How to Make Use of Sales Opportunities with a Merchant Cash Advance
In some industries such as retail, business owners look forward to certain seasons and holidays as they can expect greater traffic both to their physical and their online store. For example, in February, there may be more sales for greeting cards, jewelry, or even clothes as Valentine’s Day is celebrated during this month.
However, to take advantage of these peak seasons, you need adequate working capital and cash flow. Mantis Funding has helped many retail outlets get ready for busy months by providing a merchant cash advance. Here are ways that you can use the funds to help your store.
Improve Overall Service Peak seasons not only bring in old customers, but you may see new customers stopping by at your retail outlet. Quite often, you may get only one chance to make a lasting impression. Unless you have enough staff at your counters, your customers may not feel welcome and in a mood to shop.
It also helps to train your team to handle inquiries and push sales. Small businesses may not be able to afford these expenses unless they have strong cash reserves. With a Mantis Funding cash advance, you can plan ahead and hire more hands to help during rush hours.
Enhance Marketing Efforts Smart businesses will not wait until the peak season to start planning their sales strategy. It is important to plan well in advance, so you are prepared. If your business is relatively young, you might need to compete with larger brands to attract and retain a loyal customer base.
Based on your products or services, you may need to create a strong online presence or even extend your efforts to mobile marketing. If you don’t have the inhouse expertise to handle these jobs, you may need to hire a marketing agency or a full-time specialist. Mantis Funding can help you secure a merchant cash advance, which can be used to create a website, print ads, buy radio slots, or print brochures.
Maintenance and Upkeep Simply attracting customers to your store may not be enough to generate a store. Your outlet needs to have a welcoming and comfortable dĂŠcor and layout that will get customers in the right frame of mind to shop. Further, you can add an entertainment area for children to play or a few television sets to keep them occupied.
Comfortable seating and clean restrooms will also add to the experience. If you’re unable to invest in these additions, you can choose to apply for a Mantis Funding cash advance. Rather than dip into your revenues, you can repay the advance from credit card transactions that will occur in the future.
Don’t lose out on business but take advantage of every sales opportunity to put your best foot forward. Apply for alternate funding to get the ball rolling for this holiday season.