2020
110 Oakwood Drive, Suite 110 Winston-Salem, NC 27103-1958
BUILD TRUST AND ATTRACT CUSTOMERS
CREATE VALUE
BY ASKING THE RIGHT QUESTIONS.
WHAT DO PEOPLE VALUE?
People will spend their time and money for two things: To solve a problem (ease pain) To feel good (bring pleasure)
IDENTIFY PAIN AND PLEASURE
Ask the right questions to pick up on subtle personality traits, decision strategies, and pain/pleasure. Remember, your next question should be embedded in their last answer.
Family - Occupation - Recreation - Dreams
OFFER A SOLUTION
Your goal is to provide a solution to the customer’s pain and pleasure, to solve not sell, and to help them get more life!
When it comes to customers you create value by being trustworthy, solving their problems, and making them feel good. I invite the opportunity to discuss our coaching program to further develop your professional skillset in 2020.
Thomas Maier, Managing Broker 336-655-6641 thomas.maier@bhhscarolinas.com www.bhhscarolinas.com
404 Meadowmont Village Circle Chapel Hill, NC 27517
INCREASE YOUR INCOME PER HOUR
FOCUS YOUR TIME
PProductive Time
Time spent with clients. This time leads directly to a contract.
IIndirectly Productive Time
Time spent staying in FLOW with your database and generating business.
EEverything Else
Personal time. Business tasks that can be accomplished by an assistant.
• Log your time to see where you are investing it. Time block to increase your I time (Staying in contact with your database).
• Blend your daily activities, into I time. Have meaningful conversations with those you come in contact with.
• Once your time is maximized, you should consider delegating your businesss related E time, such as administrative tasks to an assistant. This will free you up to focus on income producing activities that only you can do.
Bryan Simpson Managing Broker
919-805-5013
ON THE ACTIVITIES THAT GIVE YOU THE HIGHEST RETURN www.bhhscarolinas.com
bryan.simpson@bhhscarolinas.com
404 Meadowmont Village Circle Chapel Hill, NC 27517
GET ACCESS TO HEALTHCARE OPTIONS
We provide health insurance options as part of our comprehensive and customizable sales associate benefits program which includes dental, vision, life, disability, tax savings and retirement planning.
AT BERKSHIRE HATHAWAY HOMESERVICES
CAROLINAS COMPANIES
We partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives.
The ability to make group healthcare options available is the result of years of strategic effort on our behalf, by our parent company, HomeServices of America.
Contact me to learn more
Bryan Simpson | Managing Broker 919-805-5013 bryan.simpson@bhhscarolinas.com www.bhhscarolinas.com
404 Meadowmont Village Circle Chapel Hill, NC 27517
THREE
RULES OF COMMUNICATION
1 2 3
SHOWING IS BETTER THAN TELLING.
Most people are visual. They need to see it in order to understand it. Lead the process by providing clear data that will prompt clients to ask the right questions or by showing properties that will help buyers narrow down their criteria.
ASKING IS BETTER THAN TELLING.
2By asking, we learn more about our client’s pain and pleasure and how we can provide a solution. It is a reminder that what is important to the client is important to us, continuing to build a relationship based on trust.
IT MATTERS WHO SAYS IT.
Is it more powerful if we tell people how great we are, or if previous clients provide positive testimonials? Likewise, it is more powerful when buyers and sellers have their own “aha!” moments to arrive at a conclusion. Effective communicators provide clear information and guidance to help clients make decisions with confidence.
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Bryan Simpson, Managing Broker 919-805-5013 | bryan.simpson@bhhscarolinas.com www.bhhscarolinas.com
3
404 Meadowmont Village Circle Chapel Hill, NC 27517
INTRODUCING OUR VIRTUAL TRAINING PROGRAM
YOUR
P rofessional D evelopment S eries
In this constantly evolving environment, one thing is certain — technology is more important now than ever. Berkshire Hathaway HomeServices Carolinas Companies is committed to providing real time solutions to our sales associates. Our team pivoted quickly and transitioned from in-
person learning opportunities to daily online education opportunities to help our sales associates adapt to the changes we face as a result of COVID-19. Our sessions are delivered live by our in-house instructors with the opportunity to ask questions.
As a Certified Business Coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Bryan Simpson, Managing Broker 919-805-5013 | bryan.simpson@bhhscarolinas.com www.bhhscarolinas.com
OFFERING DAILY WEBINAR TRAININGS
NOW
To find out more about our webinars and how we can help you grow your business please contact me. NEW TOPICS AVAILABLE EACH WEEK •Telecommunicate with Clients •Stand Out Online with Customizable Templates •Digital Transaction Management •Focus on the Vital Few — Master Time Blocking •Enhance Your Database •Create Dynamic Videos •Stay Connected with Your Sphere of Influence •Serve Your Sellers — Listing Promotion & Neighborhood Reports •Marketing Resource — Online Marketing Portal •Advanced Zoom Training •Social Media Content •Digital Advertising — Promote Your Business & Capture Leads •Personalize Your Agent Website •Effective Real Estate Reviews •Promote Virtual Tours with Digital Video Advertising
KAZAKOS Director of Brand Strategies LICI FANSLER Director of Education & Training
ROESS Director of Digital Strategy
OUR INSTRUCTORS
MARIA
KERRI
INTRODUCING
404 Meadowmont Village Circle
Chapel Hill, NC 27517
WE KNOW HOW TO REACH THE RIGHT PEOPLE ONLINE
OUR ADVANCED DIGITAL ADVERTISING STRATEGY PUTS YOU & YOUR LISTINGS IN FRONT OF THE RIGHT EYES. WE KN OW HO W TO RE AC H TH E RIGH T PE OP LE ON LI NE . Now more than ever, you want to partner withthe right expert to buy or sell a home. Let us maximize your listing exposure. IN THE FIRST QUARTER OF 2020. 97,625 CLICKS 2.8 MILLION+ VIEWS 1,700 LEADS CAPTURED Now more than ever, you want to partner with the right expert to buy or sell a home. Our statistics speak for themselves. During our first virtual 3D tour weekend alone, 8,300
our online listings. Contact me to find out more
how to maximize your online exposure and capture more listings. Digital Ad Results During The First Quarter of 2020 As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level. Bryan Simpson, Managing Broker 919-805-5013 | bryan.simpson@bhhscarolinas.com www.bhhscarolinas.com
people walked through
about
404 Meadowmont Village Circle Chapel Hill, NC 27517
TOP TIPS TO MAKE YOUR VIDEOS LOOK MORE PROFESSIONAL
Now more than ever, video has become a critical asset to our daily operations. The effective use of video to communicate with clients and to promote listings has allowed our sales associates to lead in the marketplace. Here are our top three recommendations to improve video quality.
Find the Best Lighting.
1Natural light is always the best option. Pick a room where you can use windows to your advantage. If that is a challenge, additional sources, including ceiling lights and table lamps, can be helpful. If it’s a sunny day, film outside in the morning or late afternoon to avoid harsh mid-day shadows.
Stabilize the Camera.
To avoid the chances of a falling camera or cell phone, investing in a tripod is a great way to enhance your videos. It will keep the camera stable and give a full perspective of you and your surroundings.
Create the Best Angle.
3A straight-on perspective in video can be beneficial for your clients, just like if they were meeting you in person. To position yourself to be seen fully at eye level, your phone or computer should be elevated and you should appear in the center of the frame.
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Bryan Simpson, Managing Broker 919-805-5013 | Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
2
404 Meadowmont Village Circle Chapel Hill, NC 27517
ARE YOU LEVERAGING MARKET DATA TO GENERATE LISTINGS?
Limited inventory continues to drive prices up in high demand price points. Engage your sphere of influence or farming community with this data, and help them understand why now might be the right time to make a move.
A FEW WAYS TO ENGAGE:
Direct Mail
Share market data with your farming area or contacts with a postcard and attract leads in an affordable and effective way.
Reach as many prospects as you would like in just a few clicks. Create specific email campaigns about market data in your service areas and blast them out to your sphere.
Social Media
Stay in front of those who know, like and trust you. Create an Instagram or Facebook carousel post to share recent market highlights or run branded ads.
Our marketing tools and individualized support combined with the expertise of our premier in-house mortgage consultants provide a comprehensive advantage to ensure you stand out in the marketplace. Contact me today to find out more.
Bryan Simpson, Managing Broker 919-805-5013 | Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
404 Meadowmont Village Circle
Chapel Hill, NC 27517
WHAT DO LOW INTEREST RATES MEAN?
Bryan Simpson, Managing Broker 919-805-5013 | Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
Contact me to discover how our sales associates are effectively sharing this information with clients.
Buy A More Expensive Home For Similar Monthly Payment Buy a Similarly Priced Home For a Lower Monthly Payment Refinance Your Current Home To Lower Payment or Save Money on Interest Loan Amount Interest Rate Principal+Interest Payment $300,000 4% $1,432
2.875% $1,430 Loan Amount Interest Rate Principal+Interest Payment
4% $1,432
$1,245 Loan Amount Interest Rate Principal+Interest Payment $300,000 4% $1,432 $300,000
$1,245 Total Monthly Savings = $187 Total Life-of-the-Loan Savings = $67,525 Total Monthly Savings = $187 Total Life-of-the-Loan Savings = $67,525 Interest rates and annual percentage rates (APRs) are based on current market conditions, are for informational purposes only, are subject to change without notice and may be subject to pricing add-ons related to property type, loan amount, loan-to-value, credit score and other variables. Estimated closing costs used in the APR calculation are assumed to be paid by the borrower at closing. If the closing costs are financed, the loan, APR and payment amounts will be higher. If the down payment is less than 20%, mortgage insurance may be required and could increase the monthly payment and APR. Please contact us for details. Additional loan programs may be available. Accuracy is not guaranteed and all products may not be available in all borrowers geographical areas and are based on their individual situation. This is not a credit decision or a commitment to lend. Rates as of 7/27/2020. A member of the franchise system of BHH Affiliates, LLC. Our sales associates partner with our in-house mortgage consultants to provide the highest level of service to their clients.
$368,500
$300,000
$300,000 2.875%
2.875%
404 Meadowmont Village Circle Chapel Hill, NC 27517
LEADING THE MARKETPLACE
WHAT DO LOW
Most recently, Dr. Lawrence Yun, Chief Economist and Senior Vice President of Research from the National Association of REALTORS®, joined our company meeting. You’ll find a few of the insights he shared below.
Existing Home Sales are at an all time high for this year.*
Home Sales are predicted to increase from 0% – 3% in 2020 to 6% – 10% in 2021.*
New Home Sales are at an all time high for this year.*
Contact me about how we can help you grow your business.
Bryan Simpson, Managing Broker 919-805-5013 | Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
*Data and insights provided by NAR National Association of REALTORS®
A member of the franchise system of BHH Affiliates, LLC.
We are committed to ensuring our sales associates have the most informed perspective on our industry.
404 Meadowmont Village Circle Chapel Hill, NC 27517 OUR DISTINCTIVE MARKETING & TECHNOLOGY ADVANTAGE
STAY IN TOUCH AND GENERATE CONSISTENT BUSINESS
People prefer to work with people they know, like and trust. We are committed to providing you with all of the resources you need to stay in communication with your sphere of influence so you can stay top of mind. In addition to business coaching and support, we offer access to the industry’s best tools and technology.
Bryan
919-805-5013
Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
about our
and technology suite, contact me today.
To learn more
industry-leading marketing
Simpson Managing Broker
A member of the franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle
Chapel Hill, NC 27517
INDUSTRY TRENDS THAT ARE HERE TO STAY
3D Virtual Tours
Buyers are looking to browse properties remotely from the comfort of their own home. 95% of people are more likely to call about properties with 3D virtual tours.*
Digital Communication
Video conferencing has become increasingly popular. Ensuring you are comfortable with platforms such as Zoom and FaceTime will allow you to provide the highest level of service to your clients.
Community Involvement
People do business with those who they know, like and trust. Now more than ever, your support of local businesses and those in need will help you earn the trust and confidence of prospective clients.
3 THINGS TO INCLUDE IN YOUR 2021 BUSINESS PLAN
Contact me to learn more about our commitment to leading the marketplace and making great neighbors in the communities we serve.
Managing
A member of the franchise system of BHH Affiliates, LLC.
*Source: Matterport
Bryan Simpson
Broker 919-805-5013 Bryan.Simpson@BHHSCarolinas.com www.BHHSCarolinas.com
2021
404 Meadowmont Village Circle Chapel Hill, NC 27517
BUILD CLIENT RELATIONSHIPS
STRENGTHEN RELATIONSHIPS WITH YOUR CLIENTS BY STAYING IN FLOW.
Handwritten Notes
Write 2 notes a day.
Digital Auto-Flow
Issue weekly emails focusing on market reports, birthdays, home anniversaries or relevant real estate news.
Physical Auto-Flow
Send a direct mail postcard once a month. Ensure the content is relevant to the individual or the market area.
Social Media Auto-Flow
Post at least 2 times a week and engage with your sphere online.
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level. Lizzie Gonzales Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com www.BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle
Chapel Hill, NC 27517
WE MAXIMIZE YOUR ONLINE EXPOSURE
OUR ADVANCED DIGITAL MARKETING STRATEGY USES TARGETED ADS TO KEEP YOUR BUSINESS TOP - OF-MIND. 2021 Digital Exposure Partner with our marketing team to develop an effective strategy to achieve your business goals. 16,318,341 IMPRESSIONS 1,747,702 CLICKS 3,912 INQUIRIES At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Contact me to find out more about how to maximize your online exposure and capture more listings. Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle Chapel Hill, NC 27517
Build Trust AND ATTRACT CUSTOMERS
CREATE VALUE BY ASKING THE RIGHT QUESTIONS.
WHAT DO PEOPLE VALUE?
People will spend their time and money for two things:
1. To solve a problem (ease pain)
2. To feel good (bring pleasure)
IDENTIFY PAIN AND PLEASURE
Ask the right questions to pick up on subtle personality traits, decision strategies, and pain/pleasure. Remember, your next question should be embedded in their last answer. Family — Occupation Recreation — Dreams
OFFER A SOLUTION
Your goal is to provide a solution to the customer’s pain and pleasure, to solve not sell, and to help them get more life!
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Lizzie Gonzales Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com www.BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle Chapel Hill, NC 27517
ARE YOU LIMITING YOUR Growth Potential?
Time spent with clients. This time leads directly to a contract.
P
Business tasks that can be accomplished by an assistant.
Time spent generating business by staying in FLOW with your database.
Personal time.
1. Log your time to see where you are investing it. Time block to increase your I time.
2. Blend your daily activities, into I time. Have meaningful conversations with those you come in contact with.
3. Once your time is maximized, you should consider delegating your business related E time, such as administrative tasks to an assistant. This will free you up to focus on income producing activities that only you can do.
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level. Lizzie Gonzales Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, LLC.
Productive
Productive
YOU
SPENDING TOO MUCH TIME ON TASKS THAT CAN BE ACCOMPLISHED
SOMEONE
SERVING
Time I Indirectly
Time E Everything Else IF
ARE
BY
ELSE AND NOT ENOUGH TIME ON
YOUR CLIENTS, YOU ARE LIMITING YOUR GROWTH POTENTIAL. DIVIDE YOUR TIME INTO P.I.E. DETERMINE WHEN AND WHAT TO DELEGATE
404 Meadowmont Village Circle
Chapel Hill, NC 27517
TO GENERATE
LEVERAGE MARKET DATA
LISTINGS
Limited inventory continues to drive prices up in high demand price points.
Engage your sphere of influence or farming community with this data, and help them understand why now might be the right time to make a move.
Three Ways to Engage
DIRECT MAIL
Share market data with your farming area or contacts with a postcard and attract leads in an affordable and effective way.
Reach as many prospects as you would like in just a few clicks. Create specific email campaigns about market data in your service areas and blast them out to your sphere.
SOCIAL MEDIA
Stay in front of those who know, like and trust you. Create an Instagram or Facebook carousel post to share recent market highlights or run branded ads.
To find out more about our extensive library of marketing collateral, contact me today.
Jane Agent, REALTOR® / Broker 123-456-7890 | Jane.Agent@BHHSCarolinas.com www.BHHSCarolinas.com
404 Meadowmont Village Circle
Chapel Hill, NC 27517
Three Rules of Communication
SHOWING IS BETTER THAN TELLING.
Most people are visual. They need to see it in order to understand it. Lead the process by providing clear data that will prompt clients to ask the right questions or by showing properties that will help buyers narrow down their criteria.
ASKING IS BETTER THAN TELLING.
By asking, we learn more about our client’s pain and pleasure and how we can provide a solution. It is a reminder that what is important to the client is important to us, continuing to build a relationship based on trust.
IT MATTERS WHO SAYS IT.
Is it more powerful if we tell people how great we are, or if previous clients provide positive testimonials? Likewise, it is more powerful when buyers and sellers have their own “aha!” moments to arrive at a conclusion. Effective communicators provide clear information and guidance to help clients make decisions with confidence.
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Jane Agent, REALTOR® / Broker 123-456-7890 | Jane.Agent@BHHSCarolinas.com www.BHHSCarolinas.com
404 Meadowmont Village Circle Chapel Hill, NC 27517
All of the Marketing Templates You Need In One Place
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Lizzie Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com
www.BHHSCarolinas.com MARKETING REsource An exclusive platform for Berkshire Hathaway HomeServices sales associates.
Auto-populate property information. 1,000+ DIGITAL AND PRINT TEMPLATES
listing and buyer presentations, property brochures, emails and digital ads.
and share on various social channels.
ON-DEMAND SERVICES
customized materials directly to you.
CREATION
and share your personalized videos.
engagement.
MLS INTEGRATION
Customize
SOCIAL MEDIA TEMPLATES Create
PRINT
Ship
VIDEO
Brand
ANALYTICS Track
404 Meadowmont Village Circle Chapel Hill, NC 27517
Customer Appreciation Events are Back!
WAYS TO RECONNECT FACE-TO -FACE
Back-to-School Breakfast
Drop off coffee and doughnuts at your neighborhood school on the first week to show appreciation to our local educators.
Host a Food Truck in Your Neighborhood Send a branded postcard and email blast inviting your neighbors to the event.
Create Labor Day Weekend Gifts
Find a reason to give your clients a call and let them know you will be stopping by with some grill seasonings and veggies for their next barbecue.
www.BHHSCarolinas.com
I invite the opportunity to learn more about your business and to discuss ways our Creative Services Team can help you stay in front of your audience.
Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com
404 Meadowmont Village Circle
Chapel Hill, NC 27517
EXPERIENCE OUR
As a trained business coach, I am committed to bringing out the best in every member of our team. I look forward to discussing ways that I can help you take your business to the next level.
Portal In Partnership with Wells Fargo This simple, mobile-friendly and convenient solution will save you time. BUYERS EARNEST MONEY DEPOSITS ATTORNEYS COMMISSION DISTRIBUTION SALES ASSOCIATES ACCOUNT BALANCES A member of the franchise system of BHH Affiliates, LLC. Your buyers can deposit earnest money online, without the hassle of writing a paper check. Save a trip to the closing attorney’s office as commission funds are distributed safely online. Pay your account balances quickly and efficiently. FAST. EASY. SECURE.
Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com www.BHHSCarolinas.com Payment
404 Meadowmont Village Circle Chapel Hill, NC 27517
CONNECT WITH YOUR CLIENTS THIS FALL
SHARE YOUR GRATITUDE
Order monogrammed stickers and drop off personalized pumpkins at your client’s door.
Host a pie event and invite your clients to pop by and pick one up.
Pay it forward! Load a Starbucks giftcard and share the QR code on social media for your clients to enjoy a cup of coffee on you.
If I can ever be helpful to you or your business please contact me.
This holiday season, be intentional about showing your appreciation to those who have contributed to the success of your business. www.BHHSCarolinas.com
Lizzie Gonzales Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com www.BHHSCarolinas.com
404 Meadowmont Village Circle Chapel Hill, NC 27517
NOVEMBER IS THE PERFECT TIME TO PLAN FOR THE YEAR AHEAD
KEY COMPONENTS OF AN EFFECTIVE BUSINESS PLAN
Your Life List
Include
Financial Framework
Outline
Daily & Weekly Activities
Use a time blocking method.
Accountability
Through coaching and measuring progress.
As the CEO of your own business, it is important to plan, measure, execute and correct along the way in order to achieve your goals.
I am committed to a one-on-one coaching system that helps my sales associates build and execute on their business plans. Please contact me if I can be a resource for you.
Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com
www.BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
specific personal and professional goals.
your budget based on your income goal.
404 Meadowmont Village Circle Chapel Hill, NC 27517
GET ACCESS TO HEALTHCARE OPTIONS
The ability to make group healthcare options available is the result of years of strategic effort on our behalf, by our parent company, HomeServices of America.
At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Please contact me if I can be a resource for you. Lizzie Gonzales Bender
www.BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
which includes:
Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com
associate benefts program
DENTAL DISABILITY LIFE TAX SAVINGS RETIREMENT VISION
2022
404 Meadowmont Village Circle Chapel Hill, NC 27517
Strengthen Client Relationships
STAY IN FLOW
Handwritten Notes
Write two notes a day.
Physical Auto-Flow Send a direct mail postcard once a month. Ensure the content is relevant to the individual or the market area.
Digital Auto-Flow Issue weekly emails focusing on market reports, birthdays, home anniversaries or relevant real estate news.
Social Media Auto-Flow
Post at least two times a week and engage with your sphere online.
We partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Please contact me if I can be a resource for you.
Lizzie Gonzales Bender, Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com BHHSCarolinas.com
A member
the
of
franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle
Chapel Hill, NC 27517
WE MAXIMIZE YOUR ONLINE EXPOSURE
OUR ADVANCED DIGITAL MARKETING STRATEGY USES TARGETED ADS TO KEEP YOUR BUSINESS TOP - OF-MIND. 2021 Digital Exposure Partner with our marketing team to develop an effective strategy to achieve your business goals. 16,318,341 IMPRESSIONS 1,747,702 CLICKS 3,912 INQUIRIES At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Contact me to find out more about how to maximize your online exposure and capture more listings. Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
404 Meadowmont Village Circle
Chapel Hill, NC 27517
DO YOUR CLIENTS KNOW HOW MUCH THEIR HOME IS WORTH?
Our branded home value estimate tool allows our sales associates to keep current market conditions top of mind with those considering their next move. Promote on social media Share a link in an email Include a QR code on a postcard
increase inventory. At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Contact me to find out more about how to utilize our home value estimate tool to capture more listings. Lizzie Gonzales Bender Managing Broker 361-876-1134 | Lizzie.Bender@BHHSYSU.com BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
Sharing current values can help
404 Meadowmont Village Circle
Chapel Hill, NC 27517
Meet Our In-House Attorney
One of our key differentiators is the accessibility of our in-house attorney, Bryan Simpson.
A hands-on leader within our organization, Bryan is available 24/7 to answer our sales associates’ questions. Bryan also hosts relevant legal training twice a month.
At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Contact me to learn more about how we can help you grow your business.
Jane Manager Managing Broker 123-456-7890 | Jane.Manager@BHHSCarolinas.com BHHSCarolinas.com
A member of the
of
franchise system
BHH Affiliates, LLC.
404 Meadowmont Village Circle Chapel Hill, NC 27517
DISCOVER OUR NEW MOBILE EXPERIENCE
Introducing the BHHS Carolinas Companies’ Mobile App Completely Branded to Each Sales Associate Intuitive Search Capabilities Immediate Communication With Clients At Berkshire Hathaway HomeServices Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. For more information about the tools and technology we provide to our sales associates contact me today. Jane Manager Managing Broker 123-456-7890 | Jane.Manager@BHHSCarolinas.com BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
DRIVE SCHOOL BACKpacHOOL H 2 July 18th – August 2 nd
Join us for our annual backpack drive in partnership with North Carolina Guardian ad Litem.
Last year, 1,358 children across North Carolina had the supplies they needed on the first day of school as a result of the dedication and generosity of the BHHS Carolinas team and our community.
Please bring in a backpack full of supplies to any of our o ce locations or make a donation online by scanning the QR code.
DRIVE SCHOOL BACKpack HOOL H 2
BHHSCarolinas.com
Our promise WE MAKE GREAT NEIGHBORS®, is more than a tagline, it is a shared vision. Our company has developed strong local partnerships to support neighbors in need. Please contact me to learn more about our community initiatives.
Ed Baesel Managing Broker
704-621-0613 | Ed.Baesel@BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, IN PARTNERSHIP WITH WE MAKE GREAT NEIGHBORS.®
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
Build Trust & Attract Customers
CREATE VALUE BY ASKING THE RIGHT QUESTIONS
WHAT DO PEOPLE VALUE?
People will spend their time and money for two things:
1.To solve a problem (ease pain)
2.To feel good (bring pleasure)
IDENTIFY PAIN AND PLEASURE
Ask the right questions to pick up on subtle personality traits, decision strategies, and pain/pleasure. Remember, your next question should be embedded in their last answer.
Family – Occupation – Recreation – Dreams
OFFER A SOLUTION
Your goal is to provide a solution to the customer’s pain and pleasure, to solve not sell, and to help them get more life!
At Berkshire Hathaway HomeServices Carolinas Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Please contact me if I can be a resource for you.
Ed Baesel
Managing Broker
704-621-0613 | Ed.Baesel@BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, LLC.
BHHSCarolinas.com
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
DISCOVER THE BENEFITS OF OUR
EXCLUSIVE FALL 2022
COMPANY’S
FEATURING DON TENNESSEN
SENIOR NINJA INSTRUCTOR
The Ninja Installation is an experiential workshop that gives you the tools to increase your production through a proven, systematic approach that works for all personality types.
BHHSCarolinas.com
WHAT OTHERS ARE SAYING ABOUT NINJA
“I was fortunate enough to take the Ninja course 10 years ago during my first year of real estate. I felt it helped jump-start my career and put me on the path to success. I signed up immediately once hearing our company was bringing it back! This course offers much more than just a ‘real estate’ class. It targets every aspect of life to ensure that all of your hopes and dreams come alive and you can be the true person you have always wanted to be.”
To learn more about our training and coaching opportunities, please contact me.
Ed Baesel Managing Broker
704-621-0613 | Ed.Baesel@BHHSCarolinas.com
A member of the franchise system of BHH Affiliates, LLC.
Jackie McKenzie
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
TAKE ADVANTAGE OF OUR
PERSONALIZED EDUCATION & TRAINING PROGRAM
to providing you with a customized level of support to get your business going as quickly as possible. Whether you are new to the business or joining us from another firm, we are equipped to provide you with the appropriate level of support. Our diverse education and training programs are designed to help you develop and refine your skills throughout your career.
BHHSCarolinas.com
At Berkshire Hathaway HomeServices Carolinas Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Please contact me if I can be a resource for you.
Ed Baesel
Managing Broker
704-621-0613 | Ed.Baesel@BHHSCarolinas.com
REdefine New and Experienced Associate Education and Training
A member of the franchise system of BHH Affiliates, LLC. Personalized IT Assistance Proven Ninja Sales Training Program and Business
Powerful National Professional Development and Networking Events Relevant Legal Training Sessions Twice a Month Hosted By Our In-House Attorney
Coaching
WE ARE COMMITTED
experience
sales
and managing
a resource for our
both in and out
the
Seamless
Support
With
both as a
associate
broker, I love being
associates
of
classroom! — Lici Fansler Director Of Education & Training
Onboarding
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
20 22
Our promise WE MAKE GREAT NEIGHBORS®, is more than a tagline, it is a shared vision. Our company has developed strong local partnerships to support neighbors in need.
Last year, we contributed over 67,885 meals to our neighbors across North Carolina.
Our local community needs our help. We are partnering with Greensboro Urban Ministry again this year to collect and distribute food across the communities we serve.
If you would like to make a donation, please drop off canned goods to any of our office locations.
IN PARTNERSHIP WITH
Join us as we work to ensure everyone has access to safe and nutritious food this holiday season. Please contact me to learn more about our community initiatives.
BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC. 20 22
Tanya Brown Managing Broker 704-345-4384 | Tanya.Brown@BHHSCarolinas.com
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
IS THE PERFECT TIME TO PLAN FOR THE YEAR AHEAD
NOVEMBER
YOUR LIFE LIST
Include specific personal and professional goals.
DAILY & WEEKLY ACTIVITIES
Use a time blocking method.
KEY COMPONENTS OF AN EFFECTIVE BUSINESS PLAN
FINANCIAL FRAMEWORK
Outline your budget based on your income goal.
ACCOUNTABILITY
Through coaching and measuring progress.
As the CEO of your own business, it is important to plan, measure, execute and correct along the way in order to achieve your goals. I am committed to a one-on-one coaching system that helps my sales associates build and execute on their business plans. Please contact me if I can be a resource for you.
Tanya Brown Managing Broker
704-345-4384 | Tanya.Brownl@BHHSCarolinas.com
BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.
6801 Carnegie Blvd, Suite 101 Charlotte, NC 28211
BEGIN
WITH
2023
INTENTION
PICK A WORD OF THE YEAR!
START WITH THIS QUESTION
What is one attitude or habit you would like to improve upon that would make your life better?
Pick a word or phrase that embodies the behavior that you’re striving for. The courage in this exercise to accept a weakness and focus on your word daily, can have a significant impact.
FOR EXAMPLE
BUILD
lasting relationships based on trust and care with our clients and the communities I serve.
At Berkshire Hathaway HomeServices Carolinas Companies, we partner with our sales associates to create an environment that fosters success and meaningful careers. We are committed to providing support and resources that allow our associates to do business in harmony with the rest of their lives. Please contact me if I can be a resource for you.
Tanya Brown Managing Broker 704-345-4384 | Tanya.Brown@BHHSCarolinas.com BHHSCarolinas.com A member of the franchise system of BHH Affiliates, LLC.