TISE - Surfaces 2022 Premier Flooring Retailer Issue

Page 36

SHAW

WE’RE BACK! Excitement Planned for SURFACES 2022 by Shaw Residential The entire Residential Division will be there … in full-force

“T

he band’s back together”

‘Powerhouse of Services and Solutions’

at the nation’s largest stage for

nesses. We’re excited about the oppor-

FACES, bringing its residential and

person, particularly after the challenges

after a long 15-year absence

flooring. Shaw returns to the SUR-

main street brands Anderson Tuftex, COREtec, Philadelphia Commercial, Nina LoCicero

and Shaw Floors. Attendees will find

Digital Commerce, Shaw

in adjacent booths 2647, 2947 and

V.P. of Marketing and

them conveniently located together

Residential

3247 on the show floor. Industry buy-

ers and sourcing professionals can register for a free exhibit pass to visit Shaw in-person in Las Vegas or a free

virtual pass to the hybrid TISE Live Virtual Event | Vegas Edition 2022 by

to help our customers grow their busi-

tunity to connect with customers in the past couple of years have brought,”

commented Nino LoCicero, V.P. of Mar-

keting and Digital Commerce, Shaw Residential. “We’re more bullish than

ever about delighting the customer

with leading innovations and superior service. What better way to bookend

our 2022 market season with a return to SURFACES than to showcase the latest and greatest from Shaw!

registering here.

Part of its overall show strategy

More bullish than ever

market season with regional Showcase

“We’re returning to the show as a united

residential division: four brands, one

Shaw will continue to have its regular events at select locations throughout the country during January, including

a live stream event from Dallas in early January for our Shaw Flooring Network (SFN). Customers may also sched-

ule curated product sessions with their Shaw territory manager for a personalized market experience. “We understand the importance of face time but

also want to make sure our customers have a safe market experience that’s tailored to their comfort level and needs,” observed LoCicero.

COREtec Plus in Briar Oak

34 Premier Flooring Retailer | TISE Edition 2022


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