VISIT 2 ETHIOPIA Tourism Marketing & Promotions (VE TM & Promotions) RATES TECHNICAL DATA DOSSI ERS
2009 For the
Magazine
In Ethiopia Kirkos Kifle Ketema No.Woreda-142 04/10 House no. 255 Tele:0911-162653/ 0911 651398 Email: Daniel@visit2ethiopia.com yonas@visit2ethiopia.com
In Europe Boulvard du Jubile 90/1 1080 Brussels, Belgium Tele: +32-485 58 36 31 Email: teddy@visit2ethiopia.com
WWW.VISIT2ETHIOPIA.COM
Visit 2 Ethiopia Magazine
tion 9 i d E 200 Oc t
Visit 2 Ethiopia Magazine is one of the very few specialized magazines on Ethiopia. It is a pioneer and multilingual magazine for the tourism sector. It will be published in five major European languages and to be distributed in ten major European countries. It is published quarterly and reaches all professionals in tourism, decision makers as well as staff and reservations departments in tourist generating countries. It targeted as well potential tourists to Ethiopia. The main objective of the magazine is to promote Ethiopia as a tourist destination, to build better image for the country and to support all the stakeholders in the sector. It supplies interviews, feature articles, analyses, product knowledge, useful information, where to stay, what to see, what to do, latest trends and developments in Tourism industry. Strength of Visit 2 Ethiopia Magazine: cross-cultural awareness and know-how, international and national experience and Europe-wide network. Well known travel Journalists and writers will participate in realization of this magazine from Belgium, Germany and France. It aims collective marketing and promotional activities to play major role in building positive image for the country, boost the sector and reinforce Tour Operators position in the world market for major players. We strongly believed that with united marketing effort to create a synergic effect for tourism service providers and customer satisfactions Edition: English, French, German Dutch and Spanish. Circulation: 10,000 copies (Average readership 40,000) E-magazine: Virtual Magazine to be consulted for 365 days Distribution: Europe wide Travel agencies/Tour operators/ Tourism board/ Cultural center/ Expo/ Vacations Salon or travel trade fairs/ Consular and Embassies/ NGOs offices, etc Countries: Belgium, Luxembourg, The Netherlands, Germany, Austria, France, Swiss, UK, Ireland, and Spain Price: Free copy Publication date: November 2009 Readership: Travel agents, Tour Operators, Airlines, NGOs, Social network centers, Incentive Houses, Hotels, Tourism Boards, Trade Organizations, Embassies, Tourists, and so on. Publisher: Ethiopian Culture and Information Center (ECIC) and Visit 2 Ethiopia Director/Editor-in-chief: Tewodros MERAWI Deputy Editor-in-chief: Yves MATONGO Project Manager : Daniel Migbar Advertising Manager: Yonas Hindaye Traffic & IT-master: Yacin Abdilah Treasury Manager: Tiku Tesfasilassie
PRINTS RATES Visit 2 Ethiopia 2009 SUBSTANCE AND FORM Visit 2 Ethiopia magazine is in the form of an A4 64 pages. The four pages are the cover in glossy paper of 170 grams, while the inside pages are glossy paper of 130 grams. The articles and documents will make readers aware of the tourist attraction, resources and potential the country has, introducing the country from in-side out and promoting product and services provided by all stakeholders in the sector, while offering a wealth of information in several areas that could have impact on the tourism. The prices indicated are calculated per insertion. They are denominated in BIRR, and are applicable until 31.12.2009. The rates announced imply delivery of CAMERA-READY material (see also supply of material). If the delivered material is not ready for printing, the technical costs required for adoption will be put into account.
*** For those who are interested to take three insertions will benefit special offer of 50 % discount on the price and respite period for the payment. Contact us! COVER
Format
Total
Cover 1*
7,750.00
Cover 2**
15,400.00
Cover 3**
15,400.00
Cover 4**
18,400.00
* Mind out: Cover 1: only 1/16 page is permitted! ** Mind out: Cover 2, 3 and 4: only 1/1 page is permitted! INNER PAGE
Format
Total
2/1 page
11,685.oo
1/1 page
9,810.00
1/2 page
6,165.00
1/4 page
3,934.00
1/8 page
2,300.00
RUBRICS OR SPECIAL REQUESTS Ads at a preferential position: +20% For advertisements in rubrics as article, hotels, agenda, and other. - we make a personalized offer for you. Format
Total
1/1 page 4 col.
10,500.00
2/1 page 4 col.
15,250.00
INSERTS, BROCHURES, RESPONSE CARDS, … Inserts + brochures: stitched, stapled, loose or blistered underneath Response cards: stitched, stapled, and other... All prices can be given on request For Direct Marketing Actions: contact us for a detailed price offer. ADVERTORIAL/FOCUS Publishing editorial page with a front and lay-out as you want. Included: copywriting, translation, max. 2 illustrations per page, prepress, commercial value. For more pages, we will make you a special offer. TECHNICAL INFO PRINT VISIT 2ETHIOPIA ELECTRONIC SUPPLY OF MATERIAL Material: • Electronically delivery; preferably by e-mail: teddy@visit2ethiopia.com • PDF in high resolution (300 dpi) or In Design with all imports/EPS-file Electronic carriers: • CD-Rom: produced according to ISO 9660 level 1 FORMATS 2/1 PAGE
1/1 PAGE
NON BLEED H 278 mm W 405 mm
NON BLEED H 278 mm W 195 mm
BLEED* H 297 mm W 420 mm
BLEED* H 297 mm W 210 mm
1/2 PAGE VERTICAL NON BLEED H 278 mm W 95 mm BLEED H 297 mm W 100 mm
1/2 PAGE HORIZONTAL NON BLEED H 138 mm W 195 mm BLEED H 150 mm W 210 mm
1/4 PAGE BLOCK H 138 mm W 95 mm COLUMN H 278 mm W 45 mm HORIZONTAL H 68 mm W 195 mm
1/8 or
1/16 PAGE H 68 mm W 45 mm
* For single or double spreads bleed, keep an extra margin on your ad of at least 5 mm on 4 sides of the ad! Please contact us for special formats. * Deadline 10 Nov. 2009 for material and payment.
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BANNER on Visit 2 Ethiopia
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website: www.visit2ethiopia.com
Reservations and material: • Closing date for reservations and material: 1 week before publication. • The material must be sent by e-mail to: teddy@visit2ethiopia.com
Section: • Base on availability
Formats: •
Banner 234 width x 60 pixels height
Price: Bonus for space clients in the Visit 2 Ethiopia Magazine VISIT 2 ETHIOPIA TOURISM MARKETING & PROMOTIONS (VE TM & PROMOTIONS)
TELE: 0911-162653 -/ 0911-11651398 OR IN EUROPE +32-485 58 36 31 or –486 102 982 EMAIL: teddy@visit2ethiopia.com or Daniel@visit2ethiopia.com yonas@visit2ethiopia.com
CONTRACT OF ADVERTISING SPACE PURCHASE BETWEEN: "Visit 2 Ethiopia" magazine: - Address: 90/1, Boulevard du Jubile, Brussels 1080 - Business Number: 806070097 - Phone number: + 32 485-58-36-31 - Email:teddy@visit2ethiopia.com
AD MAN ETHIOPIA - Address W. 17 K.21 H.No. 805 - Phone Number: 0911.98.68.69 0910. 52.46.77 Addis Ababa, Ethiopia
AND: Company: __________________________________ - Address: ___________________________________ - Business Number: ___________________________ - Phone number:________________________ Mobile:________________________ - Email:_____________________________________ COVERAGE 1st Cover 1/16 (glossy paper of 170 grams): 5,750 Birr/Excluding VAT 2nd Cover (glossy paper of 170 grams): 15,400 Birr /Excluding VAT 3rd Cover (glossy paper of 170 grams): 15,400 Birr /Excluding VAT 4th Cover (glossy paper of 170 grams): 18,400 Birr /Excluding VAT INSIDE: paper Glossy 135 grams Double page: 11,685 Birr /Excluding VAT size: A3 (30x42cm) Full Page: 9,810 Birr /Excluding VAT size: A4 (21x29, 7cm) 1 / 2 page: 6,165 Birr /Excluding VAT Format: A5 (14,8 x21cm) 1 / 4 Page: 3,934 Birr /Excluding VAT size: A6 (10,5 x14, 8cm) 1 / 8 page: 2,300 Birr /Excluding VAT Format: A7 (7.4 x10, 5cm) 1 / 16 page:1,000 Birr /Excluding VAT Format: CV (8,5 x5, 5cm)
TERM OF CONTRACT (number of publications):
NUMBER (S) OF PUBLICATION:
AD MAN ETHIOPIA :
Customer:
Done at,
Done at,
on:
on:
THE GENERAL TERMS OF SALES AND PAYMENT OF ADVERTISING SPACE IN Visit 2 Ethiopia MAGAZINE 1. Unless otherwise agreed and specifically on our part, shall apply only the general conditions listed below. Any exception will be valid unless it is clearly stated on the invoice. 2. Any claim for services must reach us by letter within 7 days after leaving the magazine. Any claims submitted after this deadline will not be admissible. 3. The client accepts having read the general conditions of sale of advertising space in Visit 2 Ethiopia magazine. 4. The customer agrees to the terms and conditions of sale of advertising space in Visit 2 Ethiopia magazine. 5. After signing the contract, the customer agrees to pay a deposit of at least 30% of the amount due, at least 7 days before the publication of the advertisement in the magazine. The remaining 70% is payable no later than 30 days after receipt of invoice. 6. After signing the contract, the customer agrees to pay the deposit and the balance (see item 5) only in the Visit 2 Ethiopia account, whose number is on the transfer slip. 7. In case of cancellation of its order by the customer, Visit 2 Ethiopia will be entitled to claim compensation equivalent to 25% (including tax) of the order. 8. Before signing the contract, the customer agrees to show the details, the product will be in space purchased in Visit 2 Ethiopia magazine. 9. Any changes to the product display must be at least 3 days after signing the contract. After this time the product is presented when signing a contract that will be displayed. In case of dispute or litigation, the courts of Brussels are competent, unless and otherwise agreed up on.
In Ethiopia Kirkos Kifle Ketema No.Woreda-142 04/10 House no. 255 Tele:0911-162653/0911 651398 Email:tiku@visit2ethiopia.com yonas@visit2ethiopia.com
In Europe Boulvard du Jubile 90/1 1080 Brussels, Belgium Tele: +32-485 58 36 31 Email: teddy@visit2ethiopia.com
www.visit2ethiopia.com