Link Building - Time to Go Organic
For years, anyone who wanted to give their site a boost up the pagerankings linked like crazy. But the growth of 'link farming' annoyed both the search engine 'bots and human browsers alike. Now, post Panda and Penguin, linking is a far more refined affair - otherwise Google gets a little bit feisty with your site and you suddenly find yourself penalised for having irrelevant links. Before you know it you're sliding down to P-Nowhere, and it can be a long and hard struggle to get back on to page one.
We all know it's now quality, not quantity that matters when it comes to link building, and that organic link building (rather than factory farming) will really boost your reputation and, subsequently, your ranking. Visit link emperor review for info. This is where social networking really can come into its own.
Linking in to LinkedIn If we're talking organic link building as the future of this particular SEO technique, then you need to look closely at how you're developing relationships in the social networking arena, especially business-related sites such as LinkedIn. While inbound links from organisations that your business belongs to are perfectly acceptable to Google (such as your local Chamber of Commerce or contacts from LinkedIn, for example), you have to ensure that there's a real business reason for that link to Joe Blogs Ltd to be on your site. So while social networking links are important to cultivate, the same rule applies - they need to be relevant.
The fixation with link building is a tough one to shake off. It's been an integral part of SEO for so long, it's like trying to throw away a favourite jumper that's full of holes - you just don't want to let go. But the truth of the matter is that, while links are still relevant to SEO, it's content that's king now. Good quality, interesting and poignant content (and that can be everything from your killer CTA to an engaging and interesting blog) also has the added effect of generating those organically produced links.
So rather than focusing on getting the business equivalent to as many 'Likes' as you can through obsessing about your links, turn your attention more to your content. Is it fresh? Is it engaging? Is it something that other like-minded souls want to link to naturally, without having to be asked? Good content will produce good links. And that, in turn, produces good pagerankings on the Big G. It's a win/win situation. http://www.empowernetwork.com/brandonolson/blog/li nk-emperor-review/