The International Surfaces Event Special Edition 2024

Page 4

TAKING THE LEAD

Soar in 2024

H

Scott Humphrey CEO, WFCA

Question: what can you learn from past failures and current economic challenges to strengthen your resolve and prepare you to soar in 2024?

ere at the World Floor Covering Association, ”We exist to ensure the success and profitability of professional flooring dealers and to represent the industries’ common interest.” That is our purpose statement. What is yours? I’m not asking why your business exists. I am asking about you! If you are like many, that can be difficult to put into words. Yet understanding your ”why” is vital to your success and peace of mind. I will let you ponder your ”why.” I want to focus on your ”How.” How will you make this year better than your last? What will you do differently so you can achieve different results? What if I challenged you to Soar in 2024? Would you accept that challenge? I am not talking about a New Year’s Resolution. No, I am talking about a New You Resolution. Research and experience tell me that most of you will not accept the challenge. You will make some excuse about the time required or your current level of satisfaction. If that is you, you can stop reading now. However, if you are one of those individuals who is constantly focused on being your best and positively impacting the lives of those around you, what follows could be the catalyst to your best year yet. There is a great deal of talk these days about the Greatest Of All Time or G.O.A.T. in various business, political, and athletic fields. To soar in 2024, we need an example that stands out — one that rises above the rest. Throughout the month of December, on my Leadership Live podcast, I focused on just such an example — The American Bald Eagle. The most majestic of birds and one that truly stands out above all others. The reasons why are applicable to every individual who desires to live their best life, impact others, fulfill their purpose, and leave a lasting legacy. Here are but a few things we can learn from the bird selected by the Second Continental Congress as the symbol of the United States of America: 1. Eagles have amazing vision — It is estimated to be 4 to 8 times stronger than the vision of the average human. With 20/5 to a human’s 20/20 vision, eagles can see things at 20 feet that a human can only see at 5 feet. In fact, it is estimated they can see another eagle soaring from 50 miles away and spot a mouse from 1 to 2 miles away. Likewise, leaders with the greatest vision out navigate, out imagine and out perform their competition. Question: What would success look like at the end of this year? Can you see it? Take time now to create the plan to get there. 2. Eagles are resourceful — using what is available to build a nest high above their predators — It can take an eagle 1–3 months to build their nest, and they usually come back to them year after year. The largest recorded nest was eight feet across, some eighteen feet deep, and weighed in at approximately two tons. The best leaders use their God-given abilities and available resources to grow toward success. They

4 Premier Flooring Retailer | TISE Edition 2024


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.