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5 minute read
Growing your Business at MAREI
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Business Member Options
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BUSINESS MEMBERSHIP
Business Memberships are $499 Annually or $135 Quarterly and include a listing in our Business Directory at MAREI.org and MAREIMember.com, a listing in our Friday digital newsletter and a listing in our Monthly Print Newsletter. Here are other options to help grow your business.
There are many ways that the Business Associate can get their business in front of all the MA- REI members and this article will take a look at a few of the options.
BUSINESS LISTING
Be sure to visit www.MAREI.org and click on Business Directory. Look up the listing for your company and double check some items:
1. Is everything correct.2. Is the listing in the right category (ies)3. Do we have the right logos or photos
We have several sections on business listings that we can fill in.
� Company Name
� A Text Section for your ad or video or nothing . . Some want info here some do not.
� Main Contact� Website
� Phone (this is the main one that shows)� Cell Phone (this one only shows if they click)� Fax� Email� Twitter� Facebook� LinkedIn� Excerpt: Short Blurb About You� Logo or a photo—Ideally square.
PRINTED NEWSLETTER
We print one newsletter a month that goes out to our entire email list and on social media several times. We are working hard to build views by sending a couple of times and posting feature articles that link back to the newsletter.
At the back of this newsletter is a business directory where we list our business associates. Each entry includes the following:
We also feature advertisements in the newsletter. The entire newsletter is color in its digital form and in the printed version, only the outside cover is color. Costs for Business Associates to place an advertisement are as follows.
� Full Page Inside Cover (Color): $150� Full Page Inside Back Cover (Color): $125� Full Page Interior (Black & White): $100� Half Page Ad Interior: $75
MEMBER BENEFIT MAGAZINE
We also send out a digital copy of the Member Benefits Magazine to every new and renewing member. We update the business directory in this annual document every few months. It is also available for download in the member library and in MAREIMember.com.
For Business Members that offer a discount for members, we would love to include a full or 1/2 page ad about your company and the discount and details on how to obtain the discount as a member.
Please get with kim@MAREI.org to share details of your discount.
THE MAREI BLOG
We have several opportunities for Business Members to showcase their knowledge and expertise as well as for us to showcase what they have to offer.
Every blog post shows up on the MAREI.org website, and is also shared to our Facebook Page, our LinkedIn Page, our Twitter Feed and our Google Plus Page.
Business Associate Spotlight: We are working to create a series of posts that come out once per week on the MAREI Blog and Social Media featuring a different business associate. We would love for our Business Associates to share with us, what they would like included.
� Services & Member Discounts
� A Give Away item that is featured on the Business Associate Website: for example RentPerfect.com has a e-book that they offer as a way to capture contact information.
� An action shot of the Business Associate doing something in the industry or a professional photo, which ever works best..
� Business Logo and link to the Business Associates website that may be the main page or possibly a landing page just for MAREI members.
Share Your Knowledge
For our members that have a lot of knowledge to share in our industry we would love to feature educational articles on the MAREI Blog and to flow through to the MAREI Social Media.
We are looking for well thought out, information articles, quick tip videos, how to videos, case studies, or other real estate investing or small business education.
THE WEEKLY E-UPDATE
This is our digital newsletter that comes out once a week on Fridays. In it we feature up coming events, member properties posted on the website, MAREI blog posts and articles, stories, videos from the industry. We are looking for local experts that host their own blog or You Tube or other online digest that has a post we can feature in our weekly e-update as well as our social media.
VENDOR TABLES
We host our Business Associates at each and every meeting from 6 pm to 7 pm. This is an opportunity for our business members to talk to people and share their products and services. There is a fee for this and Business Members can prepay $150 for 3 months of premeeting tables.
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This past year we tested out a back door entry into the meeting room with vendors down the hallway, that didn’t work so well, people by passed the vendors. So we are going back to the main entry and limiting our Vendor Tables to 10 tables. We will send out an email to all Business Members the Tuesday a week prior to the meeting and reserve tables first come first served and if you can’t get a table for that month, you get the first table the following month.
There are a lot of opportunities for you to connect with people as a Vendor:
Hosting the table, so be sure to come prepared with business cards and brochures.
A large Stand Up Banner behind your table or a smaller one on your table is always helpful. You might check with our Office Depot Max Discounts and our Build a Sign Discounts to find the best price.
Social Media: Take a photo of your booth or people at your booth or the booths around you and post to social media and tag the people and the businesses in the photo as well as MAREI. This is a great way to get your business in front of others via social media.
Give Away: Have some item that you might be offering as a give away. Collect business cards and draw the next morning. Take a photo of the item and announce the winner on social media, tagging the winner and MAREI and getting your business and photo in front of the 3800 followers MAREI has on Facebook.
GUEST HOST
We are doing away with having all the vendors speak 1 minute at the beginning of the meeting to give us more time to feature a bit more education. So rather than 10 to 15 one minute pitches, we hope to offer an educational piece from one person that is about 10 to 15 minutes long.
Looking for topics and education such as a case study on how a recent investor deal you assisted with worked, great for our lenders. For our contractors we would love to teach members what they are looking for when deciding a roof is bad, or a window needs replaced or if a furnace or air may need replaced or repaired. We would love some tenant screening or other tips from our property managers and market updates or negotiation tips from our real estate agents. Wholesalers, we would love case studies or marketing ideas. Marketing or Networking Tips. You get the idea, something educational that the guest host could cover in about 10 to 15 minutes.
Right now this is a FREE feature for our business members and invited hosts, but it may grow to have a fee.
ALL STAR MEETING
At the July MAREI meeting we partner with our Vendor Members to raise money for Harvesters Community Food Network through vendor booth fees, door fees at our Annual Trade Show. Please mark your calendar for Tuesday July 9th this year and we would like to form a committee of Vendor Members to coordinate and make this the biggest and best All Star Trade Show Ever. We see a lot of one time guests at this event who come to meet all the vendors.
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SPEED NETWORKING
At the December MAREI meeting, all vendors have the chance to help MAREI collect Toys for Tots, get their photo posted, liked and tagged across social media and to talk to a ton of people We suggest getting creative with your Speed Networking to make yourself and your pitch memorable.