Google+. Sites which employ Facebook likes and Google+ features on their sites are not only successful with their readers, but also set the foundation for Google to increase their rankings.
So does the Google Panda update affect you? Theoretically speaking, it should not have, in the first place. However, if you find yourself and your site heavily scrutinized by Google for past mistakes, know that it's not too late. Simply update your website and keep these practices in place to bring back Google's trust, along with your site's credibility and traffic.
Nico is Rich dot Com is the home blog of Professional Comedic-Informative Writer, Nico Odie, and it speaks of the lies and cheats pulled by Internet Marketing gurus on how to make money on the web, internet marketing and online income endeavors. If you wanna learn a little more about the 17-year old phenomenon, visit his blog that teaches adults honest and non-hyped techniques on making an income on the internet, in one's spare time.
Article Source: http://EzineArticles.com/?expert=Nico_Odie
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