Supreme Study

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You are What you Wear: Examining a Clothing Brand and How it Represents within a Skating Culture Study conducted by Marisa L. Smith Comm 151i/156i


RQ: How has the clothing label logo, Supreme, become a symbolic identifier in the skating culture? Conclusion: It relates back to the skating culture through visual themes of rebellion and urban scenery and also promoting the ideal of “standing out� by utilizing the color red with its logo.


Theme of Rebellion


Urban Surroundings


“Standing Out” w/the Color Red


Final Note


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