Prepare Property & Develop Marketing Strategy

Preparation

First impressions are key when selling a home. Before the ‘for sale’ sign goes up, put in the time to make sure your home is camera ready. Fresh paint, clean closets, and staging – there’s a lot you can do to maximize your market value. Consider a pre-listing inspection if you have lived in the home for several years. Reviewing the property disclosure form can also serve as a checklist.

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SIGN LISTING AGREEMENT PHOTOGRAPHY & MEASUREMENTS

Prepare Marketing Collateral

Marketing Strategy

The vast majority of homebuyers use the internet in their home search so your marketing plan will include focused online activities, in addition to print collateral and open houses.

Goals

• To make the process easier for you.

• To put you in the strongest negotiating position possible.

• To get your home sold and get you where you want to go on time.

Digital Exposure

Tailored for your listing

Did you know the average person spends over two hours a day on social media? We know how to navigate the digital world to meet potential buyers online. By creating a diverse online presence across multiple networks, we promote our properties using our intelligent targeting system to connect with the right buyer.

We reach over 10 million people and generate over 300,000 clicks on average per year with our digital advertising efforts.

Digital Partners

Buyer behavior has shifted to a digital medium and the use of the internet to find properties continues to increase at a steady rate year-over-year.

As more buyers conduct their property searches online, you can be confident your home will be showcased locally and globally. Our strategic partnerships with select real estate websites ensure that your home will be published through hundreds of powerful online channels.

Additionally, our worldwide recognition and unmatched marketing efforts help you reach buyers everywhere. We excel at engaging audiences through ongoing placement strategies.

97% of buyers search online during the home buying process.*

Open house digital ads

Digital Assets

Optimized for an easy online experience

Listing

Fast and easy online property search

Open house registration page to capture event traffic