OUR SALES ASSOCIATE EXPERIENCE
PARTNER
WITH THE FOREVER BRAND
FOUNDATION INTEGRITY, STRENGTH, & OPERATIONAL EXCELLENCE When the Berkshire Hathaway name appears on a yard sign, it’s a sign that buyers and sellers trust. Our company has been built to last. Berkshire Hathaway Inc. is a worldwide holding company based in Omaha, NE. Its Chairman and CEO is Warren Buffett and according to Time magazine’s ranking, among the world’s most influential people. “When people are making the decision of the magnitude of buying a house, it’s the biggest decision a great many families will ever make. They want to know who they’re working with and we think that the Berkshire Hathaway name will be reassuring to many of those people,” says Buffett.
Ranked #6 on Fortune’s 2021 list of World’s Most Admired Companies
NETWORK Berkshire Hathaway HomeServices Carolinas Companies benefits from a globally respected reputation and a sound financial foundation. Our reach is global and our roots are local. We are proud to be owned by HomeServices of America Inc., a Berkshire Hathaway affiliate and the largest home services provider in America. As proud members of this remarkable network, we thrive on helping buyers and sellers find their perfect home whether around the corner, across the country, or anywhere in the world.
Ranked #4 on Barron’s 2017 list of the World’s Most Respected Companies
OUR CULTURE We embrace an attitude of abundance and foster a supportive and collaborative environment for our sales associates. We make great neighbors to those who trust us to guide them through the home buying and home selling process, as well as those who we work alongside each day.
IN THE COMMUNITY Our promise, WE MAKE GREAT NEIGHBORS®, is more than a tagline it is a shared vision. Our company has developed strong local partnerships to support neighbors in need. As an enterprise we lead two major initiatives each year to support our local food banks and Guardian ad Litem. We also partner with our associates to support numerous local organizations throughout the year.
DIVERSITY & INCLUSION Our vision is to be a leader in diversity and inclusion by encouraging a collaborative atmosphere focused on innovation and creativity. Our entire leadership team has earned the National Association of Realtors At Home with Diversity™ certification by completing the accredited training program which focuses on diversity, inclusion, fair housing and risk reduction.
BUILD
YOUR BUSINESS
“The mentorship and training of the BHHS Carolinas Team has been vital to the success of my business. Mastering mindset, time management, and client relationships are what makes the coaching at our firm unique. BHHS Carolinas recognizes each agent’s talent which helps that agent take their business to the next level. As an experienced agent, the continuous training and support of fellow agents is still helping my business to evolve.” — Dalia
STRATEGIC COACHING Be the best in the industry by implementing our system for success. Our coaching system is based on a philosophy of building relationships, listening to the customer and then helping them achieve their goals. The mission of this system is to help you increase your income per hour through higher customer satisfaction and referrals as well as enhanced sales systems and communication skills.
PRINCIPLES OF OUR COACHING PROGRAM 1.
Create Value For People by being a trusted advisor.
2. Build a Business Strategy focused primarily on people who know you.
With experience both as a sales associate and managing broker, I love being a resource for our associates both in and out of the classroom!
3. Become Customer Centric by understanding the customer’s needs. 4. Personal Mastery—When you get better, your business gets better.
LICI FANSLER DIRECTOR OF EDUCATION & TRAINING
YOUR MINDSET
YOUR SKILLSET
YOUR ACTIONS
One-on-one coaching sessions
Small group business development seminars
Annual business planning and Accountability tracking
EDUCATION & SUPPORT We are committed to providing you with a customized level of support to get your business going as quickly as possible. Whether you are new to the business or joining us from another firm, we are equipped to provide you with the appropriate level of support. Our diverse education and training programs are designed to help you develop and refine your skills throughout your career.
1 2 3 4 5
Seamless Onboarding Support
Personalized IT Assistance
Proven Ninja Sales Training Program and Business Coaching
REdefine New and Experienced Associate Education and Training
Powerful National Professional Development and Networking Events
MEET OUR LEADERSHIP TEAM One of the favorite aspects of my job is working closely with our sales associates to establish relationships and to support them in developing new construction opportunities. DAN WASHINGTON SENIOR VICE PRESIDENT OF SALES
When challenges arise during the course of your daily business, I’m only a phone call away to assist you and your clients in resolving those challenges and keeping your transactions on track.
BRYAN SIMPSON SENIOR VICE PRESIDENT & CHIEF LEGAL COUNSEL
We build lasting relationships with our sales associates and the clients we serve. The strength of these relationships allows us to provide families and companies moving to and from the Carolinas with the highest level of service. I love seeing clients find their new home and settle into communities across our state. SUSAN SANFORD DIRECTOR OF RELOCATION & BUSINESS DEVELOPMENT
EXCEED EXPECTATIONS
Relocation Services
AFFILIATED SERVICE PARTNERS
OUR FULL SERVICE ADVANTAGE We’ve partnered with the top service providers to make the home buying and selling processes simple for our sales associates and their clients.
GREAT NEIGHBORS MARKETING & TECHNOLOGY There are two parts of this business—generating the business and doing the business. We are here to support both.
GENERATING BUSINESS People prefer to work with people they know, like and trust. We are committed to providing you with all of the resources you need to stay in communication with your sphere of influence so you can stay top of mind. In addition to training and support we offer access to the industry’s best tools and technology.
• CRM Platform • Personalized Sales Associate Website • Direct Mail Templates • Newsletter • Postcards • Notecards and Stationery • Email Templates • Automated Email Nurture Campaigns • Automated Social Media Posting • Testimonial Manager • Real Time Lead Management and Reporting • Home Value Estimate Tool • 60 Second Market Update • Neighborhood Report
DOING BUSINESS Spend more time engaged in activities that grow your business and less time on administrative tasks.
MARKETING & TECHNOLOGY
ESSENTIAL RESOURCES
• Access to Professional Photography
• Print/Copy Solutions
• Brand and Listing Collateral • Customizable Flyers • Presentations • Postcards • Social Media Posts • Email Templates
• Signs and Lockboxes
• Homepage for Every Listing • Company Generated and Mailed Just Listed/Just Sold Postcards • Digital Advertising • Digital Ad Builder • Targeted Open House Ads • Video Creation Tool • Differentiated Luxury Collection Branding and Collateral
• Brick and Mortar
• Website • Cell Phone Carrier Discount • Digital Transaction Management • Business Cards
CLIENT EXPERIENCE • Digital Signatures • My Home Finder • Branded Mobile App • Showing Scheduling Service
DATA & INSIGHTS • Seller Advantage • Seller Reports • Neighborhood Reports • Visual Pricing Graphs • Personalized Digital Ad
Performance Dashboard
TESTIMONIALS
I have been with the company nearly 20 years. Our company has all of the tools and programs to help make the BHHS associates successful and to effectively advise property buyers and sellers. These programs are improving all of the time. I know what other franchises have to offer and I can’t imagine why anyone would be in the real estate industry and not be with Berkshire Hathaway.
We love working with BHHS! It’s a truly supportive and collaborative environment with fellow agents, staff and management all working together to help us succeed, support our clients, and enjoy our work. Great technology and great people are a powerful combination and we are thrilled to have both here.
— Jenny
— Bill
Starting a new career in real estate had me wondering how to schedule a productive day. Our company’s coaching program helped me learn which activities to focus on and how to plan my days and weeks. This was very helpful for me coming from a teaching career which had every minute of my day scheduled. — Kim
MEET OUR MARKETING LEADERSHIP Blending my sales experience with the talent of our creative team allows me to help our sales associates elevate their marketing.
MARIA KAZAKOS DIRECTOR OF BRAND STRATEGIES
With a strong background in digital marketing and website optimization, I serve as your technology resource —allowing you to spend more time advising clients and growing your business. KERRI REED DIRECTOR OF MARKETING
REDEFINE YOUR LIFESTYLE
DO BUSINESS IN HARMONY WITH THE REST OF YOUR LIFE The Ninja Path provides us with a system to deliver predictable results and achieve a work life balance.
• Focus on Your Life List • Develop meaningful relationships with your colleagues
• Celebrate Success • Enjoy long-term relationships with
your clients beyond the transaction
Benefits • Access to complete suite of benefits and financial services
• Access to group healthcare options
I was with my last firm for six years and the idea of leaving was scary. I had a team of five so I knew the decision would affect all of our families. After making the switch, we all wish that we had moved years before. Switching to BHHS lets me focus on growing MY business because I know that my firm has my back in every aspect. The leadership is like nothing I’ve ever seen before. We have one-on-one coaching sessions focused directly about whatever we feel we need to focus on at that time. — Heidi
THE LEADERSHIP IS LIKE NOTHING I’VE EVER SEEN BEFORE.
I COULDN’T HAVE ASKED FOR A BETTER FIRM! BHHS has been a game changer. I switched companies and on the day I moved to BHHS, I had a listing already lined up. Their marketing is top notch and my clients can tell the difference between a BHHS listing and one of a competing firm. My Managing Brokers and the entire BHHS team have been instrumental in making my transition smooth and successful. I love that I can share my goals with them and they keep me accountable. I didn’t think I’d reach my yearly goal, but as it stands, I am on track to exceed that goal and I’ve done almost more volume in the 4th quarter than I did the first three! The marketing team saves me so much time and I am able to spend more time with my family. I couldn’t have asked for a better firm!
GO WHERE YOU CAN GROW We offer 1:1 brand transition assistance and training for you and your team. Our streamlined on-boarding process ensures that your business runs smoothly from day one.
— Ashley
OUR PROMISE EXCEED expectations for exemplary service and professionalism in everything we do.
PARTNER with our associates to create an environment that fosters success and meaningful careers.
BUILD lasting relationships based on trust and care with our clients and the communities we serve.
REDEFINE the home buying, selling and owning experience by integrating all the elements of the transaction into a seamless real estate experience.
TOMMY CAMP PRESIDENT & CEO
WHAT IS YOUR WHY? My why is to have a significant positive impact on the lives of those I touch by assisting them and supporting them in the achievement of their why. To know them in a way that allows me to understand their why and support them in achieving it. For my family, for our team, for our clients.
The most important thing to our team is what is important to you. We are committed to understanding your goals so that we may support your vision for your personal and professional life.
© 2021 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate.
KEVIN KEETER MANAGING BROKER Lake Norman Office
Hometown: Wilmington
WHY DID YOU CHOOSE THIS BRAND?
Years in Real Estate: 9
The stellar reputation, integrity and universal respect
Years with our Company: +3
be a part of one of the most trusted and admired
What do you enjoy doing in your leisure time? Boating, fishing, playing tennis, reading and family activities with my wife and 11-year-old daughter. Oh, and let’s not forget…App State football games in the Fall!
of the Berkshire Hathaway name. It’s exciting to companies in the world. WHAT TYPE OF EDUCATION AND TRAINING ARE AVAILABLE TO YOUR SALES ASSOCIATES? Our office offers comprehensive weekly education and training for agents that is taught by our Director of Education and Training, who has years of experience as a successful instructor, agent and managing broker. We also offer an amazing career development program to all our agents with the Ninja Selling platform. The Ninja approach guides agents with a detailed and proven
THE LAKE NORMAN
road map to building a robust and sustainable career, while also providing a quality life balance.
OFFICE IS VERY ACTIVE
WHY DO YOU BELIEVE THAT COACHING
IN AND SUPPORTIVE
IS AN IMPORTANT PART OF SUCCESS?
OF NUMEROUS
For any team to win, there must be a good game
COMMUNITY EVENTS.
plan and that’s where great coaching is paramount. Coaching is integral to helping new agents ramp up their business and is also essential in helping seasoned agents stay focused on the fundamentals.
HOW DO YOU LIVE OUT OUR PROMISE “WE MAKE GREAT NEIGHBORS®”? Here at the Lake Norman office, we endeavor to personify this BHHS promise through community service projects to help our neighbors. Projects like the annual Backpack 2 School Drive for school children, the Fall Food Drive, Christmas gifts to families in need, and the REALTOR® Care Day in which we literally help to build homes for deserving families. WHAT ARE YOUR CORE BUSINESS VALUES? Honesty, integrity, trust and being knowledgeable, professional, prepared, and respectful. WHAT ARE YOUR DEFINING LEADERSHIP QUALITIES? Fostering a positive team environment, being available, and being committed to each agent’s success. WHAT ARE DISTINCTIVE CHARACTERISTICS ABOUT YOUR OFFICE? Energetic, fun, and motivated.
Kevin Keeter, MANAGING BROKER Kevin.Keeter@BHHSCarolinas.com | 704-995-4706 © 2022 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate.
Distinctive Advantages Leadership and Support • Local CEO • In-House Attorney Available 24/7 • Dedicated Trainer • Non-Competing Managing Broker • Comprehensive Marketing and Creative Services Team • Responsive IT Department • New Homes Marketing and Sales Program • Global Relocation Network and Local Business Developer
Culture and Education • Ninja Sales Training Program and Business Coaching • REdefine New and Experienced Associate Education and Training • Legal Training First and Third Thursday Each Month • Local Roots in Each Major North Carolina Market • Shared Commitment to Making Great Neighbors in the Communities We Serve Through Local Initiatives • Diversity, Equity and Inclusion Initiatives
...BHHS Carolinas Realty lets me focus on growing MY business because I know that my firm has my back in every aspect. The leadership is like nothing I’ve ever seen before. We have one-on-one coaching sessions focused directly about whatever we feel we need to focus on at that time. — Heidi © 2022 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate.
Marketing and Technology • Automated Localized Postcard Program Branded to You
• 100 FREE Postcards Branded to You for Every Listing
• Automated Email Nurture Campaigns • Automated Social Media Posting
• Customizable Templates Presentations, Social Media and Email
• Marketing Reports
• Distinctive Luxury Marketing Collateral
• Neighborhood Reports
• Weekly New Listing Email Blast
• Market Reports
• Personalized and Custom Marketing Support Based on Unique Business Needs
• Seller Reports • Personalized Mobile App • Access to Localized and National Platforms with Tools and Resources • Intelligent Digital Advertising Platform
Our Full-Service Experience is Powered by
Relocation Services