A/W 18/19
TREND REPORT
Letter from the editor We see colors everyday, but we never really analize them. How many times do we think of the shades around us? Mainly, when we dress. We are influenced by color everyday. For example, they influence our mood and life. The use of color is mainly to express ourselves and to create awareness in our environment. Every year, there are new color trends and fashions, so this report will include four different color stories with the main theme of city and street fashion. I wanted to focus on the globalized culture of street style because it is influencing fashion. I believe that in a near future it will be a new approach to sell.
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JUNGLE DUST DOPE NOSTALGIA HYPER-TRAFFIC MIDNIGHT BLUES
JUNGLE DUST
This color story represents urban life and the sequences people go through in the city. The colors are earthy neutrals to match the vintage colors of the city during the daytime. Coats and jackets along with one piece suits are the key items.
FROST PANTONE 663C
RAIN PANTONE 705C
ROSÉ PANTONE 7590C
SMOG PANTONE 5665C
LATTE PANTONE 155C
TOAST PANTONE 479C
Shearling
Waterproof cotton
Ethnic weave
DOPE NOSTALGIA
In this story colors are muted and sweet. The theme also takes place in the city but it is inspired in the 90s era. The pastels, fuzzy clothing and edgy style are what center the story.
BUTTERSCOTCH PANTONE 7499C
GUM PANTONE 7422C
PISTACHIO PANTONE 5595C
MOONSHINE PANTONE 538C
SUGARPLUM PANTONE 665C
ICYRUSH PANTONE 643C
Experimental tweed
velvet
cotton rib
HYPER-TRAFFIC
The colors are bright and joyful because it represents a millennial consumer more fearless and edgy. I also call this clothing traffic stoppers because of the intensity of style and color. The key pieces are mainly oversized.
INTENSE CORAL PANTONE 805C
MUSTARD SEED PANTONE 7752C
FIRE PANTONE 1645C
PEACOCK PANTONE 1645C
FRUIT PUNCH PANTONE 188C
HORIZON PANTONE 647C
color blocked
waterproof nylon
jacquard mesh
MIDNIGHT BLUES
Mysterious scenes, city lights and elegant silhouettes represent these color story. It can also be called as nighttime euphoria. The colors are deep and strong which match the theme of midnight.
GREYGOOSE PANTONE 424C
POMEGRANATE PANTONE 208C
DEEP EMERALD PANTONE 3308C
MERLOT PANTONE 780C
GRAPEVINE PANTONE 262C
STREET HUE PANTONE 534C
suade
sheer jersey
jersey