2022
Certified grown MPS-A, MPS-Q, MPS-SQ, MPS-GRASP, MPS-Gap & ETI.
2
SV.COLLECTION 2022 Chrysanthemum Classic............................................................................... 8 Chrysanthemum Special ............................................................................ 10 Chrysanthemum Suntaste ......................................................................... 12 Chrysanthemum Double ............................................................................ 14 Chrysanthemum Carnaval ......................................................................... 16 Kalanchoë Special ...................................................................................... 20 Kalanchoë ..................................................................................................... 22 Kalanchoë Tricolori ..................................................................................... 23 Kalanchoë Favorita........................................................................................24 Celosia.............................................................................................................26 Lisi Lova...........................................................................................................28 Primula............................................................................................................ 30 Easter...............................................................................................................34 Lovely products.............................................................................................36 Outdoor ......................................................................................................... 38 Autumn........................................................................................................... 40 Christmas....................................................................................................... 46 Poinsettia mini .............................................................................................. 50 Poinsettia winter rose ..................................................................................54 Poinsettia midi ...............................................................................................58 Poinsettia SV.Cadeau ...................................................................................62 Kalanchoë Double ....................................................................................... 64 Kalanchoë Favorita ...................................................................................... 66
3
Make the world a happy place
4
CELOSIA Page 26
CELOSIA TASTY TWIST Page 26
LISI LOVA ‘JULIETTA’ Page 28
CHRYSANTHEMUM SUNTASTE Page 12
CHRYSANTHEMUM SPECIAL BELMOND Page 11
5
We encourage ourselves to score as high as possible for the sustainability certification by MPS, for which we are periodically tested. This keeps us permanently alert to doing our very best and gaining the highest score for sustainability. Together we are working towards a sustainable world, in which people, planet and profit are balanced.
SV.CO is good for people and planet
We use and recirculate 100% of the rainwater that falls on our greenhouses. This leads to annual savings equivalent to the tap water consumption of 5.095 households.
6
We increasingly offer sustainable alternatives to our plastic sleeves. Examples are our well-known SV.Box and more and more paper sleeves.
We are constantly reducing the peat content in potting soil. Meanwhile, 50% consists of clay, perlite and coconut. We only use R.P.P. certified peat which is 100% responsibly extracted.
Making the world more sustainable
In the handling areas we generate 197 MWh of energy annually using solar panels. This is equivalent to providing at least 54 (3 person) households with energy annually.
Our pot chrysanthemums are among the top 10 air-purifying houseplants. This has been scientifically examined by NASA. Chrysanthemums not only brighten up any room, they also filter the air and add oxygen!
7
8 weeks of flowering Would you like to enjoy your Chrysanthemums longer? Then you should remove flowers as they fade. In this way, new flowers can get more sunlight and the plant can flower up to eight weeks!
8
A strong and beautiful product of our trusted basic menu
AVAILABLE Week 1-44 DC 8 x 5 x 18 (418) VBN 7384 Art. code C9CL100 EAN 871 719 105 91 69
cm
Classic mix 9cm cm
20-23
9
AVAILABLE Week 1-52 DC 7 x 5 x 10 (490) VBN 7384 Art. code C12CL100 EAN 871 719 100 45 41
cm
Classic mix 12cm cm
25-28
12
AVAILABLE Week 10-44 DC 6 x 17 x 1 (999) VBN 7384 Art. code C23CL100 EAN 871 719 100 45 65
cm
Classic mix 23cm cm
26-29
23
All ‘Classics’ are also available in the SV.COloursleeve
Art. code EAN
C9CL100 871 881 984 13 95
Art. code EAN
C12CO100 871 881 984 00 15
9
Art. code EAN
C23CO100 871 881 984 01 21
C H RYSANT H E MU M
Chrysanthemum Classic
Love, care and attention
10
Two-toned flowers, special flowers with special names
AVAILABLE Week 1-44 DC 7 x 5 x 10 (490) VBN 103230 Art. code C12SP100 EAN 871 362 621 25 74
cm
Special mix 12cm 25-28
cm
12
AVAILABLE Week 18-43 DC 7 x 5 x 10 (490) VBN 126127 Art. code C12EX102 EAN 871 881 984 00 15
cm
Belmond 12cm 25-28
cm
12
All our ‘Specials’ are also available by variety
Artistic Armin C12SP102
HoiHoi
C12SP105
Rosy
C12SP104
11
Ciao
C12SP101
Ciao Rebel C12SP103
C H RYSANT H E MU M
Chrysanthemum Special
Chrysanthemum Suntaste
A completely new flower type and even stronger Chrysanthemum genetics
AVAILABLE Week 10-43 DC 7 x 5 x 10 (490) VBN 125737 Art. code C12ST100 EAN 871 881 984 03 74
cm
Suntaste mix 12cm 25-28
cm
12
AVAILABLE Week 10-43 DC 7 x 5 x 10 (490) VBN 125736 Art. code C12ST101 EAN 871 881 984 03 74
cm
Suntaste Yellow 12cm 25-28
cm
12
AVAILABLE Week 10-43 DC 7 x 5 x 10 (490) VBN 125736 Art. code C12ST101 EAN 871 881 984 03 74
cm
Suntaste Peach 25-28
cm
12
AVAILABLE Week 10-43 DC 7 x 5 x 10 (490) VBN 125734 Art. code C12ST103 EAN 871 881 984 03 74
12
cm
Suntaste Pink 25-28
cm
12
C H RYSANT H E MU M
• Lasts 14 days longer than average Chrysanthemum • More than 90% of the flower buds come into bloom • At least 4% less waste at current sales points, not only unique but also sustainable! Would you like to receive the test reports? We are happy to send them to you!
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Chrysanthemum Double Always with open flowers, so it blooms for as long as possible
AVAILABLE Week 1-52 DC 7 x 5 x 10 (490) VBN 106462 Art. code C12D0100 EAN 871 362 621 29 01
cm
Double mix 12cm cm
25-28
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All our ‘Doubles’ are also available by variety
Light Pink
Purple
C12DO106
Yellow
C12DO102
C12DO101
Pink
C12DO103
White
C12DO104
SV.COloursleeve
Art. code EAN
14
C12DC0100 871 881 984 00 15
Good for people and the planet
Flowers for 8 weeks
15
C H RYSANT H E MU M
Certified grown
Chrysanthemum Carnaval Different colours per pot!
AVAILABLE Week 1-52 DC 7 x 5 x 10 (490) VBN 8431 Art. code C12CA100 EAN 871 362 621 25 74
cm
Carnaval 12cm 25-28
cm
12
AVAILABLE Week 1-43 DC 6 x 17 x 1 (999) VBN 8431 Art. code C23CA100 EAN 871 362 621 33 28
cm
Carnaval 23cm 26-29
cm
23
AVAILABLE Week 18-32 DC 7 x 5 x 10 (490) VBN 116260 Art. code C12CA101 EAN 871 362 621 25 74
cm
Carnaval Sweet Melange 12cm 25-28
cm
12
AVAILABLE Week 32-43 DC 76x 17 x 1 (999) VBN 116260 Art. code C23CA125 EAN 871 881 984 01 21
16
cm
Carnaval Sweet Melange 23cm 26-29
cm
23
C H RYSANT H E MU M
17
SV.BOX Lift up and pull to open
Reduce plastic waste!
• 100% Recyclable packaging • No plastic tray and sleeve • Suitable for all 12cm Chrysanthemums and Celosia’s • Great transport protection
18
We are replacing more and more plastic packaging by more sustainable alternatives.
19
C H RYSANT H E MU M
Paper Sleeves
Certified grown
Good for people and the planet
Easy care 20
One of the most famous flowering succulents with easy care
AVAILABLE Week 1-52 DC 8 x 6 x 12 (212) VBN 112361 Art. code K9SP100 EAN 871 362 623 32 03
cm
Special mix 9cm 17-20
cm
9
All our ‘Specials’ are also available by variety
Alano
Penelope
K9SP103
Purple White K9SP105
K9SP111
Bicolor Orange
Dark Pink
K9SP102
K9SP109
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K AL ANC H O Ê
Kalanchoë Special
Kalanchoë
One of the most famous flowering succulents with easy care
Single mix 23cm cm
AVAILABLE Week 1-52 DC 6 x 14 x 1 VBN 9787 Art. code K23SCO100 EAN 871 881 984 00 22
cm
26-30
23
AVAILABLE Week 1-52 DC 8 x 6 x 12 (212) VBN 24780 Art. code K9DO100 EAN 871 362 620 26 12
cm
Double mix 9cm 17-21
cm
9
AVAILABLE Week 1-52 DC 6 x 14 x 1 VBN 26912 Art. code K23DCO100 EAN 871 881 984 00 22
22
cm
Double mix 23cm
26-30
cm
23
Available all year round
AVAILABLE Week 1-52 DC 8 x 5 x 8 (458) VBN 110720 Art. code K12CA100 EAN 871 881 984 02 82
cm
Tricolori 12cm 24-27
cm
12
The purple cutting is replaced by a white one, for more contrast!
AVAILABLE Week 1-52 DC 6 x 1 x 14 (999) VBN 110720 Art. code K23CA100 EAN 871 881 984 00 91
cm
Cinqolori 23cm 25-28
cm
23
23
K AL ANC H O Ê
Kalanchoë Tricolori
24
AVAILABLE Week 1-52 DC 8 x 5 x 10 (812) VBN 11082 Art. code LAMIAMIX6KL EAN 871 362 605 70 14
cm
Favorita mix 10,5cm 23-25
cm
10,5
AVAILABLE Week 1 - 52 DC 8 x 5 x 10 (812) VBN 114637 Art. code K10DO100ST1 EAN 871 881 984 03 29
cm
Favorita Double Deluxe mix 10,5cm 23-25
cm
10,5
AVAILABLE Week 25-36 DC 8 x 5 x 10 (818) VBN 9244 Art. code Patiodiverse
cm
Favorita Patio 10,5cm 23-25
cm
10,5
Colour per tray
25
K AL ANC H O Ê
Kalanchoë Favorita
Celosia
This colourful tropical plant is ideal for indoors and outdoors.
26
Velvety coils that feel wonderfully soft
AVAILABLE Week 15-35 DC 6 x 5 x 10 (490) VBN 123003 Art. code C12CEL100 EAN 871 881 984 0398
cm
Celosia purple 12cm 29-33
cm
12
AVAILABLE Week 15-35 DC 6 x 5 x 10 (490) VBN 115892 Art. code C12CELTT100 EAN 871 881 984 0381
cm
Celosia Tasty Twist 12cm 29-33
cm
12
27
C E LO SI A, L I SI LOVA, P R I MU L A
Celosia
Lisi Lova ‘Julietta’ This double-flowered Lisi Lova is a very bushy plant with the look of a bouquet of flowers!
28
A trendy, retail-ready product, including an aquapad
AVAILABLE Week 13-34 DC 7 x 6 x 12 (212) VBN 113712 Art. code L9LO100 EAN 871 881 984 11 11
cm
Lisi Lova 9cm 18-21
cm
9
AVAILABLE Week 13-34 DC 7 x 5 x 8 (458) VBN 113712 Art. code L12LO100 EAN 871 881 984 11 04
cm
Lisi Lova 12cm 22-27
cm
12
We care for quality
Lisi Lova standard with Aqua-pad. 29
C E LO SI A, L I SI LOVA, P R I MU L A
Lisi Lova ‘Julietta’
Primula Obconica ‘Touch Me+’ An ideal treat for those who can use some extra atmosphere at home
AVAILABLE Week 50-9 DC 8 x 6 x 12 (212) VBN 17599 Art. code P9OB100 EAN 871 362 621 241 41
cm
Primula Obconica 9cm 21-26
cm
9
AVAILABLE Week 50-9 DC 7 x 5 x 8 (458) VBN 17599 Art. code P12OB100 EAN 871 362 621 25 74
cm
Primula Obconica 12cm 28-33
Also available in SV.COloursleeve Art. code EAN
P9CO100 871 881 984 13 95
Art. code EAN
P12CO100 871 881 984 00 15
And available in ‘linge pot’ Art. code P12OB100LINGE
Make an even more colourful gift of the Primula with our ‘linge pot’.
30
cm
12
C E LO SI A, L I SI LOVA, P R I MU L A
Primula The plants love to be in filtered or diffused sunlight. Is the plant fisinished blooming? Move them to your garden or balcony, in order to have beautiful flowers again in the spring. Outside, the plant prefers a spot in partial shade.
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Inspire at a higher level
Create a wow-effect for your customers! With the latest digital technologies, we can visualise a shop shelf,
garden centre table or mix trolley so you can boost your offer.
Scan to see how it works!
C E L E BR AT E : E AST E R , LOVE LY, O U T D O O R , AU TUMN, CHRISTMAS
34
AVAILABLE Week 10-13 DC 7 x 5 x 10 (490) VBN 103230 Art. code 12PAASMIX EAN 871 881 984 00 15
cm
Chrysanthemum Easter mix 12cm 25-28
cm
12
AVAILABLE Week 10-13 DC 7 x 6 x 6 (225) VBN 103230 Art. code PAASMIXKR EAN 871 881 984 00 60
cm
Chrysanthemum Easter mix 12cm paper sleeve 25-28
cm
12
AVAILABLE Week 10-13 DC 8 x 6 x 12 (212) VBN 24779 Art. code 9KALPAAS EAN 871 881 984 10 36
cm
Kalanchoë Easter mix 9cm 17-20
cm
9
AVAILABLE Week 10-13 DC 6 x 5 x 2 (402) VBN 114907 Art. code K23DO101YC EAN 871 881 984 01 52
cm
Kalanchoë Easter SV.Cadeau 23cm 25-28
cm
23
35
C E L E BR AT E : E AST E R , LOVE LY, O U T D O O R , AU TUMN, CHRISTMAS
Easter
Lovely products
Loving gifts for the people you care about
AVAILABLE Week 15-22 DC 7 x 5 x 10 (490) VBN 103230 Art. code PINKMIX EAN 871 881 984 00 15
cm
Chrysanthemum Pink mix 12cm 25-28
cm
12
AVAILABLE Week 15-22 DC 7 x 6 x 6 (225) VBN 103230 Art. code PINKMIXKR EAN 871 881 984 00 60
cm
Chrysanthemum Pink mix 12cm paper sleeve 25-28
cm
12
AVAILABLE Week 15-22 DC 8 x 6 x 12 (212) VBN 24779 Art. code 9KALPINKMIX EAN 871 881 984 10 36
cm
Kalanchoë Pink mix 9cm 17-20
cm
9
AVAILABLE Week 15-22 DC 7 x 6 x 6 (225) VBN 110720 Art. code K12CA100KR EAN 871 881 984 00 60
36
cm
Kalanchoë Tricolori 12cm paper sleeve 25-28
cm
12
cm
AVAILABLE Week 15-22 DC 6 x 5 x 2 (402) VBN 24780 Art. code K23MD112 EAN 871 881 984 01 52
25-28
cm
23
AVAILABLE Week 15-22 DC 6 x 5 x 2 (402) VBN 110720 Art. code K23CA126 EAN 871 881 984 01 52
cm
Mother’s Day Tricolour SV.Cadeau 23cm 25-28
cm
23
AVAILABLE Week 15-22 DC 6 x 14 x 1 (999) VBN 24780 Art. code K23MD100 EAN 871 881 984 00 22
cm
Kalanchoë Pink Mix SV.COloursleeve 25-28
cm
23
37
C E L E BR AT E : E AST E R , LOVE LY, O U T D O O R , AU TUMN, CHRISTMAS
Kalanchoë Pink mix SV.Cadeau 23cm
Garden Picnic Our terrace and garden beauties!
AVAILABLE Week 10-42 DC 8 x 6 x 12 (212) VBN 106138 Art. code C9PR100 EAN 871 881 984 01 52
cm
Chrysanthemum Pretzel 9cm 18-21
cm
9
This voluminous plant owes its name to the famous delicacy inthe form of the &-sign. The &-sign fits well with this Chrysanthemum because it will bloom beautifully in & outdoors.
AVAILABLE Week 15-33 DC 8 x 1 x 12 (999) VBN 9658 Art. code C9CL6PACK EAN 871 881 984 10 67
38
cm
Chrysanthemum 6-pack 9cm 20-23
cm
9
cm
AVAILABLE Week 20-35 DC 6 x 14 x 1 (999) VBN 118450 Art. code K23OUT100 EAN 871 881 984 02 20
25-28
cm
23
AVAILABLE Week 20-35 DC 8 x 1 x 12 (999) VBN 107817 Art. code K9GA100 EAN 871 827 449 01 38
cm
Kalanchoë 6-pack 9cm 17-20
cm
9
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C E L E BR AT E : E AST E R , LOVE LY, O U T D O O R , AU TUMN, CHRISTMAS
Kalanchoë mix 23cm ‘Take me Outside’
Autumn AVAILABLE Week 33-44 DC 7 x 5 x 10 (490) VBN 103230 Art. code AUTUMNMIX EAN 871 881 984 00 15
cm
Chrysanthemum Autumn mix 12cm 25-28
cm
12
AVAILABLE Week 33-44 DC 7 x 6 x 6 (225) VBN 103230 Art. code AUTUMNMIXKR EAN 871 881 984 00 60
cm
Chrysanthemum Autumn mix 12cm paper sleeve 25-28
cm
12
AVAILABLE Week 34-43 DC 8 x 6 x 12 (212) VBN 24779 Art. code K9AUTUMN EAN 871 881 984 10 36
cm
Kalanchoë Autumn mix 9cm 17-20
cm
9
AVAILABLE Week 34-43 DC 6 x 14 x 1 (999) VBN 110720 Art. code K23CA102 EAN 871 881 984 00 22
40
cm
Kalanchoë Autumn Tricolour 23cm 25-28
cm
23
cm
AVAILABLE Week 29-43 DC 7 x 5 x 10 (490) VBN 116260 Art. code C12CA102 EAN 871 362 621 25 74
25-28
cm
12
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C E L E BR AT E : E AST E R , LOVE LY, O U T D O O R , AU TUMN, CHRISTMAS
Carnaval Autumn Melange 12cm
Mission To create healthy returns together, for our partners as well as our own company, by offering even fresher and more appetising flowering plants, while always keeping the consumer in mind.
Vision To be the healthiest grower and seller of the most tasty collection of flowering plants that never stop appealing!
Essence Fresh, colourful and healthy – that’s what makes our product and packaging the most tasteful on the market. We excite the “taste buds” of the eye: our plants make you greedy for more. We turn everyday moments into the most appealing, happiest and healthiest experiences.
Goal We create happy, healthy energy by offering fresh floral treats!
Values FRESH EVERY DAY
Reliability, Quality, Consistency
FLORAL TREATS
Innovative, Inspiring, Appealing
HAPPY AND HEALTHY
Together, Involved, Eco-Friendly
Everyday blooming flavours
Milestones
Arie Strijbis starts his business.
2006 Strijbis and Verbeek merge and continue as Strijbisverbeek.
Sander Verbeek takes over his father’s business and continues alone.
2006 In addition to the merger, they take over Boekestijn pot plants.
Jelle Strijbis joins the board of directors.
SV.CO wins DFG Award! 2013 SV.CO builds a new greenhouse of 3 hectares at Kreekrug 4 in de Lier.
Martijn Vreugdenhil joins the board of directors.
2011 Strijbisverbeek changes name to SV.CO.
2015 SV.CO grows pot Chrysanthemums for 50 years.
2016 SV.CO celebrates its 10year anniversary
2018 Vreugdenberg and SV.CO merge, Aad Vreugdenhil joins the board of directors.
2019 Arie Strijbis and Aad Vreugdenhil step down from the Management Board 2018 SV.CO builds an energy efficient greenhouse and processing area of 4 hectares next to the greenhouse of Vreugdenberg at Zijtwende in De Lier.
The current board of management consists of Sander Verbeek, Jelle Strijbis and Martijn Vreugdenhil.
44
SV.COnsumer sv.consumer SV.CO company/sv-co
45
SV.COntact
Visiting address Burgerdijkseweg 5 2678 LP De Lier The Netherlands www.svco.nl
Postal address P.O.Box 19 2676 ZG Maasdijk The Netherlands
Sales MADE BY.CO +31 (0)174 515 448 verkoop@svco.nl
Sales Favorita +31 (0)652 00 8456 verkoop@vreugdenberg.nl
Scan the QR-code to visit our online shop
This catalog was created in collaboration with: TrendLogic (marketing) and Mangoa Ontwerp (Design)
Everyday blooming flavours
Everyday blooming flavours