The Magic of Color

Tips to help your customer choose a color palette

The floor is the foundation of the home’s color palette and should work with all the colors in the rooms where it’s used. Typically, people are more likely to have the same flooring throughout a home, as it provides some continuity.

The floor should not be the same color as the furniture but should provide contrast. Many of today’s flooring options have several different tones to provide interest, depth, and blend with more different types of décor. The floor should enhance the colors of the rest of the furniture. When one is creating the home’s color palette, it is telling a story as each color means something different. The floor should enhance all the other colors in the home. Ideally, one should create the look all at once but that is not always possible.

With so many flooring options to choose in wood, stone, tile, resilient, lvt, and carpet… the colors, textures and patterns are endless! Be creative with the patterns for something really unique.

Color is such an intrinsic part of the home and the flooring is one of the most important decisions. It is the foundation of the color scheme, and just like foundation makeup, it should enhance all the other colors that work with it. The home décor tells your customer’s story and should make them feel good. Help them select several colors and bring them home to try in order to make sure that they get the right flooring. This is a decision that will last many years so make sure it’s right. The floor is a big investment and a little help will reap many rewards. ■